importance of presentations in public speaking

10 Tips for Improving Your Public Speaking Skills

Few are immune to the fear of public speaking. Marjorie North offers 10 tips for speakers to calm the nerves and deliverable memorable orations.

Marjorie North

Snakes? Fine. Flying? No problem. Public speaking? Yikes! Just thinking about public speaking — routinely described as one of the greatest (and most common) fears — can make your palms sweat. But there are many ways to tackle this anxiety and learn to deliver a memorable speech.

In part one of this series,  Mastering the Basics of Communication , I shared strategies to improve how you communicate. In part two, How to Communicate More Effectively in the Workplace , I examined how to apply these techniques as you interact with colleagues and supervisors in the workplace. For the third and final part of this series, I’m providing you with public speaking tips that will help reduce your anxiety, dispel myths, and improve your performance.

Here Are My 10 Tips for Public Speaking:

1. nervousness is normal. practice and prepare.

All people feel some physiological reactions like pounding hearts and trembling hands. Do not associate these feelings with the sense that you will perform poorly or make a fool of yourself. Some nerves are good. The adrenaline rush that makes you sweat also makes you more alert and ready to give your best performance.

The best way to overcome anxiety is to prepare, prepare, and prepare some more. Take the time to go over your notes several times. Once you have become comfortable with the material, practice — a lot. Videotape yourself, or get a friend to critique your performance.

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2. Know Your Audience. Your Speech Is About Them, Not You.

Before you begin to craft your message, consider who the message is intended for. Learn as much about your listeners as you can. This will help you determine your choice of words, level of information, organization pattern, and motivational statement.

3. Organize Your Material in the Most Effective Manner to Attain Your Purpose.

Create the framework for your speech. Write down the topic, general purpose, specific purpose, central idea, and main points. Make sure to grab the audience’s attention in the first 30 seconds.

4. Watch for Feedback and Adapt to It.

Keep the focus on the audience. Gauge their reactions, adjust your message, and stay flexible. Delivering a canned speech will guarantee that you lose the attention of or confuse even the most devoted listeners.

5. Let Your Personality Come Through.

Be yourself, don’t become a talking head — in any type of communication. You will establish better credibility if your personality shines through, and your audience will trust what you have to say if they can see you as a real person.

6. Use Humor, Tell Stories, and Use Effective Language.

Inject a funny anecdote in your presentation, and you will certainly grab your audience’s attention. Audiences generally like a personal touch in a speech. A story can provide that.

7. Don’t Read Unless You Have to. Work from an Outline.

Reading from a script or slide fractures the interpersonal connection. By maintaining eye contact with the audience, you keep the focus on yourself and your message. A brief outline can serve to jog your memory and keep you on task.

8. Use Your Voice and Hands Effectively. Omit Nervous Gestures.

Nonverbal communication carries most of the message. Good delivery does not call attention to itself, but instead conveys the speaker’s ideas clearly and without distraction.

9. Grab Attention at the Beginning, and Close with a Dynamic End.

Do you enjoy hearing a speech start with “Today I’m going to talk to you about X”? Most people don’t. Instead, use a startling statistic, an interesting anecdote, or concise quotation. Conclude your speech with a summary and a strong statement that your audience is sure to remember.

10. Use Audiovisual Aids Wisely.

Too many can break the direct connection to the audience, so use them sparingly. They should enhance or clarify your content, or capture and maintain your audience’s attention.

Practice Does Not Make Perfect

Good communication is never perfect, and nobody expects you to be perfect. However, putting in the requisite time to prepare will help you deliver a better speech. You may not be able to shake your nerves entirely, but you can learn to minimize them.

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About the Author

North is a consultant for political candidates, physicians, and lawyers, and runs a private practice specializing in public speaking, and executive communication skills. Previously, she was the clinical director in the department of speech and language pathology and audiology at Northeastern University.

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1.1 Why Is Public Speaking Important?

Learning objectives.

• Explore three types of public speaking in everyday life: informative, persuasive, and entertaining.
• Understand the benefits of taking a course in public speaking.
• Explain the benefits people get from engaging in public speaking.

Christian Pierret – Leader – CC BY 2.0.

In today’s world, we are constantly bombarded with messages both good and bad. No matter where you live, where you work or go to school, or what kinds of media you use, you are probably exposed to hundreds. if not thousands, of advertising messages every day. Researcher Norman W. Edmund estimates that by 2020 the amount of knowledge in the world will double every seventy-three days (Edmund, 2005). Because we live in a world where we are overwhelmed with content, communicating information in a way that is accessible to others is more important today than ever before. To help us further understand why public speaking is important, we will first examine public speaking in everyday life. We will then discuss how public speaking can benefit you personally.

Everyday Public Speaking

Every single day people across the United States and around the world stand up in front of some kind of audience and speak. In fact, there’s even a monthly publication that reproduces some of the top speeches from around the United States called Vital Speeches of the Day ( http://www.vsotd.com ). Although public speeches are of various types, they can generally be grouped into three categories based on their intended purpose: informative, persuasive, and entertaining.

Informative Speaking

One of the most common types of public speaking is informative speaking . The primary purpose of informative presentations is to share one’s knowledge of a subject with an audience. Reasons for making an informative speech vary widely. For example, you might be asked to instruct a group of coworkers on how to use new computer software or to report to a group of managers how your latest project is coming along. A local community group might wish to hear about your volunteer activities in New Orleans during spring break, or your classmates may want you to share your expertise on Mediterranean cooking. What all these examples have in common is the goal of imparting information to an audience.

Informative speaking is integrated into many different occupations. Physicians often lecture about their areas of expertise to medical students, other physicians, and patients. Teachers find themselves presenting to parents as well as to their students. Firefighters give demonstrations about how to effectively control a fire in the house. Informative speaking is a common part of numerous jobs and other everyday activities. As a result, learning how to speak effectively has become an essential skill in today’s world.

Persuasive Speaking

A second common reason for speaking to an audience is to persuade others. In our everyday lives, we are often called on to convince, motivate, or otherwise persuade others to change their beliefs, take an action, or reconsider a decision. Advocating for music education in your local school district, convincing clients to purchase your company’s products, or inspiring high school students to attend college all involve influencing other people through public speaking.

For some people, such as elected officials, giving persuasive speeches is a crucial part of attaining and continuing career success. Other people make careers out of speaking to groups of people who pay to listen to them. Motivational authors and speakers, such as Les Brown ( http://www.lesbrown.com ), make millions of dollars each year from people who want to be motivated to do better in their lives. Brian Tracy, another professional speaker and author, specializes in helping business leaders become more productive and effective in the workplace ( http://www.briantracy.com ).

Whether public speaking is something you do every day or just a few times a year, persuading others is a challenging task. If you develop the skill to persuade effectively, it can be personally and professionally rewarding.

Entertaining Speaking

Entertaining speaking involves an array of speaking occasions ranging from introductions to wedding toasts, to presenting and accepting awards, to delivering eulogies at funerals and memorial services in addition to after-dinner speeches and motivational speeches. Entertaining speaking has been important since the time of the ancient Greeks, when Aristotle identified epideictic speaking (speaking in a ceremonial context) as an important type of address. As with persuasive and informative speaking, there are professionals, from religious leaders to comedians, who make a living simply from delivering entertaining speeches. As anyone who has watched an awards show on television or has seen an incoherent best man deliver a wedding toast can attest, speaking to entertain is a task that requires preparation and practice to be effective.

Personal Benefits of Public Speaking

Oral communication skills were the number one skill that college graduates found useful in the business world, according to a study by sociologist Andrew Zekeri (Zekeri, 2004). That fact alone makes learning about public speaking worthwhile. However, there are many other benefits of communicating effectively for the hundreds of thousands of college students every year who take public speaking courses. Let’s take a look at some of the personal benefits you’ll get both from a course in public speaking and from giving public speeches.

Benefits of Public Speaking Courses

In addition to learning the process of creating and delivering an effective speech, students of public speaking leave the class with a number of other benefits as well. Some of these benefits include

• developing critical thinking skills,
• fine-tuning verbal and nonverbal skills,
• overcoming fear of public speaking.

Developing Critical Thinking Skills

One of the very first benefits you will gain from your public speaking course is an increased ability to think critically. Problem solving is one of many critical thinking skills you will engage in during this course. For example, when preparing a persuasive speech, you’ll have to think through real problems affecting your campus, community, or the world and provide possible solutions to those problems. You’ll also have to think about the positive and negative consequences of your solutions and then communicate your ideas to others. At first, it may seem easy to come up with solutions for a campus problem such as a shortage of parking spaces: just build more spaces. But after thinking and researching further you may find out that building costs, environmental impact from loss of green space, maintenance needs, or limited locations for additional spaces make this solution impractical. Being able to think through problems and analyze the potential costs and benefits of solutions is an essential part of critical thinking and of public speaking aimed at persuading others. These skills will help you not only in public speaking contexts but throughout your life as well. As we stated earlier, college graduates in Zekeri’s study rated oral communication skills as the most useful for success in the business world. The second most valuable skill they reported was problem-solving ability, so your public speaking course is doubly valuable!

Another benefit to public speaking is that it will enhance your ability to conduct and analyze research. Public speakers must provide credible evidence within their speeches if they are going to persuade various audiences. So your public speaking course will further refine your ability to find and utilize a range of sources.

Fine-Tuning Verbal and Nonverbal Skills

A second benefit of taking a public speaking course is that it will help you fine-tune your verbal and nonverbal communication skills. Whether you competed in public speaking in high school or this is your first time speaking in front of an audience, having the opportunity to actively practice communication skills and receive professional feedback will help you become a better overall communicator. Often, people don’t even realize that they twirl their hair or repeatedly mispronounce words while speaking in public settings until they receive feedback from a teacher during a public speaking course. People around the United States will often pay speech coaches over one hundred dollars per hour to help them enhance their speaking skills. You have a built-in speech coach right in your classroom, so it is to your advantage to use the opportunity to improve your verbal and nonverbal communication skills.

Overcoming Fear of Public Speaking

An additional benefit of taking a public speaking class is that it will help reduce your fear of public speaking. Whether they’ve spoken in public a lot or are just getting started, most people experience some anxiety when engaging in public speaking. Heidi Rose and Andrew Rancer evaluated students’ levels of public speaking anxiety during both the first and last weeks of their public speaking class and found that those levels decreased over the course of the semester (Rose & Rancer, 1993). One explanation is that people often have little exposure to public speaking. By taking a course in public speaking, students become better acquainted with the public speaking process, making them more confident and less apprehensive. In addition, you will learn specific strategies for overcoming the challenges of speech anxiety. We will discuss this topic in greater detail in Chapter 3 “Speaking Confidently” .

Benefits of Engaging in Public Speaking

Once you’ve learned the basic skills associated with public speaking, you’ll find that being able to effectively speak in public has profound benefits, including

• influencing the world around you,
• developing leadership skills,
• becoming a thought leader.

Influencing the World around You

If you don’t like something about your local government, then speak out about your issue! One of the best ways to get our society to change is through the power of speech. Common citizens in the United States and around the world, like you, are influencing the world in real ways through the power of speech. Just type the words “citizens speak out” in a search engine and you’ll find numerous examples of how common citizens use the power of speech to make real changes in the world—for example, by speaking out against “fracking” for natural gas (a process in which chemicals are injected into rocks in an attempt to open them up for fast flow of natural gas or oil) or in favor of retaining a popular local sheriff. One of the amazing parts of being a citizen in a democracy is the right to stand up and speak out, which is a luxury many people in the world do not have. So if you don’t like something, be the force of change you’re looking for through the power of speech.

Developing Leadership Skills

Have you ever thought about climbing the corporate ladder and eventually finding yourself in a management or other leadership position? If so, then public speaking skills are very important. Hackman and Johnson assert that effective public speaking skills are a necessity for all leaders (Hackman & Johnson, 2004). If you want people to follow you, you have to communicate effectively and clearly what followers should do. According to Bender, “Powerful leadership comes from knowing what matters to you. Powerful presentations come from expressing this effectively. It’s important to develop both” (Bender, 1998). One of the most important skills for leaders to develop is their public speaking skills, which is why executives spend millions of dollars every year going to public speaking workshops; hiring public speaking coaches; and buying public speaking books, CDs, and DVDs.

Becoming a Thought Leader

Even if you are not in an official leadership position, effective public speaking can help you become a “ thought leader .” Joel Kurtzman, editor of Strategy & Business , coined this term to call attention to individuals who contribute new ideas to the world of business. According to business consultant Ken Lizotte, “when your colleagues, prospects, and customers view you as one very smart guy or gal to know, then you’re a thought leader” (Lizotte, 2008). Typically, thought leaders engage in a range of behaviors, including enacting and conducting research on business practices. To achieve thought leader status, individuals must communicate their ideas to others through both writing and public speaking. Lizotte demonstrates how becoming a thought leader can be personally and financially rewarding at the same time: when others look to you as a thought leader, you will be more desired and make more money as a result. Business gurus often refer to “intellectual capital,” or the combination of your knowledge and ability to communicate that knowledge to others (Lizotte, 2008). Whether standing before a group of executives discussing the next great trend in business or delivering a webinar (a seminar over the web), thought leaders use public speaking every day to create the future that the rest of us live in.

Key Takeaways

• People have many reasons for engaging in public speaking, but the skills necessary for public speaking are applicable whether someone is speaking for informative, persuasive, or entertainment reasons.
• Taking a public speaking class will improve your speaking skills, help you be a more critical thinker, fine-tune your verbal and nonverbal communication skills, and help you overcome public speaking anxiety.
• Effective public speaking skills have many direct benefits for the individual speaker, including influencing the world around you, developing leadership skills, and becoming a go-to person for ideas and solutions.
• Talk to people who are currently working in the career you hope to pursue. Of the three types of public speaking discussed in the text, which do they use most commonly use in their work?
• Read one of the free speeches available at http://www.vsotd.com . What do you think the speaker was trying to accomplish? What was her or his reason for speaking?
• Which personal benefit are you most interested in receiving from a public speaking class? Why?

Bender, P. U. (1998). Stand, deliver and lead. Ivey Business Journal , 62 (3), 46–47.

Edmund, N. W. (2005). End the biggest educational and intellectual blunder in history: A $100,000 challenge to our top educational leaders . Ft. Lauderdale, FL: Scientific Method Publishing Co.

Hackman, M. Z., & Johnson, C. E. (2004). Leadership: A communication perspective (4th ed.). Long Grove, IL: Waveland.

Lizotte, K. (2008). The expert’s edge: Become the go-to authority people turn to every time [Kindle 2 version]. New York, NY: McGraw-Hill. Retrieved from Amazon.com (locations 72–78).

Rose, H. M., & Rancer, A. S. (1993). The impact of basic courses in oral interpretation and public speaking on communication apprehension. Communication Reports , 6 , 54–60.

Zekeri, A. A. (2004). College curriculum competencies and skills former students found essential to their careers. College Student Journal , 38 , 412–422.

Stand up, Speak out Copyright © 2016 by University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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Home Blog Presentation Ideas How to Become Great in Public Speaking: Presenting Best Practices

How to Become Great in Public Speaking: Presenting Best Practices

As the popular lore tells: you can talk your way into success. Indeed, great public speakers often hold top corporate positions, lead the nations, and rally others to take joint action. But what if talking isn’t your forte, especially when it comes to doing so in front of large audiences? In that case, you’ll benefit a lot from the public speaking tips and tricks we showcase in this post! 

What is Public Speaking? 

In the simplest terms, public speaking is the art of effective oral communication with one person or many. We talk to the public anytime we engage in a discussion with someone else.  

Everyone knows how to communicate with others and do so in front of bigger groups e.g. at work. Far fewer, feel confident with delivering persuasive speeches or doing public presentations at conferences, virtual events, or even in the boardroom full of important stakeholders. 

But we also know how great public speakers look and act. They are confident and inspiring, can “plant” ideas into other’s heads, and inspire action. 

The Benefits of Public Speaking 

Being a great public speaker gives you several major advantages in personal and professional areas: 

• Higher level of verbal and nonverbal communication skills
• Better critical thinking and analysis abilities
• Leeway into leadership positions 
• Personal brand development
• More productive networking 

Ultimately, being good at public speaking helps you get more comfortable in group settings and draw the spotlight towards yourself. Talented public speakers can connect better with new people through charismatic presentations and persuasive talks. This, in turn, opens up an array of new opportunities — be it making more friends or raising funds for your project.

Different Types of Public Speaking 

As mentioned already, public speaking refers both to our day-day two-way exchanges with others and public presentations to an audience. 

In the case of the latter, public speeches can be classified as: 

Extemporaneous speeches

Pre-written speeches and practiced ahead of time. Usually, a speaker will rely on aids such as notes, presentation slides, or an outline when delivering the speech. Example : Conference talks. 

Impromptu speeches

Spur of the moment speeches, delivered without any preparation, agenda, or notes. Since you are caught off guard, delivering such a speech can be pretty challenging unless you are already good at speaking in public. Example : being asked to speak up during a customer meeting.

Manuscript speeches

Word-by-word delivery of a pre-written script, usually displayed on a screen/teleprompter. In essence, you are reading your speech rather than presenting it. Example : Officials addressing the nation. 

Memorized speeches

You deliver a prepared speech from memory without any aids. Such speaking can feel gut-wrenching if you are afraid to forget your lines and don’t feel confident improvising. Careful preparation is needed. Example : Ted talks or live product presentations. 

The Fear of Public Speaking 

Despite the fact that most of us love chatting, far fewer feel comfortable talking in front of larger audiences. In fact, 75% of Americans have some level of public speaking anxiety. Many also feel frantic about going on the stage. 

The fear of public speaking is called glossophobia. It’s a recognized psychological condition with symptoms such as: 

• Accelerated heart rate
• Dizziness and lightheadedness 

So what makes us terrified of public speaking? 

Physiologists say that the above reactions are our body’s natural response to threatening situations. Our nervous system enters a hyperarousal state, activating the sense of fear. This sabotages our performance on stage. 

But what prompts us to treat public speaking as a threatening situation? Researchers found that humans perceive prolonged eye watching as an existential threat. Back in the old days, observations from a hostile tribe were a strong sign of upcoming trouble. So did a watchful eye of a predatory animal. 

This “memory” still remains imprinted subconsciously in our brain today. Thus, when we go on stage to deliver a public speech, our brain first registers the gazing audience as a threat. The brain goes into the “fight or flee” mode, prompting a reaction similar to the one we experience when facing actual danger. Most public speaking tips are aimed at helping us cope with this reaction and develop a more relaxed response to being observed. 

Also, some of us tend to get extra jittery before public speaking due to anxiety sensitivity — the fear of fear. Apart from being scared of public speaking as an act, some of us also feel stressed about how their anxiety will interfere with performing well. This leads to a cascading effect of paralysis. 

But as Dalel Carnegie wrote in the “ Art of Public Speaking, 13th Edition ” : “ If you believe you will fail, there is no hope for you. You will.”

A strong mindset is the key to taming your fear of public speaking. If regular calming exercises don’t help, try attending public speaking classes or taking individual coaching sessions. An experienced mentor can help you learn to cope with anxiety, hone your public speaking skills, and develop better confidence in front of groups. 

How to Be a Better Public Speaker: 6 Tips 

Confidence is also crucial. Whenever we are uncertain of our abilities to do good, we feel uncomfortable. So practice public talks, and practice a lot. In the words of Dale Carnegie, 

“Practice in speaking before an audience will tend to remove all fear of audiences, just as practice in swimming will lead to confidence and facility in the water. You must learn to speak by speaking.”

So, how to be a great presenter and improve your public speaking skills? Below are six research-backed public speaking techniques you should employ the next time you are preparing to deliver a speech! 

1. Nail Your Opening

The presenter’s anxiety is at highest during the first 30-60 seconds of the speaking. Once you get past that, you’ll hail more confidently through the rest of your speech. 

Hence, make sure to get a positive response from your audience from the get-go. Here are some ideas for starting a public speech: 

• Begin with the ending: use BLUF technique — bottom line upfront 
• Share a personal story to build empathy 
• Ask a rhetorical question to make the audience think 
• Provide a quote that sets the tone for your narrative 
• Project into the future to get the audience focused on outcomes 
• Use some humor to squeeze out some laughs and relax yourself 

Read more about how to start a presentation and which slides to use. 

2. Maintain Eye Contact with the Audience 

Simon Sinek, the most-viewed presenter on TED, offers this piece of advice : 

“Look at specific audience members throughout your speech. If you can, give each person that you intently look at an entire sentence or thought, without breaking your gaze. When you finish a sentence, move on to another person and keep connecting with individual people until you’re done speaking.”

By maintaining such gradual eye contact, you can build a better rapport with all audience members. Then again, it prevents your thoughts from getting scattered if you leave your gaze scanning over everyone. Also, by focusing on one person at a time, you deliberately ignore the stares from others. This helps minimize the anxiety-inducing “fight or flee” reflex. 

3. Try the “Inward, Outward, Forward” Formula For Your Speech 

The Inward, Outward, Forward format of structuring your speech is a good way to make a strong point within a short time span. It helps the listeners retain your core message and align with your way of thinking. Here’s how it works:

• Explain why you are bringing up the topic. 
• Provide evidence on what others think about it. 
• End with a solution to the stated problem.

For example, if you are doing an after-action review meeting with your team, you can first summarize the main challenge you’ve faced. Then present examples of how individuals or other teams are handling similar issues. Lastly, sum up your proposal on the follow-up steps and solutions you’d recommend trying. 

4. Use the “Commander’s Intent” Technique to Make Your Ideas Stick 

Commander’s Intent (CI) is a technique the military personnel uses to communicate the main directive. 

A CI is a brief statement, placed on top of every order, summarizing the plan’s goal and desired end results. You can apply the same tactic to highlight the main points from each section of your speech. Or to prepare accompanying slides for the presentation.

Add a CI statement to the most important slides. Then expand on the idea within your speech. Doing so will help the audience focus on the key discussion point and retain the information better. 

5. Choose the Right Pitch and Tone of Voice 

Researchers from Yale University found that a speaker’s tone of voice and pitch influences the listeners’ perception of the speaker in terms of trust and likability. Why so?

Because voice is the most effective means for conveying emotions. It’s more channeling to disguise your attitude when you talk. So if you sound unconfident, anxious, doubting, or bored, the audience will likely sense that and act accordingly. 

For that reason, many amazing public speakers undergo voice coaching. They train to project the right emotions via their voice and naturally adjust pitch and vocal tone to convey different ideas. Most strive to achieve the maximum resonance point — a resonance that infers power to your voice.

For example, if your range is 2 octaves and 4 notes respectively, this is your max resonance point. Talking at this level most of the time is optimal. 

When you need to show passion, go a note higher. Go a note or two lower if you want to project certainty or authority. 

Final Tip: Work on Your Body Language

When presenting in person, your body language will also be telling of your confidence and authority. Plus, it will shape the audience’s perception of you, just like your voice.  Hence, be sure to practice your posture and gestures too! In particular:

Don’t self-block (aka trying to shrink your body).

This means crossing arms, slouching, keeping hands in the pocket, etc. Such movements act as a barricade between you and the audience. They make you appear less trustworthy. To avoid them, hold on to the microphone or a presentation clicker. 

Practice breathing and hand gestures.

Uneven, raspy breathing will affect your pitch and tone of voice. So practice taking slow, measured breaths to pace your speech better. Take longer pauses when you want to emphasize a point.  Also, use mild hand gestures, head nods, and arm movements to engage with the audience. But don’t gesticulate too much as this will appear distractive. 

Ultimately, there are no shortcuts. Practice, practice, and then practice some more! Great public speakers aren’t born — they are self-made! 

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17 Public Speaking Tips That’ll Help You Crush Your Next Presentation

It’s no easy feat to stand up and talk in front of people—whether it’s five or 50 or 500. In fact, surveys have found that public speaking has long been one of the things Americans fear most.

Unfortunately, in many professions, some amount of public speaking is necessary. It might be that you need to present in a small meeting, give an update to the entire company, or present at a conference or other event. No matter what it is or how daunting you find it, there are steps you can take to prepare and improve your skills.

• Understand the Expectations and Learn the Details
• Know Your Audience
• Plan and Structure Your Speech
• Don’t Overload Your Slides
• Practice, Practice, Practice
• Get Feedback
• Memorize Your First and Last Lines
• Join a Club or Go to a Workshop
• Get in the Zone
• Don’t Bury Your Face in Notes
• Make Eye Contact
• Repeat Yourself
• Let Some Questions Go
• Keep Talking
• Remember the Audience Is on Your Side
• Don’t Be So Hard on Yourself

Before You Even Get Up There

So much of what goes into public speaking happens way before you step up to the front of the room. Preparation and practice are key. Here’s what you can do in advance to make the actual speaking part as smooth as possible.

1. Understand the Expectations and Learn the Details

“Gather all of the information regarding location, technical setup, time you’ll be speaking, dress, topics to include/avoid, type of presentation, etc.,” says Tara Goodfellow , a Muse career coach and owner of Athena Consultants . Having all of this information ahead of time will help you prepare a presentation that fits the occasion and resonates with your audience.

It’ll also help you avoid technical or logistical snafus that can add unnecessary stress, Goodfellow says: “You don’t want any surprises as in realizing you were supposed to bring a laptop or handouts.”

2. Know Your Audience

It’s as important to understand your audience as it is to understand the subject you’ll be discussing in front of them. “Make sure you understand the level of knowledge,” Goodfellow says, and tailor your presentation accordingly. “You don’t want to bore them with details they already know nor do you want to overwhelm them.”

Josephine Lee , third place winner in the 2016 Toastmasters World Championship of Public Speaking , emphasizes that even if she’s giving the same speech to two different audiences, she’ll take the time to customize it. She always asks herself, “What is the specific audience and why are they there?”

So, for example, the toast you’d give at an engagement party among all your college friends might be pretty different from the speech you give at the same friend’s wedding in front of the whole extended family.

Or in a professional context, imagine you’re giving a presentation about the future of your company. That would look really different depending on whether you’re talking to a group of executives from your own organization versus a room full of college students who are interested in getting into the industry. For one, you might dive into the nitty gritty of last quarter’s performance and share your insights about what changes your organization needs to make to remain competitive. For the other, you’d probably zoom out a bit more, give an intro to your industry, and sketch out what your company does and where it’s going.

3. Plan and Structure Your Speech

So often the focus of advice about public speaking is about how you’re saying the words in front of an audience. Those things are unequivocally important (which is why we go into detail about them below!) but before you get there, you have to think about what you’re saying.

“You can have great diction and you can have great presentation skills, but if your words and structure are all over the place then people are not going to remember what you said,” says Lee, who credits Toastmasters with teaching her how to write a speech. “It is 100% about simplicity, because when you’re giving a speech in front of a live audience it’s so fleeting that if you have multiple points and if you go off on tangents and if you don’t stay on one simple path then people won’t remember what you were speaking about.”

Lee always picks one central point when she’s preparing a talk—whether she’ll be speaking for five minutes or 45. She’ll present her central theme, give supporting evidence and examples, and keep circling back to that main message. “So even if the audience forgets 99% of your speech, which they will, they will go home with that 1%,” she says.

Rajiv Nathan , a Muse career coach and founder and CEO of Startup Hypeman , takes a similar approach with a slightly different formula. His go-to structure for a talk is “inward, outward, forward.” He starts with a story that explains why he’s talking about this topic in the first place, zooms out to evidence that others are thinking about it as well, and ends with solutions.

In a workplace setting, this might translate into laying out a challenge your team is facing, zooming out to examine how other teams and companies are thinking about and handling similar issues, and end by proposing next steps for your team.

4. Don’t Overload Your Slides

If you’re using slides to accompany your presentation, make sure you avoid overloading them with too much text. “Think about how you like to be presented to,” Goodfellow says. “Very few of us like an 80-slide presentation where the person just reads everything to us.”

Beyond the simple fact that people will be distracted squinting at that teeny tiny type, you might be tempted to start reading off the slides and you’ll end up sounding a little too much like Ferris Bueller’s economics teacher (i.e. droning on and on and on in a monotone).

Instead, Nathan says, use slides primarily as visual complements to your words and a tool to emphasize your main takeaway.

5. Practice, Practice, Practice

Okay, pay attention, because if you absorb just one thing from this article it should be this: You have to practice. Not once or twice but over and over again.

“When you practice it enough you figure out the rhythm,” says Nathan, who estimates he practiced his TEDx talk about 100 times before he gave it. You’ll also feel more confident and comfortable speaking without reading off a piece of paper (or your slides) because the structure and progression will become so familiar.

Lee takes advantage of any opportunity to practice when she’s preparing to speak. “Practice of any sort can be very helpful. I practice in my room or in the shower or driving in the car,” she says.

6. Get Feedback

While practicing on your own is useful, it can be even better to do it in front of a live audience—even if that’s just your work bestie or your sister. The more you get used to speaking in front of actual humans the easier it’ll get.

Plus, you can get feedback from your trusted practice audience before you go out and do the real thing. Ask them if your words and points were clear, if there was anything that confused them, how your rhythm was, and if there was anything else they noticed.

You can also give yourself feedback. Use your phone (or whatever other device you have) to record audio or video of your practice sessions. When you play it back, you can become your own audience in a way and pick up on things you didn’t realize needed some attention.

“I have had clients astounded at their mannerisms and overuse of ‘um’ when we’ve played back video. Most of us have a nervous ‘go to’ sound or movement,” Goodfellow says. “Once you’re aware of it, you can work on it.”

7. Memorize Your First and Last Lines

You’ll want to have a pretty clear idea of what you’re going to say, of course. But you also don’t want to sound like a robot regurgitating a pile of words you wrote down.

By the time she was comfortable in front of an audience, Lee wasn’t reading her speeches or even memorizing an exact script. “If you memorize everything word for word, it’s not going to sound very natural,” she says. Instead, she plans the structure but keeps the words themselves a little loose with a couple of exceptions: “I generally try to memorize the opening sentence and the closing sentence.”

The goal is to ensure you start and end strong while still giving yourself the room to speak naturally in between.

8. Join a Club or Go to a Workshop

If you’re committed to improving your public speaking skills, then not only should you practice each speech or presentation before you give it, but you should also try to get as many of the real thing under your belt as you can so that you become accustomed to it.

“It’s the most important to get as much stage time in front of an audience” as possible, Lee says. “That’s why Toastmasters was such a useful organization for me because it gave me the grounds to practice on in front of a live audience.”

Toastmasters is of course one of the more well-known options, with more than 16,000 clubs all over the world, but you can also check out meetups, classes, and workshops. If those options aren’t available in your area or don’t appeal to you, try gathering a group of friends and/or colleagues who want to practice their skills and give and get feedback on a regular basis as well.

During Your Speech

Doing all of the prep work should help you feel ready and confident—at least, more than you would otherwise. Here’s how you can keep helping yourself in the moment.

9. Get in the Zone

For about 10 minutes before he gets on stage to give a talk, Nathan becomes something of a recluse. He doesn’t talk to anyone, he drinks some water, he crouches down somewhere, he focuses on his breathing, and he repeats this phrase to himself: “Use expression to create possibility.”

Now, that’s a very specific set of actions that works for him, but he recommends everyone figure out their own “stage mantra” or routine. Ask yourself, he says, “What do you need to be repeating to yourself beforehand? What, action-wise, do you need to do beforehand to get yourself in the zone?”

It might take some time to find the things that help you in the lead-up, whether you do them the night before, the day of, or in the moments just before you begin. If you’re not sure where to start, think back to some other reference point in your life when you were preparing for an important event, Nathan says. What did you use to do before a baseball game or piano recital or big exam? See if those things help now and iterate until you find the right combination.

10. Don’t Bury Your Face in Notes

When Lee first started giving speeches, she’d just read the whole thing word for word off a piece of paper. “It was terrible,” she says, remembering the early days before she became the accomplished speaker she is today. “Notes are like a crutch. So you just start to rely on [them] more and more,” she’s realized. “It’s more important that you’re connecting with the audience, making eye contact with the audience, and [having] a true conversation with the audience.”

She no longer uses notes at all—she just memorizes the opening and closing lines, as mentioned—but reaching that comfort level takes practice. If you’re still working up to that and need your notes, she says, go with bullet points. They’ll help you stay on track without tempting you to read everything from the page.

Notes can also block your face or torso, or draw your eyes down as you’re reading, says Nathan. So if you plan to bring some, try folding your paper or using index cards with just those few bullet points to serve as a reference.

11. Make Eye Contact

You’ve surely heard it before, but eye contact is key in public speaking. It helps you connect with the audience, Lee says, and it’s most effective when you focus on one person at a time. “When you are giving a speech, you should always sound like you are delivering to a single individual rather than speaking to the masses,” she says. “Direct eye contact with one person then moving to another is an effective way to do that.”

12. Use Pauses

“A lot of times people speak really fast. Their mind is racing and they want to make a good impression,” says Jennifer Sukola , a Muse career coach and human resources professional. “People tend to want to rush through and get it over with,” especially when they’re nervous. It’s something you might get feedback about or pick up on if you record yourself.

One of Sukola’s biggest tips for public speaking—using pauses—can help with overall speed as well as pacing. You can use pauses strategically, inserting them right after important points to let them sink in or right before to allow you to gather your thoughts and get the audience’s attention for what you’re about to say.

Sukola likes to follow a structure where she makes a point, pauses, provides support for that point and recaps, pauses again, makes a related point, etc. “If you follow that outline and pause in conjunction with the points you’re making,” she says, “the audience has a chance to let that simmer, to let your points settle and think through [them].”

13. Repeat Yourself

Remember that the people listening to you talk live can’t rewind to catch that important thing you just said or flip back a few pages to find that crucial point you made earlier the way they could if they were watching a video or reading a book.

So help them out by repeating the thesis or main takeaway of your talk, says Nathan. In his own talks, he might repeat that take-home line six or eight times. The repetition ensures that everyone hears it, realizes it’s important, and can process it and let it sink in.

“It’s got to be short and punchy,” says Nathan, and you can accentuate it with pauses before or after you say it. If you have slides, you might also want to put it up there once or twice. It’s like the chorus of a song, Nathan explains. It’s catchy and it’s the first thing someone will be able to repeat back to you.

14. Let Some Questions Go

You can do a whole lot of planning, but the truth is that you can’t anticipate everything, including questions that might come up. Goodfellow stresses that it’s okay to say, “That’s a great question, let me get back to you on that.” In fact, that’s far better than stammering through and making something up.

15. Keep Talking

Lee may now be an award-winning speaker who travels all over the world to give talks and feels comfortable ditching the notes, but even she still freezes and forgets her speech sometimes. You have to just keep talking until you find your way back.

“Get away from that mentality that you have to be perfect. It’s okay if you forget,” she says. “You learn to start to fill in the gaps. Start to speak until you remember. No one in the audience knows you forgot your speech,” she adds. “What you are feeling inside is not as apparent as you think it is. If you keep that in mind and keep talking, eventually you’ll come back.”

And if your talk has a clear, simple structure, it’ll be easier to find your way back in.

16. Remember the Audience Is on Your Side

For many people, public speaking feels like one of the scariest things they could be called on to do, Lee says. They’re terrified of failing and think they’ll be humiliated and ostracized. But the people on the other side don’t want to see you mess up—they’re eager to hear what you have to say.

“If you remember that the audience wants you to do well, that they’re on your side, it’s a much easier process,” says Lee. Focus on what you’re giving to the audience—as if you were giving advice or telling a story to your best friend—rather than on yourself and how you appear.

17. Don’t Be So Hard on Yourself

Finally, remember that everyone gets nervous. Those executives many levels above you whose presence is making you sweat? They probably get nervous when they speak, too, Goodfellow points out. “Give yourself a little bit of grace,” she says, and do the best that you can.

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• Presentations
• Public Speaking

20+ Effective Public Speaking Skills & Techniques to Master

• العربية/عربي

You may think effective public speakers are born that way. You'd be wrong! Public speaking skills can be learned.

Most effective public speakers have worked hard to master their craft. That includes effective speaking skills and good public speaking techniques. They may spend hours practicing, working with a coach, or taking speech courses.

The good news is that you can improve your public speaking skills and become an effective speaker. Public speaking techniques can dramatically improve your results. In this tutorial, we've listed over 20 different public speaking techniques that can help you learn how to become an effective speaker.

What Is Public Speaking?

Public speaking occurs when you give a speech before a live audience. It differs from other types of speaking, such as videos, which may be recorded. It's also different from online presentations, which are created and then uploaded to the Internet.

Public speaking gives you many opportunities. That includes improving your confidence level and giving you the opportunity to champion a cause you care about. Plus, having effective public speaking skills can help you find a job. Many jobs, such as an instructor or sales professional, require you to speak in public.

Even when a job doesn't include public speaking in the job description, employers still value  the skill. In one survey, 600 employers said that good communication skills were twice as important as managerial skills . 

At this point you may be asking "what makes a good public speaker?" The answer might seem easy: A good public speaker makes use of effective public speaking techniques. What are those effective public speaking techniques? That's what we're going to talk about in the rest of this tutorial.

Before we dive into our discussion of effective public speaking techniques , download our eBook: The Complete Guide to Making Great Presentations .  It's available for FREE with the Tuts+ Business Newsletter. Learn how to write, design, and deliver the perfect presentation. 

Now, let's look at how you can deliver an awesome presentation by using effective speaking techniques.

20+ Effective Public Speaking Techniques

You can learn to become a more effective speaker by using the right techniques and practicing your public speaking skills. Here are some techniques to follow:

1. Fit the Message to the Audience

Guidelines for effective public speaking often include tips that apply to any situation. But sometimes, it pays to tailor your delivery based on your audience. Matching subject matter and delivery style helps you make the best possible impression. When you know you’re speaking successfully, you’re able to present with more confidence.

Before you speak, plan ahead by considering your target audience. If you’re presenting a research paper to academics, you can plan on a detail-heavy speech. But if you’re introducing a new idea to a casually-interested audience, it’s better to take a broader focus.

Knowledge level is also an important element. Imagine you’re speaking about astronomy to a group of young children. Your message can and should be much different than if you’re addressing a room full of seasoned scientists.

In essence, use your public speaking skills to connect with the audience in front of you. All it takes is a bit of advanced planning. You’ll be on your way to giving an inspiring speech that all can enjoy. 

Learn more about audience analysis as part of tips for effective public speaking below:

2. Be Interactive!

Tips for effective public speaking help you give the best speech possible. Remember what you’re trying to do. You’re informing, inspiring, and engaging your audience. And talking at them isn’t enough. The best public speakers build interactive elements into their speeches. You can too.

Interactivity is one of the key public speaking skills. It can take many forms. It can be as simple as a quick, personal greeting at the start of your speech. Or you can even play interactive games like a trivia quiz. 

This offers many benefits. It keeps audiences alert and engaged. It helps you gauge how well they're following your message. And it takes the heat off of you by adding engagement from others. Sometimes, after all, a break from talking is welcome. It helps you stay focused and on pace.

If you're presenting your speech with PowerPoint, check out our interactive quiz tutorial:

3. Care About Your Topic

Passion goes a long way when it comes to being an effective speaker. The audience can tell if you're apathetic. If you don't care, they won't care either. Even worse, you can come across as a fake.

But if you sincerely care about your topic the audience will pick up on that too. They'll view you as being more authentic and believable. They'll listen more closely to discover why your subject is so important to you. And they're more likely to forgive any minor mistakes you might make.

4. Remember Your Speaking Goal

We've all probably listened to at least one speaker who seemed to go on and on forever about nothing in particular. One reason why this happens is because the speech isn't focused enough. The speaker is trying to cover too much and ends up boring their listeners.

Early in the process of developing your speech, identify the reason why you're speaking. Make it a point to stick to this goal during your presentation. Don't get sidetracked or off-topic.

5. Support Your Main Points

Every point you make in your speech needs to be supported with either an example, an illustration, or facts. When you're supporting a point, it's best to be as specific as you can be.

For example, in a speech about the importance of clean water this statement is too vague:

 "Many people don't have clean water."

Stating this statistic from the U.S. Center for Disease Control is a more effective way to support your point:

"Worldwide, 780 million people do not have access to an improved water source."

6. Tell a Story

People love a good story. So, if you want to be a more effective speaker, tell a story.

Storytelling is a great way to make your material more engaging and to relate to your audience. Make sure your story is relatable and relevant.

If you're speaking is about your business, here are some examples of stories you may be able to tell:

• A customer story . The story of how your product or services met a need for a specific customer or solved a problem. Satisfied customers are often happy to share this.
• Your company story .   The story of how your company came to be. This can be especially effective if it's customer-oriented.
• A product development story . The story of how you came to offer a new product (or service).

Of course, there are many other types of stories you could tell depending on the type of speaking you're doing.

7. Use a Professional Template

While we're talking about presentation tools, let's also talk about presentation design. Your presentation design affects how your audience perceives you.

Even if you deliver your speech perfectly, your audience might still judge you if your slides are sloppy. The presentation visuals are just as important as your speaking performance.

Of course, you could use a standard template (the same ones that everyone uses) or design your own template (costly and time-consuming). But a better plan is to use a professionally designed presentation template that you can easily customize.

The presentation templates from Envato Elements and GraphicRiver are easy-to-use and professional. And there are hundreds to choose from--so you're bound to find one that meets your needs.

8. Use Presentation Tools Wisely

Slide presentations often get a reputation for being dull. That's because many speakers are unaware of what their presentation tools can do and don't make the best use of all the features. To better engage your audience, learn how to use the more advanced features of your tool.

As an example, here are just a few ways you can use PowerPoint and Google Slides (with links to related tutorials):

• Add animations ( PowerPoint , Google Slides )
• Add video ( PowerPoint ,  Google Slides )
• Add audio ( PowerPoint ,  Google Slides )
• Construct a timeline ( PowerPoint ,  Google Slides )

And these features are just the tip of the iceberg. To really elevate your public speaking techniques, it helps to know what your software can do. Our tutorial series on Google Slides  and PowerPoint  are a good place to start. 

9. Practice Your Speech

One of the most important public speaking techniques is often one of the most overlooked--practice. If you expect that you'll be an effective speaker without practicing your speech, you'd be wrong. One of the quickest ways to avoid public speaking failure is to try and give a speech you don't really know and haven't practiced.

The old saying, "practice makes perfect," really is true when it comes to developing effective speaking skills. The more you practice your speech, the more familiar it'll be to you and the more comfortable you'll be giving it. Plus, practicing your speech is the only way to discover how long the speech will take and where you need to pause.

10. Work With a Coach (optional)

If you're really serious about developing effective speaking skills, a speaking coach or teacher can take you to the next level. A coach or teacher can teach you the principles of public speaking and point out mistakes in your public speaking techniques. They give you awareness of tendencies you would otherwise miss.

Worried about cost? You may be able to find reasonably priced public speaking help through one of the following organizations:    

• Toastmasters International
• Your local community college
• Public Speaking Meetup

There may even be more resources close to you.

It's normal to be nervous about public speaking. One study from The National Center for Biotechnology Information estimates that as many as 77% of us have a fear of public speaking . It's so common there's an actual technical term for fear of public speaking--glossophobia.

I'm not telling you this to make you more anxious, but rather to let you know that having some anxiety before giving a speech is perfectly normal. Still, you should try to relax if you can. You'll be more comfortable, and the audience will relate to you better too.

If there's something that normally calms you down in stressful situations, try using it right before you're due to speak. Popular calming techniques include:

• positive affirmations
• aromatherapy

The following tutorials can also help you fight your fear of public speaking:

12. Don't Worry About Mistakes

One of the reasons so many of us fear public speaking is because we're worried that we'll make a mistake and embarrass ourselves in front of everyone. If this is your fear, let it go. Most audiences will understand if you make a mistake. And if it's a small mistake, the audience may not even notice it.

Of course, practice can dramatically reduce the likelihood of you making a mistake. The more you practice the better you'll know your speech--and mistakes will be less likely.

So, what should you do if you do happen to make a mistake? If it's a minor mistake, don't stop or apologize for your mistake as that only calls attention to it. Just continue on. If you make a big mistake, try using humor to diffuse the situation and then continue your speech. Your listeners will be impressed with how gracefully you handled things.

13. Study the Habits of Others

One of the best ways to learn effective public speaking skills is to study the habits of others. There's no reason to learn the art (and science) of public speaking all by yourself.

Consider your favorite orators, lecturers, and presenters. Think about why they're your favorites. Usually, it's their delivery, their stage presence, and their sense of style. If you can't watch them in person, it's a great idea to watch videos of them at work.

It's important to note that tips for effective public speaking vary from person to person. Don't try copying someone else's style. But learn from their habits and incorporate the best into your own method of public speaking. By doing so, you can inspire others in the same ways that have inspired you.

14. Pace Yourself

When it comes to public speaking, a common newbie error is to speak too quickly. This is usually caused by a combination of nerves and not realizing how fast you're actually speaking. But talking too fast makes it harder for your listeners to understand what you're saying.

Effective public speakers know to pace themselves. They'll speak at a natural pace and work short, natural pauses into their speech.

It also helps if you remember to breathe during your speech. A surprising number of people hold their breath without realizing it when they're nervous (I'm one of them).  But holding your breath will only increase your anxiety. So, remember to breathe deeply during the breaks in your speech. If your speech is a long one, taking a sip of water during a break can also help.

15. Add Visual Aids

Visual aids can serve as a powerful illustration of your speech. Humans use their sight more than any other sense. So, if you can make your point by showing it to your listeners rather than describing it, they're more likely to remember it.

Be careful though. To be effective, your visual aid must be of high-quality and easily visible to all members of your audience. Avoid incorporating sloppy graphics into a slide presentation. Likewise, don't hold up a visual aid that's physically too small for those listening to see.

Discover professional PowerPoint templates on Envato Elements or GraphicRiver : 

16. Avoid Awkward Fillers

"Um," "uh," "like."

We all slip these filler words into our conversations without even realizing it. But overuse of these words during a professional speech can make you sound less than confident. If you can, break the habit of using these words to become a better public speaker.

Practice can help you cut these words from your speech patterns, but you may be so used to using them that it's hard to notice when you're doing it. This is where a speech coach, teacher, or friend would come in handy. They could listen for these words and help you break the habit of using them.

17. Dress Comfortably, But Professionally

What's the right outfit to wear if you want to be an effective public speaker?

Well, there's no one answer. How you dress depends on who your listeners will be. But the general principle is that you want to dress professionally to make a good impression. Make sure to observe good grooming and hygiene rules too.

Many experts feel you should dress according to how your audience dresses. If the audience is dressed formally, you don't want to show up in shorts and a tee shirt. Likewise, if the audience is wearing shorts and a tee shirt, don't dress formally.

18. Use Gestures (But Don't Overdo)

Natural movement during a speech is a sign of an effective public speaker. Hand gestures and moving a few steps across the stage can be good public speaking techniques. Just make sure they're natural, purposeful, and not overdone.

Movement can make you appear more comfortable and help your audience relate to you. You've probably seen the stiff speaker who delivers their speech while standing stock still. Which would you rather listen to:

• that stiff speaker, awkward speaker
• or a speaker who punctuates their speech from time to time with meaningful hand gestures

19. Allow a Q&A

Question and answer sessions (Q&A) are one of the most underused public speaking techniques. Many speakers just say what they're going to say and then sit down. What a waste!

The beauty of Q&A is that you get to hear your listeners' concerns directly and address them publicly, further strengthening your case.

You can prepare for a Q&A session by creating your own list of questions and possible objections that audience members may have (with answers). Study the list carefully so that you're familiar with it.

If someone does bring up a point that you hadn't thought of, don't panic. They don't expect you to know everything. It's perfectly acceptable to take their contact information and tell them that you'll get back to them once you've got the answer.

20. Build in Silence to Stay on Track

Guidelines for effective public speaking often leave out a key ingredient: silence. That's right. You don't have to fill every second of your time with spoken words. It's critical to add pauses. This is one of those public speaking skills that doesn't get the credit it deserves.

Silence has many benefits in public speaking:

• It gives your voice a break. By adding a pause (just three to four seconds), you can catch your breath and stay focused. 
• It's equally beneficial for your audience. Rushing from point to point without a break will likely cause them to lose focus. Adding in some breathing room helps your speech flow organically.
• Silence also helps you segue from idea to idea. It offers clear breaks between ideas and adds emphasis. Adding suspense is a sure way to maintain a focused, engaged audience.  

21. Recap at the End

You've delivered your message to an engaged audience. You've presented with confidence and style, and delivered a clear, coherent message. But you may still wonder: "are they really going to remember what I said?"

This is a key thing to consider as you close out your speech. Last - but not least - on our list of public speaking skills is the recap at the end. You should wrap up your speech by quickly recapping your key points. 

This may take only a few moments. Remember, you're not repeating yourself word for word. You're revisiting your main ideas in summary form. This helps you close on a high note. Your audience will once again hear the details that you find most important. This way, they can carry those ideas with them, long after you're finished speaking. 

More Templates to Supplement Your Public Speaking Skills

This article has given you more guidelines for effective public speaking. The best resource you can use is pre-built presentation templates. Those have the blueprint for great slides that make creating a presentation as easy as filling in placeholders.

On Envato Tuts+, we're always in search of the best templates. These go hand-in-hand with our tips for effective public speaking. Check them out below, and you're sure to find great designs for you.

More Resources on Effective Public Speaking

If you're ready to learn more about developing effective speaking skills, we've got many tutorials on public speaking that can help:

Download Our Free PDF eBook on Making Great Presentations

We've got the perfect complement to this tutorial, that'll help you take your presentation know-how further. Learn how to write, design, and deliver great presentations. 

Download  The Complete Guide to Making Great Presentations for FREE with a subscription to the Tuts+ Business Newsletter. Get your ideas formed into a powerful presentation that'll move your audience. 

You Just Learned Top Tips For Effective Public Speaking

Editorial Note : This content was originally published in 2018. We're sharing it again because our editors have determined that this information is still accurate and relevant. This post has been updated with contributions from Andrew Childress .

What is Public Speaking? [Definition, Importance, Tips Etc!]

By: Author Shrot Katewa

If you are an ambitious professional, you will have to engage in some form of public speaking at some point in time in your life! The truth is, it is better to start with public speaking sooner rather than later! However, to better understand the subject, we must start with the definition of public speaking.

Public speaking is the art of conveying a message verbally to an audience of more than one individual. An average public speaker addresses a crowd of over 50 people, while some keynote presenters can expect an audience of a few thousand. With digital public speaking, this can be scaled infinitely.

In this post, you will learn everything you need to know to get started with public speaking, including why it is essential in the modern world, what skills make up the art form, and what you can expect when trying to turn your public speaking skills into a revenue-generating business or career.

Why is Public Speaking Important?

With over 77% of people having some degree of public speaking anxiety, according to Very Well Mind , and some positioning it as a greater fear than that of death itself, you might wonder why one needs to conquer such fear? What could be so essential about public speaking, after all?

Public speaking is critical because it allows you to connect with a group of people and persuade them to see things your way. It is the highest form of scaled influence and has existed as a change-making phenomenon in politics, society, and culture for over 2000 years.

Compare this to any social media platform, CEO-position duration, and professorship, and you’ll see that public speaking has been the most persistent form of influencing across time. In other words, it is transferrable and timeless.

You don’t have to worry about it going out of fashion because it has outlasted the fashion industry itself. Every other position of power relies on some degree of public speaking skills, even if an individual is not actively delivering keynotes.

What Are Public Speaking Skills?

At this point, you might be thinking, “wait, how is public speaking different from public speaking skills?” And I understand that because people often assume public speaking itself is a skill. Public Speaking is a performance art that relies on multiple skills to deliver a cohesive presentation of a singular skill.

Public speaking skills are the pillars that hold up an excellent presentation and include argument construction, audience engagement, stage presence management, timely delivery, and appropriate pacing. You can also improve your public speaking by using humor, rhetorical questions, and analogies.

Argument Construction

The way you position an argument matters more than the argument itself. That’s why in most rhetorical classes, you’re made to pick the “for” or “against” side at random, so you get good at making arguments regardless of the legitimacy of the position.

Usually, an argument follows the “problem,” “potential solution,” “reasons the said solution is the best” model though some constructions include countering general skepticism regarding a proposed solution.

Audience Engagement

This skill will help you lengthen your talk without having to script every second, but that’s not its primary goal. Audience engagement shouldn’t be used as fluff but as a means to retain your public’s attention, especially if a topic is particularly dry or the talk is too long.

Stage Presence Management

This is the aspect of audience engagement that has more to do with yourself. For instance, if you ask a question, you’re getting your audience’s attention by engaging with them.

However, if you strike a particular pose, make an exaggerated gesture, or simply carry yourself in a way that draws attention, you’re managing your stage presence (and increasing your audience’s involvement).

Timely Delivery

Timing is critical in public speaking because, given the fact that speechwriters exist, one can get away without constructing an argument or even writing the words to their talk. However, you cannot get away with bad delivery because if you don’t hold your audience’s attention, you’re only speaking to yourself.

Appropriate Pacing

Pacing your talk is essential because you cannot dump data on your audience without producing a cognitive overload. That’s why you must balance information with rhetoric and pace your presentation to bring your audience along with you.

Importance of Public Speaking Skills for Students

Whether you’re a student thinking of joining a public speaking club or a debating society, or a teacher looking to introduce your students to public speaking, knowing that it is an extracurricular art form that brings the greatest number of long-term benefits to students can be quite comforting.

The importance of public speaking for students lies in its cognitive benefits and social significance. Students who learn public speaking are more confident, can communicate their ideas better, and use speaking as a tool to polish their thoughts. This sets them up for success in public-facing roles.

More importantly, these benefits go hand-in-hand with long-term career success and social satisfaction because, unlike academic skills, public speaking expertise remains beneficial even after students say goodbye to their respective universities.

Benefits of Public Speaking

As mentioned above, the benefits of public speaking often outlast the student life and remain relevant to personal success. Whether you choose a corporate job or want to be a full-time speaker, you will be able to take the skills you build as a speaker and apply them to your life.

Benefits of public speaking include but aren’t limited to higher self-confidence, clarity of thought, personal satisfaction with one’s ability to communicate, a larger network, some degree of organic celebrity status, and higher levels of charisma.

Higher Self-Confidence

Self-confidence, as essential as it is, is a tricky subject because it relies entirely on one’s self-image. And if you don’t view yourself as confident, you aren’t confident.

The best way to improve your confidence is to observe yourself being confident : i.e., get into an activity that requires confidence. Given that oratory is one of the earliest art forms developed by humans, we can safely assume that it is also the one that has more inherent prestige involved.

Clarity of Thought

Public speaking forces one to learn new words and improves how one structures an argument. Since speaking also allows us to think and formulate thoughts into full-fledged concepts, a public speaker is better able to think with clarity.

Improved Ability to Communicate

Building on clarity of thought, one’s ability to communicate is enhanced once they have thought through their positions and arguments. Public speaking helps you communicate better in both the content and delivery of your thoughts.

Better Network

Humans are social animals, and networking is intrinsic to our success. They say that most of life’s significant events aren’t “what” events (as in “what happened?”) but “who” events (as in “who did you connect with?” or “who connected with you?”). Public speaking affords you the confidence to multiply the odds of better “who” events.

Natural Celebrity

We admire those who can do what we can’t. And since public speaking is such a valuable artform regarding which over 77% of people have trouble, it is pretty straightforward to conclude that the one who can pull this off will have higher social status among any group.

Increased Charisma

Finally, building on the previous perk of better social status, with Olivia Fox-Cabane’s definition of charisma as power and empathy, one can see how an organic celebrity status among one’s friend circle can also lead to improved charisma.

That said, not every public speaker is charismatic all the time. And to make sure you make the most of your ability to be charismatic as a public speaker, check out Fox Cabane’s book .

Types of Public Speaking

In the artform’s infancy, public speaking was public speaking. There was nothing else but an individual speaking to fellow city residents in a forum, trying to persuade them to get behind a certain reform or rollback one. Now public speaking has branched into various types.

Types of public speaking are divided across two dimensions: medium and mission .

Digital public speaking, on-stage speeches, and pre-recorded talks are three types differentiated by category. Keynote address, seminar, and debate are three forms differentiated by end-result.

• Division by medium allows us to see the type of speech by the method of delivery. You can conduct keynote, seminar, and debate in the digital type, but a live discussion is very likely off the table when you’re uploading a pre-recorded talk.
• Division by end-result allows us to see how public speaking can differ depending on the content format regardless of delivery. You can give a keynote address on stage or even have it pre-recorded. As long as you get the key point across, you’re doing your job.

Apple’s keynotes are consumed far more often online than they are in-person. So, being clear on the end result allows hybridization across different formats, especially with technology. Still, you should optimize the content and delivery of your talk for the medium you set as the primary one and let the others be optional.

In other words, if you’re conducting a seminar and interaction matters, do not sacrifice live interaction trying to force your seminar into a pre-recorded format.

However, once the seminar has been delivered digitally, or in person, the video can be uploaded as pre-recorded for those who want to follow along or are simply curious about your seminar’s content and might sign up for the next one.

To understand which format or type to set as your primary one, you must know the pros and cons of each kind of public speaking.

Digital public speaking emerged alongside the telethon selling format on cable TV. While the first telethons weren’t entirely digital, the format’s inception lies firmly in this period because TV’s shift to streaming brought about the first boom in digital public speaking.

In 2020, there was yet another shift as Corporate America got thoroughly familiarized with Zoom, a digital conferencing tool.

And once people knew how to use it to participate in meetings, listening to live talks was only a few clicks away. Zoom launched webinar mode, making it even more convenient to start giving talks to a large digital audience.

Still, there are multiple platforms through which you can engage in digital public speaking, including Facebook Live, Youtube Streaming, and even Twitch.

Pros of Digital Public Speaking

• Low overhead – You don’t need to book a conference center; people don’t have to pay to fly.  
• Easy for higher frequency – You can easily deliver more talks in a shorter period, thanks to the lack of traveling involved.

Cons of Digital Public Speaking

• Harder to hold the audience’s attention – Task-switching is the key obstacle in digital public speaking, making it harder to deliver keynotes. However, interactive digital workshops really thrive in this environment.

Pros of on-Stage Public Speaking

• Better translates to other arenas – If you learn to speak from the stage, you can speak to smaller groups, give talks digitally, and hold a confident conversation. This doesn’t always work the other way: Zoom maestros aren’t as equipped to give a talk from a stage.  
• Instant authority – The Lab Coat Effect is one where we automatically infer authority if someone resembles a figure of authority. That’s why stage presentations are important for big ideas. The audience is more receptive when they see you on a stage regardless of your credentials.

Cons of on-Stage Public Speaking

• Limits the ability to interact – Since the format allows monologuing, it can be easy to get carried away giving your talk without bringing the audience along. In some instances, it can be downright tough to engage more personally with people because the crowd is too big.  
• Hard to master – While it can ultimately be an advantage, you must recognize it for the drawback that is initially, as getting on stage is difficult for most people with no prior experience. Even seasoned public speakers admit to being nervous before each talk.

Pros of Pre-Recorded Talks

• Room for error – Since pre-recorded talks are not live, you can get away with making errors, especially if you’re adept at editing. You also don’t have to be in front of a crowd and can talk to the camera as if it were your friend. This allows even the uninitiated to get involved with public speaking without taking extensive training.  
• Simultaneous delivery for multiple talks – While it isn’t important for most people to give multiple tasks at once, it is possible to do so with a set of pre-recorded talks. If you’re a busy executive or a business owner, you can be more productive. If you’re trying to elevate your career as a professional speaker, a few pre-recorded webinars delivered to potential clients for free can help get your foot in the door without too much effort.

Cons of Pre-Recorded Talks

• Can become a crutch – The convenience of these talks is also their greatest drawback. You cannot give pre-recorded talks exclusively because that severely limits your public speaking muscles. Using them in conjunction with other forms of speaking is the ideal balance for skill maintenance and productivity boosting.  
• Lower engagement – Since you are not able to interact live, you’re limited to predetermined engagement tools like asking people to imagine a scenario or posing rhetorical questions. You can pop in live at the end of your talk to take live questions. This hybridization or pre-recorded public speaking with digital public speaking is best for consultants and thought leaders.

Examples of Public Speaking

To be a great public speaker, you must consume great relevant content. That’s why you need to know what type of audio content constitutes public speaking. The following section covers examples of public speaking:

Basic Elements of Public Speaking

Now that you know what kind of content you should consume as a budding public speaker let’s look at the key elements to watch out for. Most well-constructed speeches will include the following:

• Signposting – The beginning portion introduces not just the topic but sections of the talk, including what will be addressed later on. Look at the third paragraph of this post to get an idea of what signposting is.  
• Main argument – This rests in the body of the speech, where the speaker makes the main point. You should never make a point without supporting it with logic, fact, and even a compelling narrative.  
• Supporting the argument – As mentioned above, your argument needs support. Use analogies, metaphors, and of course, data to back up the point you’re making.  
• Recap – The conclusion is the final part where your talk’s recap sits. Here, you tell your audience briefly the main points you have made without taking them down the details lane.

Tips to Become a Better Public Speaker

To become a better public speaker, you must use the observe, internalize, and practice formula. Here’s how you should go about it:

• Observe – Look at the types and examples of public speaking listed in this article and consume different talks that fall into all sorts of categories. Don’t rely too much on one speaker, or you may inadvertently become a knock-off.  
• Internalize – By consuming content without judgment, you’ll start to internalize what you find compelling. You must let go of conscious deconstruction tendencies and simply consume content until it is second nature to you.  
• Practice – Finally, the toughest and the most critical part of becoming a public speaker is simply practicing more often. Find opportunities to give talks. If you don’t find on-stage openings, simply give recorded talks or even stream your keynote. With enough practice, you’ll find your talks rising to the level of great public speakers whose content you so thoroughly consumed.

Credit to cookie_studio (on Freepik) for the featured image of this article (further edited)

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Why is Public Speaking Important?

Public speaking is a vital skill that empowers individuals to communicate effectively and confidently in various situations. This blog explores 'Why is Public Speaking Important,' focusing on how it boosts career prospects, enhances personal growth, and fosters strong connections. Learn the key reasons behind this essential skill and its transformative impact on your life.

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Table of Contents  

1) Major reasons Why is Public Speaking Important 

      a) Enhances communication skills 

      b) Boosts self-confidence 

      c) Fosters leadership abilities 

      d) Improves persuasion and influencing skills 

     e) Enhances career prospects 

     f) Overcomes fear and anxiety 

     g) Develops critical thinking 

     h) Promotes effective presentation skills 

     i) Enables effective advocacy 

     j) Facilitates knowledge sharing 

     k) Enhances personal and professional relationships 

     l) Cultivates empathy and understanding 

     m) Helps inspire and motivate others 

2) Conclusion 

Major reasons Why is Public Speaking Important  

Before we dive deeper into the major reasons why Public Speaking is important, we will first understand What is Public Speaking . Public Speaking is the art of delivering a speech or presentation to an audience. It is a form of communication that involves expressing ideas, sharing information, and conveying messages to a group of people. Public Speaking can take various forms, including formal speeches, presentations, debates, lectures, and even informal discussions. 

At its core, Public Speaking is about effectively communicating thoughts, opinions, or information in a way that engages and influences the audience. It requires careful planning, organising, and delivering to ensure that the intended message is conveyed clearly and persuasively. 

Public Speaking is not limited to professional or formal settings. It is a skill that can be applied in various aspects of life, such as academic presentations, business meetings, social gatherings, community events, and even personal conversations.  

Enhances communication skills  

Public Speaking provides a platform to develop and enhance your communication skills . It allows you to articulate your thoughts, ideas, and opinions clearly and concisely. By practising Public Speaking, you learn to structure your thoughts and express them in a coherent manner, enabling effective communication in various settings. 

Good communication skills are essential in personal and professional relationships. Whether it's conveying your ideas in a team meeting, negotiating with clients, or engaging in discussion with friends, the ability to communicate effectively plays a vital role in establishing connections, building trust, and resolving conflicts. Public Speaking gives you the opportunity to hone these skills and become a better communicator. 

Boosts self-confidence  

Engaging in Public Speaking builds self-confidence. When you deliver a speech or presentation before an audience, you overcome the fear of judgment and rejection. As you prepare and deliver speeches, you gain a sense of mastery over your subject matter and your ability to convey it effectively. 

Public Speaking also allows you to receive feedback from your audience, which can be a valuable confidence booster. Positive feedback and recognition for your speaking skills can enhance your self-assurance and belief in your abilities. With increased self-confidence, you'll find yourself more willing to take on challenges, express your opinions, and pursue new opportunities. 

Fosters leadership abilities  

Public Speaking is closely tied to leadership skills . Leaders often need to address groups, inspire others, and convey their vision effectively. By honing your Public Speaking abilities, you cultivate essential leadership qualities such as clarity, persuasion, and charisma. 

Effective leaders are able to articulate their ideas, motivate their teams, and inspire others to take action. Through Public Speaking, you can develop these skills and become a more influential and impactful leader in your personal and professional life. Whether you're leading a team, advocating for a cause, or presenting a business proposal, the ability to deliver a compelling speech can greatly influence your success as a leader. 

Unlock your full potential as a confident and impactful speaker - sign up for our Public Speaking Training Course today!  

Improves persuasion and influencing skills  

Effective Public Speaking allows you to become more persuasive and influential. Whether you're pitching an idea, advocating for a cause, or trying to convince others of your viewpoint, the ability to deliver a compelling speech can greatly impact your success. 

Public Speaking equips you with techniques to engage your audience, structure persuasive arguments, and leave a lasting impression. By mastering the art of Public Speaking, you can capture the attention of your listeners, evoke emotions, and effectively convey your message. This Public Speaking skill can be invaluable in various situations, such as job interviews, sales presentations, and public debates. 

Enhances career prospects  

Another way how Public Speaking is important is that it opens doors to numerous career opportunities. Many professions require the ability to communicate effectively with clients, colleagues, and stakeholders. Whether you're in sales, management, teaching, or any other field, being a confident and articulate speaker gives you a competitive edge. 

Public Speaking helps you convey your expertise, inspire trust, and connect with your audience. It enables you to deliver impactful presentations, engage with stakeholders, and effectively communicate your ideas and strategies. These skills not only enhance your professional reputation but also increase your chances of career advancement and success.

Unlock your full potential as a confident and impactful speaker - sign up for our Public Speaking Training Course today!

Overcomes fear and anxiety  

One of the significant benefits of Public Speaking is conquering fear and anxiety. Fear of Public Speaking is a common phobia, but by regularly facing and overcoming this fear, you build resilience and develop coping mechanisms. 

As you gain experience and witness your progress, your fear diminishes, empowering you to tackle other challenges with greater confidence. Overcoming the fear of Public Speaking can have a positive ripple effect on other areas of your life, enabling you to approach new experiences and opportunities with a more fearless mindset. 

Develops critical thinking  

Public Speaking encourages critical thinking skills. To deliver a compelling speech, you need to research, analyse information, and present your ideas in a logical and coherent manner. 

This process enhances your ability to think critically, evaluate different perspectives, and support your arguments with evidence. Critical thinking is a valuable skill in various aspects of life, including problem-solving, decision-making, and evaluating information in an increasingly complex world. By engaging in Public Speaking, you sharpen your critical thinking skills and become a more analytical and informed communicator. 

Promotes effective presentation skills  

Public Speaking enhances your overall presentation skills . You learn how to create engaging and informative presentations, effectively use visual aids, and engage with your audience. 

Mastering effective presentation techniques allows you to deliver impactful messages that resonate with your audience. Whether you're presenting to a small group or a large audience, the ability to captivate and hold their attention is crucial. Public Speaking equips you with the tools and techniques to create memorable presentations that leave a lasting impression on your listeners. 

Unlock the power of effective communication and elevate your skills with our comprehensive Effective Communication Skills Training Course. Sign up now!  

Enables effective advocacy  

Public Speaking empowers you to be an effective advocate for causes and ideas that matter to you. Whether you're addressing social issues, promoting environmental awareness, or championing a charity, Public Speaking provides a platform to voice your opinions and inspire change. 

By delivering persuasive speeches, you can influence public opinion, mobilise support, and make a meaningful impact in your community. Public Speaking gives you the power to raise awareness, generate empathy, and rally others around a common cause. It allows you to be a catalyst for positive change and contribute to creating a better world. 

Facilitates knowledge sharing  

Public Speaking facilitates the sharing of knowledge and expertise. When you present information or give a speech, you have the opportunity to educate and inform others about a specific topic. 

By sharing your insights, experiences, and expertise, you contribute to the collective learning and growth of your audience. Public Speaking creates a space for intellectual exchange, where ideas are shared, discussed, and expanded upon. It fosters a culture of continual learning and allows you to be a conduit of knowledge and inspiration. 

Enhances personal and professional relationships  

Effective communication is the groundwork for healthy relationships, both personally and professionally. Public Speaking helps you develop strong interpersonal skills, allowing you to connect with others on a deeper level. 

Whether it's delivering a heartfelt speech at a family gathering, effectively communicating with colleagues, or engaging in a networking event, Public Speaking cultivates empathy, understanding, and effective communication. It allows you to convey your thoughts and emotions authentically, fostering meaningful connections and fostering positive relationships. 

Cultivates empathy and understanding  

Public Speaking encourages empathy and understanding. When you deliver a speech, you have the opportunity to share your experiences, perspectives, and emotions with others. 

By openly expressing yourself and listening to the responses and perspectives of your audience, you develop a deeper sense of empathy. Public Speaking allows you to see different viewpoints, appreciate diverse experiences, and foster understanding and tolerance. It creates a platform for dialogue and encourages open-mindedness, promoting a more inclusive and compassionate society. 

Helps inspire and motivate others  

Public Speaking has the power to inspire and motivate others. A well-delivered speech can evoke emotions, ignite passion, and encourage action. One of the most powerful ways to inspire others through Public Speaking is by sharing personal stories and experiences. When you open up and share your journey, challenges, and triumphs, you create a connection with your audience on a deeper level. 

When you deliver a speech with genuine enthusiasm and conviction, it has the power to ignite the same passion in your audience. Your energy and excitement about a particular topic or cause can inspire others to adopt a similar mindset and take appropriate action.  

Conclusion  

All in all, Public Speaking is a vital skill with numerous benefits in various aspects of life. It enhances communication skills, boosts self-confidence, fosters leadership abilities, improves persuasion and influence, and opens doors to exciting career opportunities. Additionally, it helps individuals overcome fear and anxiety, develop critical thinking, and promote effective presentation skills. Hope this blog answered your question of “Why is Public Speaking Important!” 

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When it comes to getting promoted and advancing in your career, there are two skills that are perhaps the most important to your success.

Communication and public speaking.

Why is Communication Important?

What exactly are we referring to when we say “communication”?

According to Merriam-Webster, communication is “ a process by which information is exchanged between individuals through a common system of symbols, signs, or behavior ”.

In other words, communication is the way we receive and deliver messages to each other using words (spoken and written), tone, symbols, sounds, gestures, body language, and facial expressions. Each of these aspects plays a role in how we communicate, and when they aren’t used correctly, the message can easily be misinterpreted.

While not everyone is subjected to “public speaking” in their jobs, communication is vital in any career. Without effective communication, tasks don’t get completed correctly, or at all.

No matter what industry you are in, or what your job title is, good communication is crucial to the success of you and your team. And if you are not communicating effectively, your superiors will likely take notice, giving your peers the upper hand when it comes to bonuses and promotions.

Why is Public Speaking Important?

Then we have public speaking…

The words that many people fear, but are necessary to be successful in most workplaces.

So what exactly is public speaking? Merriam-Webster says “ the act or process of making speeches in public; the art of effective oral communication with an audience ”.

While both of these statements are accurate, the second half of the definition provides a more general perspective. Public speaking does not necessarily mean you are giving an actual speech.

Public speaking can also include activities like leading a meeting, giving a sales pitch, or telling a story in front of a small group. Any situation in which you are the primary communicator in front of a group of two or more people can be considered “public speaking”.

So, think about your career. How often are you in situations that require effective public speaking?

My guess is, ALL THE TIME!

In order to share your ideas and show off your abilities, you must be able to communicate them effectively in meetings and presentations.

Speaking in front of others is the best way to get noticed, and those who get noticed are usually the ones who get promoted or considered for other positions.

And, not to mention, if you ever want to be in management, you will most likely be leading meetings and presenting to upper management on a regular basis.

So, if you want to advance in your career, you better work on your communication and public speaking skills. Public speaking training from experienced professionals can be of great help when looking to improve these skills.

To help you get started, here are 18 tips to help you become a more effective communicator and public speaker.

How to Communicate Effectively

Be clear and concise

When communicating with others, it is important to be very detailed and thoughtful when choosing your words to ensure your audience understands exactly what you are communicating.

Encourage feedback

Feedback can also be very useful to better understand how well you are communicating. By asking others for their feedback or confirmation, you will know whether or not they completely understand your message. It can also help you make changes in the way you communicate if someone has difficulty understanding your message.

Be aware of non-verbal communication

When talking to someone face to face, take note of their non-verbal cues, such as their body language and facial expressions. Sometimes these cues can tell you more about what the other person is thinking or feeling than anything they actually say, so be aware of the non-verbal cues that you and others are showing.

Encourage open discussions and two-way communication

Always be inviting to others. Make sure people know that you are open for discussion without any judgment or criticism. Let them know you are happy to listen and help so they feel comfortable enough to come to you openly. Building this trust and relationship with others will go a long way in ensuring effective communication.

Use the appropriate method of communication

Depending on the situation, some methods of communication are better than others. While face to face, video chat, or over the phone are usually the best, since you can say more and use other methods of expression, there is also a time and place for other communication methods like email, chat, or texting. It’s important to understand which method to use depending on the situation.

Be receptive and listen attentively

Perhaps one of the most important aspects of effective communication is being receptive and listening attentively . When you take the time to listen to others, it is much easier to communicate back to them in a way that they understand. By listening attentively, you also show that you care, enhancing your mutual respect for each other.

Have mutual respect

You need to develop a mutual respect with others in order to achieve effective communication. By developing this relationship, you will have more trust and respect for each other, and, therefore, will work better with them to accomplish a certain task.

Listen to tone of voice

When communicating over the phone, face to face, or video chat, tone of voice can also influence how your message is received. If your tone doesn’t match the message you are trying to send, it may cause confusion and misinterpretation from others.

Use appropriate emotions

There are many different scenarios that require you to communicate with certain emotions to get your message across. For instance, if you are trying to tell your co-worker that you need something done by the end of the day, they are much more likely to understand the importance if you communicate in a way that is authoritative and demanding, instead of a playful and friendly way.

Understand who you are communicating with

People also require different methods and styles of communication. People have different emotions and work better with different types of communication. So, it is important to understand who you are communicating with, and how they communicate most effectively.

How to Become a More Confident and Skilled Public Speaker

Overcome fear and anxiety

The first thing most people need to do is let go of the fear and anxiety caused by public speaking. There are many techniques that you can use to overcome your fear of public speaking , so find what works best for you.

Much like everything else in life, the more you practice, the better you become. Not only will practicing make you a better speaker, it will also give you confidence and help you overcome your fear and anxiety. Take every opportunity you can to speak in front of others, whether it’s in front of your family and friends, a group club, or a class. Practice and repetition are key.

Make it about your audience

Whatever it is you are speaking on should benefit your audience. While it may be about you, the goal should be to bring value to your audience or communicate a point, so be sure to engage with the audience and focus on helping them. This will help take the focus off of you, and make it more about helping the audience.

Set your expectations beforehand

Understand what your goal is, and accept that you won’t satisfy everyone. Anytime you are giving a speech or presentation of any kind, there are always going to be people in the audience that don’t want to be there, and you will see it on their faces. So it’s good to go in with the mindset that not everyone will enjoy it. That way it doesn’t throw you off guard. Your main goal should be communicating a message in a way that brings value to as many people as possible.

Make slides, but don’t memorize

It can be helpful to make slides to present your topic. This can help guide you, and give your audience visuals to follow. It’s important that you keep the slides simple and clean though, so that your audience doesn’t get distracted. And don’t memorize a presentation word for word either, unless you really take enough time to practice and make it sound unscripted. Your audience wants to hear your authenticity, which is difficult when you are reciting lines directly off a slide show.

Exercise and practice your breathing

In order to give a great presentation, you need to sound confident. Exercise and proper breathing techniques can help give you confidence and allow you to speak loud and clear, instead of with a shaky, nervous voice.

When you are presenting, try to slow down a little. When we get nervous or excited, we tend to start talking too fast and forget how to breathe without even noticing. So consciously take the time to slow down your talking and take pauses for both dramatic effect, and to control your breathing.

Use effective body language

Your body language tells a lot about you while on stage. It’s important to use your body language to project confidence and to engage the audience. While you don’t want to use too much movement so that it distracts the audience, using small hand movements and facial expressions can help engage the audience and make your points more effective.

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Why Is Public Speaking Important? Because It’s Useful

Updated: June 19, 2024

Published: February 9, 2020

Why is public speaking important? The reason is that everyone encounters a situation where public speaking skills are necessary. It could be at work, school, or in your personal life. Whether you are looking for tips on conquering stage fright, looking to improve your public speaking skills, or trying to motivate others on the importance of public speaking, we have all the info you need here. Find out all the benefits of public speaking below.

Public Speaking Definition

According to Merriam-Webster , public speaking is “the act or process of making speeches in public,” or “the art of effective oral communication with others.”

Everyday Public Speaking

Public speaking for the everyday person is still extremely important. Public speaking has many benefits in everyday life and can be grouped into the following categories:

1. Informative Speaking:

This type of speaking is the most common and happens to most people daily. It involves speaking in order to inform others, or get information out. This can be academic or professional knowledge, but can also be to report your progress on a project, or tell someone how to use something.

2. Persuasive Speaking:

Public speaking will often be in order to persuade others. This can be in a debate or formal speech, but can also be minor persuasions such as going to a place you choose for lunch. Persuasive public speaking is a very valuable skill to have.

3. Entertaining Speaking:

Public speaking for entertainment is used for award ceremonies, wedding speeches, comedy sketches, poetry reading, and much more. The purpose of this type of public speaking is to entertain the audience, instead of merely informing.

Why is Public Speaking Important?

Photo from  pexels, 1. win over your crowd.

No matter the crowd in front of you — whether at a social gathering, business meeting or large audience at a conference — being able to speak publicly is a very important asset. With public speaking skills and experience, speakers are able to captivate the interest of their listeners and keep them interested in order to deliver the message.

2. Motivate Others

Public speakers motivate their listeners to make a change. It could be to stop or start something, try something new, or reach their goals. Public speaking is important because the speaker can motivate others to go in the direction they wish, and the speaker can motivate others to be their best selves.

3. Inform People

When you have information to share, you don’t want it to be portrayed in a boring way. You want people to listen! This is done with public speaking skills. Inform people about something that matters by using great public skills and they will be sure to listen and be more likely to understand the information.

Benefits of Public Speaking In Your Life

Photo by  christina morillo  from  pexels, career benefits.

If you’re currently working in sales, the benefits of public speaking are many. You can reach for higher sales goals, get more customers and make more sales with public speaking skills.

2. Career advancement:

When you are a good public speaker, you will be more comfortable in interviews , be better able to sway others in your favor, and convince your boss to give you a promotion.

3. Stand out in the workforce:

Most will avoid speaking up and putting themselves in the spotlight at work, but with public speaking skills you have the confidence to do so!

4. Bring people together:

Within your company or on your team, public speaking is a way to bring workers together. When many people feel confident in public speaking, workers will speak their mind and collaborate better together.

5. Become a thought leader:

A thought leader is someone that people go to for ideas, consult on problems, and more. Being a good public speaker makes you that person and will get you ahead in your job when people know they can come to you.

Make New Social Connections

1. Find supporters:

When you practice public speaking, you are championing for others or a cause, and you will find a tribe of supporters to surround yourself with. These will be people who are like-minded or who share your values.

2. Get comfortable in social settings:

Public speaking allows you to relax in a group situation or when the spotlight is on you. This will make you more comfortable around people and easier to make connections.

3. Increase your professional network :

As you speak in more public settings such as work events and conferences, you will undoubtedly meet other speakers in your field, as well as audience members who are interested in what you have to say.

Developing Leadership Skills

If you want to do well and get ahead in school or your career, leadership is part of the equation. As a leader, you will have many public speaking opportunities.

1. Good speaker = good leader:

Most of the great leaders in human history were also great public speakers.

2. Good leader = opportunities:

As a good leader, you will be given more opportunities in social settings, your career, and other aspects of life.

Personal Benefits of Public Speaking

Photo by  startup stock photos  from  pexels, 1. boost confidence.

Public speaking repeatedly is a great boost of self confidence. Every time you speak, you gain a bit more confidence as you see your ideas and yourself were well-received by your audience.

2. Personal Satisfaction

Being able to speak in front of a crowd is a huge accomplishment. The first time can be very nerve-wracking, but coming out on the other end of the speech is a huge win! After the first time, you will keep getting better and better at public speaking and will get great personal satisfaction from this skill.

3. Critical Thinking

When preparing and conducting a speech, you also increase your critical thinking skills by working through problems, imagining positive and negative consequences, and finding solutions.

4. Improve Communication Skills

When you practice public speaking, you are practicing both verbal and nonverbal skills — and both will improve. The more you speak out, the better you get at communication . Public speakers are better overall communicators in all facets of life.

5. Learn to Argue

Presenting an argument in a formal setting will help you in informal settings as well. Public speaking helps you form better arguments, and you can increase your arguing skills even more through public speaking by engaging in Q&A with your audience.

6. Be a Better Listener

Attending conferences as a speaker means you will also listen to other speakers. As you listen to other speakers, you will have a greater appreciation and understanding of their material and craft, as a speaker yourself.

Public Speaking Helps You Drive Change

Photo by  denniz futalan  from  pexels.

Public speaking is one of the most effective ways to get your message across. With public speaking, you can influence the world around you. If you see something that needs to change, use public speaking to change it!

• Make the difference:

Every public speaking opportunity you come across is a time to spread you influence for the greater good.

• Reach people fast:

Instead of waiting for your message to spread by word of mouth, social media , or print media, put it in front of a huge audience and you’ll instantly inspire many.

• Your message comes to life:

Written information is useful in some cases, but when you really want to make a difference in the world, you need to campaign for your cause and the best way to do so is to get it to come to life with public speaking.

How to Get Better at Public Speaking

Writing the speech.

1. Be prepared:

When you are comfortable, you are confident. Write a good speech that makes sense to you and that you are prepared to deliver.

2. Research the topic:

When you have thoroughly researched the topic, you will feel more confident when writing and delivering the speech.

3. Outline or write it out?

When you write out an entire speech, it will be easier to memorize as it can be stored word for word in your memory. The downside is that it could sound robotic and you risk reading it straight from the page. When you write an outline for a speech, it may sound more natural and you can glance at your outline as you. However, it is more difficult to rehearse and some people feel less confident with only an outline in front of them. It all depends on what you prefer.

Overcoming Your Stage Fright

Photo by  mentatdgt  from  pexels.

Fear of public speaking is a common one, but it can be overcome. Use these tips to help you overcome the fear:

1. Read your speech out loud:

Even if it’s just to yourself, reading it aloud will help you work out any hiccups and have you feeling confident with your voice.

2. Practice in front of a group:

Don’t just practice in the mirror or with a friend. To get over a fear of speaking in front of a crowd, try to practice in front of a small group first.

3. Should you picture the crowd in underwear?

The answer is, probably not. Even though this is common advice to get you to relax, it can be distracting. The best thing to do is to make eye contact, but if that starts to make you nervous, pretend the crowd is not there and just look straight ahead.

4. Pump yourself up:

Whatever gets you going before a test or a game, the same applies here. Listen to your favorite music on the way, or go for a run in the morning.

5. Use the power of knowledge:

When you know both your speech and your topic inside and out, completely by heart, you will have the confidence to focus on delivery and staying relaxed in front of others.

Things To Remember As You’re Giving The Speech

1. eye contact:.

Know your speech well so that you can maintain eye contact with the audience. This is important to engage them and make yourself more personable.

2. Move your view:

Make sure to move your eye contact around the room. Slightly shift your body or head at times towards a new direction if the crowd is large.

3. Talk, don’t read:

Try to talk to your audience as if you are inviting them into your thoughts. Do not read your speech word for word off the paper.

4. Your voice is a tool:

And people need to hear it! Make sure you are speaking loud enough so that you are heard.

5. Body language:

This is another important tool for public speakers. Try recording yourself so you are aware of your body language and fix any fidgets you find on the recording.

When you are good at it and practice often, the benefits of public speaking are many. Being an excellent public speaker is important for your career, social life, personal development , and for making a change in the world.

Each time you speak, you get better and better. So get out there and make your voice heard!

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More From Forbes

Mastering the art of public speaking for professionals.

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Wayne Elsey, Founder & Head Coach/CEO, The Funds2Orgs Group .

One skill professionals should develop to stay ahead is one that's probably been happening since the beginning of human speech—public speaking. We live and operate in a very digital and technologically advanced world. However, it's now a given that everyone has to upskill continuously. We all know that creating a learning culture at the office and continuous learning are essential. So, how can ambitious professionals stand out? Public speaking.

The Importance Of Public Speaking For Professionals

Public speaking is a crucial skill to develop for business for anyone who wants to stand out from the competition. For one, it remains essential for career advancement. Executives pay attention and notice team members who can capture an audience's attention and speak confidently. Almost by default, professionals who do public speaking well inevitably establish their authority and credibility.

There are other reasons why mastering public speaking is an excellent idea for any professional. For instance, it's a great opportunity to create and build relationships. When public speakers speak at conferences and events, inevitably, they will meet other professionals—expanding opportunities. Moreover, when public speakers help drive change and influence their sectors, they transform the companies where they work and stand out as leaders.

Another reason why being great at public speaking is a wise idea is personal branding. If you've paid attention to how business has evolved in recent years, many professionals have personal brands . The lines between business and personal lives have blurred. It's expected to have people share business information in their personal brand spheres. Public speaking can help with sharing these messages effectively.

Strategies For Crafting And Delivering Impactful Speeches

So, how do you master public speaking?

Mastering public speaking can be challenging. It takes a lot of practice to accomplish it and do it well. That means that professionals who want to master public speaking need to plan, prepare and execute. Most company CEOs and leaders have done public speaking, and I include myself in that group. As a result, I have some ideas and strategies to share with those who want to excel at public speaking.

Master nervousness.

The number-one reason most people don’t want to do public speaking is because it makes them nervous. Nerves are part of the public speaking equation. But there are techniques that can help, such as deep breathing . Deep breathing relaxes you because it oxygenates your body and calms your system.

Learn about nonverbal communication.

When doing public speaking, body language, as well as a speaker's voice, communicates so much. Therefore, learning about proper postures that are open and relaxed, as well as expressions and vocal tone, is essential for making good speeches and keeping audiences engaged.

Know the audience.

Knowing an audience goes beyond just the topic they want to hear about in the speech. For example, if you're speaking in a particular area of the country, there might be a flow or interesting tidbits you can add to the speech to settle everyone down. Consider how many comedians acknowledge where they’re at at the start of a set.

Clear objectives.

Every speech requires the speaker to understand what they want to convey during the speech. Speakers should decide what their ultimate aim is for the speech. Do they want to persuade, inform or inspire? Knowing the ultimate objective makes it easier to structure the speech.

Practice, practice, practice.

Rehearing a speech out loud is essential. When speakers verbally practice a speech repeatedly, they get a rhythm going. They also internalize and memorize some of the speech or crucial parts. Moreover, practicing builds confidence and helps speakers know when and what they want to emphasize.

Engage with the audience.

When speaking, it's an excellent opportunity to engage with the audience. This not only relaxes the speaker and connects them to the audience, but it also brings the audience into the speech. Asking questions or soliciting feedback can help create an excellent experience for the audience.

Handle Q&As.

Finally, it's important to anticipate questions for any Q&A session at the end of a speech. By doing so, speakers will be able to confidently answer the questions asked because they've already considered them. In a Q&A, restate the question if needed and reply concisely, drawing on experience and expertise.

After The Speech

After a speech, public speakers should solicit feedback from the audience. It could be handled by sending a survey email to attendees asking them about highlights and areas for improvement. Moreover, all public speakers need to consider their performance objectively. One approach is to list the strong areas and then note where improvement could occur.

However, one of the best ways for anyone to master the art of public speaking is to step into the circle and keep doing it until it becomes reflexive, like breathing or driving. The best way to master the skill is to sign up to speak at as many events, workshops and conferences as possible. And in time, public speaking can become an element of success for any professional willing to make the effort.

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The Importance of Public Speaking & How to Do it Well

How does one form connections, encourage change, impact decisions, and inspire people?

Through the power of public speaking and communication.

Public speaking skills are useful in every area of life, from personal to professional. From being able to discuss your ideas with your friends, to addressing important information at a company-wide meeting, effective communication proves to be a crucial skill in our lives.

Public speaking is a vital skill to have and hone. We utilize these skills when we speak to coworkers, bosses, employees, clients, and maybe even big audiences. Having the ability to deliver your message confidently and effectively can have an enormous impact on your career path and your success in your industry.

The Importance of Public Speaking

Why is public speaking important? What are the benefits of public speaking ? 

Public speaking is useful in every area of life, personal and professional. Being an effective public speaker can escalate your career, grow your business, and overall improve the quality of your life. The benefits of public speaking are obvious; you can spread your message to audiences and create a lasting impact in their lives.

From business pitches in work meetings to TedTalks, having confident and passionate public speaking skills and oral communication skills, in general, can get you far. Regardless of the size of your audience, your communication skills need to be top-notch in order to effectively inspire people.

Communication Skills

Before learning how to improve in the world of public speaking, you must learn to listen. Being an active and attentive listener allows you to develop your communication skills, as well as your critical thinking skills. Your ability to listen will help you adapt to and understand what it is the audience is looking for, even if they don’t tell you.

Being an open-minded listener will teach you how to communicate effectively. Understanding what is being said, the meaning behind it, and what hopes to be gained from it will strengthen your ability to communicate your own message.

Being an effective communicator helps in everyday life as well. Being able to attentively listen to what someone is saying and processing what they said before formulating a response will allow for less miscommunication and better overall understanding. If you can be a good listener, the people you interact with will feel heard and understood.

Your communication skills are also effective in helping you achieve your goals and get what you want. If you can effectively communicate your needs in a way that the other person – or audience – relates to, it is much more likely that your message will be heard.

Leadership Skills

Being a great public speaker goes hand in hand with developing leadership skills. Public speakers are often seen as leaders in their field. Their knowledge and expertise allow them to be thought leaders .

Being a powerful leader and having a strong public speaking ability can also help you rise in the ranks of your organization or even scale your own business exponentially.

Being a powerful leader and speaker will also improve your networking skills. Being able to communicate your message confidently and passionately will make others keener to listen and engage. Being confident in your approach can open doors for you that may have never been possible before.

Becoming a great leader and establishing better skills takes time. Learn and watch other great leaders; consider their routines and the steps they took to get where they are. You can even learn how to be a great leader by listening to those who have been led by great leaders. What did they appreciate about that leader? What did that leader do to inspire them?

Learning how to improve your public speaking skills will also help in developing leadership skills you will learn how to inspire people and help them expand their scope. 

Critical Thinking Skills

To be a great leader and public speaker, you must also have impressive critical thinking skills. According to the University of Louisiana’s studies of definitions of critical thinking, it was determined that “critical thinking is the intellectually disciplined process of actively and skillfully conceptualizing, applying, analyzing, synthesizing, and/or evaluating information gathered from, or generated by, observation, experience, reflection, reasoning, or communication, as a guide to belief and action.”

Being a critical thinker means that the information you intake can be analyzed and utilized in even the most stressful situations, like public speaking engagements. Being able to reframe the delivery of your message based on the audience’s reaction can prove to be incredibly helpful.

In order to develop critical thinking skills on your own, you should always be open-minded and willing to listen. Process the information you hear and consider your own opinion of it, rather than falling back on the opinions of others. Stay up to date on current events, and always challenge your own dated and limited beliefs. Keep your mind sharp, while also being open to learning more.

Personal Development & Everyday Life Skills

With heightened communication, leadership, and critical thinking skills, you will be able to level up in your personal and professional life. You will notice how the benefits of public speaking and the skills you develop prove to be instrumental in your everyday life.

These skills will help you achieve an increased sense of confidence. They will help you connect with the people around you more effectively. They may even motivate you to reach for goals you previously thought were out of your reach.

How to Improve Public Speaking

So now, we can begin discussing how you can improve the essential skill of public speaking. Whether you’re interested in learning how to master persuasive speaking, informative speaking or entertaining speaking, I have many tips and tricks that I’ve discovered in my own speaking journey. Here are the important few .

Pick A Topic You’re Passionate About and An Expert In

What is your message? What are you hoping to inspire people with?

When you are public speaking, always speak about the topic you have expert knowledge on, have studied, have a strong interest in, and have personal experience with. You should be an expert in your field, a thought leader.

You will notice that the audience will always be engaged if you speak with passion and knowledge.

Speaking about something you are confident in and knowledgeable about will also help prevent public speaking anxiety, as you know you’re already the expert in the room when it comes to what you’re talking about!

Know Your Audience And What They Want To Achieve

Even if you know the topic like the back of your hand, you also want to make sure you’re tailoring your speech to resonate with your audience. The more you understand your audience and what they are hoping to achieve from your speech, the more you can cater the speech to resonate with them. The more they benefit from what you say, the more you can inspire them.

Remember, they are there for a particular reason — so make sure you speak directly to them and use your words to relate to them. Let’s say you’re speaking about digital marketing at a sales convention. A great speaker will ensure that the speech they deliver refers to digital marketing strategies most beneficial to online sales. The salespeople should come out of your speech with new information and tools they can use to generate more sales online.

Be Confident

As every great public speaker will tell you, confidence is key. Your level of confidence can determine how impactful your speech will be. Don’t overthink and get too in your head — think positively and stand up straight. Be confident in your knowledge, abilities, and speaking skills. When you do talk, talk with confidence … however, your confidence can get you very far.

Take Public Speaking Courses

Taking a public speaking course may sound like a beginner’s move, but I am here to tell you that even the most accomplished public speakers take courses and have public speaking coaches, regardless of their skills. Remember – you should never stop learning.

You may believe that some people are just born with the ability to be an incredible public speaker. But, those people will tell you that public speaking is a skill that can be learned and improved. Finding a great teacher can be a pivotal moment in your public speaking career.

In public speaking, there is always something new to learn. Just like in most areas of life, public speaking has trends. One type of speech delivery may be more effective in one time period than it was in the previous. That’s why it’s so important to stay up to date with the trends and refer to people that can help.

Taking a public speaking course can give you all the necessary tools to help you develop your speaking skills. It will also give you a structure to follow when learning how to use these tools.

Here’s a cliché that we have all heard many times in our lives – practice makes perfect. This cliché rings true in all areas – especially public speaking. All great public speakers will tell you how important it is to practice your speech. This is not the time to “wing it”.

Practicing allows you not only to perfect your delivery but also to prepare for any scenario that may arise. For example, your microphone goes out and the audience can no longer hear you. It’s a minute before someone can fix the sound. Although a nerve-wracking moment, it’s something you have practiced for. You take a deep breath, have a sip of water, and once the sound is fixed, you crack a joke – that you practiced in case a moment like that arose – and you continue with your speech.

A great speaker never stops practicing. There is always something to work on, and perfect.

While it’s incredibly useful to practice the meat of your speech, it’s also very necessary to perfect the start and end of your speech. When starting a speech, you have the audience’s full attention. If you can create a good impression right off the bat, you will keep your audience engaged and focused throughout. Practicing effective ways to start your speech will help you start off strong and remain confident throughout.

The same rule applies to the end of the speech. It’s important to practice how you plan to end your speech with a bang . The end of your speech should strongly tie the points you may throughout the speech together, so they leave a lasting impression in your audience’s minds. The closing statement should be powerful and stirring, as those are the words your audience leaves with. Practicing those words, their tone, and their delivery, can make a huge impact on the effectiveness of your speech.   

Network with Other Speakers

Public speaking can feel like a lonely endeavor sometimes. You are on the stage by yourself, with a spotlight overhead. It can be very isolating.

But one must remember that there are many opportunities in public speaking to connect with other speakers. There will be times in your speaking engagements that you are not the only public speaker there. This is the perfect opportunity to network.

Networking allows you to connect and make connections with like-minded individuals. This is especially useful if they work in your field and can become an ally in your career. Those connections can turn into friends, colleagues, and even mentors. They may help you find other speaking engagements, introduce you to new people, and teach you something new throughout your public speaking journey.

Even if they are an expert in a different field, their knowledge and experience can be the ultimate learning opportunity. If you are just starting out in your public speaking career, they may have some useful tools and tricks for overcoming your public speaking fears and boosting your confidence. Your openness to learn and connect with those around you can help you achieve your goals of being an effective and well-known public speaker.

Read More And Improve Your Vocabulary

As I’ve mentioned before, learning never stops. Boost your confidence and effectiveness by always learning new information by reading and improving your vocabulary. Language is a powerful tool, and the better you are at wielding it, the more effective your speeches can be.

If you want to engage your audience’s interests, you need to develop exceptional communication skills. A big part of improving your speaking skills is by learning how to improve your vocabulary and public speaking abilities.

The more you read, the more your vocabulary will grow. With an extensive vocabulary, you will always be able to find a way to construct your message with the most effective words. The words you use could turn your speech from good to extraordinary .

Being a public speaker has been one of the greatest achievements in my life. The benefits of polishing public speaking skills have tremendously helped me grow my career and get to where I am today. Now, I hope to pass along my skills and expertise to help you. If you’re looking to take your public speaking up a notch, check out my free 5-Minute Speech Formula   to turn almost any idea into a compelling speech.

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Why Confidence Is Important In Public Speaking

Confidence in public speaking is vital for effective message delivery and credibility. It ensures audience engagement and clear communication. Without it, presentations may falter. Fortunately, with practice and preparation, this confidence can be developed and strengthened.

• Confidence in public speaking is crucial for clear communication and trustworthiness.
• A confident speaker engages the audience effectively and appears more credible.
• Being confident helps in projecting voice appropriately in terms of volume and authority.
• Confidence can be acquired and improved with practice and preparation.
• Practical tips to boost speaking confidence include regular practice, deep understanding of the topic, mindful breathing, visualization techniques, and seeking feedback.
• Confidence enhances the overall public speaking experience, turning ordinary talks into impactful ones.

Public speaking can be a daunting task for many people. Standing in front of a group of people and delivering a presentation can be nerve-wracking, especially if you’re not confident in your abilities. However, public speaking doesn’t have to be scary – it can actually be a lot of fun!

Why Confidence Matters in Public Speaking

The power of confidence in public speaking, tips for boosting your confidence when speaking, final thoughts.

Confidence is important for several reasons:

• First, it will make you an effective speaker. By effective speaker, I mean someone who can engage an audience and deliver a message that is clear and concise. If you’re not confident in your abilities, you’ll likely be more nervous and your presentation will suffer as a result.
• Second, confidence will make you more credible. When you’re confident in what you’re saying, your audience will be more likely to believe you and take your message seriously.
• Lastly, confidence will help you project your voice. This is important both in terms of volume (you don’t want to be too soft-spoken) and in terms of authority (you want your audience to take you seriously).

Having the confidence to speak in front of a crowd is an important skill to have – and one that can be learned! If you’re interested in becoming a more confident speaker, there are plenty of resources out there to help you.

Ever noticed how some speakers just draw you in? A lot of that magic comes from their confidence . Let’s break down why this self-assurance is so powerful in speaking:

Grab Attention: When you’re confident, people naturally want to listen to you. Your energy is contagious.

Beat Nervousness: Sure, everyone gets a bit nervous. But when you’re confident, those jitters don’t control you. You take the stage with ease.

Earn Trust: People believe in speakers who believe in themselves. Your confidence assures the audience that you know your stuff.

Speak with Clarity: Being confident means you’ve practiced and prepared. This helps you share your message clearly and directly.

Influence Your Audience: Want to change minds or inspire action? Confidence boosts your persuasive power.

Learn and Grow: Confident speakers are open to feedback. They see it as a chance to grow rather than criticism.

Speaking with confidence doesn’t just make you feel better; it changes how your audience sees you and responds to you. It’s a skill worth nurturing, as it can turn simple speeches into memorable moments.

Not everybody is born a confident public speaker . However, there are plenty of things you can do to boost your confidence levels:

• Consistent Practice: Familiarity breeds comfort. Regularly speaking in various settings will desensitize your nerves. Begin with smaller audiences like close friends or family, gradually working up to larger groups.
• Thorough Preparation: Know your material thoroughly. This doesn’t just mean memorizing words, but truly understanding your topic’s nuances. The deeper your grasp, the less room there is for anxiety.
• Mindful Breathing: It might seem basic, yet it’s transformative. Deliberate, deep breaths can calm a racing heart and clear a flustered mind, anchoring you during your presentation.
• Positive Visualization: Before you speak, visualize a successful presentation. This mental rehearsal can condition your mind for success.
• Feedback: Seek constructive feedback. It helps identify areas of improvement and reinforces what you’re already doing well.

By integrating these strategies, not only will your confidence soar, but your overall public speaking skills will flourish.

Fortunately, confidence is something that can be learned. By practicing and being prepared, you can become a more confident speaker in no time! We hope you learned something from the article today. Thanks for reading!

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How to Rehearse for an Important Presentation

• Carmine Gallo

Great speeches are never an accident.

If you want to deliver a spellbinding presentation, rehearse far more than you’ve done in the past. But you don’t want to sound too rehearsed, so you’ll need to balance memorization with spontaneity. Nail down the first two and last two minutes of your speech, and leave room for improvisation in between. And practice under pressure. This mean rehearsing in front of one or two people to get your body used to being in front of a crowd. Then ask for feedback, and rehearse again.

Steve Jobs was the most astonishing business speaker of his time. Bill Gates once called him a “wizard” who “cast spells” on his audience. Fortune magazine proclaimed that his keynotes could set “ hardened hearts aflutter .” Jobs is one of the few CEOs whose presentations have a dedicated  Wikipedia page ; his keynotes alone could  spark a surge in Apple’s stock.

• Carmine Gallo is a Harvard University instructor, keynote speaker, and author of 10 books translated into 40 languages. Gallo is the author of The Bezos Blueprint: Communication Secrets of the World’s Greatest Salesman  (St. Martin’s Press).

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For a well-versed presentation, be authentic and ditch the script

Before I tell my mentees anything constructive, I always begin with "I love you, but ..." and then I drop a verbal jab.

So today, because you’re reading this article to gain a nugget of wisdom from me:

You know I love you, but — you could be hurting your career by making one simple mistake in your speeches and social media videos.

I’ve been a professional speaker for about 10 years, and I’ve published over 1,000 videos on social media, some of which have been used by LinkedIn, one of the biggest social media platforms in the world , to teach people how to deliver effective video. Public speaking has been instrumental in strengthening my personal brand.

I believe the strength of our personal brand is one of the most important indicators of how successful a career we will have. This is why public speaking and publishing videos are so important: They create awareness of our expertise, and that recognition leads to greater career opportunity.

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However, I've noticed a serious problem in many of the live talks and videos I’ve seen. Most presentations are well scripted. But the secret to a great presentation actually lies in whether it is well-versed.

This is what I mean. Let’s say you’re going to give a three-minute presentation. According to online business skills educator VirtualSpeech,  most of us talk at about 130 words per minute . So a three-minute presentation is about 400 words. The average person takes a full hour to memorize just 166 words. Which means it would take 2 1/2 hours for the average person to memorize a 400-word script. That's too much of a time investment for only a three-minute presentation.

So, to avoid spending all day memorizing a script, most of us refer to notes. We keep these notes off to the side of the lectern we’re speaking from or, if we’re presenting on video, we may use teleprompter software and just read the script word for word.

There lies the problem!  

Whenever you refer to notes, or use a teleprompter without proper training, you appear less credible on your subject, and that hurts your brand. When you’re only delivering short presentations, every second you glance away from your audience makes you look less confident. Every second you’re not looking at your audience means  you’re missing out on a stronger connection and therefore a stronger brand.

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So how do you create a well-versed, non-scripted presentation?

Instead of scripting all 400 words for a three-minute presentation, only write down one sentence for your opening, one sentence for each of the three points you want the audience to learn, and one sentence for your closing.

Once you have those five sentences, memorize them word for word. Five short sentences are about 50 words, so memorizing them should take you only about 15 minutes.

Then use your knowledge and your stories to elaborate on each of those five sentences you have memorized.

Don’t worry if you make mistakes. Pausing too long or saying something quirky is fine. That’s you being authentically you, and authenticity builds trust . 

Overall, the actual words you use in your presentation are important, but what is more important is HOW you deliver those words.

Be well-versed, not well-scripted.

Paul C. Brunson the host of USA TODAY's video series Uncommon Drive, is a serial entrepreneur with three exits and a pioneering matchmaker (yes, he is the real-life "Hitch”). He also is building a school in Jamaica. Follow him on  LinkedIn  or  Instagram  for behind the scenes footage and insights from his interviews and travels.

The views and opinions expressed in this column are the author’s and do not necessarily reflect those of USA TODAY.

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3 Reasons Why Public Speaking is Important

Communication is the backbone of our society. It allows us to form connections, influence decisions, and motivate change. Without communication skills, the ability to progress in the working world and in life, itself, would be nearly impossible.

Public speaking is one of the most important and most dreaded forms of communication. Glossophobia or speech anxiety, is the most common fear people have across the globe. Throughout primary school, it is easy to be the student who sits in the back of the classroom and avoids raising his or her hand to dodge such situations. But in the working world, public speaking is a vital skill to have and to hone. It effects simple, everyday interactions between coworkers, bosses and employees, marketing professionals and clients, etc., and it can have an enormous impact on your career path and your level of success in your industry.

There are many reasons why public speaking is important but the 3 that we believe to be the most significant are:

1. To Win Over the Crowd

An important skill to have in business and especially in the public relations arena is the skill of persuasion or the ability to win over the crowd. Inside and outside the workplace, the power of persuasion can carry you far and it all starts by honing those public speaking skills. Mastering public speaking results in an increase in confidence and with that, a cool and collected presence in front of an audience. Of course it is imperative to be knowledgeable about the subject you are presenting, but beyond that, when making a persuasive speech of any kind, including a sales pitch to a client, you need to be prepared to answer the opposition, and to speak with poise.

To make a strong case, the ability to speak publicly is not only important, but essential to make forward strides. For example, in order to express why a certain product or idea would be an interesting topic to an editor of a publication, one must use strong enough, convincing language to elicit intrigue and curiosity. A great pitch will persuade the consumer or editor to want to know more. When addressing any audience with an idea or argument for or against something, public speaking allows you to make your case compellingly and convincingly.

For tips on how to pitch the media, read “ Pitching Do’s & Don’ts with PR Pros “

2. To Motivate People

A great public speaker attains the power to motivate his or her audience to do something, stop doing something, change a behavior, or reach objectives. But to carry an idea forward, you must be able to excite and enliven your peers, employees, coworkers, customers.

Public speakers are leaders who are able to inspire their audience to work harder to achieve their goals. As a public speaker, your role is to influence your listeners and create an environment where everyone walks out ready to roll. You are not merely giving a speech in the attempt to get your audience to take a certain action; speakers are part of the action and can convey their passion and drive. It is not enough to simply know about the issues at hand but to make your audience share your passion. Elections have been won simply because one candidate was a better public speaker than the other. Being knowledgeable is a factor, of course, but more importantly, being able to arouse passion in people through skilled public speaking will motivate your audience to make a move.  When people talk about having a voice in the world, they mean having an impact on the world by voicing your thoughts and your knowledge in an exciting way. A mastery of public speaking allows you to relate to the audience and gain their trust. As a skilled public speaker, you become likable and believable, and you will be able to inspire and even entertain the crowd.

3. To Inform

The ability to inform is one of the most important aspects of public speaking.  From presenting research papers and PowerPoint presentations in school to presenting ideas and pitches to your boss or client, informative public speaking is a vital component of a successful career across all work fields. Once you have their attention, a good informative speech sharing your knowledge of a subject with an audience, enhances their understanding and makes them remember your words long after you’ve finished. For example, you might be asked to instruct a group of coworkers on how to use new computer software or to address your employees on company happenings. Whether it is giving demonstrations or sharing an area of expertise, this form of public speaking is an essential skill in today’s world.

According to a  study  by sociologist, Andrew Zekeri, “Oral communication skills were the number one skill that college graduates found useful in the business world.” Communication skills enhance your ability to interact with professionals and fellow colleagues in a qualified and composed manner. Public speaking improves these skills and thus, makes you a more worthy candidate to move up and succeed in your chosen field.

Perfect the rest of your thought leadership strategy with this guide .

In our annual Brand Experience Report, we asked marketers and customers how they are using and experiencing AI to better understand how the technology is changing that relationship.