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How to Write an Effective Application Letter [with Example & Tips]

By Sheila Kravitz

11 min read

An application letter is a vital document in any job seeker’s arsenal, at the same level of importance as resumes and cover letters. It’s often an applicant’s first point of contact with recruiters and hiring managers .

So, how do you write an effective job application letter to highlight your skills and experience, capture the potential employer’s attention, and increase your chances of getting a job? These are the questions that we’re going to answer in this article while also giving you concrete examples and expert tips that’ll make your letter shine.

Without further ado, let’s jump right in!

Key Takeaways

An application letter is a document similar to a cover letter or a resume that job seekers submit when they are interested in a role .

The document is similar to a cover letter example , and it should follow business letter formatting .

Before writing an application letter, you should research the company and read the job ad to find out which skills and qualifications are needed.

An introductory paragraph should be attention-grabbing , highlighting the amount of work experience you have and at least one highly impressive accomplishment.

The middle portion of the document should be all about your skills and achievements relevant to the job.

A call to action toward the end of the letter increases your chances of being invited for an interview.

What is a Job Application Letter?

A job application letter is a document that’s in many ways similar to a cover letter. It’s written and sent with the purpose of applying for a job . As such, it should convey valuable information about your skills, experience, and motivation for the role that you’re applying for.

However, while a cover letter is a supplementary document to a resume , a job application letter is typically a standalone document and should be sent without additional attachments. As a result, it needs to be longer and more detailed than a cover letter.

Still, an application letter should be a concise, one-page document that serves as an elevator pitch. Use it to get in touch with potential employers and make a lasting first impression that can secure you an interview and expedite the hiring process.

The Best Way to Format Your Job Application Letter

The best way to format your job application letter is to follow the business letter format and layout . This includes organizing the information in a specific way and ensuring that your document is visually clean.

Here’s how to arrange the information in your application letter:

Job Application Letter Format

Contact information

A formal salutation

A catchy introductory paragraph

The middle portion, with your skills and achievements

A closing paragraph with a call to action

A cordial letter closing with your sign-off

This is the optimal structure to follow when writing a job application letter, as it gives hiring managers the chance to see what they want to see exactly when they want to.

Now let’s see how you can create an impeccable layout for your application letter:

Job Application Letter Layout Guidelines

Your document should be one page long .

Choose an appropriate font for your application letter, like Calibri or Helvetica.

Set the font size between 10 and 12 pt.

Adjust margins to at least 1 inch on all sides.

Use 1.0 or 1.15 line spacing and insert an additional line between paragraphs.

Align text to the left or use justified alignment.

A Step-by-Step Guide to Writing a Perfect Application Letter

Let’s learn how to write an application letter for a job with a step-by-step guide that’ll show you how to craft every part of it.

#1. Research the Company

Researching the company is the first step before you even start writing your application letter . This is crucial, as your document has the best chance of garnering attention from hiring managers if it’s tailored and relevant to the position that you’re applying for.

That’s because every job is different, and even similar roles within the same industry require different sets of skills and experiences. By looking into the organization that you want to join, examining the job ad, and paying attention to the requirements, you’ll be able to pinpoint exactly what hiring managers and employers look for in candidates .

After that, you’ll be able to lean on those experiences, as well as the hard and soft skills that you know are necessary for the job. That’ll set you apart from other candidates with generic application letters that don’t entirely match the posted requirements.

#2. Write an Introduction

Writing a strong introductory paragraph is one of the most important steps in the process of crafting an application letter. It’s your way of grabbing the reader’s attention and persuading them to check out the rest of your document.

Hiring managers are busy professionals and sometimes merely skim through application letters , spending just a couple of seconds on each. That’s why you want the first few sentences to be as captivating as possible.

Use this paragraph to mention the position that you’re applying for, emphasize how much experience you have , and highlight one or two particularly notable accomplishments.

Here’s an example:

Introduction Example

I am writing to express my interest in the architect position at Sky Vision Inc., as advertised on your website. With more than 11 years of experience in residential design and project management, as well as a Global Award for Sustainable Architecture under my belt, I am confident that I’ll be able to contribute to your esteemed organization and lead your large-scale projects.

#3. Emphasize Your Skills & Achievements

Once you have the hiring manager’s attention, it’s time to impress them with your unique skills and achievements . Remember that the goal is to be as relevant as possible, so focus on those accomplishments that indicate how you are going to perform in their company should they hire you.

One of the best ways to make this part of your application letter pop is to use numbers for quantification . They add measurable value to your accomplishments, adding credibility to them and making them stand out in the eyes of hiring managers.

Let’s see that in an example:

Emphasize Skills & Achievements Example

I have a proven track record of handling more than 50 projects from inception to completion, within budget, and with no missed deadlines. One of my biggest accomplishments was carrying out a $35 million project and achieving a delivery time 13% faster than the industry standard.

#4. Say Why You’re a Good Fit for the Role

In addition to accentuating your skills and experience, you should stress that you’re the perfect person for the role you’re applying for. This builds on the summary of qualifications that you already talked about to show potential employers how they are going to benefit from hiring you .

To achieve this goal, you can point out the moments when your previous employers prospered from your work , such as how you helped them gain new clients, boost their revenue, improve their business, and more.

Why You’re a Good Fit for the Role Example

Exceptional skills in design software like AutoCAD and Revit, coupled with a commitment to green and user-centric architecture, garnered me a 96% user satisfaction rate and an increase in the company’s repeat business by 67%.

#5. Close Your Letter With a CTA

You should take the opportunity to include a call to action (CTA) toward the end of your application letter. A CTA is a marketing term describing something created to elicit a response .

In terms of an application letter, a CTA can be an invitation for hiring managers to contact you for a job interview . This one simple sentence can vastly improve your chances and secure you the next step in the hiring process.

Close the Letter With CTA Example

Thank you for your time. I would love the opportunity to discuss my qualifications over an interview and explain further how I could contribute to your organization.

Let’s put what we’ve learned into practice and check out a complete application letter example :

Application Letter Example

3 Tips for Crafting an Effective Job Application Letter

Let’s wrap it up with a couple of expert tips that’ll help you craft the best application letter for a job vacancy:

Job Application Letter Writing Tips

Show that you’re interested in the company. Mention something specific about the organization that you want to join that compelled you to apply to them in particular. That’ll set you apart from the competition, as it shows true passion and indicates that you’re already familiar with their work.

Address the reader by their name. Greeting the reader by their name creates a connection right from the get-go. It’s a great way to build rapport and show that you went the extra mile to research the company.

Write a new job application letter for every position. Don’t submit the same application letter every time you apply for a new job. Even slight modifications can still make your document look generic. For maximum chances with recruiters, your best bet is to write a new one every time.

Final Thoughts

Writing a strong application letter is a skill in and of itself. It represents a combination of research skills, communication skills , writing skills , attention to detail, and more. However, learning this ability is crucial, as it opens doors to invaluable opportunities and helps you move your career in the right direction.

Fortunately, learning to write this document is not that difficult once you understand the basics . The format and layout remain the same, regardless of the career or role that you’re applying for. One application letter sample works for any position; you just need to adapt it to suit your needs.

That’s why we’ve provided step-by-step instructions and a complete example of an application letter, arming you with all the knowledge you need. Best of luck getting the job of your dreams!

Application Letter FAQ

#1. when do you need a job application letter.

You need a job application letter when you’re applying for a role , and you want to stand out among the competition. This document serves as a testament to your skills and experience, and its goal is to portray you as a qualified candidate who’s perfect for the job.

#2. Is a letter of application the same as a cover letter?

A letter of application is not the same as a cover letter , but they share many similarities. The two documents have the same formatting, and both convey valuable information about your competence. However, a cover letter supplements your resume, while an application letter is a standalone and more comprehensive document.

#3. How do I write an application letter that stands out?

To write an application letter that stands out, focus on the skills and accomplishments that are relevant to the job that you’re applying for . Use an attention-grabbing introductory paragraph and include a call to action toward the end. Finally, leverage numbers to add measurable value to your achievements.

Create your cover letter once, use it everywhere

Application Letters for Fresh Graduates: See Two Samples That Work

If you’re a fresh grad looking for a job, then you know very well the challenge of writing an application letter. Together with your resume, an application letter is one of the two main documents you need to finally get a job and join the workforce.

But with no job experience, what should you include? Read these sample application letters for fresh graduates, and use them as a starting point to write yours.

Application Letters: Some Basics

What’s the difference between an application letter and a cover letter.

A cover letter is literally a cover sheet for your resume: “Here is my resume, please consider me for XXX job.” An application letter is longer and more detailed, because it can be sent on its own, without a resume or a specific job in mind: “Hello, I am XXX, interested in a job at your company. Here are my qualifications.”

That’s in theory. Here in the Philippines though, the terms are interchangeable. In this article, your “application letter” is a one-pager that introduces your resume for a specific role. It describes your skills and markets your abilities. It’s your brief, formal way to introduce yourself – and make HR teams notice your resume and offer you an interview.

Why do I need an application letter, when the information is in my resume?

Your resume follows a strict format, including keywords that you’ve pulled from the job listing. In contrast, an application letter gives you some room to express yourself, and highlight why you’re different from all your batchmates applying for the same job.

Most important, a letter identifies the job you’re applying for. Have you ever seen a resume headlined “[NAME], HR Associate”?  No.

Read more: Want To Get Hired? Follow These Sample Resume Formats For Fresh Graduates

Do resume scanning systems even read application letters?

Some job ads specify “No cover letter”, but this is rare. If the listing doesn’t mention a cover letter, or says “Cover letter optional”, then you should write one. As with your resume, you should use keywords from the job ad in your letter to raise your application’s place in the rankings.

Read about keywords and automated resume systems here: How to customize your resume and cover letter for any job

Once you’re ready to write your letter, use these samples to get started.

Application Letter Sample 1 (Hard Copy)

Use this format for a letter you will submit as a printed copy. Even if you applied online, always bring extra copies of your letter and resume to your interview. For emailed application letters, see Sample 2 below.

22 H Venture St., Diliman, Quezon City Philippines

June 15, 2021

Mr. Vincent Chua Hiring Manager Bank of the Philippine Islands (BPI) 12/F Ayala Life-FGU Center, Ayala Ave. Makati City 1226

Dear Mr. Chua,

I am writing to express my interest in the position of Recruitment Assistant in your company.

Having obtained my Bachelor’s Degree in [XXXX]  major in Human Resources in [XXX] University, I hope to bring my knowledge, skills, and commitment to excellence to BPI.

With my major in HR management, I am familiar with standard processes for recruitment, workforce organization, training, and compensation, as well as legal provisions and labor concerns.

My internship at San Miguel Corporation gave me the chance to work with top professionals in recruitment and HR. Being a trainee there developed my enthusiasm for human resources, and convinced me that HR management is my true calling.

For more details of my qualifications and expertise, please review my attached resume.

Thank you for taking the time to consider this application. I look forward to hearing from you.

(signature)

Jessica Cenadoza (email address / phone number)

Application Letter Tip: When submitting a hard copy, always follow the business letter format. Your letter and resume do not need expensive paper or flowery words, but they do need to be error-free and professional. Use an online program to check grammar, spelling and punctuation. Before printing, proofread again, then ask a friend to do so too.

Application Letter Sample 2 (Email)

This application letter sample below is tailored for email. Note the subject line and the absence of mailing addresses.

Email Subject: Alvin Marfal, Marketing Associate Position [Keep your subject line brief and straightforward.]

Dear Ms. Castañeda,

I would like to apply for your company’s recently announced position of Marketing Associate.

I am a recent graduate of [XXX], major in Marketing, from [XXX] University. My studies there have given me the skills to develop marketing campaigns and drive strategies, especially through the efficient use of social media.

During my internship at XXX Corporation’s Marketing Department, I learned how companies decide what products to sell, how to reach target customers, and how to react to competition. I also had the opportunity to work with seasoned professionals. They taught me how marketing concepts apply outside the classroom, how to blend with a group’s culture, and strive for common goals despite setbacks.

Finally, through active involvement in academics and extracurriculars, I developed communication and leadership skills that make me a valued member of any marketing team.

I attach my resume for your consideration. Thank you for taking time to review my application. I look forward to your reply so that we can further discuss it.

Yours sincerely,

Alvin C. Marfal (email address / mobile number)

Application Letter Tip: Check your subject line before pressing “Send.” A typo error in your email subject won’t reflect positively on you – and could result in your mail being ignored by the resume software. Our email subject above follows the usual format (name, position). However, some recruiters require a specific subject line or number code. Check the job ad to be sure.

Include your contact details on the email signature, so the recruiter can respond to you immediately.

To create a cover letter that stands out, customize.

Finally, remember that these are just samples to help you get started. Templates are guide that you can certainly customize. You have to change the name, position and company anyway, and of course the content of the letter as befits the job you are eyeing.

So when you follow these formats,  take time to write simply and clearly about yourself. Skip the legalese (“Attached herewith”) and the cliches (“out of the box”, “passionate”). In addition, be specific (see Alvin’s three marketing skills above) and consider the norms of your industry. Finally, don’t forget to proofread!

Your letter should prove that you’ve done your homework, understand the job requirements, and are the best person for the role. For example, this witty sample application letter for a fresh graduate is great for a content manager, but not for a technical or administrative job.

Now that you can write a good application letter, don’t let your new skills go to waste. #LetsGetToWork by finding out which companies are looking for fresh grads like you.

Sign up for or update your Jobstreet profile then search for jobs; or download the Jobstreet app via App Store or GooglePlay .  Need help writing your resume or practicing for an interview?

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