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Persuasive Speech Outline, with Examples

March 17, 2021 - Gini Beqiri

A persuasive speech is a speech that is given with the intention of convincing the audience to believe or do something. This could be virtually anything – voting, organ donation, recycling, and so on.

A successful persuasive speech effectively convinces the audience to your point of view, providing you come across as trustworthy and knowledgeable about the topic you’re discussing.

So, how do you start convincing a group of strangers to share your opinion? And how do you connect with them enough to earn their trust?

Topics for your persuasive speech

We’ve made a list of persuasive speech topics you could use next time you’re asked to give one. The topics are thought-provoking and things which many people have an opinion on.

When using any of our persuasive speech ideas, make sure you have a solid knowledge about the topic you’re speaking about – and make sure you discuss counter arguments too.

Here are a few ideas to get you started:

• All school children should wear a uniform
• Facebook is making people more socially anxious
• It should be illegal to drive over the age of 80
• Lying isn’t always wrong
• The case for organ donation

Read our full list of  75 persuasive speech topics and ideas .

Preparation: Consider your audience

As with any speech, preparation is crucial. Before you put pen to paper, think about what you want to achieve with your speech. This will help organise your thoughts as you realistically can only cover 2-4 main points before your  audience get bored .

It’s also useful to think about who your audience are at this point. If they are unlikely to know much about your topic then you’ll need to factor in context of your topic when planning the structure and length of your speech. You should also consider their:

• Cultural or religious backgrounds
• Shared concerns, attitudes and problems
• Shared interests, beliefs and hopes
• Baseline attitude – are they hostile, neutral, or open to change?

The factors above will all determine the approach you take to writing your speech. For example, if your topic is about childhood obesity, you could begin with a story about your own children or a shared concern every parent has. This would suit an audience who are more likely to be parents than young professionals who have only just left college.

Remember the 3 main approaches to persuade others

There are three main approaches used to persuade others:

The ethos approach appeals to the audience’s ethics and morals, such as what is the ‘right thing’ to do for humanity, saving the environment, etc.

Pathos persuasion is when you appeal to the audience’s emotions, such as when you  tell a story  that makes them the main character in a difficult situation.

The logos approach to giving a persuasive speech is when you appeal to the audience’s logic – ie. your speech is essentially more driven by facts and logic. The benefit of this technique is that your point of view becomes virtually indisputable because you make the audience feel that only your view is the logical one.

• Ethos, Pathos, Logos: 3 Pillars of Public Speaking and Persuasion

Ideas for your persuasive speech outline

1. structure of your persuasive speech.

The opening and closing of speech are the most important. Consider these carefully when thinking about your persuasive speech outline. A  strong opening  ensures you have the audience’s attention from the start and gives them a positive first impression of you.

You’ll want to  start with a strong opening  such as an attention grabbing statement, statistic of fact. These are usually dramatic or shocking, such as:

Sadly, in the next 18 minutes when I do our chat, four Americans that are alive will be dead from the food that they eat – Jamie Oliver

Another good way of starting a persuasive speech is to include your audience in the picture you’re trying to paint. By making them part of the story, you’re embedding an emotional connection between them and your speech.

You could do this in a more toned-down way by talking about something you know that your audience has in common with you. It’s also helpful at this point to include your credentials in a persuasive speech to gain your audience’s trust.

Obama would spend hours with his team working on the opening and closing statements of his speech.

2. Stating your argument

You should  pick between 2 and 4 themes  to discuss during your speech so that you have enough time to explain your viewpoint and convince your audience to the same way of thinking.

It’s important that each of your points transitions seamlessly into the next one so that your speech has a logical flow. Work on your  connecting sentences  between each of your themes so that your speech is easy to listen to.

Your argument should be backed up by objective research and not purely your subjective opinion. Use examples, analogies, and stories so that the audience can relate more easily to your topic, and therefore are more likely to be persuaded to your point of view.

3. Addressing counter-arguments

Any balanced theory or thought  addresses and disputes counter-arguments  made against it. By addressing these, you’ll strengthen your persuasive speech by refuting your audience’s objections and you’ll show that you are knowledgeable to other thoughts on the topic.

When describing an opposing point of view, don’t explain it in a bias way – explain it in the same way someone who holds that view would describe it. That way, you won’t irritate members of your audience who disagree with you and you’ll show that you’ve reached your point of view through reasoned judgement. Simply identify any counter-argument and pose explanations against them.

• Complete Guide to Debating

4. Closing your speech

Your closing line of your speech is your last chance to convince your audience about what you’re saying. It’s also most likely to be the sentence they remember most about your entire speech so make sure it’s a good one!

The most effective persuasive speeches end  with a  call to action . For example, if you’ve been speaking about organ donation, your call to action might be asking the audience to register as donors.

Practice answering AI questions on your speech and get  feedback on your performance .

If audience members ask you questions, make sure you listen carefully and respectfully to the full question. Don’t interject in the middle of a question or become defensive.

You should show that you have carefully considered their viewpoint and refute it in an objective way (if you have opposing opinions). Ensure you remain patient, friendly and polite at all times.

Example 1: Persuasive speech outline

This example is from the Kentucky Community and Technical College.

Specific purpose

To persuade my audience to start walking in order to improve their health.

Central idea

Regular walking can improve both your mental and physical health.

Introduction

Let’s be honest, we lead an easy life: automatic dishwashers, riding lawnmowers, T.V. remote controls, automatic garage door openers, power screwdrivers, bread machines, electric pencil sharpeners, etc., etc. etc. We live in a time-saving, energy-saving, convenient society. It’s a wonderful life. Or is it?

Continue reading

Example 2: Persuasive speech

Tips for delivering your persuasive speech

• Practice, practice, and practice some more . Record yourself speaking and listen for any nervous habits you have such as a nervous laugh, excessive use of filler words, or speaking too quickly.
• Show confident body language . Stand with your legs hip width apart with your shoulders centrally aligned. Ground your feet to the floor and place your hands beside your body so that hand gestures come freely. Your audience won’t be convinced about your argument if you don’t sound confident in it. Find out more about  confident body language here .
• Don’t memorise your speech word-for-word  or read off a script. If you memorise your persuasive speech, you’ll sound less authentic and panic if you lose your place. Similarly, if you read off a script you won’t sound genuine and you won’t be able to connect with the audience by  making eye contact . In turn, you’ll come across as less trustworthy and knowledgeable. You could simply remember your key points instead, or learn your opening and closing sentences.
• Remember to use facial expressions when storytelling  – they make you more relatable. By sharing a personal story you’ll more likely be speaking your truth which will help you build a connection with the audience too. Facial expressions help bring your story to life and transport the audience into your situation.
• Keep your speech as concise as possible . When practicing the delivery, see if you can edit it to have the same meaning but in a more succinct way. This will keep the audience engaged.

The best persuasive speech ideas are those that spark a level of controversy. However, a public speech is not the time to express an opinion that is considered outside the norm. If in doubt, play it safe and stick to topics that divide opinions about 50-50.

Bear in mind who your audience are and plan your persuasive speech outline accordingly, with researched evidence to support your argument. It’s important to consider counter-arguments to show that you are knowledgeable about the topic as a whole and not bias towards your own line of thought.

How to Write and Structure a Persuasive Speech

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The purpose of a persuasive speech is to convince your audience to agree with an idea or opinion that you present. First, you'll need to choose a side on a controversial topic, then you will write a speech to explain your position, and convince the audience to agree with you.

You can produce an effective persuasive speech if you structure your argument as a solution to a problem. Your first job as a speaker is to convince your audience that a particular problem is important to them, and then you must convince them that you have the solution to make things better.

Note: You don't have to address a real problem. Any need can work as the problem. For example, you could consider the lack of a pet, the need to wash one's hands, or the need to pick a particular sport to play as the "problem."

As an example, let's imagine that you have chosen "Getting Up Early" as your persuasion topic. Your goal will be to persuade classmates to get themselves out of bed an hour earlier every morning. In this instance, the problem could be summed up as "morning chaos."

A standard speech format has an introduction with a great hook statement, three main points, and a summary. Your persuasive speech will be a tailored version of this format.

Before you write the text of your speech, you should sketch an outline that includes your hook statement and three main points.

Writing the Text

The introduction of your speech must be compelling because your audience will make up their minds within a few minutes whether or not they are interested in your topic.

Before you write the full body you should come up with a greeting. Your greeting can be as simple as "Good morning everyone. My name is Frank."

After your greeting, you will offer a hook to capture attention. A hook sentence for the "morning chaos" speech could be a question:

• How many times have you been late for school?
• Does your day begin with shouts and arguments?
• Have you ever missed the bus?

Or your hook could be a statistic or surprising statement:

• More than 50 percent of high school students skip breakfast because they just don't have time to eat.
• Tardy kids drop out of school more often than punctual kids.

Once you have the attention of your audience, follow through to define the topic/problem and introduce your solution. Here's an example of what you might have so far:

Good afternoon, class. Some of you know me, but some of you may not. My name is Frank Godfrey, and I have a question for you. Does your day begin with shouts and arguments? Do you go to school in a bad mood because you've been yelled at, or because you argued with your parent? The chaos you experience in the morning can bring you down and affect your performance at school.

Add the solution:

You can improve your mood and your school performance by adding more time to your morning schedule. You can accomplish this by setting your alarm clock to go off one hour earlier.

Your next task will be to write the body, which will contain the three main points you've come up with to argue your position. Each point will be followed by supporting evidence or anecdotes, and each body paragraph will need to end with a transition statement that leads to the next segment. Here is a sample of three main statements:

• Bad moods caused by morning chaos will affect your workday performance.
• If you skip breakfast to buy time, you're making a harmful health decision.
• (Ending on a cheerful note) You'll enjoy a boost to your self-esteem when you reduce the morning chaos.

After you write three body paragraphs with strong transition statements that make your speech flow, you are ready to work on your summary.

Your summary will re-emphasize your argument and restate your points in slightly different language. This can be a little tricky. You don't want to sound repetitive but will need to repeat what you have said. Find a way to reword the same main points.

Finally, you must make sure to write a clear final sentence or passage to keep yourself from stammering at the end or fading off in an awkward moment. A few examples of graceful exits:

• We all like to sleep. It's hard to get up some mornings, but rest assured that the reward is well worth the effort.
• If you follow these guidelines and make the effort to get up a little bit earlier every day, you'll reap rewards in your home life and on your report card.

Tips for Writing Your Speech

• Don't be confrontational in your argument. You don't need to put down the other side; just convince your audience that your position is correct by using positive assertions.
• Use simple statistics. Don't overwhelm your audience with confusing numbers.
• Don't complicate your speech by going outside the standard "three points" format. While it might seem simplistic, it is a tried and true method for presenting to an audience who is listening as opposed to reading.
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How to Write a Persuasive Speech

Last Updated: August 25, 2024 Fact Checked

This article was co-authored by Patrick Muñoz . Patrick is an internationally recognized Voice & Speech Coach, focusing on public speaking, vocal power, accent and dialects, accent reduction, voiceover, acting and speech therapy. He has worked with clients such as Penelope Cruz, Eva Longoria, and Roselyn Sanchez. He was voted LA's Favorite Voice and Dialect Coach by BACKSTAGE, is the voice and speech coach for Disney and Turner Classic Movies, and is a member of Voice and Speech Trainers Association. There are 11 references cited in this article, which can be found at the bottom of the page. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 1,534,446 times.

A persuasive speech is a speech intended to convince the audience to do something. Whether you want to get people to vote, stop littering, or change their minds about an important issue, persuasive speeches are an effective way to sway an audience. There are many elements that go into a successful persuasive speech. But, with some preparation and practice, you can deliver a powerful speech.

Preparing to Write

• Especially if your topic is a controversial one, it's a good idea to know the arguments on all sides of the issue. [1] X Research source Whatever argument you are making, you'll be more persuasive if you can address the views of the opposing side.
• Spend some time reading books or articles about your topic. You can go to the library and ask a librarian for help finding books, or just go online and find some articles. Make sure to use reliable sources, like major news organizations, or academic books or articles.
• Opinion-oriented sources, like editorials, talk radio, or partisan cable news, can be valuable for finding out what other people think about your topic. But, don't rely on them as your only source of information. They can be very biased. If you use them at all, make sure to read a variety of viewpoints on the matter, not just one side.

• For example, if your topic is recycling, it's important to know a lot about recycling. But, your speech will need to reflect exactly what you hope the audience will do. Are you trying to get people to vote in favor of a citywide recycling program? Or are you trying to convince them to sort out their glass and cans and put them in a separate bin? These will be different speeches, so having the goal spelled out early will help you craft your message.

• An audience that knows little about your topic will need more background information and simpler language. An audience made up of experts on the topic would likely find such a simple speech boring.
• Likewise, an audience that already supports your view on a topic will be easier to persuade to take some action. You won't need to convince them you are right, but only that they need to do something. By contrast, an audience that does not agree with you will need persuasion to even consider your point of view.
• For example, imagine you want to convince your audience to support a city-wide recycling program. If they already think recycling is important, you only need to convince them of the value of this specific program. But, if they don't care about recycling or oppose it, you will need to first convince them that recycling is worthwhile.

• Ethos. These are appeals to the audience's ethics or morals. For example: "Recycling is the right thing to do. Wasting our limited resources steals from future generations, which is immoral."
• Pathos. These are appeals to the audience's emotions. For example: "Think of the animals that lose their homes every day because of trees being chopped down. If we recycled more, we could save these beautiful forests."
• Logos. These are appeals to the audiences logic or intellect. For example: "We know that there is a limited supply of natural resources. We can make this supply last longer by recycling."
• You can rely on any one or some combination.

• The number of points you can make to support your position will be determined by how much time you have to speak.
• As a rule of thumb, three to four supporting points is usually a good number.
• For example, in the speech about recycling, your three main points might be: 1. Recycling saves resources, 2. Recycling reduces the amount of garbage, and 3. Recycling is cost-effective.

Writing your Speech

• An attention grabber. This could be a statement (or sometimes a visual) that gets your audience's attention. It can be a good idea to be a little startling or dramatic at the opening of your speech. For example, you might start with information (or pictures) showing how a nearby landfill is nearly full to capacity.
• A link to the audience. This is a means of showing that you have something in common with the audience. Show that you have a similar background or share an emotional connection of some kind. This will really depend on knowing your audience. For example, if you are a parent, speaking to other parents, you might emphasize the concern for your own children's future. If you share a common interest or ideological position with your audience, you can emphasize that.
• Your credentials. This is a means of showing that you are knowledgeable or an authority on the topic of the speech. Highlight the research you've done on your topic. If you have any personal or professional experience with the topic, be sure to emphasize that, too. In the recycling example, you might say "I've invested many hours studying the recycling issue and the types of programs available in other cities."
• Your goal. Explain to the audience what you hope the speech will accomplish. For example: "I hope by the end of my talk that you will agree that we need a city wide recycling program."
• A road map. Finally, tell the audience what the main points of the speech will be. For example, "I believe we must start a recycling program for these three reasons...."

• Arrange these points logically. Don't jump from one point to the next, and then back again. Instead, complete an argument, then move on to another that flows logically from it. [8] X Research source
• Use credible sources from your research to back the points you are making. Even if your point is more emotional (pathos), introducing some factual information will make your argument stronger. For example "Each year, 40,000 acres of beautiful forests are destroyed to make paper, according to a study from the American Recycling Institute."
• Use real life examples that the audience can relate to. Even an argument based on facts and logic (logos) should relate to the audience's lives and interests. For example: "In these hard economic times, I know many of you are afraid that a recycling program will mean a costly increase in taxes. But, the city of Springfield started a program like this one three years ago. So far they've seen an increase in revenue as a result of the program. Many residents have seen a decrease in their taxes as a result."

• Make sure that you describe opposing views fairly and objectively. Consider whether someone who actually holds that view would approve of the way you are describing their position. If you aren't sure, find someone who thinks that way and ask!
• For example, you would not want to say: "opponents of recycling just don't care if we waste our precious resources, or our money." That's not a fair description of their opinion.
• Instead, you might say: "opponents of recycling are concerned that the cost might be much higher than just using new materials," and then go on to offer an argument about why recycling might be the more cost-effective option.

• Don't just restate, verbatim, what you've already said. Instead, use this as an opportunity to reinforce the way your main points support your call to action. For example: "To sum up, I've shown you (points a, b, and c). These three undeniable facts point to a city-wide recycling program as the most sensible and ethical step we can take in helping create a more sustainable future. Please, join me in voting 'yes' on this program in November."

Delivering your Speech

• Try practicing in front of a mirror, so that you can see how you are delivering the speech. This can help you notice your facial expressions and body language. These can help or hinder your ability to get your message across.
• For example, you might notice you are slouching, or that that you fidget with your collar. These actions suggest to an audience that you aren't confident.
• Better still, record yourself with a video camera and watch the tape afterwards. This can help you see (and hear) where your delivery needs improvement. It has the benefit of providing audio, and also won't distract you as much as a mirror when you're speaking.
• Once you've practiced on your own a few times, try giving the speech to a small group of friends or family members. Ask for their feedback on your message and delivery.

• Generally speaking, this will mean dressing professionally. But, the degree of formality will vary. A speech to a film club to convince them to show your film won't require the same degree of formality as speaking to the executives of a movie distribution company. For the executives, you would want to wear a suit. For the film club, that might be overdoing it.

• Be friendly and make eye contact with the audience.
• Move around, where appropriate, but don't fidget or pick at your clothes or hair.
• Don't read the speech. It's okay to use a few notes to keep yourself on track, but your speech should be mostly memorized.
• Roll with the punches. If you make a mistake, don't let it derail your whole speech. This might be an opportunity to use a little humor. Then, move on.

• For example, if you want them to contact the mayor, demanding a recycling program, don't just ask them to do it. Give them stamped, addressed envelopes to send a letter, or cards with the mayor's phone number and email address. If you do this, many more people are likely to follow through.

Patrick Muñoz

Speak from your heart and connect with your audience. Look them in the eyes and really talk to them. Make sure you're comfortable delivering your speech and that you use a warm, confident tone.

Sample Template

Community Q&A

• Speak forward, projecting your voice toward the audience with confidence. Do not speak down toward the floor. Thanks Helpful 0 Not Helpful 0
• Try to cite sources for statistics and use credible, non-biased sources. Thanks Helpful 0 Not Helpful 0
• While researching your audience, learn what motivates them. Try to motivate them with the same ideas and values that they already hold dear. Thanks Helpful 0 Not Helpful 0

Tips from our Readers

• If you have a nervous laugh, be careful to control it during your speech. Otherwise, your audience will likely think what you have to say isn't important.

• Avoid being confrontational, when possible. Don't be sarcastic or mocking when discussing viewpoints other than your own. This can be alienating to your audience, even those who may agree with you. Thanks Helpful 55 Not Helpful 17
• Don't be pompous or arrogant during your speech. Be humble, and be open to questions, suggestions, and feedback. Thanks Helpful 1 Not Helpful 1

You Might Also Like

• ↑ https://www.yourdictionary.com/articles/persuasive-speech-writing-steps
• ↑ https://www.apsu.edu/writingcenter/writing-resources/Persuasive-Speech-Outline-Editable.pdf
• ↑ https://www.comm.pitt.edu/persuasive-speaking
• ↑ https://courses.lumenlearning.com/wm-publicspeaking/chapter/structure-of-a-persuasive-speech/
• ↑ https://www.speechanddebate.org/wp-content/uploads/Tips-for-Writing-a-Persuasive-Speech.pdf
• ↑ https://open.lib.umn.edu/communication/chapter/11-2-persuasive-speaking/
• ↑ https://www.comm.pitt.edu/structuring-speech
• ↑ https://open.maricopa.edu/com225/chapter/persuasive-conclusions/
• ↑ https://open.lib.umn.edu/publicspeaking/chapter/14-1-four-methods-of-delivery/
• ↑ https://www.comm.pitt.edu/speech-anxiety
• ↑ https://opentext.ku.edu/speakupcallin/chapter/chapter-13-persuasive-speaking/

About This Article

To write a persuasive speech, start with a strong opening that will make your reader want to pay attention, including an attention grabber, your credentials, the essay's goal, and a road map for the essay. Next, offer persuasive evidence or reasons why the reader should support your viewpoint. Arrange these points logically, use credible sources, and employ some real life examples. Additionally, address counter-arguments to show that you’re looking at the topic from all sides. Finally, conclude by clearly letting the audience know how to put your ideas into action. To learn how to involve your audience when you deliver your speech, keep reading. Did this summary help you? Yes No

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Writing a persuasive speech

By:  Susan Dugdale   | Last modified: 04-24-2023

Getting started with a 7 point action plan

To help you through the process of writing a persuasive speech from beginning to end, here's a 7 step checklist.

To get the most from it move through it sequentially - point by point.  You'll find links to topic suggestion pages, explanations about how to structure your speech and the importance of audience analysis with examples and more.

In my experience, a successful persuasive speech can't be flicked out in five minutes! There may be brilliantly competent speakers who can do it if they know their subject, and their audience inside out. However the rest of us, me included, have to put the time in to achieve what we want to. ☺

Quick links to get around this page easily

Checklist for writing a persuasive speech

1. Selecting a persuasive speech topic

If you've already got a speech topic move on to setting a goal . For those who don't, read on.

A major part of the challenge of writing a persuasive speech can be choosing what to speak about.

If you're preparing the speech as part of a class exercise or for a public speaking club like Toastmasters you have seemingly unlimited choice. And that can be bewildering! The possibilities are vast. How do you narrow them down?

The answer is to choose something that you genuinely care about, fits the occasion AND that you know your audience will be interested in.

Speech topic suggestions to explore

• 100  Persuasive speech ideas
• 50  Good persuasive speech topics
• 105  Fun persuasive speech topics
• 309  'Easy' persuasive speech topics
• 310 Persuasive speech topics for college
• 108 Feminist persuasive speech topics

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2. Setting a goal

The goal of writing a persuasive speech is to change or move the audience toward accepting your position on the topic.  An essential part of that is knowing exactly what it is you want to achieve.

There are degrees of change. Do you want a little, or a lot?

Most wanted response or MWR

What you decide is called your  most wanted response  or MWR.

A realistic MWR is reached through analysis of your audience in relation to your topic.

Example: My topic is "obesity in children".

Audience - who are they.

I am speaking to mothers whose children all attend the same kindergarten.

The staff are concerned about the number of children who are over weight for their age.

The children mostly come from homes where both parents work.

Current food habits as reported by kindergarten staff

Food is bought already made up for a variety of reasons including time saving, convenience, and a lack of knowledge about how to prepare it any other way.

'Treat' food (sweets, cake etc.) is also used to pacify and/or to reinforce good behavior.

Fussy or picky eating is allowed principally because the effort and time required to change already established patterns is difficult to find.

The problem is compounded by lack of exercise.

Most Wanted Response (MWR) options

In setting the goal (MWR) for the speech I need to decide what approach will achieve the best results.

Do I want to influence the mothers to open their minds to the idea that allowing a child to establish habitual unhealthy eating patterns is detrimental to their children's growth and development?

Or do I want them to stop using treat and pre-prepared foods immediately and only offer home cooked healthy options instead?

The first approach is softly-softly. The second is direct or hard hitting.

3. Audience analysis

Who is your audience.

How you persuade, and your MWR (goal) is most effectively established when you understand who you are talking to.

In relation to the topic you're going to speak about are they:

• Hostile - actively don't want to hear what you have to say for many reasons which may include prejudice, fear, ignorance, inertia, cultural difference, differing values/beliefs ...
• Neutral - no decided opinion or beliefs and therefore no investment toward maintaining the current state or moving toward a new one. This is the middle ground.
• Motivated - actively seeking to change. These people are already aware of the 'problem' and are looking for solutions. They want to hear what you have to tell them and are likely to be ready to be convinced of the rightness of your solution.

What else do you need to know?

Aside from their anticipated baseline attitude, (hostile, neutral, motivated), toward your speech topic, what else would be useful to know about your audience?

Find out their:

• General Age
• Shared fears, concerns or problems
• Cultural background(s)
• Shared interests, beliefs, values, goals, hopes, desires
• What obstacles there are to adopting the change you desire

The more you can find out, the more you can tailor writing a persuasive speech (including tone and language choice), and your MWR to fit.

For instance, going back to the obesity in children example above, we could decide,  given what we've found out about the audience, the hard-hitting approach would generate too many obstacles to overcome.

Therefore we will be writing a persuasive speech with a non-threatening MWR that has mothers accepting a pamphlet on children's healthy snack choices to take home.

4. Keep it local

Where possible draw your examples from local material. The reason is we are more likely to care or respond when we actively know who or what is involved firsthand. We identify, and the more we identify, the more invested we are in finding a solution. The situation becomes real to us and we care.

5. Evidence and empathy

An essential part of putting together a good persuasive speech is finding credible evidence to support your argument.

Seek out reputable, reliable, quotable sources to back the points you make. Without them your speech will fail its purpose.

Persuasion is a synthesis of emotional as well as intellectual appeal.

Emotional content will be dismissed unless it is properly backed. Conversely purely intellectual content will be dismissed if it lacks empathy or feeling. You need both - in equal measure.

6. Balance and obstacles

Seek out and address the opposition's arguments, or obstacles in the path of adopting your course of action, fairly and respectfully. Find the elements you share. Openly acknowledge and be clear about them. This builds credibility and trust and as a result your points of departure are more likely to be listened to.

7. Choosing a structural pattern

Once you've decided your topic and its angle, done your audience analysis, fixed what you want to achieve (MWR), researched for evidence, and addressed the obstacles, you're finally ready to begin writing.

What pattern or model will you use?

There is more than one.

Have a look at each of the four below to see which best suits your topic, speech purpose and audience.

1) Monroe's Motivated Sequence

This is a tried and tested model developed in the 1930's by Allan H Monroe. Monroe's Motivated Sequence follows the normal mind-flow or thought sequence someone goes through when someone else is persuading them to do something.

It's a pattern used over and over again by the professional persuaders:  marketers, advertisers, politicians ...

Monroe's Motivated Sequence in action

You can find out more about the five steps involved in writing a persuasive speech using  Monroe's Motivated Sequence  here. There's an explanation with examples of each step, and a printable blank outline template to download.

There's also an  example persuasive speech  to read that uses the method.

2) Problem/Solution

This is a two step pattern. The first part outlines/explains the problem and the second provides the solution which includes meeting the obstacles and giving evidence.

3) Comparison

In this pattern the method is to compare an item/object/idea/action against another similar item/object/idea/action and establish why the item/object/idea/action you are supporting is superior.

Example: Why a SBI website is better than a Wordpress site if you want to build an online business

• Reason One Wordpress primarily is a blogging platform and blogging is not a business model
• Reason Two Wordpress does not supply fully integrated step-by-step instructions to build a sustainable e-business
• Reason Three Wordpress does not provide its users with constant and fully tested upgrades/updating

With each comparison point compelling, relevant evidence is provided and obstacles are met.

(If you're curious check out the SBI v Wordpress comparison. There are many more than three reasons why SBI is the preferred online business platform! Wordpress or SBI? And these days you can actually have both through SBI.)

4) Using the negative to persuade

In this model the reasons why you are against the opposition of your chosen topic are highlighted.

Example: The topic is Teenage Binge Drinking and the angle is to persuade parents to take more control

• Leads to anti-social behavior - for example, mindless vandalism, drunk-driving, and unprotected sex 
• Impacts on growing brains - an overview of current research
• Has implications for developing addictions - alcoholism, nicotine ...

Each negative reason is backed with evidence. One piles on top the other creating an urgency to solve the problem. Your positive solution coming at the end of the speech clinches the argument.

More speech resources

For more about the processes involved in writing a successful speech check these pages:

• Using storytelling effectively

For more about delivering your persuasive speech persuasively please don't overlook these pages. They are gold! Writing is a only part of the process. How you deliver completes it.

• How to rehearse
• Using vocal variety
• Return to the top of the page  

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Persuasive Speech: How to Write an Effective Persuasive Speech

Most often, it actually causes the other person to want to play “Devil’s advocate” and argue with you. In this article, we are going to show you a simple way to win people to your way of thinking without raising resentment. If you use this technique, your audience will actually WANT to agree with you! The process starts with putting yourself in the shoes of your listener and looking at things from their point of view.

Background About How to Write a Persuasive Speech. Facts Aren’t Very Persuasive.

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Most people think that a single fact is good, additional facts are better, and too many facts are just right. So, the more facts you can use to prove your point, the better chance you have of convincing the other person that you are right. The HUGE error in this logic, though, is that if you prove that you are right, you are also proving that the other person is wrong. People don’t like it when someone proves that they are wrong. So, we prove our point, the other person is likely to feel resentment. When resentment builds, it leads to anger. Once anger enters the equation, logic goes right out the window.

In addition, when people use a “fact” or “Statistic” to prove a point, the audience has a natural reaction to take a contrary side of the argument. For instance, if I started a statement with, “I can prove to you beyond a doubt that…” before I even finish the statement, there is a good chance that you are already trying to think of a single instance where the statement is NOT true. This is a natural response. As a result, the thing that we need to realize about being persuasive is that the best way to persuade another person is to make the person want to agree with us. We do this by showing the audience how they can get what they want if they do what we want.

You may also like How to Design and Deliver a Memorable Speech .

A Simple 3-Step Process to Create a Persuasive Presentation

The process below is a good way to do both.

Step One: Start Your Persuasive Speech with an Example or Story

When you write an effective persuasive speech, stories are vital. Stories and examples have a powerful way to capture an audience’s attention and set them at ease. They get the audience interested in the presentation. Stories also help your audience see the concepts you are trying to explain in a visual way and make an emotional connection. The more details that you put into your story, the more vivid the images being created in the minds of your audience members.

This concept isn’t mystical or anything. It is science. When we communicate effectively with another person, the purpose is to help the listener picture a concept in his/her mind that is similar to the concept in the speaker’s mind. The old adage is that a “picture is worth 1000 words.” Well, an example or a story is a series of moving pictures. So, a well-told story is worth thousands of words (facts).

By the way, there are a few additional benefits of telling a story. Stories help you reduce nervousness, make better eye contact, and make for a strong opening. For additional details, see Storytelling in Speeches .

I’ll give you an example.

Factual Argument: Seatbelts Save Lives

• 53% of all motor vehicle fatalities from last years were people who weren’t wearing seatbelts.
• People not wearing seatbelts are 30 times more likely to be ejected from the vehicle.
• In a single year, crash deaths and injuries cost us over $70 billion dollars.

These are actual statistics. However, when you read each bullet point, you are likely to be a little skeptical. For instance, when you see the 53% statistic, you might have had the same reaction that I did. You might be thinking something like, “Isn’t that right at half? Doesn’t that mean that the other half WERE wearing seatbelts?” When you see the “30 times more likely” statistic, you might be thinking, “That sounds a little exaggerated. What are the actual numbers?” Looking at the last statistic, we’d likely want to know exactly how the reporter came to that conclusion.

As you can see, if you are a believer that seatbelts save lives, you will likely take the numbers at face value. If you don’t like seatbelts, you will likely nitpick the finer points of each statistic. The facts will not likely persuade you.

Example Argument: Seatbelts Save Lives

When I came to, I tried to open my door. The accident sealed it shut. The windshield was gone. So I took my seatbelt off and scrambled out the hole. The driver of the truck was a bloody mess. His leg was pinned under the steering wheel.

The firefighters came a few minutes later, and it took them over 30 minutes to cut the metal from around his body to free him.

A Sheriff’s Deputy saw a cut on my face and asked if I had been in the accident. I pointed to my truck. His eyes became like saucers. “You were in that vehicle?”

I nodded. He rushed me to an ambulance. I had actually ruptured my colon, and I had to have surgery. I was down for a month or so, but I survived. In fact, I survived with very few long-term challenges from the accident.

The guy who hit me wasn’t so lucky. He wasn’t wearing a seatbelt. The initial impact of the accident was his head on the steering wheel and then the windshield. He had to have a number of facial surgeries. The only reason he remained in the truck was his pinned leg. For me, the accident was a temporary trauma. For him, it was a life-long tragedy.

The Emotional Difference is the Key

As you can see, there are major differences between the two techniques. The story gives lots of memorable details along with an emotion that captures the audience. If you read both examples, let me ask you a couple of questions. Without looking back up higher on the page, how long did it take the firefighters to cut the other driver from the car? How many CDs did I have? There is a good chance that these two pieces of data came to you really quickly. You likely remembered this data, even though, the data wasn’t exactly important to the story.

However, if I asked you how much money was lost last year as a result of traffic accidents, you might struggle to remember that statistic. The CDs and the firefighters were a part of a compelling story that made you pay attention. The money lost to accidents was just a statistic thrown at you to try to prove that a point was true.

The main benefit of using a story, though, is that when we give statistics (without a story to back them up,) the audience becomes argumentative. However, when we tell a story, the audience can’t argue with us. The audience can’t come to me after I told that story and say, “It didn’t take 30 minutes to cut the guy out of the car. He didn’t have to have a bunch of reconstructive surgeries. The Deputy didn’t say those things to you! The audience can’t argue with the details of the story, because they weren’t there.

Step 2: After the Story, Now, Give Your Advice

When most people write a persuasive presentation, they start with their opinion. Again, this makes the listener want to play Devil’s advocate. By starting with the example, we give the listener a simple way to agree with us. They can agree that the story that we told was true. So, now, finish the story with your point or your opinion. “So, in my opinion, if you wear a seatbelt, you’re more likely to avoid serious injury in a severe crash.”

By the way, this technique is not new. It has been around for thousands of years. Aesop was a Greek slave over 500 years before Christ. His stories were passed down verbally for hundreds of years before anyone ever wrote them down in a collection. Today, when you read an Aesop fable, you will get 30 seconds to two minutes of the story first. Then, at the conclusion, almost as a post-script, you will get the advice. Most often, this advice comes in the form of, “The moral of the story is…” You want to do the same in your persuasive presentations. Spend most of the time on the details of the story. Then, spend just a few seconds in the end with your morale.

Step 3: End with the Benefit to the Audience

So, the moral of the story is to wear your seatbelt. If you do that, you will avoid being cut out of your car and endless reconstructive surgeries .

Now, instead of leaving your audience wanting to argue with you, they are more likely to be thinking, “Man, I don’t want to be cut out of my car or have a bunch of facial surgeries.”

The process is very simple. However, it is also very powerful.

How to Write a Successful Persuasive Speech Using the “Breadcrumb” Approach

Once you understand the concept above, you can create very powerful persuasive speeches by linking a series of these persuasive stories together. I call this the breadcrumb strategy. Basically, you use each story as a way to move the audience closer to the ultimate conclusion that you want them to draw. Each story gains a little more agreement.

So, first, just give a simple story about an easy to agree with concept. You will gain agreement fairly easily and begin to also create an emotional appeal. Next, use an additional story to gain additional agreement. If you use this process three to five times, you are more likely to get the audience to agree with your final conclusion. If this is a formal presentation, just make your main points into the persuasive statements and use stories to reinforce the points.

Here are a few persuasive speech examples using this approach.

An Example of a Persuasive Public Speaking Using Breadcrumbs

Marijuana Legalization is Causing Huge Problems in Our Biggest Cities Homelessness is Out of Control in First States to Legalize Marijuana Last year, my family and I took a mini-vacation to Colorado Springs. I had spent a summer in Colorado when I was in college, so I wanted my family to experience the great time that I had had there as a youth. We were only there for four days, but we noticed something dramatic had happened. There were homeless people everywhere. Keep in mind, this wasn’t Denver, this was Colorado City. The picturesque landscape was clouded by ripped sleeping bags on street corners, and trash spread everywhere. We were downtown, and my wife and daughter wanted to do some shopping. My son and I found a comic book store across the street to browse in. As we came out, we almost bumped into a dirty man in torn close. He smiled at us, walked a few feet away from the door, and lit up a joint. He sat on the corner smoking it. As my son and I walked the 1/4 mile back to the store where we left my wife and daughter, we stepped over and walked around over a dozen homeless people camped out right in the middle of the town. This was not the Colorado that I remembered. From what I’ve heard, it has gotten even worse in the last year. So, if you don’t want to dramatically increase your homelessness population, don’t make marijuana legal in your state. DUI Instances and Traffic Accidents Have Increased in Marijuana States I was at the airport waiting for a flight last week, and the guy next to me offered me his newspaper. I haven’t read a newspaper in years, but he seemed so nice that I accepted. It was a copy of the USA Today, and it was open to an article about the rise in unintended consequences from legalizing marijuana. Safety officials and police in Colorado, Nevada, Washington, and Oregon, the first four state to legalize recreational marijuana, have reported a 6% increase in traffic accidents in the last few years. Although the increase (6%) doesn’t seem very dramatic, it was notable because the rate of accidents had been decreasing in each of the states for decades prior to the law change. Assuming that only one of the two parties involved in these new accidents was under the influence, that means that people who aren’t smoking marijuana are being negatively affected by the legalization. So, if you don’t want to increase your chances of being involved in a DUI incident, don’t legalize marijuana. (Notice how I just used an article as my evidence, but to make it more memorable, I told the story about how I came across the article. It is also easier to deliver this type of data because you are just relating what you remember about the data, not trying to be an expert on the data itself.) Marijuana is Still Largely Unregulated Just before my dad went into hospice care, he was in a lot of pain. He would take a prescription painkiller before bed to sleep. One night, my mom called frantically. Dad was in a catatonic state and wasn’t responsive. I rushed over. The hospital found that Dad had an unusually high amount of painkillers in his bloodstream. His regular doctor had been on vacation, and the fill-in doctor had prescribed a much higher dosage of the painkiller by accident. His original prescription was 2.5 mg, and the new prescription was 10 mg. Since dad was in a lot of pain most nights, he almost always took two tablets. He was also on dialysis, so his kidneys weren’t filtering out the excess narcotic each day. He had actually taken 20 MG (instead of 5 MG) on Friday night and another 20 mg on Saturday. Ordinarily, he would have had, at max, 15 mg of the narcotic in his system. Because of the mistake, though, he had 60 MGs. My point is that the narcotics that my dad was prescribed were highly regulated medicines under a doctor’s care, and a mistake was still made that almost killed him. With marijuana, there is really no way of knowing how much narcotic is in each dosage. So, mistakes like this are much more likely. So, in conclusion, legalizing marijuana can increase homelessness, increase the number of impaired drivers, and cause accidental overdoses.

If you use this breadcrumb approach, you are more likely to get at least some agreement. Even if the person disagrees with your conclusion, they are still likely to at least see your side. So, the person may say something like, I still disagree with you, but I totally see your point. That is still a step in the right direction.

For Real-World Practice in How to Design Persuasive Presentations Join Us for a Class

Our instructors are experts at helping presenters design persuasive speeches. We offer the Fearless Presentations ® classes in cities all over the world about every three to four months. In addition to helping you reduce nervousness, your instructor will also show you secrets to creating a great speech. For details about any of the classes, go to our Presentation Skills Class web page.

For additional details, see Persuasive Speech Outline Example .

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How To Write A Persuasive Speech: 7 Steps

Table of contents

• 1 Guidance on Selecting an Effective and Relevant Topic
• 2 Strategies for Connecting With Different Types of Audiences
• 3 Developing Your Thesis Statement
• 4.1 Writing the Introduction
• 4.2 Body of Your Speech
• 4.3 Concluding Effectively
• 5 Techniques for Creating a Coherent Flow of Ideas
• 6 Importance of Transitions Between Points
• 7 Importance of Tone and Style Adjustments Based on the Audience
• 8 Prepare for Rebuttals
• 9 Use Simple Statistics
• 10 Practicing Your Speech
• 11 Additional Resources to Master Your Speech
• 12 Master the Art of Persuasion With PapersOwl

Are you about to perform a persuasive speech and have no idea how to do it? No need to worry; PapersOwl is here to guide you through this journey!

What is persuasive speaking? Persuasive speaking is a form of communication where the speaker aims to influence or convince the audience to adopt a particular viewpoint or belief or take specific actions. The goal is to sway the listeners’ opinions, attitudes, or behaviors by presenting compelling arguments and supporting evidence while appealing to their emotions.

Today, we prepared a guide to help you write a persuasive speech and succeed in your performance, which will surprise your audience. We will:

• Understand how to connect with your audience.
• Give you persuasive speech tips.
• Provide you with the best structure for a persuasive speech outline.
• Prepare yourself for rebuttals!
• Talk about the importance of flow in your speech.
• Discover additional resources for continuous improvement.

Let’s begin this journey together!

Guidance on Selecting an Effective and Relevant Topic

The most important thing in convincing speeches is the topic. Indeed, you must understand the purpose of your speech to succeed. Before preparing for your performance, you should understand what you want to discuss! To do that, you can:

• Choose a compelling speech topic relevant to your audience’s interests and concerns.
• Find common interests or problems to form a genuine relationship.
• Remember that a persuasive speech format should be adapted to your audience’s needs and ideals. Make your content relevant and appealing.

And if you are struggling on this step, PapersOwl is already here to help you! Opt to choose persuasive speech topics and find the one that feels perfect for you.

Strategies for Connecting With Different Types of Audiences

A successful persuasive speech connects you with your audience. To do that, you should really know how to connect yourself to people.

Thus, the speaker connects with and persuades the audience by using emotions such as sympathy or fear. Therefore, you can successfully connect with different types of audiences through different emotions. You can do it by showing that you have something in common with the audience. For example, demonstrate that you have a comparable history or an emotional connection. Additionally, include personal stories or even make a part of a speech about yourself to allow your audience to relate to your story.

Developing Your Thesis Statement

When you give a persuasive speech, there should be a thesis statement demonstrating that your goal is to enlighten the audience rather than convince them.

A thesis statement in persuasive speaking serves as the central argument or main point, guiding the entire presentation. A successful thesis anchors your speech and briefly expresses your position on the subject, giving a road map for both you and your audience.

For instance, in pushing for renewable energy, a thesis may be: “Transitioning to renewable sources is imperative for a sustainable future, mitigating environmental impact and fostering energy independence.” This statement summarizes the argument and foreshadows the supporting points.

Overview of speech structure (introduction, body, conclusion)

The key elements of a persuasive speech are:

• introduction (hook, thesis, preview);
• body (main points with supporting details and transitions);
• conclusion (summary, restated thesis, closing statement).

Let’s look closer at how to structure them to write a good persuasive speech.

Writing the Introduction

The introduction to persuasive speech is crucial. The very beginning of your discourse determines your whole performance, drawing in your audience and creating a foundation for trust and engagement. Remember, it’s your opportunity to make a memorable first impression, ensuring your listeners are intrigued and receptive to your message.

Start off a persuasive speech with an enticing quotation, image, video, or engaging tale; it can entice people to listen. As we mentioned before, you may connect your speech to the audience and what they are interested in. Establish credibility by showcasing your expertise or connecting with shared values. Ultimately, ensure your thesis is clear and outline which specific purpose statement is most important in your persuasive speech.

Body of Your Speech

After choosing the topic and writing an intro, it’s time to concentrate on one of the most critical parts of a persuasive speech: the body.

The main body of your speech should provide the audience with several convincing reasons to support your viewpoint. In this part of your speech, create engaging primary points by offering strong supporting evidence — use statistics, illustrations, or expert quotations to strengthen each argument. Also, don’t forget to include storytelling for an emotional connection with your audience. If you follow this combination, it will for sure make a speech persuasive!

Concluding Effectively

After succeeding in writing the main points, it is time to end a persuasive speech! Indeed, a call to action in persuasive speech is vital, so we recommend you end your performance with it. After listening to your argument and proof, you want the audience to make a move. Restate your purpose statement, summarize the topic, and reinforce your points by restating the logical evidence you’ve provided.

Techniques for Creating a Coherent Flow of Ideas

Your ideas should flow smoothly and naturally connect to strengthen the persuasive speech structure . You can do this by employing transitional words and organizing your thoughts methodically, ensuring that each point flows effortlessly into the next.

Importance of Transitions Between Points

No one can underestimate the importance of transition. They are important persuasive speech elements. Thus, each idea must flow smoothly into the following one with linking phrases so your speech has a logical flow. Effective transitions signal shifts, aiding audience comprehension and improving the overall structure of the speech.

Importance of Tone and Style Adjustments Based on the Audience

To be persuasive in a speech, don’t forget to analyze your audience in advance, if possible. Customizing your approach to specific listeners encourages their engagement. A thorough awareness of your target audience’s tastes, expectations, and cultural subtleties ensures that your message connects, making it more approachable and appealing to the people you seek to reach.

Prepare for Rebuttals

Still, be aware that there may be different people in the audience. The main point of persuasive speaking is to convince people of your ideas. Be prepared for rebuttals and that they might attack you. Extensively research opposing points of view to prove yours. You may manage any objections with elegance by being prepared and polite, reaffirming the strength of your argument.

Use Simple Statistics

We’ve already discussed that different techniques may reach different audiences. You could also incorporate simple data to lend credibility to your persuasive talk. Balance emotional appeal with plain numerical statistics to create a captivating blend that will appeal to a wide audience.

Practicing Your Speech

We all have heard Benjamin Franklin’s famous quote, “Practice makes perfect.” Even though he said it hundreds of years ago, it still works for everything, including persuasive public speaking! Consequently, you can improve your text with these pieces of advice:

• Go through and edit your persuasive speech sample.
• Practice your speech with body language and voice variation to find the perfect way to perform it.
• Reduce anxiety by practicing in front of a mirror or telling it to someone ready to provide you with valuable feedback.
• Embrace pauses for emphasis, and work on regulating your pace.

It will help you to know your content well, increase confidence, and promote a polished delivery, resulting in a dynamic and engaging speech to persuade your audience.

Additional Resources to Master Your Speech

PapersOwl wants you to ace your speech! We recommend using additional sources to help master your persuasive speech presentation!

• For inspiration, study any example of persuasive speech from a famous speaker, such as Martin Luther King Jr.’s “I Have a Dream” or Steve Jobs’ Stanford commencement address. Analyzing these speeches can provide valuable insights into effective communication techniques.
• Explore Coursera’s course “Speaking to Persuade: Motivating Audiences With Solid Arguments and Moving Language” by the University of Washington.
• Go through different persuasive speech examples for students around the internet, for instance, “Talk Like TED” by Carmine Gallo.

Make your persuasive speech successful by continuously learning and drawing inspiration from accomplished speakers!

Master the Art of Persuasion With PapersOwl

In conclusion, speaking to persuade is an art that helps convince with words . You can craft it by following our tips: include a well-structured persuasive speech introduction, a compelling body, and memorable conclusion. To ace your speech, practice it in advance, be ready for rebuttals, and confidently state your message. The secret lies in blending both for a nuanced and compelling communication style, ensuring your message resonates with diverse audiences in various contexts.

Nevertheless, writing a persuasive speech that can hold your audience’s attention might be difficult. You do not need to step on this path alone. You may quickly construct a persuasive speech that is both successful and well-organized by working with PapersOwl.com . We’ll be there for you every step, from developing a convincing argument to confidently giving the speech. Just send us a message, “ write a speech for me ,” and enjoy the results!

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Persuasive Speech

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Having trouble writing a persuasive speech? You're not alone. 

Many students and aspiring orators find themselves wrestling with the complexities of persuasive speech composition. 

But fear not! Our comprehensive guide is here to assist you at every step of the way. With easy steps, clear examples, and helpful tips, you’ll be able to refine your persuasive speech writing skills!

So, keep reading!

• 1. What is a Persuasive Speech
• 2. Parts of A Persuasive Speech
• 3. How to Write A Persuasive Speech
• 4. Persuasive Speech Examples
• 5. Persuasive Speech Topics
• 6. Tips For Writing A Good Persuasive Speech

What is a Persuasive Speech

A persuasive speech is a type of speech in which the speaker aims to influence the thoughts, opinions, or actions of the audience. 

It involves presenting a viewpoint on a specific topic and providing compelling arguments and evidence to convince the listeners. The speaker's objective is to bring about a change in the audience's beliefs, attitudes, or behaviors. 

The speaker uses a range of rhetorical techniques, including the persuasive appeals of ethos, pathos, and logos .

• Ethos pertains to the speaker's credibility and character. It involves establishing trust and authority, which makes the audience more receptive to the speaker's message.
• Pathos involves appealing to the emotions and feelings of the audience. It aims to create a strong emotional connection and empathy, making the audience more inclined to take action.
• Logos is about using logic and reason to construct a persuasive argument. It relies on evidence, facts, and clear reasoning to support the speaker's viewpoint.

Parts of A Persuasive Speech

In a persuasive speech, the core sections typically include:

Introduction

The introduction is your opportunity to capture your audience's attention. Start with an engaging hook or attention-grabber. 

Provide some background information on the topic to contextualize your argument. 

Main Points

Your speech should have two to four main points, each supporting your main argument. Each main point should be a distinct argument that reinforces your overall position. 

These arguments serve as the core structure of your speech and should be well-researched and logically presented. 

Supporting evidence, examples, or statistics should be included for each main point to bolster your argument and make it more persuasive.

Transitions

Smooth transitions are essential in maintaining the coherence and flow of your speech.

These may be as simple as transition words or sentences that connect one point to the next, ensuring your speech flows logically.

Counterarguments

Recognizing and addressing potential counterarguments or opposing viewpoints is a sign of a well-rounded and well-researched argument. Devote a section of your outline to these counter arguments, acknowledging them in a fair and unbiased manner. 

Then, provide a well-reasoned response to refute these opposing views, demonstrating the strength and credibility of your own position.

The conclusion is where you wrap up your speech by summarizing your main points and restating your thesis. 

Consider including a call to action in your conclusion to motivate your audience to take a specific step or support your cause. A strong conclusion should provide a clear sense of closure, emphasizing the key takeaways from your speech.

End your speech with a memorable statement that leaves a final impression. You can use a powerful quote, a thought-provoking statement, or a call for reflection. 

Additionally, thank your audience for their time and attention, fostering a sense of appreciation and respect for their presence.

How to Write A Persuasive Speech

Writing a persuasive speech is a structured process that makes your message compelling and effective in conveying ideas to the audience.

Here's a step-by-step guide to help you craft a persuasive speech:

Step 1: Choose a Persuasive Topic

Selecting the right topic is the foundation of a persuasive speech. An effective persuasive topic is one that can be debated or has varying viewpoints.

Your chosen topic should be relevant to your audience's interests, beliefs, and concerns. For instance, if you're addressing university students, consider what issues are important to them.

Let's say you choose " The Importance of Mental Health Awareness on Campus " as your topic for a persuasive speech at your college. This topic is relevant, given the high levels of stress and mental health challenges that college students often face.

Step 2: Research Your Topic

To persuade your audience, you have to become an expert in your topic to establish credibility. Gather information, data, and evidence that support your arguments. 

For the topic of mental health awareness, research may include finding statistics on mental health issues among college students. Look for academic studies that discuss the impact of mental health on academic performance.

Step 3: Know Your Audience

Understanding your audience is crucial. Consider their attitudes, beliefs, values, and concerns related to your chosen topic. 

For a college student audience, it's essential to comprehend their experiences and viewpoints on mental health. By acknowledging their existing knowledge and attitudes, you can tailor your speech to resonate more effectively with them.

Step 4: Organize Your Speech

Like any speech, persuasive speech should follow a logical structure. 

Start with a compelling opening, which may include a relevant story, a surprising fact, or a thought-provoking question. Clearly state your main argument here. In the case of mental health awareness, it could be something like, 

"Promoting mental health awareness on campus is essential for the well-being and success of college students." 

Create a speech outline, which could be structured around the problems, solutions, and a call to action regarding mental health on campus. A speech outline is a blueprint which helps in delivering your persuasive speech in a logically fluent way and convincing your audience. 

Here is a sample speech outline:

Step 5: Write the Introduction

Begin with a strong hook to capture your audience's attention. Introduce yourself and explain why you are qualified to speak on the topic. 

Clearly state your thesis and preview the main points you will discuss. Understanding the best ways to start your speech can significantly enhance your ability to persuade your audience from the very beginning.

Step 6: Craft Persuasive Arguments

In the body of your speech, you'll present persuasive arguments to support your thesis. 

In the "Understanding the Problem" section, talk about rising student stress, mental health stigma, and their impact on academic performance. 

Use evidence and examples to back up each argument. Cite specific statistics or sharing stories of students who have faced these challenges.

Step 7: Use Rhetorical Devices

To make your persuasive speech more engaging and relatable to your audience, it's essential to employ rhetorical devices effectively. 

These devices add depth and emotional resonance to your message. Some key rhetorical devices to consider include metaphors, anecdotes, and emotional appeals. 

Personal stories or anecdotes about mental health issues can create a connection with your audience and evoke empathy.

Step 8: Address Counterarguments

It's important to acknowledge potential counterarguments in your speech. This shows that you've considered multiple perspectives. Acknowledging and refuting opposing views enhances the strength and credibility of your own point of view.

A potential argument could be that mental health awareness is too costly for universities. You can counter this by presenting cost-effective solutions that have been implemented successfully at other institutions.

Step 9: Call to Action

Conclude your speech with a compelling call to action. Encourage your audience to take specific steps to support your cause. 

For instance, you could encourage them to participate in mental health awareness campaigns on campus, or advocate for improved mental health services in the university community.

Step 10: Revise and Practice

After writing your speech, revise it for clarity, coherence, and impact. 

Practice your delivery multiple times to enhance your confidence and effectiveness as a speaker.

Certain steps can vary according to whichever type of persuasive speech you’re working on.

Persuasive Speech Examples

Examining examples of persuasive speeches can provide valuable insights into what makes a speech effective. Here is an example of a persuasive speech on climate change:

Here are some more persuasive speech examples for helping you:

Persuasive Speech Examples For Students

Persuasive Speech Topics For College Students

Want to consult a few more examples? Check out these persuasive speech examples to help you get more ideas!

Persuasive Speech Topics

A good persuasive speech topic is one that grabs your audience's attention and stirs their thoughts. 

To choose the right topic, it should be something you truly care about and that's important to your audience members. It's also essential that there are different opinions on the topic because it creates room for a meaningful discussion.

Here are some persuasive speech ideas:

Funny Persuasive Speech Topics

• Why cats are secretly plotting to take over the world.
• The importance of having a designated pizza night every week.
• How to survive a zombie apocalypse with just your wits and a backpack of snacks.
• The merits of watching cute animal videos during work hours.
• Why we should replace final exams with rap battles.
• The best excuses for being late to class (that actually work).
• How to annoy your roommates without getting caught.
• The compelling case for declaring "National Pajama Day."
• The benefits of talking to your houseplants and why they're great listeners.
• Why coffee should be classified as a daily essential nutrient.

Unique Persuasive Speech Topics

• The impact of social media on our sense of self-worth and well-being.
• The need for implementing mindfulness and meditation in schools.
• The benefits of fostering a community garden in every neighborhood.
• Why we should prioritize space exploration and colonizing other planets.
• The importance of teaching coding and programming in elementary schools.
• The ethical implications of gene editing and designer babies.
• Promoting eco-friendly travel options and reducing the environmental impact of tourism.
• The benefits of a four-day workweek for improved productivity and work-life balance.
• The need for teaching financial literacy in high schools.
• The impact of virtual reality on therapy and mental health treatment.

Can’t pick a topic? View this extensive list of persuasive speech topics on different themes!

Tips For Writing A Good Persuasive Speech

Creating and giving a strong persuasive speech involves different steps. Here are some tips for both writing and delivering your speech effectively:

• Learn what your audience cares about and shape your message accordingly.
• Back your points with credible data, facts, expert views, or real-life stories.
• Utilize credibility, emotions, and logic in a way that appeals to the audience.
• Share relatable anecdotes to connect with your audience.
• Time your speech to fit the allotted duration for maximum impact.
• Make good eye contact to connect with your audience and display confidence.
• Maintain open and confident body language; avoid nervous habits.

To sum it up, you've learned the steps and important tips for making a strong persuasive speech. You have the tools to choose the right topic, use evidence effectively, and engage your audience. 

But if you ever need help or find it tough, remember you can hire our college paper writing service . We're here to assist you in creating a persuasive speech that makes an impact.

Our experienced writers have a proven track record in creating impactful speeches. So, just buy speech and receive top quality results!

Frequently Asked Questions

What are the three parts of persuasive speech.

A persuasive speech typically comprises three essential parts: ethos, pathos, and logos.

• Ethos refers to the credibility and trustworthiness of the speaker.
• Pathos involves appealing to the audience's emotions.
• Logos focuses on logical arguments and evidence to support the speaker's message.

How to start a persuasive speech?

To start an effective persuasive speech, grab your audience's attention with a compelling hook, such as a surprising fact, question, or powerful quote. Establish your credibility by briefly introducing yourself and highlighting your expertise or connection to the topic. Clearly state your purpose , outlining what you aim to persuade the audience about, and preview the main points you'll cover.

What is the purpose of a persuasive speech?

The primary purpose of a persuasive speech is to convince the audience to accept a particular viewpoint or take a specific action. This involves presenting arguments, evidence, and emotional appeals to sway the audience's beliefs, attitudes, or behaviors in favor of the speaker's position.

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7 Best Short Persuasive Speech Examples to Drive Change

Leah Nguyen • 08 April, 2024 • 7 min read

Are you looking for persuasive speches? Persuasion is power, and within a mere three minutes, you can move mountains - or at least change some minds.

But with brevity comes pressure to pack a maximum punch.

So how do you deliver impact concisely and command attention from the get-go? Let us show you some short persuasive speech examples that convince the audience in less than the time to microwave a pizza.

Table of Contents

1-minute short persuasive speech examples, 3-minute short persuasive speech examples, 5-minute short persuasive speech examples, bottom line, frequently asked questions.

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The 1-minute persuasive speeches are similar to a 30-second elevator pitch which constrain what you can do due to their limited time. Here are some examples that stick to a single, compelling call to action for a 1-minute window.

#1. Title: Go Meatless on Mondays

Good afternoon everyone. I'm asking you to join me in adopting a simple change that can positively impact both our health and the planet - going meatless one day a week. On Mondays, commit to leaving meat off your plate and choosing vegetarian options instead. Research shows cutting back on red meat just a bit provides significant benefits. You'll reduce your risk of chronic diseases while lessening your environmental footprint. Meatless Mondays are easy to incorporate into any lifestyle. So starting next week, I hope you'll help raise awareness around sustainable eating by participating. Every small choice matters - will you make this one with me?

#2. Title: Volunteer at the Library

Hello, my name is X and I'm here today to tell you about an exciting opportunity to give back to the community. Our public library is seeking more volunteers to assist patrons and help keep its services running strong. As little as two hours per month of your time would be hugely appreciated. Tasks can include shelving books, reading to children, and assisting seniors with technology. Volunteering is a great way to build skills while feeling fulfilled through serving others. Please consider signing up at the front desk. Our library brings people together - help keep it open for all by offering your time and talents. Thank you for listening!

#3. "Invest in Your Career with Continued Education"

Friends, to stay competitive in today's world we must commit to lifelong learning. A degree alone won't cut it anymore. That's why I'm encouraging you all to consider pursuing additional certifications or classes part-time. It's a great way to boost your skills and open new doors. Just a few hours a week can make a big difference. Companies also love seeing employees who take the initiative to grow. So let's support each other along the way. Who wants to further their career together starting this fall?

These persuasive speech examples clearly state the position and main information within 3 minutes. You can have a tad bit more freedom to express your points compared to the 1-minute speeches.

#1. "Spring Clean Your Social Media"

Hey everyone, social media can be fun but it also eats up a lot of our time if we’re not careful. I know from experience - I was constantly scrolling instead of doing things I enjoy. But I had an epiphany last week - it’s time for a digital detox! So I did some spring cleaning and unfollowed accounts that didn’t spark joy. Now my feed is full of inspiring folks instead of distractions. I feel less pulled to mindlessly browse and more present. Who’s with me in lightening your online load so you can spend more high-quality time in real life? It takes just a few minutes to unsubscribe and you won’t miss the stuff that doesn’t serve you.

#2. "Visit Your Local Farmers Market"

Guys, have you been to the downtown farmers market on Saturdays? It's one of my favourite ways to spend the morning. The fresh veggies and local goods are amazing, and you get to chat with friendly farmers growing their own stuff. I always walk away with breakfast and lunch sorted for days. Even better, shopping directly from farmers means more money goes back into our community. It's a fun outing too - I see lots of neighbours there every weekend. So this Saturday, let's go check it out. Who wants to join me on a trip to support locals? I promise you'll leave full and happy.

#3. "Reduce Food Waste through Composting"

How can we help the planet while saving money? By composting our food scraps, that's how. Did you know food rotting in landfills is a major source of methane gas? But if we compost it naturally, those scraps turn into nutrient-rich soil instead. It's easy to get started with a backyard bin too. Just 30 minutes a week breaks down apple cores, banana peels, coffee grounds - you name it. I promise your garden or community garden will thank you. Who wants to do their part and compost with me from now on?

Covering your information in a few minutes is possible if you have a well-established persuasive speech outline .

Let's look at this 5-minute example on life:

We've all heard the saying "You only live once". But how many of us truly understand this motto and appreciate each day to its maximum? I'm here to persuade you that carpe diem should be our mantra. Life is too precious to take for granted.

Too often we get caught up in daily routines and trivial worries, neglecting to fully experience each moment. We scroll mindlessly through phones instead of engaging with real people and surroundings. Or we work excessive hours without dedicating quality time to relationships and hobbies that feed our souls. What's the point of any of this if not to genuinely live and find joy each day?

The truth is, we really don't know how much time we have. An unforeseen accident or illness could end even the healthiest life in an instant. Yet we trudge through life on autopilot instead of embracing opportunities as they arise. Why not commit to living consciously in the present rather than the hypothetical future? We must make a habit of saying yes to new adventures, meaningful connections, and simple pleasures that spark life within us.

To wrap it up, let this be the era where we stop waiting to truly live. Each sunrise is a gift, so let's open our eyes to experience this wonderful ride called life to its absolute fullest. You never know when it might end, so make each moment count from today forward.

👩‍💻 How to Make a 5 Minute Presentation with 30 Topic Ideas in 2024

We hope these exemplary short speech examples have inspired and equipped you to craft impactful persuasive openers of your own.

Remember, in just a minute or two, you have the potential to spark real change. So keep messages concise yet vivid, paint compelling pictures through well-chosen words, and above all, leave audiences eager to hear more.

Which is an example of a persuasive speech?

Persuasive speeches present a clear position and utilise arguments, facts and reasoning to convince an audience to accept that particular viewpoint. For example, a speech which is written to convince voters to approve local funding for park upgrades and maintenance.

How do you write a 5-minute persuasive speech?

Choose a specific topic that you are passionate and knowledgeable about. Write an attention-grabbing introduction and develop 2 to 3 main arguments or points to support your thesis/position. Time your practice runs and cut content to fit within 5 minutes, accounting for natural speech pacing

Leah Nguyen

Words that convert, stories that stick. I turn complex ideas into engaging narratives - helping audiences learn, remember, and take action.

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Persuasive Speeches — Types, Topics, and Examples

What is a persuasive speech.

In a persuasive speech, the speaker aims to convince the audience to accept a particular perspective on a person, place, object, idea, etc. The speaker strives to cause the audience to accept the point of view presented in the speech.

The success of a persuasive speech often relies on the speaker’s use of ethos, pathos, and logos.

Ethos is the speaker’s credibility. Audiences are more likely to accept an argument if they find the speaker trustworthy. To establish credibility during a persuasive speech, speakers can do the following:

Use familiar language.

Select examples that connect to the specific audience.

Utilize credible and well-known sources.

Logically structure the speech in an audience-friendly way.

Use appropriate eye contact, volume, pacing, and inflection.

Pathos appeals to the audience’s emotions. Speakers who create an emotional bond with their audience are typically more convincing. Tapping into the audience’s emotions can be accomplished through the following:

Select evidence that can elicit an emotional response.

Use emotionally-charged words. (The city has a problem … vs. The city has a disease …)

Incorporate analogies and metaphors that connect to a specific emotion to draw a parallel between the reference and topic.

Utilize vivid imagery and sensory words, allowing the audience to visualize the information.

Employ an appropriate tone, inflection, and pace to reflect the emotion.

Logos appeals to the audience’s logic by offering supporting evidence. Speakers can improve their logical appeal in the following ways:

Use comprehensive evidence the audience can understand.

Confirm the evidence logically supports the argument’s claims and stems from credible sources.

Ensure that evidence is specific and avoid any vague or questionable information.

Types of persuasive speeches

The three main types of persuasive speeches are factual, value, and policy.

A factual persuasive speech focuses solely on factual information to prove the existence or absence of something through substantial proof. This is the only type of persuasive speech that exclusively uses objective information rather than subjective. As such, the argument does not rely on the speaker’s interpretation of the information. Essentially, a factual persuasive speech includes historical controversy, a question of current existence, or a prediction:

Historical controversy concerns whether an event happened or whether an object actually existed.

Questions of current existence involve the knowledge that something is currently happening.

Predictions incorporate the analysis of patterns to convince the audience that an event will happen again.

A value persuasive speech concerns the morality of a certain topic. Speakers incorporate facts within these speeches; however, the speaker’s interpretation of those facts creates the argument. These speeches are highly subjective, so the argument cannot be proven to be absolutely true or false.

A policy persuasive speech centers around the speaker’s support or rejection of a public policy, rule, or law. Much like a value speech, speakers provide evidence supporting their viewpoint; however, they provide subjective conclusions based on the facts they provide.

How to write a persuasive speech

Incorporate the following steps when writing a persuasive speech:

Step 1 – Identify the type of persuasive speech (factual, value, or policy) that will help accomplish the goal of the presentation.

Step 2 – Select a good persuasive speech topic to accomplish the goal and choose a position .

Step 3 – Locate credible and reliable sources and identify evidence in support of the topic/position. Revisit Step 2 if there is a lack of relevant resources.

Step 4 – Identify the audience and understand their baseline attitude about the topic.

Step 5 – When constructing an introduction , keep the following questions in mind:

What’s the topic of the speech?

What’s the occasion?

Who’s the audience?

What’s the purpose of the speech?

Step 6 – Utilize the evidence within the previously identified sources to construct the body of the speech. Keeping the audience in mind, determine which pieces of evidence can best help develop the argument. Discuss each point in detail, allowing the audience to understand how the facts support the perspective.

Step 7 – Addressing counterarguments can help speakers build their credibility, as it highlights their breadth of knowledge.

Step 8 – Conclude the speech with an overview of the central purpose and how the main ideas identified in the body support the overall argument.

Persuasive speech outline

One of the best ways to prepare a great persuasive speech is by using an outline. When structuring an outline, include an introduction, body, and conclusion:

Introduction

Attention Grabbers

Ask a question that allows the audience to respond in a non-verbal way; ask a rhetorical question that makes the audience think of the topic without requiring a response.

Incorporate a well-known quote that introduces the topic. Using the words of a celebrated individual gives credibility and authority to the information in the speech.

Offer a startling statement or information about the topic, typically done using data or statistics.

Provide a brief anecdote or story that relates to the topic.

Starting a speech with a humorous statement often makes the audience more comfortable with the speaker.

Provide information on how the selected topic may impact the audience .

Include any background information pertinent to the topic that the audience needs to know to understand the speech in its entirety.

Give the thesis statement in connection to the main topic and identify the main ideas that will help accomplish the central purpose.

Identify evidence

Summarize its meaning

Explain how it helps prove the support/main claim

Evidence 3 (Continue as needed)

Support 3 (Continue as needed)

Restate thesis

Review main supports

Concluding statement

Give the audience a call to action to do something specific.

Identify the overall importan ce of the topic and position.

Persuasive speech topics

The following table identifies some common or interesting persuasive speech topics for high school and college students:

Persuasive speech examples

The following list identifies some of history’s most famous persuasive speeches:

John F. Kennedy’s Inaugural Address: “Ask Not What Your Country Can Do for You”

Lyndon B. Johnson: “We Shall Overcome”

Marc Antony: “Friends, Romans, Countrymen…” in William Shakespeare’s Julius Caesar

Ronald Reagan: “Tear Down this Wall”

Sojourner Truth: “Ain’t I a Woman?”

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How to Write a Persuasive Speech: from Attractive Outline to Effective Closing

Updated 29 Jul 2024

Persuasive speaking is a skill that can transform your ability to influence and persuade others. The point of such a speech format is to sway others to agree with your perspective or support your stance by using compelling arguments, evidence, and persuasive language.

Whether you're a student who needs to deliver a well-crafted self-introduction speech or a seasoned speaker, enhancing your speaking skills can be a game-changer in various aspects of your life.

In this blog post, we'll explore the ins and outs of persuasive speeches, including what they are, how to write them, and the key elements that make them impactful. You’ll learn how to write a persuasive speech and follow tips from renowned speakers to help you elevate your speaking game.

What is a persuasive speech: definition and key parts

At its core, it is a carefully crafted message designed to sway the audience's beliefs, attitudes, or actions. But you should understand that it's not just about sharing information. Otherwise, it's about stirring emotions, building credibility, and appealing to logic. Creating a winning persuasive speech involves mastering the three persuasion pillars: ethos, pathos, and logos.

• Ethos is all about establishing your credibility as a speaker. You need to win the trust of your audience by showcasing your expertise, integrity, and authority on the topic. Share your qualifications, experiences, and credentials to build trust and credibility right from the start.
• Pathos is about tapping into the emotions of your audience. Indeed, stories, anecdotes, and personal connections connect you with people. Share real-life examples, heartwarming stories, or powerful anecdotes that elicit emotions such as empathy, compassion, or passion ─ it will make your talk memorable and impactful.
• Logos is about using logic and reasoning to support your argument. It is where facts, data, evidence, and logical reasoning come into play. Use statistics, research, case studies, and logical arguments to support your points and make your speech persuasive and compelling.

Your message should flow seamlessly from ethos to pathos to logos when you are building an irresistible persuasive speech. Start by establishing your credibility through ethos, then connect with your audience emotionally through pathos, and finally, back up your points with logical reasoning through logos. If you're thinking, "Help me write me a speech ," you can consider seeking professional speech writing services. These services can provide expert assistance in crafting a persuasive speech that seamlessly transitions from ethos to pathos, and finally logos.

Persuasive speech types: useful examples

Speeches come in different flavors, each with a unique focus and purpose. Let's learn about three main types: factual, value, and policy.

Factual persuasive speeches

If you craft a factual type of speech, you want to persuade the audience by presenting information and evidence backed up by facts. The focus is on providing credible data, research findings, and expert opinions to support the speaker's argument. Factual persuasive speeches are often used in informative settings, where the goal is to present information compellingly that influences the audience's perception or understanding of a topic.

Example : Advocating for the importance of regular exercise by citing scientific research on the health benefits and providing statistical data on the risks of sedentary lifestyles.

Value persuasive speeches

These speeches aim to persuade the audience by appealing to their moral or ethical values. The focus is on presenting arguments that align with the audience's beliefs, values, or moral code. Value persuasive speeches often involve discussing subjective or abstract topics, such as social issues, morality, or personal values, and aim to sway the audience's opinions or attitudes based on their values and emotions.

Example : Arguing for promoting diversity and inclusivity in the workplace by appealing to shared values of fairness, equality, and respect for individuals of all backgrounds.

Policy persuasive speeches

The focus here lies in presenting arguments that advocate for a specific policy change or action to be taken. Policy persuasive speeches are often used in political or advocacy settings, where the speaker seeks to influence the audience's actions or decisions on a particular issue or policy.

Example : Proposing a ban on single-use plastics to reduce environmental pollution and promote sustainable practices. 

Writing a persuasive speech: step-by-step guide

The key to a successful persuasive speech is clearly communicating your message, supporting your arguments with credible evidence, and engaging your audience emotionally and logically. With careful preparation, practice, and confidence, you can deliver a compelling speech that inspires and motivates your audience. 

Step 0: Understand your audience.

Understand who you will be talking to, their values, and interests. It helps you tailor your speech to resonate with them and make your arguments more compelling.

Step 1: Choose a topic that inspires you and do the research.  

You should be passionate about your topic ─ find what resonates with your audience and yourself. If you are unsure what to discuss, gather topics for a persuasive speech first. Use peer-reviewed journals, websites you can trust, and expert opinions to strengthen your speech.

Step 2: Understand your purpose.

You want your readers to stay engaged throughout the entire speech, which is why you need to state what you will be discussing from the beginning. Understanding your purpose is essential because it guides your message and the strategies you use to persuade your audience. Without one, your speech can lack direction, coherence, and impact. A well-defined purpose helps you to tailor your argument, select the most effective evidence, and use persuasive techniques that are appropriate for your audience. 

Step 3: Keep a persuasive speech structure.

A speech typically includes an introduction, a body, and a conclusion. The opening should grab your audience's attention: people should see why you are worth listening to and which point you will be supporting. After, you should uncover your point of view and back it up with arguments and examples. In the very end, make a strong call to action. 

Step 4: Add persuasive language and techniques.

Choose powerful words and phrases that evoke emotions and create a sense of urgency. Use rhetorical devices such as repetition, rhetorical questions, and anecdotes to make your speech more engaging and memorable. Use persuasive techniques such as ethos (appeal to credibility and authority), pathos (appeal to emotions), and logos (appeal to logic and reason) to strengthen your arguments.

Step 5: Practice and refine your speech.

Rehearse your speech multiple times to become familiar with the content and delivery. Practice speaking slowly, clearly, and with appropriate gestures and facial expressions. Time yourself to ensure that your speech fits within the allocated time. Solicit feedback from others and make necessary revisions to improve your speech's clarity, coherence, and persuasiveness.

You can also consider enlisting the help of professional speech writer . They can assist you in creating a compelling and well-structured speech that effectively communicates your message.

A path to a powerful persuasive speech outline 

An outline for your speech may come in handy when you want to ease the stress and pressure of public speaking ─ it helps to organize key arguments, ideals, evidence, and supporting details. You may look at it as a skeleton for the speech that helps you to structure your thoughts and ensure you effectively convey them to your audience. We will look at how to create an outline, taking an example of the mental health issue. 

1. Think of a compelling introduction.

Start with a hook that captures your audience's attention and sets the tone for your persuasive message . 

"Did you know that mental health affects every aspect of our lives, from physical health to relationships and overall well-being?"

2. Smoothly immerse into the topic.

Provide background information on the topic of mental health to establish its significance. 

"Mental health is a critical but often overlooked aspect of our overall health and well-being. It encompasses our emotional, psychological, and social well-being and is crucial in our daily lives."

3. Clearly state your point of view.

Outline the main points or arguments to support your persuasive message about mental health. For example:

Importance of destigmatizing mental illness: Share stories or testimonials from individuals who have experienced stigma related to mental health and highlight the need for a more compassionate and understanding society.

4. Present a solid foundation of facts.

Support your thesis statement with credible facts, statistics, anecdotes, or examples reinforcing your persuasive message. For example:

"As someone who has personally witnessed the impact of mental health challenges in my family, I know firsthand the importance of raising awareness and promoting support for mental health initiatives."

5. Anticipate counterarguments.

Acknowledge potential counterarguments and provide rebuttals to address them. This way, your message will look more reputable. 

"Mental health issues are not real illnesses, and people should just 'snap out of it' or 'toughen up.'" Then, offer evidence why it does not work like that. 

6. Conclude with a powerful call to action.

Summarize your main points and conclude your speech with a compelling call to action, urging your audience to take specific steps to support your persuasive message.

"Destigmatizing mental illness, promoting mental health awareness, and offering support to those in need are crucial steps towards creating a more compassionate and inclusive society. Let us all take action today to support mental health and make a positive difference in the lives of individuals and communities."

Tips for Writing Persuasive Speech 

Don't be confrontational in your argument. People are more likely to change their beliefs or behavior when they feel respected and heard, rather than attacked or belittled. That’s why you don't need to put down the other side; just convince your audience that your position is correct by using positive assertions.

Use simple statistics.  Don't overwhelm your audience with confusing numbers. Simple statistics are much more useful because it helps the audience to understand and remember the numbers. By using statistics that are relevant, accurate, and easy to digest, you will only enhance your credibility. 

Don't complicate your speech.  Going outside the standard "three points" format may complicate your speech. You may want to get creative but do not go overboard by changing the format. The human brain is wired to process information in chunks, and breaking your message down into three main points makes it easier for your audience to absorb and retain. 

Master your self-introduction speech.  By practicing and creating a solid self-introduction speech, you will establish a connection and create a favorable impression for the audience from the very first minutes. 

Learn from famous speakers.  Study talks from famous persuasive speakers, such as Martin Luther King Jr., Winston Churchill, or Barack Obama, and learn from their techniques, style, and delivery.

Use storytelling.  Tell compelling stories that relate to your topic and resonate with your audience. Stories are powerful tools for conveying emotions, illustrating concepts, and making your speech more engaging and relatable.

Authenticity is a key.  When writing a speech, be genuine, sincere, and passionate about your topic. Avoid overly scripted or robotic language, and be yourself throughout your speech.

What is the key to a good persuasive speech? 

A persuasion is a set of ethos (credibility), logos (logic), and pathos (emotion) ─ use all three elements in your speech to sound persuasive. 

Which opening should I use for a persuasive speech? 

It should start with an opening that grabs readers’ attention: it can be a powerful quote, a compelling anecdote, a surprising fact or statistic, a rhetorical question, or a bold statement. Utilizing a commemorative speech is an effective way to engage the audience (check our tips for choosing topics for commemorative speeches ). Once you catch the attention of your audience, make sure to clearly explain your topic idea.

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An Impressive Persuasive Speech Outline: Examples & Guide

Eating a delicacy, watching a good movie, and proving a point to an audience are the three things that make life seem better. Today, you’ll deal with the last one. You’re about to become a professional at public speaking and attention grabbing. Here, you can learn how to write a persuasive speech outline and see great examples.

But first… what is a persuasive speech, after all?

A persuasive speech is a speech that convinces people of certain ideas, values, and beliefs. As its specific purpose is proving a point, it relies on one successful format. You’ll see it here in our persuasive speech outline examples prepared by our experts .

• 🖊️ Make the Creative Process Flow
• ✍🏻 The Components of Ideal Writing
• ✔️ Check This Unique Template
• 🔮 Check 50 Persuasive Speech Topics!
• 📙 Read a Masterpiece of Writing!

1. 🖊️ Persuasive Speech Outline Format: Make the Creative Process Flow

Custom-writing.org prepared this guide on how to develop a perfect persuasive speech outline for you:

• Pick a certain problematic issue you’d like to talk about;
• Think of an unusual way to introduce it to the audience;
• Use an approach grip the readers’ attention;
• Structure your argument to make it a logical sequence;
• Follow the traditional intro – arguments – discussion – conclusion outline;
• Use your imagination and creativity!

2. ✍🏻 The Components of Ideal Writing

Hush! You’re about to learn a secret:

There IS a perfect formula for a format for persuasive speech outline!

Check this:

• The Introduction Section:
• Attention-Getter;
• Taking by Storm;
• Building Bonds of Trust.
• The Speech Body: 1st Paragraph:
• The Case in Point;
• The Evidence;
• The Supportive Ideas;
• The Case for the Changes.
• Reasoning #1:
• Reasoning #2:
• The Case for the Changes;
• Reasoning #3:
• The Conclusion

With such an outline, you’ll get a persuasive speech a student can only dream of! All in all, your persuasive speech outline should look the following way:

3. ✔️ Check This Unique Template

Do you want to create the perfect outline for your speech? Follow these tips:

• Think of an unusual and controversial issue;
• Develop your own idea of the issue in question;
• Give credit to opposite opinions;
• Structure an argument on the issue;
• Remember about the AIDA principle;
• Offer a unique solution and draw a conclusion.

That’ll take care of your speech.

All in all, your persuasive speech should answer the question whether something should or should not take place and why.

4. 🔮 Check 50 Persuasive Speech Topics!

Do you know the secret formula of perfect persuasive speeches?

Perfect wording + perfect logics + speech topics + sense of humor = perfect persuasive speech.

You won’t have problems with the sense of humor, that’s quite clear.

What you need though, is a couple of good persuasive speech ideas.

So, read these Top 50 Best Topics for Writing an Unbelievable Persuasive Speech :

• 2012 : why there was no catastrophe coming.
• Being an individual while also remaining part of the group: the mechanics of social behavior .
• Should parents control their children’s online pastimes? The threat of ‘adult’ content.
• Alien life forms: further search for extraterrestrial intelligence should be encouraged.
• Paranormal phenomena: a piece of evidence worth trusting or another make-believe?
• Explain why marijuana should be legal.
• The reasons why minimum wage should be increased in the US.
• Describe the reasons to raise taxes on high-fat food.
• It is necessary to abolish the death penalty.
• Explain why bullies should be expelled from school .
• Explain why the government must revise gun control legislation.
• Give reasons to use animals for research purposes.
• Student-athletes should be paid for participating in sports.
• Clarify your reasons for prohibiting young children from playing tackle football.
• To Kill a Mockingbird by Harper Lee should be taught in schools .
• Elucidate the necessity to make abortion a part of the national healthcare plan.
• The reasons why people should be forbidden to sell their body organs .
• Testing medicines on animals should be strictly prohibited.
• Scare them straight: juvenile delinquency should be dealt with quickly and harshly.
• Explain why it is necessary to teach evolution in schools.
• Arranged marriages are less happy than marriages based on love.
• It’s a good idea to ban American football for being too dangerous.
• The grounds to prohibit the use of cell phones in public places .
• Give the reasons to allow animal transplantation.
• Why online dating must not be considered real dating.
• Canceling grades in schools will bust students’ motivation to study.
• Explain the reasons people should not send expeditions to Mars.
• It is necessary to forbid clear-cutting in rainforests.
• The criminal justice system should try juveniles as adults for serious crimes.
• Why smoking in public places should be made illegal.
• Advocate the necessity to lower TOEFL scores for university admission.
• Celebrities should be positive role models .
• Why tattoos should be considered art.
• Explain why illegal immigrants should have full access to social services.
• Why biometric security should be a primary focus of modern companies.
• The reasons to prohibit the use of cell phones while driving .
• Cameras in public places are necessary for the security of citizens.
• Mandatory job drug tests will increase productivity and improve the working environment.
• Why puppy mills should be outlawed.
• Mandatory overtime has a negative effect on nursing performance and must be prohibited.
• Screen time for children must be strictly limited.
• Give the reasons why higher education should be free.
• The reasons why tobacco products and cigarettes should be banned.
• Explain why the government should revise laws protecting animal welfare .
• Human cloning should be illegal.
• Elucidate the reasons why same-sex marriage should be legal.
• The government should make big corporations participate in crime-prevention programs.
• Explain why vaccination for children should be mandatory.
• It’s impossible to make any immoral behavior illegal .
• Remote work should become a norm.

These persuasive topics will definitely get you an excellent grade! What’s more, they’ll help you create your own topics for persuasive speech!

5. 📙 Read a Masterpiece of Writing!

It’s time to see some examples of persuasive speech writing. Write as professionals do!

A Persuasive Speech on Family Values

In the modern world, the importance of family values has been downshifted by the need to build a career. Busy with climbing up the career ladder, people forget about the essence of the family. And everyone who has ever heard their parents saying, “Not now, darling, Daddy’s busy,” or saw their mothers working late after they went to bed knows how big the problem is.

It is obvious that career development and promotion have become the essence of modern people’s lives. Unfortunately, according to the statistics, in most cases relatives suffer. As reports say (Smith 2011, p. 111), in 60% of the cases, working parents know very little about their children’s social life.

It cannot be argued, however, that a stable career and salary are not the crucial elements of modern life. Without a stable source of money and a career, one is most likely to feel insecure; moreover, the family can suffer financially. Hence, it is obvious that the career must not be forgotten either.

Therefore, it can be suggested that a balance between these two aspects of everyday life must be maintained. According to Johnson (2000, p. 98), 10% of families manage to both lead a happy family life and succeed in their work. Hence, a specific plan is required to remain both a good employee and a good parent.

Among the possible solutions for the situation, splitting responsibilities can do the trick. When scheduling their lives, parents can spend more time with their children and each other. Moreover, work efficiency will increase when following an established plan.

That’s what they call a speech example! Now you’re fully equipped to create the persuasive speech of the decade – so start the writing process!

You might also be interested in:

• Easy Steps to More Persuasive Essays
• Best Sports Persuasive Speech Topics
• Best Easy Persuasive Speech Topics
• Persuasive Speech Outline: The Recipe for a Successful Outcome
• Funny Persuasive Speech Topics: Best Ideas
• Racial Profiling Essay: Argumentative & Persuasive Writing
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How to Write an Effective Speech Outline: A Step-by-Step Guide

• The Speaker Lab
• March 8, 2024

Table of Contents

Mastering the art of speaking starts with crafting a stellar speech outline. A well-structured outline not only clarifies your message but also keeps your audience locked in.

In this article, you’ll learn how to mold outlines for various speech types, weaving in research that resonates and transitions that keep listeners on track. We’ll also show you ways to spotlight crucial points and manage the clock so every second counts. When it’s time for final prep, we’ve got smart tips for fine-tuning your work before stepping into the spotlight.

Understanding the Structure of a Speech Outline

An effective speech outline is like a map for your journey as a speaker, guiding you from start to finish. Think of it as the blueprint that gives shape to your message and ensures you hit all the right notes along the way.

Tailoring Your Outline for Different Speech Types

Different speeches have different goals: some aim to persuade, others inform or celebrate. Each type demands its own structure in an outline. For instance, a persuasive speech might highlight compelling evidence while an informative one focuses on clear explanations. Crafting your outline with precision means adapting it to fit these distinct objectives.

Incorporating Research and Supporting Data

Your credibility hinges on solid research and data that back up your claims. When writing your outline, mark the places where you’ll incorporate certain pieces of research or data. Every stat you choose should serve a purpose in supporting your narrative arc. And remember to balance others’ research with your own unique insights. After all, you want your work to stand out, not sound like someone else’s.

The Role of Transitions in Speech Flow

Slick transitions are what turn choppy ideas into smooth storytelling—think about how bridges connect disparate land masses seamlessly. They’re not just filler; they carry listeners from one thought to another while maintaining momentum.

Incorporate transitions that feel natural yet keep people hooked. To keep things smooth, outline these transitions ahead of time so nothing feels left up to chance during delivery.

Techniques for Emphasizing Key Points in Your Outline

To make certain points pop off the page—and stage—you’ll need strategies beyond bolding text or speaking louder. Use repetition wisely or pause strategically after delivering something significant. Rather than go impromptu, plan out what points you want to emphasize before you hit the stage.

Timing Your Speech Through Your Outline

A watchful eye on timing ensures you don’t overstay—or undercut—your moment under the spotlight. The rhythm set by pacing can be pre-determined through practice runs timed against sections marked clearly in outlines. Practice will help ensure that your grand finale isn’t cut short by surprise.

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Depending on the type of speech you’re giving, your speech outline will vary. The key ingredients—introduction, body, and conclusion—are always there, but nuances like tone or message will change with each speaking occasion.

Persuasive Speeches: Convincing With Clarity

When outlining a persuasive speech, arrange your arguments from strong to strongest. The primacy effect works wonders here, so make sure to start off with a strong point. And just when they think they’ve heard it all, hit them with an emotional story that clinches the deal.

You might start by sharing startling statistics about plastic pollution before pivoting to how individuals can make a difference. Back this up with data on successful recycling programs which demonstrate tangible impact, a technique that turns facts into fuel for action.

Informative Speeches: Educating Without Overwhelming

An informative speech shouldn’t feel like drinking from a fire hose of facts and figures. Instead, lay out clear subtopics in your outline and tie them together with succinct explanations—not unlike stepping stones across a stream of knowledge.

If you’re talking about breakthroughs in renewable energy technology, use bullet points to highlight different innovations then expand upon their potential implications one at a time so the audience can follow along without getting lost in technical jargon or complexity.

Ceremonial Speeches: Creating Moments That Matter

In a ceremonial speech you want to capture emotion. Accordingly, your outline should feature personal anecdotes and quotes that resonate on an emotional level. However, make sure to maintain brevity because sometimes less really is more when celebrating milestones or honoring achievements.

Instead of just going through a hero’s whole life story, share the powerful tales of how they stepped up in tough times. This approach hits home for listeners, letting them feel the impact these heroes have had on their communities and sparking an emotional bond.

Incorporating Research in Your Speech Outline

When you’re crafting a speech, the backbone of your credibility lies in solid research and data. But remember, it’s not just about piling on the facts. It’s how you weave them into your narrative that makes listeners sit up and take notice.

Selecting Credible Sources

Finding trustworthy sources is like going on a treasure hunt where not all that glitters is gold. To strike real gold, aim for academic journals or publications known for their rigorous standards. Google Scholar or industry-specific databases are great places to start your search. Be picky. Your audience can tell when you’ve done your homework versus when you’ve settled for less-than-stellar intel.

You want to arm yourself with evidence so compelling that even skeptics start nodding along. A well-chosen statistic from a reputable study does more than decorate your point—it gives it an ironclad suit of armor.

Organizing Information Effectively

Your outline isn’t just a roadmap; think of it as scaffolding that holds up your argument piece by piece. Start strong with an eye-opening factoid to hook your audience right off the bat because first impressions matter—even in speeches.

To keep things digestible, group related ideas together under clear subheadings within your outline. Stick to presenting data that backs up each key idea without wandering down tangential paths. That way, everyone stays on track.

Making Data Relatable

Sure, numbers don’t lie but they can be hard to connect to. If you plan on using stats in your speech, make them meaningful by connecting them to relatable scenarios or outcomes people care about deeply. For instance, if you’re talking health statistics, relate them back to someone’s loved ones or local hospitals. By making the personal connection for your audience, you’ll get their attention.

The trick is using these nuggets strategically throughout your talk, not dumping them all at once but rather placing each one carefully where its impact will be greatest.

Imagine your speech as a road trip. Without smooth roads and clear signs, the journey gets bumpy, and passengers might miss the scenery along the way. That’s where transitions come in. They’re like your speech’s traffic signals guiding listeners from one point to another.

Crafting Seamless Bridges Between Ideas

Transitions are more than just linguistic filler. They’re strategic connectors that carry an audience smoothly through your narrative. Start by using phrases like “on top of this” or “let’s consider,” which help you pivot naturally between points without losing momentum.

To weave these seamlessly into your outline, map out each major turn beforehand to ensure no idea is left stranded on a tangent.

Making Use of Transitional Phrases Wisely

Be cautious: overusing transitional phrases can clutter up your speech faster than rush hour traffic. Striking a balance is key—think about how often you’d want to see signposts on a highway. Enough to keep you confident but not so many that it feels overwhelming.

Pick pivotal moments for transitions when shifting gears from one major topic to another or introducing contrasting information. A little direction at critical junctures keeps everyone onboard and attentive.

Leveraging Pauses as Transition Tools

Sometimes silence speaks louder than words, and pauses are powerful tools for transitioning thoughts. A well-timed pause lets ideas resonate and gives audiences time to digest complex information before moving forward again.

This approach also allows speakers some breathing room themselves—the chance to regroup mentally before diving into their next point with renewed vigor.

Connecting Emotional Threads Throughout Your Speech

Last but not least, don’t forget emotional continuity, that intangible thread pulling heartstrings from start-to-finish. Even if topics shift drastically, maintaining an underlying emotional connection ensures everything flows together cohesively within the larger tapestry of your message.

Techniques for Emphasizing Key Points in Your Speech Outline

When you’re crafting your speech outline, shine a spotlight on what matters most so that your audience doesn’t miss your key points.

Bold and Italicize for Impact

You wouldn’t whisper your punchline in a crowded room. Similarly, why let your main ideas get lost in a sea of text? Use bold or italics to give those lines extra weight. This visual cue signals importance, so when you glance at your notes during delivery, you’ll know to emphasize those main ideas.

Analogies That Stick

A good analogy is like super glue—it makes anything stick. Weave them into your outline and watch as complex concepts become crystal clear. But remember: choose analogies that resonate with your target audience’s experiences or interests. The closer home it hits, the longer it lingers.

The Power of Repetition

If something’s important say it again. And maybe even once more after that—with flair. Repetition can feel redundant on paper, but audiences often need to hear critical messages several times before they take root.

Keep these strategies in mind when you’re ready to dive into your outline. You’ll transform those core ideas into memorable insights before you know it.

Picture this: you’re delivering a speech, and just as you’re about to reach the end, your time’s up. Ouch! Let’s make sure that never happens. Crafting an outline is not only about what to say but also how long to say it.

Finding Balance in Section Lengths

An outline isn’t just bullet points; it’s a roadmap for pacing. When outlining your speech, make sure to decide how much time you’d like to give each of your main points. You might even consider setting specific timers during rehearsals to get a real feel for each part’s duration. Generally speaking, you should allot a fairly equal amount of time for each to keep things balanced.

The Magic of Mini Milestones

To stay on track, a savvy speaker will mark time stamps or “mini milestones” on their outline. These time stamps give the speaker an idea of where should be in their speech by the time, say, 15 minutes has passed. If by checkpoint three you should be 15 minutes deep and instead you’re hitting 20 minutes, it’s time to pick up the pace or trim some fat from earlier sections. This approach helps you stay on track without having to glance at the clock after every sentence.

Utilizing Visual Aids and Multimedia in Your Outline

Pictures speak louder than words, especially when you’re on stage. Think about it: How many times have you sat through a presentation that felt like an eternity of endless bullet points? Now imagine if instead, there was a vibrant image or a short video clip to break up the monotony—it’s game-changing. That’s why integrating visual aids and multimedia into your speech outline isn’t just smart. It’s crucial for keeping your audience locked in.

Choosing Effective Visuals

Selecting the right visuals is not about flooding your slides with random images but finding those that truly amplify your message. Say you’re talking about climate change. In this case, a graph showing rising global temperatures can hit hard and illustrate your chosen statistic clearly. Remember, simplicity reigns supreme; one powerful image will always trump a cluttered collage.

Multimedia Magic

Videos are another ace up your sleeve. They can deliver testimonials more powerfully than quotes or transport viewers to places mere descriptions cannot reach. But be warned—timing is everything. Keep clips short and sweet because no one came to watch a movie—they came to hear you . You might highlight innovations using short video snippets, ensuring these moments serve as compelling punctuations rather than pauses in your narrative.

The Power of Sound

We often forget audio when we think multimedia, yet sound can evoke emotions and set tones subtly yet effectively. Think striking chords for dramatic effect or nature sounds for storytelling depth during environmental talks.

Audiences crave experiences they’ll remember long after they leave their seats. With well-chosen visuals and gripping multimedia elements woven thoughtfully into every section of your speech outline, you’ll give them exactly that.

Rehearsing with Your Speech Outline

When you’re gearing up to take the stage, your speech outline is a great tool to practice with. With a little preparation, you’ll give a performance that feels both natural and engaging.

Familiarizing Yourself with Content

To start off strong, get cozy with your outline’s content. Read through your outline aloud multiple times until the flow of words feels smooth. This will help make sure that when showtime comes around, you can deliver those lines without tripping over tough transitions or complex concepts.

Beyond mere memorization, understanding the heart behind each point allows you to speak from a place of confidence. You know this stuff—you wrote it. Now let’s bring that knowledge front and center in an authentic way.

Mimicking Presentation Conditions

Rehearsing under conditions similar to those expected during the actual presentation pays off big time. Are you going to stand or roam about? Will there be a podium? Think about these details and simulate them during rehearsal because comfort breeds confidence—and we’re all about boosting confidence.

If technology plays its part in your talk, don’t leave them out of rehearsals either. The last thing anyone needs is tech trouble during their talk.

Perfecting Pace Through Practice

Pacing matters big time when speaking. Use timed rehearsals to nail down timing. Adjust speed as needed but remember: clarity trumps velocity every single time.

You want people hanging onto every word, which is hard to do if you’re talking so fast they can barely make out what you’re saying. During rehearsals, find balance between pacing and comprehension; they should go hand-in-hand.

Finalizing Your Speech Outline for Presentation

You’ve poured hours into crafting your speech, shaping each word and idea with precision. Now, it’s time to tighten the nuts and bolts. Finalizing your outline isn’t just about dotting the i’s and crossing the t’s. It’s about making sure your message sticks like a perfectly thrown dart.

Reviewing Your Content for Clarity

Your first task is to strip away any fluff that might cloud your core message. Read through every point in your outline with a critical eye. Think of yourself as an editor on a mission to cut out anything that doesn’t serve a purpose. Ask yourself if you can explain each concept clearly without needing extra words or complex jargon. If not, simplify.

Strengthening Your Argument

The meat of any good presentation lies in its argument, the why behind what you’re saying. Strengthen yours by ensuring every claim has iron-clad backing—a stat here, an expert quote there. Let this be more than just facts tossed at an audience; weave them into stories they’ll remember long after they leave their seats.

Crafting Memorable Takeaways

Audiences may forget details but never how you made them feel—or think. Embed memorable takeaways throughout your outline so when folks step out into fresh air post-talk, they carry bits of wisdom with them.

This could mean distilling complex ideas down to pithy phrases or ending sections with punchy lines that resonate. It’s these golden nuggets people will mine for later reflection.

FAQs on Speech Outlines

How do you write a speech outline.

To craft an outline, jot down your main ideas, arrange them logically, and add supporting points beneath each.

What are the 3 main parts of a speech outline?

An effective speech has three core parts: an engaging introduction, a content-rich body, and a memorable conclusion.

What are the three features of a good speech outline?

A strong outline is clear, concise, and structured in logical sequence to maximize impact on listeners.

What is a working outline for a speech?

A working outline serves as your blueprint while preparing. It’s detailed but flexible enough to adjust as needed.

Crafting a speech outline is like drawing your map before the journey. It starts with structure and flows into customization for different types of talks. Remember, research and evidence are your compass—they guide you to credibility. Transitions act as bridges, connecting one idea to another smoothly. Key points? They’re landmarks so make them shine.

When delivering your speech, keep an eye on the clock and pace yourself so that every word counts.

Multimedia turns a good talk into a great show. Rehearsing polishes that gem of a presentation until it sparkles.

Last up: fine-tuning your speech outline means you step out confident, ready to deliver something memorable because this isn’t just any roadmap—it’s yours.

• Last Updated: March 5, 2024

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Persuasive Essay Outline – Examples, Templates & Structure

Amanda Green was born in a small town in the west of Scotland, where everyone knows everyone. I joined the Toastmasters 15 years ago, and I served in nearly every office in the club since then. I love helping others gain confidence and skills they can apply in every day life.

Writing a good persuasive essay can help convince others of a point that means a lot to you. It can be anything from an environmental crisis to something as simple as the importance of ebooks to the modern reader. But how do you write a persuasive essay? Where do you even start? Right here! I’ll explain everything you need to know and even show you an example of a persuasive essay.

What Is a Persuasive Essay?

Persuasive essays are meant to convince someone or a group of people to agree with you on a certain topic or point of view. As the writer, you’ll use definitive evidence, simple reasoning, and even examples to support your argument and persuade them to understand the point of the essay.

Why Write a Persuasive Essay?

Believe it or not, you’ll have to form convincing arguments throughout real life. This could be in the form of college essays or academic essays, speeches for debate club that requires a valid argument, or even presenting an idea for change to your town council.

Argumentative vs. Persuasive Essay

An argumentative essay presents an argument on a specific topic and tries to persuade people to accept that argument as valid. It uses evidence, logic, and sometimes counterarguments to support the main point.

A persuasive essay is similar but presents an argument and focuses more on appealing to the reader’s emotions and values to convince them of your point of view. Think of it as convincing vs. persuading. And, yes, persuasive essays can also use evidence, but they often rely more on personal anecdotes and moral appeals to plead their case.

Let me give you an example. I’m a content writer, but I’m also a published author. If I were going to write an argumentative essay, I’d probably choose a topic like “Do you think authors should self-edit their work?”

But if I were doing a persuasive essay with a similar angle, the topic would look more like “The benefits of self-editing for authors.” Make sense?

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Basically, the main difference between argumentative and persuasive essays is all in the emphasis placed on logic and emotion.

How Many Paragraphs in a Persuasive Essay?

A decent persuasive essay should be around five or six paragraphs with double line spacing, depending on the topic, and can range from 500-2000 words in length. This includes your introduction and conclusion.

Introduction of a Persuasive Essay Example

Our world is facing a crisis, and that crisis is plastic pollution! Every day, a disgusting amount of plastic waste is just dumped into our oceans, killing and harming innocent marine life and ultimately affecting the entire food chain, including us.

Even though there is a clear and present danger that plastic presents, there are still a lot of people and corporations that continue to use single-use plastics with zero regards for their impact on our environment. It’s time for people to really look around and take some responsibility.

We can make a change by learning and using environmentally friendly alternatives in our everyday lives. So, in this essay, I’ll argue that using reusable bags, water bottles, and containers is not only necessary for the health of our precious planet but also a simple and effective way to make a real difference.

A Persuasive Essay Structure

As persuasive essay writers, you can write it however you like, but to follow a traditional persuasive essay structure, use this basic layout to get an effective paper:

• An Introduction: You need a good hook to grab the reader’s attention, a thesis statement presenting the main argument, and a roadmap of the essay, so they know what to expect.
• The Body Paragraphs: 2-3 paragraphs should suffice to provide strong evidence, examples, and any reasoning to support the thesis statement. Each paragraph should focus on a single main idea. 
• The Counterargument: This section acknowledges and refutes the opposing viewpoint, strengthening your argument but still without being as forward as an argumentative essay.
• A Conclusion or Closing Statement: Here is where you would summarize the main points of the essay and a restatement of the thesis, including a call to action for the reader and/or a final thought.

In the end, a persuasive essay usually consists of 5-6 paragraphs and needs to be clear, concise, and logically structured to really persuade the reader on the point.

Tips for Persuasive Writing

• Choose a strong, clear thesis statement that presents your argument well.
• Know your audience and tailor your language and arguments to them. You’ll need a different approach if you’re speaking to a group of teenagers versus a team of adults.
• Use credible and reliable sources to support your argument so no one can second guess your point.
• Expect that people will have counterarguments and prepare a few talking points to address them.
• Use strong pieces of evidence and back them up with facts, statistics, examples, and personal anecdotes. Putting a personal touch on it helps ground the essay and lets people know you’re serious about the topic.
• Use an emotional appeal to engage the reader and make a personal connection to your argument. Basically, tug at their heartstrings and play into their guilt.
• Use clear and concise wordage. Try and avoid confusing technical jargon that might confuse people, and maintain a consistent tone throughout the essay.
• Make sure you’re confident and use an assertive tone but avoid being overly aggressive or confrontational. That will just spark a fight.
• Finish up with a powerful call to action or a final thought that leaves a lasting impact on the reader or listener.
• Use the same font throughout your essay, even for headings and titles. Go with easy-to-read fonts like Calibri, Times New Roman, or Garamond.
• Proofread and edit your essay for clarity, grammar, and style. I cannot stress this one enough. If you’re not confident, use programs like Grammarly to help spot typos and inconsistencies.

Persuasive Essay Topic Ideas

If you’re stuck on some ideas of what to form your essay around, here’s a list of some popular topics to inspire you.

• Importance of recycling and reducing waste in today’s climate.
• The need for stricter gun control laws all over the world.
• A paper on abortion rights in today’s age.
• Benefits of alternative energy sources over fossil fuels and how we can be using them.
• How social media has negative impacts on mental health in kids.
• Key benefits of a vegetarian or vegan diet and how it can help the planet.
• The value of a college education.
• Rise of plastic pollution on the environment and sea life and how it is affecting us.
• Why physical exercise and leading an active lifestyle are important.
• The dangers of texting while driving.
• How our public schools need better funding.
• Benefits of a diverse and inclusive workplace both online and in-person.

Any of these could be used as logical arguments. Still, to make a persuasive argument from either of them, just follow the basic persuasive essay outline examples I’ve given you.

Example of a Persuasive Essay

Introduction.

In today’s age of ever-changing technology, the way we consume and experience books have changed dramatically in just a short time. While physical books were once the only option, ebooks have grown increasingly popular in recent years. In my essay, I’ll argue that, while we all still love paperbacks and hardcovers, ebooks offer so many benefits over physical books, making them the number one choice for most readers today.

Body Paragraph 1: Convenience

Ebooks are convenient; there’s just no denying it. They’re easily accessible through devices like smartphones, tablets, and e-readers, and they allow readers to carry hundreds of books with them at all times. This makes them perfect for traveling or heading to work, or even going to the gym. Readers can now have an entire library with them without the added weight of physical books. Plus, ebooks are easily bought online with just the click of a button, further adding to their convenience.

Body Paragraph 2: Customization

Ebooks offer a level of customization that physical books just can’t match. For one, the font size can be adjusted for easier reading, which is great for those who have eyesight problems. The background color can also be changed from light to dark to reduce eye strain. Personally, as someone who suffers from Meniere’s disease, this is a great feature. All of these options make ebooks a great choice for people with visual impairments, neurological disorders, or reading difficulties.

Body Paragraph 3: Affordability

Ebooks are often far cheaper than physical books, especially when purchased in bulk. You can get an entire series for a fraction of the cost of one paperback. This makes them a more accessible option for budget-conscious readers and people who simply don’t have the disposable funds for books. Also, tons of ebooks are available for free, which is a great option for readers that are looking for ways to save money but keep up with their reading habits.

Body Paragraph 4: Environmentally Friendly

626,000 tons of paper is used to produce all the books we see published every year. That’s a scary number when you consider the rate of deforestation and the state of our world in terms of global warming. We simply can’t afford to move ahead at a rate like that. Ebooks help tackle the issue because they require zero trees to produce.

In conclusion, ebooks offer endless benefits over physical books, including convenience, customization, and affordability. While physical books will always hold a special place in our hearts, you have to admit that the benefits of ebooks just can’t be ignored. For modern, busy, on-the-go readers, ebooks are the preferred choice. It’s time to embrace the digital age and make the switch to ebooks.

Now Write Your Persuasive Essay!

I hope this guide has helped you figure out persuasive essay writing and how to put together powerful arguments. Just stick to the facts and ease the reader into your point with gentle arguments that continue to prove your point. Don’t be afraid to get personal if it can help the essay and convince the reader.

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Persuasive Speech

Speech generator.

Not everyone can be convinced easily. But, a repetition of the same act can do the trick. The main objective of this kind of speech is to catch the attention of the listeners and to instill in their minds that the thoughts presented are credible and legit. Persuasion is an art and so is parting knowledge. When you have the right knowledge you also have to learn how to deliver it in the most convincing manner.

Persuasive Speech Outline

Funny Persuasive Speech

Easy Persuasive Sample

Professional Persuasive Example

What Is a Persuasive Speech?

A persuasive  speech template  is a particular kind of speech that is intended to persuade the audience and influence them to accept the points and views presented. Here, arguments and opinions are laid out in the most strategic way in order to let the crowd easily accept them.

How to Write a Persuasive Speech

When you write a  persuasive essay   or a persuasive charity speech make sure that it is both factual and informative. Here are the steps to write one. There are different disciplines in writing  speech outline . Here are the tips to write a good persuasive speech.

Step 1: Begin with a Strong Opening Statement

Create an aura conducive to attention by writing powerful and bold statements about the topic. Use the second person pronoun ‘you’ or words like ‘need’, ‘must’, and ‘now’. The main objective of this kind of speech is to catch the attention of the listeners and to instill in their minds that the thoughts presented are credible and legit.

Step 2: Add Supporting Details

Statistical data and information from reliable sources are usually what catches the attention of the audience. Present factual details as often as possible. The arguments that you will be presenting should be backed up by reliable sources. This makes you and your  speech in word  sound authentic.

Step 3: Make a Compelling Conclusion

The end part of the speech should not veer away from the main point of why you are writing it. Your  conclude a speech  should contain action statements like ‘join’, ‘start’, or ‘believe’.

Step 4: Know Your Audience

Knowing your crowd will help you plan the strategy to use when writing your speech. It is important to know the level of their understanding so you can match it with your style.

What purpose does a persuasive speech have?

The purpose of a persuasive speech is to persuade an audience and let them believe in the points given in the speech. This is most effective when used in a crowd of young adults like in lectures and assemblies. You cannot just give a plain and simple  start a speech  when your objective is to let them understand and believe every word you say.

What are the elements of a persuasive speech?

The elements of a persuasive speech are: a clear and compelling thesis statement, strong supportive evidence, credibility and authority, audience analysis, emotional appeal, clear structure, format, outline and organization, and lastly a call to action.

What are the other types of speech?

Persuasive speech, charity speech, welcome speech, thank you speech, donation speech, acknowledgement speech, etc. There are a lot of other types of speeches that you can use for different purposes.

Persuasion is “the act of causing people to do or believe something”. It is the ability to convince somebody to believe an opinion or theory and/or act on that belief. This skill can also be incorporated or used in a  speech in pdf . For a speaker to be persuasive a speech exercise is necessary. You have to master the art of body language, that includes the rising and falling of your intonation. Not only that, the content of your speech should also be convincing. Let us discuss further what persuasive  speech  is and how to write one.

Text prompt

• Instructive
• Professional

Generate a speech on the importance of teamwork in school projects

Create a speech encouraging students to participate in extracurricular activities.

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The intent of persuasive writing is to convince the reader to adopt the point-of-view or perspective that is being written about in the text. Persuasive writing is generally opinion-based (not evidence-based) and focuses on the emotions of the reader.

Rhetoric is defined as speech or text that is intended to persuade. It is a very common type of persuasive writing.

• What is rhetoric? - University of Illinois Springfield
• Rhetoric - Encyclopedia Britannica
• 31 useful rhetoric devices - Merriam Webster Dictionary
• Rhetorical terms - Texas A&M University Writing Centre
• Glossary of rhetorical terms - School District of Clayton, Missouri

Writing Letters: Formal and Informal English

• Persuasive paragraphs - Building Blocks of Academic Writing
• Purdue Online Writing Lab (OWL): Essay Writing This resource begins with a general description of essay writing and moves to a discussion of the four common essay genres (expository, descriptive, narrative and argumentative) students may encounter across the curriculum.
• Scholastic Here you can find helpful and easy step-by-step lessons on persuasive writing.
• Persuasive or Argumentative Essays Discusses the elements that convince others to agree with our facts, share our values, accept our argument and conclusions, and adopt our way of thinking.
• Persuasion Map Planning Sheet Outlines the steps and elements you need to write persuasively.
• Persuasive Essay Samples Gives several examples of persuasive writing.
• << Previous: Descriptive Writing
• Next: Expositive Writing >>
• Last Updated: Aug 22, 2024 12:26 PM
• URL: https://libguides.norquest.ca/write

How to Write an Essay Outline: Examples, FAQs & Tips

An essay outline is a structured plan that organizes the main points and supporting details of an essay before writing. It guides the flow of ideas and ensures that each section of the essay is logically connected and coherent.

In this article, we'll walk you through the steps to build a strong essay outline. You'll discover how to define your thesis, arrange your main points, and structure your outline for clarity and effectiveness. If you're still having trouble putting your outline together after reading this, EssayService can provide expert help to make sure your essay is well-structured and persuasive!

Basic Elements of an Essay

An essay begins with an introduction, which is followed by one or more body paragraphs that expand on the points introduced. It ends with a conclusion that restates the thesis and summarizes the main ideas from the body paragraphs.

Introduction

The introduction of an essay introduces the topic and engages the reader from the start. It usually starts with a hook—a statement or question that grabs attention. After the hook, some background information is given to provide context for the topic.

The introduction ends with a thesis statement, which clearly presents the main argument or purpose of the essay. This section not only introduces the topic but also outlines what the essay will cover, setting the tone for what follows.

Avoid these pitfalls:

• Don't try to cover too much ground in your introduction.
• Avoid vagueness. Be specific and precise in your language.

Body Paragraphs

The body of the essay is where your main ideas and arguments take shape. Each paragraph should open with a topic sentence that clearly states the main point. This is followed by supporting details like evidence, examples, and analysis that back up the topic sentence.

Smooth transitions between paragraphs are key to maintaining a logical flow throughout the essay. Together, the body paragraphs build and support the thesis by adding depth and detail to your argument.

Remember these tips for effective body paragraphs:

• Begin each paragraph with a clear and concise topic sentence.
• Use specific examples, facts, or quotes to support your point.
• Explain why the evidence is important and how it relates to your argument.

The conclusion of an essay wraps up the argument and reinforces the thesis. It usually starts by restating the thesis and reflecting on the discussion and evidence presented in the body paragraphs. A brief summary of the main points follows, highlighting the key arguments made throughout the essay.

The conclusion should close with a final thought or call to action, leaving the reader with something to think about or a sense of closure. The aim is to make a lasting impression that emphasizes the importance of the essay's conclusions.

Remember these tips:

• Briefly recap the key arguments you've made.
• Leave the reader with a thought-provoking final sentence or a call to action.
• Don't introduce any new ideas or arguments in your conclusion.

How to Write an Essay Outline?

Now, let's dive into the heart of this article and show you how to write an essay outline in just four smart steps:

• Determining your thesis and key arguments
• Organizing points into sections
• Adding supporting details
• Drafting a rough outline

Determine Your Thesis and Key Arguments

Your thesis should present a specific point of view or a central idea that your essay will support or explore. Here's how to identify your thesis:

• Ask a question: What is the main point you want to convey?
• Brainstorm: Jot down ideas related to your topic.
• Refine your ideas: Narrow down your focus and develop a clear argument.

Once you have your thesis, identify the main points that support it. These points should be logical, relevant, and comprehensive.

• Divide your thesis: Break down your thesis into its key components.
• Create a mind map: Visually organize your ideas.
• Ask yourself questions: What are the main reasons for your argument? What evidence supports your claims?

Group Main Ideas into Sections

The best way to organize your main points when writing an essay outline depends on the specific topic and purpose of your essay. Experiment with different arrangements to find the one that works best for you. Here are some strategies for organizing your main points:

Add Details to Each Main Idea

When working on your essay outline, remember to choose supporting details that are relevant, specific, and convincing. The more evidence you can provide, the stronger your arguments will be. Consider these tips for developing supporting details for each one.

• Provide examples: "For example, the Great Depression led to a significant increase in homelessness and poverty."
• Cite expert opinions: "As the renowned historian, Eric Hobsbawm, once said, 'The French Revolution was a watershed moment in European history.'"
• Make comparisons and contrasts: "While both cats and dogs make excellent pets, cats are generally more independent, while dogs are more social."
• Offer definitions: "A democracy is a form of government in which the people have the power to elect their leaders."

Make a Rough Outline

Once you've developed supporting details for each main point, you're ready to create a draft outline. This outline will serve as a roadmap for your essay, guiding you through the writing process.

Here's a basic outline template:

• Background information
• Thesis statement

Body Paragraph 1

• Topic sentence
• Supporting detail 1
• Supporting detail 2
• Supporting detail 3

Body Paragraph 2

Body Paragraph 3

• Restate thesis
• Summarize key points
• Final thought

Remember to:

• Use consistent formatting: Indent supporting details.
• Label sections clearly: Use Roman numerals for main points and letters for supporting details.
• Be flexible: Adjust your outline as needed to accommodate new ideas or changes in your argument.

Essay Outline Examples

Now that you have an understanding of the basic structure of an essay outline let's explore some specific examples tailored to different essay genres. Remember, these are just templates, and you should feel free to adapt each essay outline example to fit your unique needs and writing style.

Argumentative Essay Outline

I. Introduction

• Hook: A captivating opening sentence to grab the reader's attention.
• Background information: Relevant context to the topic.
• Thesis statement: A clear and concise statement of your argument.

II. Body Paragraph 1

• Topic sentence: The main point of this paragraph.
• Supporting evidence: Facts, statistics, examples, or expert opinions to support your argument.
• Explanation: Analysis of the evidence and its relevance to your thesis.

III. Body Paragraph 2

• Topic sentence: The second main point of your argument.
• Supporting evidence: Facts, statistics, examples, or expert opinions.

IV. Body Paragraph 3

• Topic sentence: The third main point of your argument.

V. Counterargument

• Acknowledge opposing viewpoint: Briefly mention a counterargument.
• Refute counterargument: Provide evidence or reasoning to disprove the opposing viewpoint.

VI. Conclusion

• Restate thesis: Reiterate your main argument.
• Summarize key points: Briefly recap the main supporting points.
• Final thought: Leave the reader with a memorable and impactful statement.

Expository Essay Outline

• A. Hook: Start with an engaging statement or fact to grab the reader's attention.
• B. Background Information: Provide context or background information necessary for understanding the topic.
• C. Thesis Statement: Clearly state the main point or purpose of the essay.
• A. Topic Sentence: Introduce the main idea of the paragraph.
• B. Explanation/Detail: Provide a detailed explanation or description of the first point.
• C. Evidence/Example: Include evidence or examples to support the explanation.
• D. Analysis: Explain how the evidence or example supports the topic sentence.
• B. Explanation/Detail: Provide a detailed explanation or description of the second point.
• B. Explanation/Detail: Provide a detailed explanation or description of the third point.

V. Conclusion

• A. Restate Thesis: Restate the thesis in a new way, summarizing the main points of the essay.
• B. Summary of Main Points: Briefly summarize the key points discussed in the body paragraphs.
• C. Final Thought: End with a concluding statement that reinforces the significance of the topic or provides a closing thought.

Persuasive Essays Outline

• Background information: Provide context or history related to your topic.
• Thesis statement: Clearly state your argument or position.
• Main argument: Present your strongest argument in support of your thesis.
• Supporting evidence: Use facts, statistics, examples, or expert opinions to back up your argument.
• Counterargument: Briefly acknowledge an opposing viewpoint.
• Rebuttal: Refute the counterargument with evidence or reasoning.
• Main argument: Present your second strongest argument in support of your thesis.
• Main argument: Present your third strongest argument in support of your thesis.
• Restate thesis: Briefly rephrase your argument.
• Summarize key points: Recap the main supporting arguments.
• Call to action: Encourage the reader to take a specific action or adopt a particular viewpoint.

Final Words

As we sum up this article, let's recap the main steps for writing an outline:

• Determine the main argument or purpose of your essay.
• Break down your thesis into key ideas or arguments.
• Group related ideas together under clear headings.
• Include evidence, examples, and explanations for each main point.
• Arrange everything in a logical order, ensuring a smooth flow from one section to the next.

To ensure your writing is well-structured and effective, rely on EssayService, which is here to help with any type of essay.

Frequently asked questions

• Linford, J. (2014). Essay Planning: Outlining with a Purpose What Is an Outline? How Do I Develop an Outline? https://www.sjsu.edu/writingcenter/docs/handouts/Essay%20Planning%20-%20Outlining.pdf
• ‌ Writing an Outline for your essay | MacOdrum Library . (n.d.). Library.carleton.ca . https://library.carleton.ca/guides/help/writing-outline-your-essay

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