should i write a cover letter if it's optional

5 Reasons You Should Write a Cover Letter—Even When the Job Description Says It’s Optional

We get it. Writing a cover letter for every application is hard. So when you come across the words “cover letter optional” on a job posting, you might feel a weight lift off of you. After all, your application just got a lot easier...right?

But you might still have a nagging feeling. Would it be better to submit a cover letter even if you don’t have to? Is this some kind of test, where including a cover letter is what will get you to the next round??

Only 26% of recruiters will “deduct points” from candidates who don’t include an optional cover letter, according to a survey conducted by ResumeGo . But many, though not all, hiring professionals still read and consider cover letters . And you don’t know what the particular recruiter or hiring manager for this job will do.

Think about it this way, though: Including a well-written cover letter will pretty much never hurt your application. So while I totally understand the urge to skip this step, there are some things a cover letter can do that your resume just can’t—or at least not nearly as well.

Here are five reasons to reconsider and write a cover letter anyway:

1. Taking the Time to Write a Cover Letter Shows You Care About This Position

Online portals have created a self-perpetuating cycle: It’s easier and faster than ever before to apply for a job. That means most job openings receive a lot of interest. When you’re part of a bigger pool, your odds of getting hired for a given position go down, meaning you have to submit more applications, and the cycle goes on and on and on...

So you might feel like it’s a numbers game and you need to submit as many resumes as possible, hoping you’ll get lucky. If you're in this situation, writing a cover letter might feel like an unnecessary time suck. But that’s exactly why it could be the thing that sets you apart. Submitting a cover letter even when it’s optional shows employers that you cared enough about their job that you took an extra step to craft something, says Muse career coach Eliot Kaplan , who spent 18 years as VP of Talent Acquisition at Hearst Magazines before founding Eliot Kaplan Coaching .

With everyone playing the same numbers game, plenty of job seekers don’t take the time to write cover letters nowadays, so writing one sends the message: Hey, I took some time to actually think about this job. You’re not just an “easy apply” button to me.

2. You Can Inject Some Life and Personality Into Your Application

When employers are making a hire, they’re definitely reading your resume to evaluate your skills and experiences. But they’re also looking for someone they’ll enjoy spending a significant portion of their time around, says Karen Gordon, VP of Growth for Goodshuffle Pro . “At the end of the day, I am looking for someone who is going to add value and personality to the team.” And if everyone applying for a job has similar qualifications, showing off your personality or giving some insight into your background in a cover letter is a way to differentiate yourself from the sea of applicants, Kaplan says.

3. You Can Tell Employers Why You’re the Perfect Fit for the Job (and Company)

Have you ever come across an open job and thought, “Wow, this is exactly what I should be doing!“? You’ll definitely want to convey that to the employer. But even if you tailor your resume for each application—which you can and should do—it doesn’t tell the person reading it why you decided to apply and why you’re the right hire. A cover letter can. How? By directly connecting your skills, experience, passions, and goals to the job in question and providing additional details about your most relevant qualifications.

Also, while you can tailor your resume to an individual job, you can tailor your cover letter to the job and the company, Kaplan says. You can show that you understand an organization’s goals and values and what you can bring to them: Can you solve a problem they’re having ? Have you excelled at the responsibilities they’d need you to take on? Are you super excited about something they’re doing? Basically, writing a cover letter is saying, “I like you, here’s why you should like me,” Kaplan says.

If you can’t think of anything to say about this specific job, you might want to reconsider applying at all, Kaplan says. You should be able to answer questions like “ Why do you want this job? ”, “ Why do you want to work at this company? ”, and “ Why should we hire you? ” in the cover letter stage. Otherwise, how do you think you’d fare in an interview? This might be a sign you’re not actually all that interested and you can move on—saving yourself even more time.

4. You Shouldn’t Skip an Opportunity to Show Off Your Skills

Getting your hard skills on a resume is relatively straightforward, but talking about your soft skills can be, well...hard. For example, as someone who hires for a small startup, Gordon says, “we need people who are the perfect combination of dreamers and get-er-doners who will go above and beyond their role and work to bring the dream to fruition.” So, sure, you could say that you’re “self-motivated” on your resume or try to get these qualities across in a short bullet point, but in a cover letter you can tell the story of the time you noticed a dip in sales around the holidays so you brought your idea for a winter-themed campaign to marketing.

Your cover letter is also a space where you can demonstrate your skills, not just talk about them. For jobs where writing and messaging are paramount—such as editing, journalism, and marketing—your cover letter is a work sample that shows how well you can do the job. Even if you’re not in one of these fields, a well-written cover letter displays communication skills, which are important for any job where you’ll be interacting with others in any way or capacity—in other words, almost every job. “Formats and systems for communication have changed—but the need for clear, concise, and impactful communication has not,” says Glen Muñoz, who has worked—and hired—in marketing and operations for over 30 years.

The way you write your cover letter can also demonstrate less obvious soft skills like creativity, persuasion, organization, or attention to detail, Kaplan says.

5. You Can Clear Up Any Questions About Your Resume

Cover letters are the ideal spot to give some needed context about any unique circumstances surrounding your job search. If there’s something on your resume or application that you’re worried about or that might leave whoever reads it with questions, including an optional cover letter gives you a chance to explain and could get you to the next round when your resume alone would have been rejected.

Some situations you might want to explain with a cover letter include:

• Career transitions
• Employment gaps (such as having been a stay-at-home parent )
• Nonlinear career paths
• Out-of-area applications
• Personal connections to a company or job referrals
• Less traditional education or experience

So when it comes to including an optional cover letter, the choice is yours. And let’s be realistic: It might be a decision you make on a case-by-case basis depending on what the job actually is, how enthusiastic you are about it, and what your personal bandwidth is when you’re applying. (No cover letter is obviously better than no application.) But you definitely shouldn’t read “cover letter optional” and assume that means a cover letter won’t help you land the job.

Should You Submit an Optional Cover Letter? The Answer is Yes

The job application process is riddled with uncertainty, and one common dilemma job seekers face is whether to submit a cover letter when it is listed as optional. This article aims to answer that question by shedding light on the importance of cover letters in job applications and the potential drawbacks of not submitting one. We will also provide practical tips for crafting a compelling cover letter and share real-life examples of successful cover letters as well as expert opinions on the topic. So, let's dive in and explore the reasons why submitting an optional cover letter can significantly increase your chances of landing an interview.

The Importance of Cover Letters in Job Applications

Cover letters serve a vital purpose in job applications by showcasing the applicant's dedication and interest in the position. They complement resumes by offering a space to elaborate on one's skills, experiences, and motivations, providing context to the facts listed in a resume. As a result, cover letters can help create a more comprehensive picture of the applicant, ultimately increasing their chances of securing an interview.

Several studies highlight the impact of cover letters on interview chances. For instance, a study by ResumeGo found that job applications with tailored cover letters had a 53% higher callback rate than those without cover letters, emphasizing their significance in the application process. Despite these statistics, misconceptions persist about the importance of cover letters, with some job seekers underestimating their value and opting not to include them in their applications.

Reasons to Submit an Optional Cover Letter

Submitting an optional cover letter can be advantageous for job seekers in various ways:

• Demonstrates interest in the position : A well-crafted cover letter shows that the applicant has put in the effort to understand the job requirements and is genuinely interested in the position.
• Conveys professionalism and commitment : Taking the time to write a cover letter, even when optional, signals a high level of professionalism and dedication to potential employers.
• Helps the applicant stand out from the competition : Including a cover letter can differentiate an applicant from others who chose not to submit one, potentially improving their chances of being noticed by the hiring manager.
• Addresses potential concerns or gaps in the resume : A cover letter offers an opportunity to explain any gaps in employment, career changes, or other concerns that may arise from the resume.
• Personalizes the application : Tailoring a cover letter for the specific job and company demonstrates an understanding of the employer's needs and requirements, which can leave a lasting impression on the hiring manager.

Potential Drawbacks of Not Submitting a Cover Letter

Not submitting a cover letter, even when optional, can have negative consequences for the job seeker:

• Gives the impression of a lack of interest or dedication : Choosing not to include a cover letter may signal to the employer that the applicant is not fully committed to the position or lacks enthusiasm for the role.
• Risk of being overlooked in favor of candidates who submitted cover letters : In a competitive job market, not submitting a cover letter can put an applicant at a disadvantage compared to others who took the time to include one.
• Missed opportunities to address potential concerns : Not providing a cover letter means losing the chance to explain any discrepancies or concerns that may arise from the resume, which could negatively affect an applicant's chances of securing an interview.
• Not maximizing one's chances in the job market : In today's highly competitive job market, it is crucial for job seekers to take every opportunity to stand out and increase their chances of landing an interview. Not submitting a cover letter, even when optional, can hinder those chances.

Tips for Writing an Effective Optional Cover Letter

Crafting a compelling optional cover letter requires following certain best practices and guidelines:

• Personalize the cover letter for the specific job and company : Research the company's values, culture, and recent projects or achievements, and incorporate this information into the cover letter to demonstrate a genuine interest in the organization.
• Address the employer's needs and requirements : Make sure to review the job posting carefully and identify the key skills and qualifications the employer is looking for. Highlight how your experiences and skills align with these requirements and address how you can contribute to the company's success.
• Highlight relevant skills and experiences : Use the cover letter as an opportunity to elaborate on the specific skills and experiences that make you a strong candidate for the position. Provide concrete examples and anecdotes to support your claims.
• Maintain a professional tone and error-free content : Ensure your cover letter is well-written, free of grammatical errors and typos, and maintains a professional tone throughout.
• Make the cover letter engaging and memorable : Start with a strong opening that captures the reader's attention and use storytelling techniques to make your cover letter memorable and engaging.

"As a long-time admirer of XYZ Company's commitment to sustainability, I was thrilled to see the opening for a Project Manager on your team. With my background in environmental engineering and proven track record of managing successful green initiatives, I am confident that I can contribute significantly to your ongoing efforts to reduce the company's environmental footprint."

In conclusion, submitting an optional cover letter is an important step in the job application process that should not be overlooked. A well-crafted cover letter can demonstrate your interest in the position, convey your professionalism and commitment, help you stand out from the competition, address potential concerns, and add value by personalizing your application. By following the tips and insights provided in this article, you can maximize your chances of securing an interview and make a lasting impression on potential employers. So, don't hesitate – start crafting your optional cover letter today and increase your chances of landing that dream job.

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• Cover Letters

Do You Need a Cover Letter When It's Not Required?

When you do (and don't) need a cover letter to apply for a job

Why Write a Cover Letter?

Reasons to include a cover letter, reasons not to include a cover letter.

• Tips for Writing a Cover Letter

Do you really need a cover letter if a company doesn't ask for one? Writing a lot of cover letters during a job search is often both challenging and time-consuming. Because of this, it's not surprising that applicants often hesitate to include a cover letter when it is not explicitly required by an employer.

If you're wondering if you should include a cover letter, the short answer is yes. That said, there are a few exceptions.

You should  almost always submit a cover letter , even if the company doesn't ask for one. 

Here's what you need to know about the value of cover letters, along with the situations where you can skip a cover letter. 

If you're serious about landing the job, a well-written  cover letter  gives you a chance to sell yourself to the employer in a narrative format, and explain why you are an ideal candidate. Taking the time to  match your qualifications to the job  can help you get selected for an interview.

All of your efforts in the cover letter will help hiring managers do their job of screening applicants, and may get your resume a closer look.

A cover letter also affords you the opportunity to highlight your strongest qualifications.

An effective, well-written, and  customized cover letter  also makes it clear that you are highly interested in the job. That's because it shows the hiring manager that you want the job enough to go the extra distance.

To Share Extra Information

A cover letter gives you an opportunity to include details that your resume does not contain. For example, if you are applying from a distance, your cover letter will enable you to present a rationale for relocation and to mention that you will be in the area shortly for a possible interview. 

To Explain a Gap

Gaps in employment  with reasonable explanations can also be addressed in your letter. A cover letter is also an ideal place to provide specific examples that prove you have the skills and experience listed on your resume.

The Employer May Expect One

Additionally, some employers expect to receive cover letters even though they did not stipulate that a cover letter was required in their job advertisements.

Candidates who don't take the time to compose a letter are often viewed as less motivated for the job.

In many cases, employers won't even look at a job application that doesn't contain a cover letter or letter of interest.

For some jobs, you won't need a cover letter to apply. Some employers don't accept cover letters as part of the application process. For other positions, there may be no way to submit one. If a cover letter is optional, it's better to skip it if you don't have the time to compose a well-written one.

When the Employer Doesn't Want One

If the job application instructs that you should not include a cover letter, then it's definitely best to follow directions so as not to annoy your potential employer.

When You Don't Have Time

No letter is much better than a poorly written one. A well-composed cover letter serves as a sample of your writing ability, but the opposite is also true. If you don't have time to write a well-crafted cover letter that pitches your skills and positions you for the job, forego the effort.

When There's No Way to Submit One

Also, if the company asks you to submit your application through an online platform, and there is no place for you to submit a cover letter, don't worry about it. 

Tips for Writing a Cover Letter That Will Impress

When you do include a cover letter with your resume, it's important to make it a good one. Here are tips for writing a cover letter that will make the best impression and add value to your application.

Kelly Miller. / The Balance

• Make it targeted.  Be sure to compose a  targeted letter  that is written with the job listing in mind. Focus on the skills and abilities you possess that make you a strong fit for the specific job.
• Keep it short.  Make sure that your  letters are concise  (no more than one page topping out at five paragraphs) and that every statement you make conveys something significant about your qualifications for the candidacy.
• Go beyond your resume.  Avoid simply repeating your resume. Provide examples not listed in your resume, and expand upon things mentioned only briefly in your resume. Your cover letter should have a distinct purpose regarding your application.
• Edit, edit, edit.  Errors in your cover letter  can hurt your chances of getting an interview. Errors make you look sloppy, or worse, not educated. Be sure to thoroughly read your letter before submitting it. Consider asking a friend or colleague to read it as well to check for typos, grammatical errors, and confusing language.

Key Takeaways

• Writing a cover letter makes the hiring manager's job easier, by highlighting exactly why you're the right match for the role. That gives your application an edge. 
• Even if the company doesn't specifically request a cover letter, it's a good idea to write one if you're interested in the role at hand. 
• Skip a cover letter if the employer says not to write one, or if there isn't a place to include one in an online application form. 

• Internships
• Career Advice

How to Approach a ‘Cover Letter Optional’ Job Listing

Published: Apr 09, 2019

Have you ever been invited to a friend's birthday party and been told you shouldn't feel pressure to bring a gift? How often do you take this at face value? Do you assume your friend really doesn't want a present? Or do you think, "I'll just play it safe and get her something small to show I've thought of her?" 

Job seekers faced a similar dilemma when greeted with the words "cover letter optional" in a job posting. If you've been in this position, you've likely wondered, "Are they just testing me? Do they really want me to submit a cover letter, or are they genuinely fine with not receiving one? And what will it say about me if I don't attach one?" 

Read "optional" as "essential"

There is, of course, the chance that an employer has used the line "cover letter optional" because they honestly don't see much value in you attaching this document. But it's also entirely possible that recruiters give you the choice to submit or not to submit because they want to find out how keen you really are on the position.

Since you never know whether you're dealing with the first or second scenario, it's always safest to send a letter—even when doing so is not required and even when the job ad says nothing about it at all. The only time you wouldn't attach this invaluable document is if the posting explicitly requests that you don't.

Set yourself apart from the competition

First and foremost, submitting a cover letter when you don't have to shows that you really, truly want the job. If you're not willing to set aside an hour or two to craft a letter, recruiters might question whether you're really that motivated at all, and that won't reflect well on you.

Choosing to send a letter also offers hiring managers a preview of what's to come if they hire you—it shows that you're the sort of employee who’s prepared to go above and beyond and do more than the bare minimum. If you're being compared to similarly qualified candidates who didn't submit a letter, then this testament to your work ethic should give you an advantage over them. If a cover letter is potentially going to be the one thing that differentiates you from others, why wouldn't you attach one?

Demonstrate your soft skills

A cover letter also presents various other opportunities you don't want to miss out on. It's a chance to demonstrate strong communication skills, which are highly valued in almost every industry, and to say what you can't in your resume . In a letter, you can capture what it is about the role and the company that most appeals to you, showcase your unique personality, and make specific links between your skills and experience and the requirements of the position. Your resume offers a summary of your career history and qualifications; a cover letter acts as a bridge, showing how these details would translate to success in this particular job.

Make your cover letter work extra hard

If hiring managers include the line "cover letter optional" in a job posting, it might be because they don't want to be inundated with a heap of extra reading that doesn't add value. So, if you're going to give them something they haven't requested, make sure it's worth their time to engage with it. Compile a document that's customized, original, and attention-grabbing, and avoid making all the common cover letter mistakes . Never start with "To Whom It May Concern" (personalize the greeting with the hiring manager's name instead), stay away from clichés and tired buzzwords , and don't just repeat what's in your resume.

It's also best to keep the emphasis on the company's needs and how you can add value, rather than on what the job would bring to your life. And, of course, you should make sure your letter is free of any errors and is as concise as possible—the leaner, the better, especially if it's only optional.

A final note

If you're not sure where to start, it's a good idea to use one of the many cover letter templates available online to assist you. Cover letter templates are especially helpful in that they typically offer step-by-step guidance and even suggest job-specific keywords to include to beat applicant tracking systems that screen for certain phrases.

Since 2005, LiveCareer has been helping job seekers create resumes and cover letters via its free  resume builder  and  cover letter builder  tools. Also available are collections of free, professionally written  resume templates  and  resume samples , all of which are organized by industry and job title.

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Blog Cover Letter Help Are Cover Letters Necessary?

Are Cover Letters Necessary in 2024?

Yes, cover letters are necessary in 2024. A good cover letter can provide context for your application and set you apart from other candidates.

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Our free-to-use cover letter builder can make you a cover letter in as little as 5 minutes. Just pick the template you want, and our software will format everything for you.

Do I need a cover letter?

Yes, you do need a cover letter in these common situations:

• The job description requests or requires a cover letter
• You have a referral for your cover letter
• The job requires strong writing and communication skills

Even if the job description says “cover letter optional”, it’s still important to write a great cover letter and attach it to your resume. Competition is fierce for the best positions, so why not give yourself the extra opportunity to impress an employer?

To find out how often hiring managers really read cover letters, the Resume Genius Research Department recently conducted a survey of 625 hiring managers . We found that 45% of respondents always read cover letters , while 38% usually read them.

How important is a cover letter when applying for work?

Cover letters (also known as letters of application ) are important if you’re serious about getting a specific job . If you take the time to write and submit a thoughtful cover letter, it improves your chances of hearing back from an employer.

According to our survey, 68% of hiring managers believe cover letters are important, compared to just 6% who say they aren’t.

If that’s not convincing enough for you, consider this: when asked how cover letters impact their hiring decisions, 82% responded that a strong cover letter can persuade them to invite an otherwise weak candidate for an interview.

In addition, 51% of hiring managers responded that a weak cover letter can deter them from inviting an otherwise strong candidate for an interview. So, it’s important to make sure that if you’re writing a cover letter, you’re writing it well.

If you don’t have much time to spend on cover letters, try using a free AI cover letter generator that can help you craft a unique and tailored cover letter to go with your application.

Why are cover letters important?

The overwhelming majority of hiring managers think cover letters are important, and you should too. Here’s why:

1. Cover letters complement your resume

Your resume provides a concise, black-and-white look at your qualifications, background, and skills.

Your cover letter, on the other hand, adds a bit of color to your application — giving employers some insight into your personality and motivations.

For instance, if you list some professional accomplishments on your resume , you have room to elaborate on those accomplishments in your cover letter. Or you can take examples from your resume’s work experience section , and use your cover letter to describe how those experiences make you the best candidate for the job.

When you write a strong resume and cover letter that work together in harmony, your application gives hiring managers a holistic, positive picture of you as a candidate.

2. Cover letters allow you to describe how you’re a good fit for the position

The whole job application process is really all about one thing: showing employers you’re the best fit for the job.

While you can do this in your resume by showcasing your relevant experience, your cover letter provides the unique opportunity to elaborate on the why and the how. It’s your chance to pitch yourself as the ideal candidate.

Here are some great ways to convince employers you’re a great fit for the position with your cover letter:

• Show how your specific background makes you uniquely qualified for the position
• Describe how you’re a great culture fit
• Demonstrate your passion and interest in the work
• Explain how your past achievements demonstrate the skills needed in the role
• Illustrate how your professional goals align with the company goals

You might even be required to write a cover letter for an internal position or promotion, in which case your cover letter is an opportunity for you to show how you’ve grown as a professional during your time at the company.

3. Cover letters showcase your communication skills

Written and verbal communication skills are important across most industries . Even if your background is in hard sciences or engineering, you still need to write reports, send emails, and communicate with colleagues.

While your resume is a great place to list your skills, a cover letter gives you the opportunity to actually showcase your writing and communication skills.

Cover letters are especially important in industries that require strong writing skills, like marketing, publishing, academia, or media. If you’re applying for a job in these industries, submitting a well-written cover letter can help you make a powerful first impression and give you an edge over other candidates.

4. Cover letters help you overcome a lack of experience

With 82% of hiring managers in our survey saying that well-written cover letters can convince them to interview candidates who otherwise lack relevant qualifications, this is perhaps the biggest reason to write a solid cover letter.

If you’re a recent graduate and your most impressive experience is relevant coursework , then submitting a cover letter is a good way to convince employers you have the skills and qualities they’re looking for in a candidate.

Companies value passionate, engaged employees, and understand that all of our professional journeys begin somewhere. Your cover letter is an opportunity to highlight your passion for a particular career or industry, and show how even without experience, you’re ready to learn and grow quickly in the role.

5. Cover letters can help you explain any unusual circumstances

Do you have a significant career gap on your resume or a history of job hopping? Is the address on your resume from a different state than where the company is located?

Your cover letter is the ideal place to clear up any potential questions employers have about your application.

Using your cover letter to explain these things upfront can help improve your chances of getting called for an interview and might spare you some awkward interview questions .

Frequently asked questions about cover letters

Here are answers to some of the most common questions about cover letters:

Do you have to write a cover letter for every job?

No, you do not have to write a cover letter for every job, but writing a cover letter can help increase your chances of getting hired.

If you’re really interested in a position, it’s best to write a cover letter unless instructed not to.

Tailoring your cover letter to each job makes it much more impactful than sending a generic letter. According to a ResumeGo survey , 78% of hiring professionals said it was easy to tell the difference between a generic and tailored cover letter, and 81% said they valued tailored letters much more.

Is a cover letter necessary for an online application?

A cover letter is not always necessary for an online application, but it can be a good way to introduce yourself to the hiring manager and provide additional information that’s not included in your resume.

If the job posting specifically asks for a cover letter, then it’s definitely necessary to include one. However, even if a cover letter is not explicitly required, including one can demonstrate your interest in the position and help you get an interview.

Do I need a cover letter for a part-time job?

Yes, you need a cover letter for a part-time job if:

• It’s requested by the employer
• You have extra information to share (e.g. explaining an employment gap)
• You want to maximize your chances of landing an interview

Should your cover letter match your resume?

Your cover letter and resume should complement each other and have a consistent look and feel. The easiest way to do this is by using matching resume and cover letter templates . Using a matching cover letter will make your application professional and cohesive.

While it’s a good idea to make your cover letter and resume match, this doesn’t mean that they should be identical. Your cover letter is an opportunity to expand on the information provided in your resume and to personalize your application to the specific job and company.

Should your cover letter be attached to your resume?

Yes, it’s a good idea to attach your cover letter to your resume when applying for a job. This way, the hiring manager can easily access both documents and see how your qualifications and experiences align with the position.

When you’re submitting your application, you should attach your cover letter and resume as separate documents, usually in a PDF or Microsoft Word format. You should also choose a resume file name that will help the hiring manager easily identify and organize the files.

Are optional cover letters really optional?

Yes, optional cover letters are really optional. However, including a cover letter – even if the employer says it’s not required – will give you a huge advantage over applicants who choose not to send one. Cover letters strengthen your job application because they allow you to do things a resume can’t, such as:

• Showcase your personality
• Display your enthusiasm for the job or company
• Provide evidence of your noteworthy accomplishments
• Explain work gaps or other issues on your resume

So if you have time to write a cover letter, you should always make the effort.

Is the cover letter dead?

No, the cover letter is not dead. Most companies require you to submit or upload a cover letter as part of the application process. They’ll check to make sure you’ve included one, and if you haven’t, they may reject you outright for not doing what was asked.

Additionally, the cover letter is an important factor in the hiring decision for many hiring managers. For your best shot at moving through to the interview stage, always include a cover letter with your application.

Additional cover letter resources

If you’re still unsure if a cover letter is necessary or not, then you should write a cover letter just to be safe. Here are our top resources and cover letter tips to ensure your cover letter improves your application:

• How to write a cover letter
• How to address your cover letter
• How to start a cover letter
• How to end a cover letter
• Cover letter format
• How long should a cover letter be
• Cover letter spacing
• Cover letter fonts
• Cover letter templates
• Basic cover letter templates
• Modern cover letter templates
• Google docs cover letter templates
• Cover letter examples
• General cover letter
• Career change cover letter
• Cover letter for internal position
• Relocation cover letter
• Best cover letters

Corissa Peterson, CPRW

Career Advisor & Senior Content Writer (CPRW)

A dedicated member of the Resume Genius team with a passion for the career space, Corissa is always looking for ways to create useful resources for job seekers, from writing job-specific resume samples to crafting in-depth articles on how to ace interviews. Corissa graduated from the University of Colorado at Boulder with a B.A. in Philosophy and a certificate in Peace and Conflict Studies. Corissa’s articles have been published on Diversity Jobs, Recruiter.com, Teachstone, and Jobillico, among others, and her career advice has been featured in Bloomberg Businessweek, GOBankingRates, and UpJourney. You can connect with her on LinkedIn.

Are Cover Letters Necessary?

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A simple guide for writing the perfect cover letter

No one loves writing cover letters.

They can seem awkward or even boring when you’ve written many. And they are time-consuming.

So when a job posting includes the words “cover letter optional,” it can seem like a relief. With those three words, you are blissfully let off the hook on that arduous but tedious task. Right?

The bad news is that the cover letter is never really “optional.”

The only time you don’t need one is when the job description specifies: “No cover letters, please.”

For many years, I’ve advised professionals as they navigate their career searches. As the director of MBA Career Coaching at the University of Maryland’s Robert H. Smith School of Business, I help candidates get jobs in consulting and professional services, among other fields. Before this job, I spent several years as a recruiter for PricewaterhouseCoopers.

Today, in the wake of the “Great Resignation,” a lot of companies are scrambling to fill record numbers of employment vacancies. It’s a great time to be looking for work. And it may seem reasonable in this environment to assume that, as a jobseeker, you’re in the driver’s seat and don’t need to write those “optional” cover letters.

But a cover letter — a good cover letter — is worth the time and energy when you want the job. It introduces who you are in a way that goes beyond the resume, it demonstrates your interest in the position and the organization, and it inspires the reader to take action. The cover letter can be the difference between getting the offer or not.

A large percentage of today’s job postings either require a cover letter or make it optional. Only a small percentage will indicate no cover letters. That means you should be prepared to submit a cover letter as part of your application 80% to 90% of the time.

As a former recruiter, I know there are times when two candidates end up closely ranked in the hiring team’s estimation. In those times, a cover letter can make the difference and help you inch ahead of the competition.

Here’s my advice for writing a good one, without a ton of effort each time.

Create a boilerplate. This part does take time and effort. For the first paragraph: Write an introductory paragraph that you’ll adapt for each new role and each new company. For the second paragraph: Write out several of your skills, or competencies, in a skimmable, bulleted format. Each competency will be in bold type, with a sentence or two that tells a short story of how you have used this skill and what outcome it produced. Focus here on direct evidence — facts, not judgments. For the third paragraph, describe what drives you and what you’re like to work with. That is your value proposition. For that final, closing paragraph, restate your interest, thank the hiring team for its consideration and look ahead to next steps.

Customize, customize. That boilerplate is going to do so much heavy lifting. Using it, you’ll modify the introductory paragraph, asserting your interest in the role and the company. Then, you’ll select two or three of the bullet points from your boilerplate list to specifically highlight the skills mentioned in the job posting. The third and fourth paragraphs can likely remain just as they are. That’s the beauty of this strategy. It’s far less daunting to modify an old cover letter than to start from scratch each time.

Find an editor. It should go without saying, but a good cover letter is well-written and free of grammatical errors and other silly mistakes — like accidentally leaving in a reference to the last company you applied to. Achieving that requires a second pair of eyes or even a third. Enlist a friend or loved one who will be your editor, and be prepared to return the favor someday.

One final tip: Always re-read the job description once or twice. Make sure you know what the posting is asking for, so the cover letter speaks directly to that. And remember, it’s not about what you want the hiring team to know — it’s about what they need to know.

Dori Jamison is the director of MBA Career Coaching at the University of Maryland’s Robert H. Smith School of Business. Prior to coming to Maryland Smith, she worked for eight years as a recruiter for PricewaterhouseCoopers.

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Ask a Resume Writer: Should I Submit a Cover Letter if It’s Optional?

Does anyone really like writing cover letters? After spending hours on your resume and filling in countless fields in an online application, summoning the energy to write a cover letter can feel impossible – especially if you’ve heard that recruiters rarely even read them.

Furthermore, when searching for jobs, you may come across an ad that either doesn’t mention cover letters or says, “cover letter optional.” In that case, it’s fine to skip the cover letter altogether, right?

In our What Candidates Want: 2023 Job Seeker Report , a surprising 25% of candidates who answered our survey said they “always” include a cover letter, even if the job posting said it is optional. Should you follow suit and take the time to write a cover letter if it’s not required? We asked Jenna Sylvester, Certified Resume Writer at iHire, to weigh in with their thoughts.

Should I Send a Cover Letter if It’s Not Required?

“Yes! I realize it takes time to write a cover letter, but it’s worth it if you really want the job,” advised Sylvester. “If you have an opportunity outside of your resume to further promote yourself as the right fit, you should take it. Plus, you can showcase more of your personality in your cover letter.”

You can also include certain types of information in your cover letter that wouldn’t normally go on your resume, such as your willingness to relocate, if you were referred by someone who works at the company, or a memorable personal anecdote.

When you take the time to write a tailored cover letter, you also show that you’re genuinely interested in the job and not mass-applying to openings without much thought. In your cover letter, you can zero in on your specific skills and experience that align with the job and make that information the core focus.

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“When you see ‘cover letter optional’ in a job ad, consider it an opportunity to shine , not an excuse to skip it entirely,” added Sylvester. “If you send in a cover letter and no one else does, you’ll stand out. The employer may have made cover letters optional as a way to gauge how serious their applicants are about the open position, too.”

If the job ad doesn’t mention anything about cover letters, it’s safe to assume they are optional, and you should include one. If the job ad explicitly says not to include a cover letter, be sure to follow directions (otherwise, you may stand out for the wrong reasons).

Providing a Cover Letter When Optional

If a cover letter is optional, is there a certain way you should go about writing it?

“ Follow best practices when submitting an optional cover letter, just as you would if it were required. Tailor it to the job you’re applying for, highlight your most relevant skills and experience, and most importantly, keep it brief!” Sylvester recommended. “Three short paragraphs should do the trick.”

Don’t simply copy and paste parts of your resume into your cover letter, either. Again, this is an additional opportunity to promote yourself and tell employers why they should hire you for the job.

Ready to write a cover letter that impresses hiring managers? Get even more expert advice in our Resource Center , or let our team of certified resume writers create one for you .

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What To Do When A Job Posting Says “Cover Letter Optional”

December 11th 2017

We’ve all seen it on job applications: “cover letter optional.” But while some of us shout for joy when we see that line, others of us wring our hands with worry, wondering if we’ll be docked proverbial brownie points by the recruiter or hiring manager if we hit send without attaching that seemingly optional document.

Don’t worry. We’ve set out to put your minds at ease, asking career experts whether “optional” cover letters really are optional — and what you can expect to happen if you don’t send one.

Why would a company say that a cover letter is optional?

Is this some kind of twisted trick? Not exactly. “If they say it’s optional, they may be vetting out who’s truly motivated for the position by who takes the time to compose a cover letter,” explains career coach Hallie Crawford. Or, the company may not have been impressed in the past with applicants’ cover letters, so they’re reducing their own load by not requiring them, job search expert Hannah Morgan says. “Leaving the decision to submit a cover letter up to the candidate could be a company’s way of signaling that it isn’t that important to them,” she explains.

So, should you bother to write one?

Yes. Even if a cover letter is optional, any applicant who takes the time to write and submit one anyway — especially a thoughtful, well-written, spell-checked letter — will make a good impression, both experts agree. “When the majority of people take the easy way out, and don’t submit a cover letter, then writing one can make a difference, if it gets read,” Morgan says. “It takes time and effort to explain why you are interested in the role,” she says. “When that’s done well, it may be the differentiator that gets a candidate the interview.”

Another reason to submit an optional cover letter? “A cover letter is a great way to explain to the hiring manager why you would be a great fit for the job,” says Crawford. “It’s also a way to show them that you are willing to accomplish tasks that aren’t required but still important. It shows them you’re motivated and interested in the position, and it’s a chance to sell yourself with information and statistics beyond what’s listed on your resume.”

What should you include in an optional cover letter?

When we said there’s no point in sending a less-than-exceptional cover letter, we meant it. “A well-written cover letter does two things: it explains why the candidate is interested in the role and highlights why they are a good fit for the job,” explains Morgan. And that can require a lot of time and research on your part. For example, “let’s say the company has a new product coming out, but it isn’t mentioned in the job posting,” says Morgan. “In reading the company’s press releases and talking with insiders, the candidate discovers that the job would be supporting the new product. The candidate should mention this in the cover letter and if he or she has experience supporting a new product launch, that information would also be extremely important to mention.”

But that doesn’t mean you can blather on and on in the letter. “Writing a concise message is an enviable skill,” says Morgan. “With attention spans getting shorter every day, less is more. The letter should be succinct, yet still include [at least] three paragraphs.”

What if you decide not to send an optional cover letter?

Sometimes you’re crunched for time. Sometimes, you just can’t find the right words. And so, when you see the chance to not write one, you take it. (We get it.) But don’t worry — making this move doesn’t necessarily set you up to fail as an applicant.

Here’s what you can do instead: the next time you’re on social media, see if the company is too. If they are, mention them or tag them in the next post or tweet you compose, suggests Morgan. “Don’t dismiss social media, as many recruiters are searching social media profiles as part of the candidate review process,” she says. Then, make sure your online portfolio and LinkedIn account are up-to-date and optimized “with embedded media and links to career achievements like promotions, presentations, awards or articles you’ve written,” she says. This way, you can still make a splash.

This post is by Jillian Kramer and was originally published on Glassdoor.

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Should You Write a Cover Letter if it is Not Required?

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When applying for jobs, writing cover letters can seem like a hassle, especially when you are applying to as many jobs as you can. Sometimes, you may come across an application where it says “optional” next to the cover letter. In this case, should you write a cover letter? The answer is yes because writing a cover letter even when it is optional shows that you are hardworking, care about the position, and take initiative. There are lots of other reasons why writing a cover letter can set you apart from other job applicants.

Writing a cover letter shows that you care

A lot of job postings nowadays are Easy Apply. What this means is that all you must do is click a button and submit your resume. As a result, companies are getting a ton of job applications. One way to make your application stand out is by writing a cover letter. Writing one shows that you took the time to research the company and are really interested in the position. Showing employers that you care and are willing to take the time to submit a cover letter may very well be the reason you get an interview or not.

Allows you to highlight your personality

Resumes only highlight your accomplishments and skills. By reading a resume, an employer won’t get a feel of who you are as a person in terms of personality. To combat this, you can write a cover letter. A well-written cover letter can convey the type of person you are and show the employer how you would fit in on the team. Soft skills are just as important as technical skills and one way to highlight your soft skills is through a cover letter.

You can mention something that doesn’t fit on your resume

Resumes are only supposed to be one page long, so you might not be able to fit everything on it. As a result, you can use a cover letter to talk about experiences that you couldn’t highlight on your resume. For instance, maybe you’re involved with a club on campus but because of your professional experiences, you cannot highlight it on your resume. Writing cover letters allows you to show off other experiences and activities that you are not able to do on your resume.

Overall, it is ultimately your decision if you want to write a cover letter if it is optional. However, writing one does show that you care, allows you to highlight who you are as a person, and lets you show off experiences that you otherwise would not be able to on your resume. While applying for jobs, keep these thoughts in your mind when you see the word “optional” next to a cover letter!

Insights gathered from: https://www.themuse.com/advice/cover-letter-optional

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The Optional Cover Letter: Do You Still Need to Add One?

We all want to put our best face forward when we are applying for a job. This includes supplying a top-notch resume and an engaging cover letter . But what if the job ad states “cover letter optional”? Do I still need to provide one or not? Will I lose some potential brownie points in the eyes of the employer? 

Career experts have done some research around optional cover letters and how you should treat such requests. Let’s take a closer look at this hot topic.

Should You Write a Cover Letter if It is Optional?

Yes, it’s best to provide a cover letter even if it’s stated as optional. Why? Because it’s another “touchpoint” between you and the potential employer. Use it to draw more attention to your resume (and skill set respectively) and give a preview of your personality. Candidates who provide a professionally written cover letter are usually viewed as more professional and interested in the position than those who don’t.

Also, actually taking the time to write a cover letter can set you apart from the competition. One small-scale study, done by a recruiter, suggests that 73% of applicants don’t bother filing a cover letter or even write a short introduction in an email. So doing the courtesy of writing a formal or more informal email cover letter can be pretty refreshing for some employers.

OK, But Why State ‘Optional Cover Letter’ At All?

If data suggests that employers prefer cover letters, why some companies state that the “cover letter is optional”? That’s totally confusing. Yeah, we get that. 

But there are two possible reasons for that:

• By “cover letter optional”, some companies mean that you should write a less formal letter of introduction (email), rather than attach a “traditional” cover letter. They still expect more than a resume, sent without any further notice. 
• Others treat the “optional” thing as a quick applicant test. Many large companies, receiving hundreds of submissions, may want to easily weed out those candidates that don’t put in any extra effort. A company may begin its candidate analysis process by eliminating those who are not interested in the job enough to submit a cover letter. In some cases that could be potentially hundreds of letters or emails that they don’t need to waste time on.

The bottom line: If a cover letter is optional, it’s not an excuse to skip it altogether. 

Are cover letters necessary when you are applying via an on-site hiring form? It depends. Some job application forms, however, provide extra questions that allow you to talk about your personality, skills, and reasons for applying. But even in such cases, it’s best to add a quick introductory letter if you feel like you’ve got a few more things to say. 

Does The Cover Letter Content Matter?

So, if we have already established that most employers want you to provide a cover letter, along with your resume. But do you need to bother making the cover letter content relevant to the position?

Oh yes, you do! The purpose of a cover letter is not simply to “check a box” with the employer – it’s a sales tool to persuade them to meet with you for an interview . For that to happen, your letter has to be personalized to the job. 

• Research the hiring person’s name and add it to the letter 
• Specify if you have a “shared connection” (even on LinkedIn)
• Reference a recent company event or accomplishment 
• Explain how the company values align with yours

To personalize your cover letter, do some company research in advance. 

Also, treat your cover letter as an opportunity to explain why you are interested in taking on the position – something that you cannot really do with your resume. When your cover letter is done well it may be the deciding factor for you landing an interview with the company.

What Else Should Be Included In An Optional Cover Letter?

Optional or not, a cover letter should do two things well:

• Communicate your interest in the role 
• Highlight your “fit” for the opportunity 

To convey the above, the lengths of the resume may not be enough. 

In essence, a cover letter is an opportunity to showcase how you use your core competencies (listed as skills on your resume)  in your day-to-day work. For example, if the job on offer is to support a certain area, such as product development, then you can use your cover letter to mention how you would be able to fit in with their plans. Mention how you previously led product development within your current company, what results you’ve achieved and how you plan to replicate this success if given a chance. You can check cover letter examples on your website to get a better sense of how to convey your skills via extra context. 

Apart from the above, a good cover letter should include:

• A strong opening
• Two-three paragraph, centered around your skills
• Closing statement with a call-to-action

What If You Don’t Send In An Optional Cover Letter?

You might not have enough time to write a decent cover letter to go with your job application. Or you are facing the worst writer’s block of all time. What happens if you don’t end that optional cover letter after all? 

If you are short on time, focus on your resume instead. Put your available time into making sure it is perfect and send it in. Also, prioritize answering other questions on the job application platform. 

Finally, instead of a full-length letter, provide a quick personalized note that briefly introduces you and expresses your interest. You can re-use a variation of your personal statement . For example, as a recent graduate applying for a business analyst job you may write something like this:

“Good day, [Name], I’m looking forward to becoming part of the XYZ BA Office and applying my skills in process analysis, requirements gathering, quantitative and qualitative research, to help XYZ maintain its position as a leader in industry X”. 

Also, for the next time around, prepare a generic cover letter — a pre-written cover letter template you can quickly personalize to different job offers. Having one will say you heaps of time (and stress)!  

Conclusion 

When a cover letter is optional, a lot of job applicants may be tempted to skip it. Don’t be one of them! A cover letter is a great means to convey your interest in the job and provide a quick “preview” of your personality and work abilities. Given that a lot of employers now seek out “cultural fits”, rather than applicants who tick all the job requirement boxes, a well-written cover letter can majorly increase your chances of landing a job with a prestigious employer!

Elena runs content operations at Freesumes since 2017. She works closely with copywriters, designers, and invited career experts to ensure that all content meets our highest editorial standards. Up to date, she wrote over 200 career-related pieces around resume writing, career advice... more

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Do I Need a Cover Letter and Are Cover Letters Necessary?

By Jessica Howington , Senior Content Manager

Cover letters have been a mainstay of the job search process for years. But are cover letters necessary?

The truth is that some recruiters even refuse to look at resumes that don’t have accompanying cover letters. Yet, job seekers tend to dislike writing them because it seems like a waste of time. However, there are many ways cover letters work to help you land the job .

For HR professionals, the cover letter is a peek at the person behind the resume . When you’re plowing through piles of resumes, the cover letter can help give a voice to the applicant . If you aren’t convinced of the power of the cover letter , check out the ways below that they support you in getting the job.

Why Cover Letters Are Necessary

1. to be considered for the role.

Many hiring managers will not consider your application without one. Skipping out on a cover letter shows that you put in minimal effort and likely just sent off the same resume that you submit for every job.

Employers often view a thoughtful cover letter as a sign that you are truly interested in this particular position. Consider how you’ll appear as a candidate stacked up next to candidates who submitted a cover letter with additional information about themselves.

2. To Help You Stand Out

Some jobs, particularly remote and flexible jobs, are highly competitive and desired . Some companies get dozens and even hundreds of other resumes for one role. It can be hard to make yourself stand out. That’s where your cover letter comes in.

While your resume speaks for your skills, education, and experience, your cover letter will fill in the blanks and show your personality. Using the cover letter to show your personality and who you really are can help show employers how you will be a great fit for the team you want to work on.

The cover letter can also contain actual examples from your experience, providing a more memorable impression than only touching on this quality in a resume.

3. To Showcase Your Skills

Your cover letter is your introduction—your place to shine and show employers they need you. Use the space available to you to share with employers why you are the one for the job . What do you have to offer? How will you apply it to the position? What are your goals and aspirations? How do you want to work with others in the company?

The team of Career Experts at FlexJobs say, “A cover letter is your chance to give more details and paint a clearer picture for an employer as to why they should interview you for this position. They’re a chance for you to clarify or provide more information about your skills, specifically as to how they relate to the job at hand. They’re also a chance for you to get really clear about why you’re interested in this particular job with this particular company, and to practice explaining that in a succinct way.”

4. To Provide Extra Detail

Aside from diving deeper into your skills, sometimes there’s extra information you want the hiring manager to know that could really help your candidacy.

The Career Experts say, “A cover letter is a great place to mention any connections you already have with the company. If you know someone who works there, or you’ve used its products and services, or you have an interesting connection to it, the letter is the place to share that information.”

These kinds of personal connections can make the difference in getting an interview or not. Without this information, your application would not be as strong.

5. To Fill in the Blanks

So many companies use applicant tracking systems (ATS) , which often require you to fill out questions and provide a portfolio sample before submitting. But, machines can miss details, and a cover letter can be necessary for adding necessary context.

That said, some companies opt to have candidates simply send their application to an email address. In this case, your cover letter becomes your email body . You wouldn’t send a blank email with simply your resume attached, would you?

When applying via email, the cover letter will be front and center and will be vitally important to convincing the hiring manager to even open your resume. Unless instructed otherwise, cover letters are necessary in these situations.

When You Don’t Need a Cover Letter

Job seekers often wonder what to do when a job listing says it is optional to include a cover letter. Or perhaps it says to not include one at all. Or sometimes it’s not required to attach a cover letter before submitting your application materials. Should you still do it?

“We always recommend to submit a cover letter, even if it’s optional. Most surveys show that 50% to 60% of recruiters and hiring managers like to see a cover letter and will read one . That means the odds are good that your cover letter will be well regarded—and missed if it’s not there,” say the Career Experts’ team.

However, she continues, “The only time a cover letter isn’t necessary is if the job description specifically says they do not want cover letters from applicants. And that’s a very rare occurrence .”

More Cover Letter Help

As you can see, the majority of the time you should be writing a cover letter for every job you apply to. For even more tips to help you with the intricacies of writing a cover letter, FlexJobs has an entire cover letter section on the blog to help you along the way.

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How to Write a Cover Letter [Tips with Examples]

As a writer, I did my fair share of job hunting. Despite my experience and expertise, I often struggled with impressing interviewers due to my lackluster cover letters. Limited resources and time constraints left my cover letters far from impressive. However, things changed when I mastered the art of writing compelling cover letters. Soon, I started receiving interview calls and eventually landed my dream job. In this article, I will share these cover letter writing techniques with you, so you too know how to write a cover letter and can effortlessly land the job of your dreams.

What is a Cover Letter and What does it Contain?

A cover letter is a one-page business letter that you submit along with your resume when applying for a job. Its primary purpose is to persuade the employer that you are an excellent candidate for the role. It complements your resume by clearly linking your experience and interests to the position you're applying for. Essentially, the cover letter is your chance to convince the employer to invite you for an interview.

A typical cover letter contains several key elements, each serving a specific purpose in showcasing your qualifications and enthusiasm for the position. Here’s a breakdown of what a cover letter typically includes:

Your Contact Information: Name, address, phone number, and email address.

Date: The date you are writing the letter.

Employer’s Contact Information: Name, title, company, and address of the person you are addressing the letter to.

2. Salutation

Address the letter to a specific person if possible (e.g., “Dear Mr. Smith,” or “Dear Hiring Manager,”).

3. Introduction

Opening Statement: A brief introduction mentioning the job you are applying for and how you found out about the position.

Hook: A compelling reason why you are interested in the job and the company.

First Paragraph: Explain why you are a good fit for the role. Highlight key qualifications and experiences that align with the job requirements.

Second Paragraph: Provide specific examples of your accomplishments and how they relate to the job. Use quantifiable achievements to demonstrate your impact.

Third Paragraph: Discuss your knowledge of the company and why you are excited about this particular opportunity. Show that you have researched the organization and explain how your goals align with its mission and values.

5. Conclusion

Closing Statement: Reiterate your enthusiasm for the position and the company. Summarize why you are a strong candidate.

Call to Action: Mention your desire for an interview and provide your contact information again. Indicate that you will follow up within a certain timeframe.

Thank You: Express gratitude for the reader’s time and consideration.

6. Signature

Closing Phrase: Use a professional closing, such as “Sincerely”, or “Best regards”.

Signature: Leave space for your handwritten signature (if submitting a hard copy) and then type your name below it.

How to Write a Cover Letter For a Job in 5 Steps!

Firstly, it’s crucial to streamline the process of crafting a cover letter, but that doesn’t mean using the same cover letter for every job position or even the same position at different companies. Customization is key to standing out.

Step 1. Research the Company- AIPal

Open the job listing you want to apply for, typically found on platforms like LinkedIn or Indeed. These platforms usually provide a detailed job description outlining the requirements and responsibilities.

To begin, I will write a cover letter for the Sales & Marketing Manager position at Pride Mile, which is a remote job listing I found on LinkedIn.

To proceed effectively, I will copy the job description and input it into AIPal to extract key keywords. These keywords are crucial as they highlight the skills and attributes the employer is seeking for the role.

Prompt: Extract keywords from this job description that I can in my cover letter.

To refine your keyword research, you can ask AIPal to extract keywords and categorize them into tiers.

Prompt: Extract keywords from this job description that I can in my cover letter. Assign them in three tiers ranging from the most important to least important.

This way, you'll identify the most critical keywords, which should be emphasized more in your cover letter, and less important keywords, which can be mentioned once or twice.

This approach will give me a comprehensive understanding of what the job entails and what qualities I should emphasize in my cover letter.

Step 2. Choose a template- WPS Office

Choosing a cover letter template is important because it gives you a clear structure to follow, saving you time and ensuring your letter looks polished. It guides you on what information to include, from your skills to your qualifications, making it easier to customize each letter for different job applications. Templates also help keep your letter organized and visually appealing, which is key to making a positive impression on employers.

WPS Office has been a godsend in this regard, offering plenty of cover letter templates. I followed these steps to find the desired cover letter for the Marketing Manager position:

Open WPS Office and click on "New" on the left side pane.

Next, simply click on the “All” tab in the left side pane. This will display numerous templates available on WPS Office for documents, spreadsheets, and presentations.

To save time browsing through all the options, simply search for "cover letter". This filters out irrelevant templates and helps find the right cover letter template for the job post in context.

Upon finding the suitable template for the job post, click on it to preview.

To start customizing the selected template, click the "Download" button at the top right corner, which will launch it in the WPS Writer interface for editing.

Header and Salutation

Headers and salutations are essential in a cover letter for their role in setting a professional tone. The header provides your contact details and the date, ensuring easy communication and formal presentation.

Salutations, like "Dear Hiring Manager," personalize your letter and demonstrate attention to detail, addressing the recipient directly and showcasing professionalism from the start.

One of the standout features of WPS templates is its ready-made header, which enhances the visual appeal of your cover letter. It includes sections for your contact information, the date, and the recipient's details.

Addressing the recipient by name whenever possible adds a personal touch; if that information isn't available, a generic greeting such as "Dear Hiring Manager" remains professional and appropriate. Ensuring the document is error-free further underscores your professionalism and attention to detail.

Step 3. Introduction- Your Opening Sentences

Starting your cover letter with a compelling introduction is crucial. It’s your chance to grab the hiring manager's attention and make a strong first impression. A well-crafted opening should highlight your enthusiasm, showcase your qualifications, and give a hint of your personality.

Here are a few key things to keep in mind to create an engaging and effective cover letter introduction:

Expressing genuine passion for the role or the company can make a strong impact. For example, in a sales manager position:

Dear Mr. Brown, my name is Anna and I’m excited about the opportunity to help your company exceed its sales targets. My five years of experience as a Sales Representative at XYZ Inc. have equipped me with the skills needed to drive results. Last year, we surpassed our KPIs by 50%, and I’m eager to bring this success to your team.

Referrals can add credibility to your application. For instance, in an architectural position:

I was thrilled to learn about this job opportunity from John Doe, who has been with your firm for five years. John and I collaborated on an architectural project for over a year, and he recommended I apply for this role, believing I’d be a great fit.

Demonstrating your knowledge about the company shows dedication. For example, in a social worker position:

I have always admired the work your organization does with vulnerable communities. Your commitment to social justice resonates with my professional values, and I believe my previous experience as a social worker aligns perfectly with your mission.

Starting with a significant accomplishment can immediately capture interest. For example, in a public relations position:

As a Public Relations Representative at Company XYZ, I enhanced the company’s reputation and public image, resulting in a 40% increase in customer satisfaction. I am eager to bring my proven track record of success to your organization as the Head of Communications.

Step 4. Body- the Most Important Part

The body of your resume is where you showcase your qualifications, experience, skills, and achievements to demonstrate why you're the ideal candidate for the job. Structuring this section effectively is crucial to capturing the attention of hiring managers and persuading them to consider you for the position.

Here’s how to craft a compelling resume body:

Start with a Strong Summary or Objective Statement:

Begin your resume with a concise summary or objective that highlights your career goals and what you bring to the table. This helps recruiters quickly understand your professional background and aspirations. For example:

Results-driven marketing professional with 8+ years of experience in digital marketing strategies and campaign management. Proven track record of increasing brand awareness and revenue growth through innovative marketing initiatives. Seeking to leverage my skills and expertise to contribute to the continued success of ABC Company.

Highlight Key Skills:

List relevant skills that align with the job requirements. Use bullet points to make them easy to scan. Focus on both technical skills (e.g., software proficiency, languages) and soft skills (e.g., communication, leadership). For example:

Digital Marketing Strategy

SEO/SEM Optimization

Content Management Systems (CMS)

Social Media Marketing

Analytical Skills

Team Leadership

Add Keywords:

In the body of the cover letter, it's crucial to incorporate keywords extracted from the job description. These keywords highlight your relevant skills, experiences, and attributes that align with what the employer is seeking. For example, if the job description emphasizes "digital marketing strategy," "customer acquisition," and "social media management," your cover letter should showcase your expertise in these areas.

My experience in developing and implementing robust digital marketing strategies, coupled with a proven track record in customer acquisition and social media management, aligns perfectly with the goals outlined for the Sales & Marketing Manager position at Pride Mile.

Detail Your Work Experience:

Include your work history in reverse chronological order, starting with your most recent position. For each job, provide the following details:

Job Title and Company: Clearly state your position and the organization you worked for.

Dates of Employment: Specify the period you worked there.

Key Responsibilities: Outline your main duties and responsibilities in concise bullet points. Focus on achievements and quantify results where possible. For example:

Managed a team of 5 digital marketers to execute SEO and PPC campaigns, resulting in a 30% increase in website traffic and a 25% growth in lead generation.

Achievements: Highlight specific accomplishments that demonstrate your impact. Use metrics to quantify your achievements whenever feasible. For example:

Led a successful rebranding campaign that increased brand recognition by 40% and led to a 15% increase in customer engagement.

Education and Certifications: List your educational background, including degrees, diplomas, and relevant certifications. Mention any honors or awards received. Include the name of the institution, degree/certification earned, and dates attended.

Skills and Expertise: Elaborate on any additional skills or expertise that are relevant to the job. This could include technical skills, industry-specific knowledge, or proficiency in certain tools or methodologies.

Professional Development: Include any professional development activities, workshops, or seminars you have attended that are relevant to your career.

Step 5. Closing & Salutation

A strong conclusion to your cover letter is essential to leave a positive and lasting impression on a prospective employer. It serves as your final opportunity to express enthusiasm, reinforce your qualifications, and prompt the hiring manager to take action. Here’s how to effectively end your cover letter.

Show self-assurance in your skills and how they align with the job requirements. This demonstrates to the employer that you are a competent and enthusiastic candidate. For example:

I am confident that my project management experience and problem-solving abilities make me a perfect fit for your team. I thrive in dynamic environments and am eager to contribute to your company's success.

Let your passion for the role and the industry shine through. Mentioning your enthusiasm can make you a more memorable candidate. For instance:

My lifelong passion for animal welfare drives my dedication to providing top-notch veterinary care. I am excited to bring this passion to your clinic and contribute to the well-being of your patients.

Highlight how your skills and experiences align with the job responsibilities. This helps the employer see the direct benefits of hiring you. For example:

With seven years of experience managing senior accounts, I am skilled at anticipating client needs and handling situations with discretion. I am eager to bring this expertise to your team and help grow your client base.

Share your career aspirations and how they align with the company’s growth. This shows your long-term interest in the organization. For example:

I look forward to leveraging my sales experience to identify new markets and build strong customer relationships. My goal is to grow within your company and eventually lead the account management team.

Align your personal values with the company’s mission to show you’re a cultural fit. For example:

I admire ArcherTech's commitment to supporting local businesses and have innovative marketing ideas to increase profitability in this sector. I am excited to discuss these ideas further.

Emphasize relevant technical skills, especially those mentioned in the job description. This highlights your readiness to contribute effectively. For example:

I bring extensive experience with CAD software and can create integrated 360-degree renderings for client presentations. My past successes in this area can help boost your sales by 150% over the next two quarters.

Encourage the employer to take the next step, such as scheduling an interview. Express gratitude and indicate your eagerness to discuss your application further. For example:

Thank you for considering my application. I look forward to discussing how my skills can contribute to your team. Please feel free to contact me at your convenience.

End your letter with a formal and courteous closing. Suitable options include "Best", "Sincerely", "Respectfully", and "Thank you".

Here's a template for Closing & Salutation:

This is the best approach I can suggest for writing a great cover letter, but I highly recommend using WPS Office templates for this. The AI features in AIPal and WPS Office can help extract keywords and assist with writing, while the templates provide pre-written content tailored to the position you're applying for. This approach minimizes effort and frustration, especially when a job requires a cover letter, ensuring your application meets all necessary requirements effectively.

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How to Proofread your Cover Letter- WPS Office

WPS Office is an all-around solution for various tasks, including writing a cover letter and securing your dream job. Beyond helping you create a polished cover letter, WPS Office also excels in proofreading it. With its AI-powered Proofreader, WPS Office ensures your cover letter is error-free and impactful.

WPS AI: To assist you in polishing your content：

WPS AI Proofreader is an essential tool for perfecting your cover letter with ease and confidence. As you craft your application, WPS AI Proofreader ensures your writing is polished to perfection. It goes beyond simple spell checks, offering real-time error detection for grammar, punctuation, and clarity. This means you can focus on expressing your skills and achievements effectively, without worrying about typos or awkward phrasing. With customizable settings and intuitive correction options, WPS AI Proofreader tailors its suggestions to fit your writing style, ensuring your cover letter maintains professionalism and clarity.

AIPal Chatbot: For ideas and consultation

AIPal is a great web-assistant throughout the process of refining and perfecting your cover letter through its robust proofreading and consultation capabilities. This AI-powered tool not only identifies grammatical errors and punctuation issues but also provides insightful suggestions to enhance the clarity and effectiveness of your ideas. AIPal ensures that your cover letter maintains a cohesive flow and communicates your qualifications effectively to potential employers.

1. How long should a Cover Letter be?

A cover letter should ideally be between half a page and a full page in length, with a word count ranging from 250 to 400 words. It is typically divided into three to six paragraphs. It's important to keep it brief and focused on relevant details.

2. What tone should I use in my Cover Letter?

To effectively convey the right tone in your cover letter, aim for a balance that is both professional and friendly.

Avoid overly formal language while maintaining a polished demeanor.

Tailor your communication style to fit the company's culture, showing genuine enthusiasm for the position without coming across as boastful or overly eager.

Use confident and positive language to articulate your qualifications clearly, avoiding jargon, informal expressions, or humor that could be misinterpreted.

This approach will ensure your cover letter reflects professionalism and authentic interest in the position.

3. Should I include references in my cover letter?

Typically, you do not need to include references in your cover letter unless the employer specifically requires them. Concentrate on highlighting your relevant qualifications and explaining why you are a strong match for the position.

Create An Impactful Cover Letter With WPS Office

Creating a compelling cover letter can often be the decisive factor in securing your dream job. It needs to showcase your expertise clearly and coherently, leaving no doubt about your suitability for the role. WPS Office provides a reliable solution where you can gather all the necessary information for when you are figuring out how to write a cover letter and ensure your cover letter resonates at the right level.

From templates perfectly tailored to the job position to extracting crucial keywords and summarizing job descriptions, WPS Office equips you with everything essential for writing a successful cover letter. Download AIPal today to streamline your job hunting journey and alleviate some of the frustrations along the way.

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15 years of office industry experience, tech lover and copywriter. Follow me for product reviews, comparisons, and recommendations for new apps and software.