Business Essay Examples
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13 Business Essay Examples for Students
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Published on: May 1, 2023
Last updated on: Jan 30, 2024
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Are you struggling to figure out the structure, research, or data required to make your essay stand out? Or frustrated by the lack of inspiration and ideas for your essay?
But don't give up yet! We have a powerful solution that will make your essay writing a breeze. Our list of business essay examples is here to help!
We have compiled expertly written business essay examples that will illustrate how to write a striking business essay.
With our examples, you'll be able to see how to structure your essay and generate creative ideas for your topic. And our tips will help you make the most of these examples.
So, let's dive in and get ready to learn!
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What is a Business Essay?
A business essay is a type of academic writing that focuses on business-related topics and issues. These essays can cover a wide range of topics such as marketing, finance, management, entrepreneurship, and more.
The importance of business essay lies in presenting a well-researched and informed analysis. To do this effectively, writers need to conduct extensive research and analysis on the topic at hand.
Referring to examples of business essays can help you gain insight into the structure, tone, and content of a well-written essay.
Business Essay Examples For Students
Here is a list of business writing examples
Business Essay Examples Pdf
Business Essay Example Grade 10
Business Essay Example Grade 11
A Level Business Essay Examples
University Business Essay Examples
International Business Essay Examples
Short Essay About Business
College Essay About Starting A Business
Types of Business Essay with Examples
When it comes to business essay writing, there are several different types that you might encounter.
Here's a brief overview of each type, including their characteristics and an example of each.
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Case Studies
A case study is an in-depth analysis of a specific business situation or problem. It involves extensive research and data analysis to provide recommendations.
Case studies often showcase the application of theory to real-world business scenarios.
In today's highly competitive business environment, it's essential for companies to have effective marketing strategies that can help increase sales and generate revenue. In this case study, we will examine how Company X, a leading retailer, was able to increase their sales through an innovative marketing approach. Company X was facing tough competition from other retailers in the market. They needed to find a way to differentiate themselves and attract more customers. They decided to focus on their customer experience by offering personalized recommendations, exclusive discounts, and rewards programs. They also implemented a multi-channel marketing approach that utilized social media, email marketing, and targeted advertising. Their efforts paid off as they saw a significant increase in customer engagement and sales. Their personalized recommendations and rewards program helped to build customer loyalty, while their multi-channel marketing approach helped them reach a wider audience. Furthermore, Company X also used data analysis and optimization to continuously improve their marketing strategies. They tracked their marketing campaigns and analyzed the results to identify what worked and what didn't. This allowed them to adjust their approach and optimize their marketing spend. In conclusion, Company X was able to increase their sales by implementing effective marketing strategies that focused on the customer experience, utilized a multi-channel approach, and used data analysis for optimization. Their success shows that with the right marketing approach, businesses can achieve their goals and stand out in a highly competitive market. |
Research Papers
Research papers involve a more academic approach to business writing. They typically require an extensive literature review, data analysis, and original research.
Business research papers aim to contribute new knowledge to the field of business. These often involve a hypothesis or research question.
The relationship between employee satisfaction and company profitability has been widely studied and documented in academic literature. A number of studies have consistently shown a positive correlation between employee satisfaction and company profitability (Bockerman & Ilmakunnas, 2012; Saks, 2006). When employees are satisfied, they are more engaged, productive, and committed to the success of the company. This leads to increased profitability and a competitive advantage in the market. Employee satisfaction also has a significant impact on reducing employee turnover and associated costs. Studies have shown that when employees are satisfied, they are less likely to leave their jobs, reducing recruitment and training costs for the company (Harter, Schmidt, & Hayes, 2002). Moreover, employee satisfaction can lead to positive word-of-mouth advertising and increased customer satisfaction. Satisfied employees are more likely to provide excellent customer service, leading to increased customer loyalty and repeat business (Heskett, Sasser, & Schlesinger, 1997). Therefore, it's essential for businesses to prioritize employee satisfaction by providing a positive work environment, opportunities for growth and development, fair compensation, and benefits. Businesses should also regularly assess employee satisfaction levels and address any issues promptly. In conclusion, the evidence shows that employee satisfaction is a crucial factor in the success of a company. By prioritizing employee satisfaction, businesses can increase profitability, reduce turnover costs, and improve customer satisfaction. It's essential for businesses to invest in employee satisfaction and consider it a corporate social responsibility to gain a competitive advantage in the market and achieve long-term success. |
Argumentative Essays
Argumentative business essays aim to persuade the reader to adopt a particular point of view or take a specific action. They present an argument and use evidence and logic to support their claims.
Argumentative essays can address various business topics such as management practices, ethical issues, or market trends.
Benefits of Telecommuting for Companies and Employees Telecommuting, or working from home, has become increasingly popular in the business world in the United States and globally as well. While some employers are still skeptical about the effectiveness of telecommuting, there are many benefits to this work arrangement for both companies and employees. One major benefit of telecommuting is increased productivity. Studies have shown that employees who work from home are often more productive than those who work in traditional office settings. This is likely due to a combination of factors, including fewer distractions, less time spent commuting, and greater flexibility in scheduling. Another benefit of telecommuting is reduced overhead costs for companies. By allowing employees to work from home, companies can save money on office space, utilities, and other expenses. This can be especially beneficial for small businesses or startups that are operating on a tight budget. Telecommuting also has benefits for employees. It can reduce stress and improve work-life balance by allowing employees to spend more time with their families and avoid long commutes. It can also be a valuable perk for attracting and retaining top talent, especially in industries where remote work is becoming increasingly common. Of course, there are some potential downsides to telecommuting as well. For example, it can be more difficult to collaborate with colleagues and build strong relationships with coworkers when working remotely. Additionally, some employees may struggle with self-discipline and motivation when working from home. Overall, however, the benefits of telecommuting for both companies and employees are clear. By embracing this work arrangement, businesses can increase productivity, reduce costs, and improve employee satisfaction and retention. |
White Papers
A white paper is a document that provides a detailed explanation of a particular issue or problem, often with recommendations or solutions.
White papers are typically used to educate stakeholders about a specific topic. These are often used in the business-to-business (B2B) context.
Navigating the Benefits and Challenges of Implementing a New CRM System: Insights for Informed Decision Making. Implementing a new customer relationship management (CRM) system can be a challenging yet highly beneficial undertaking for businesses. In this white paper, we will outline the benefits and challenges of implementing a new CRM system and provide insights to help businesses make informed decisions. Benefits of implementing a new CRM system: Improved customer experience: A CRM system can help businesses gain a better understanding of their customers' needs and preferences, allowing them to tailor their products and services accordingly. This can lead to increased customer satisfaction and loyalty. Increased efficiency: A CRM system can automate many processes, such as customer data management and lead tracking, freeing up valuable time for employees to focus on more strategic tasks. Better data management: A CRM system can provide businesses with a central database for customer information, making it easier to manage and analyze data. This can lead to more informed decision-making and better business outcomes. Challenges of implementing a new CRM system: Cost: Implementing a new CRM system can be expensive, with costs including software licensing, hardware upgrades, and employee training. Implementation time: Implementing a new CRM system can take several months, during which time businesses may experience disruptions to their operations. Resistance to change: Some employees may resist the implementation of a new CRM system, requiring significant effort from management to ensure buy-in and adoption. |
Comparative Essays
Comparative business essays compare and contrast two or more topics or ideas. They typically analyze the similarities and differences between the topics to evaluate their pros and cons.
Comparative essays can focus on various aspects such as products, companies, markets, or strategies.
Coca-Cola and PepsiCo are two of the biggest soft drink companies in the world. Both companies have been in competition for decades, and their marketing strategies have evolved over time. This comparative essay will analyze the marketing strategies of Coca-Cola and PepsiCo. Coca-Cola is known for its classic marketing campaigns that focus on emotions and memories. One of their most famous campaigns is the "Share a Coke" campaign, where the company personalized its products with customers' names. This campaign helped Coca-Cola increase its sales and improve customer loyalty. PepsiCo, on the other hand, is known for its focus on youth culture and celebrity endorsements. The company has collaborated with popular musicians and actors such as Beyoncé and Michael Jackson to promote its products. This marketing strategy has helped PepsiCo attract younger consumers and improve brand recognition. When comparing the marketing strategies of Coca-Cola and PepsiCo, it is important to note that both companies have their strengths and weaknesses. While Coca-Cola's emotional marketing approach has helped it establish a strong brand identity, PepsiCo's focus on youth culture has helped it appeal to a wider audience. In conclusion, the marketing strategies of Coca-Cola and PepsiCo differ significantly, but both companies have been successful in their own right. It is up to each company to determine which marketing approach works best for them and their target audience. Choosing the appropriate essay type can help you in effectively conveying your message to the target audience. |
How to Structure Your Business Essays
As you begin writing your business essay, it's important to structure it in a clear and organized way.
Here's a step-by-step guide with business essay samples to help you do just that:
Executive Summary
The executive summary is a brief overview of your entire essay. It should summarize your main points and highlight your recommendations.
This section should be written after completing the essay, as it gives a clear picture of what the essay covers.
Here is how you start a business essay sample:
This essay provides an in-depth analysis of the marketing strategies employed by Coca-Cola and PepsiCo. The essay highlights the similarities and differences between the two companies' approaches to product development, distribution, and advertising. Based on the analysis, recommendations are made for how each company can improve their marketing strategies to better meet the needs of their target audience. The implementation plan outlines the steps necessary for each company to execute these recommendations successfully. |
Introduction
The introduction sets the stage for the rest of the essay. It should introduce the topic, provide background information, and explain the purpose of the essay.
Here is a business essay introduction example:
In recent years, the concept of telecommuting has gained popularity as a means of increasing productivity and reducing costs for companies while providing flexibility for employees. This essay will explore the benefits of telecommuting for both companies and employees, including increased productivity, cost savings, and improved work-life balance. Additionally, the essay will discuss potential challenges associated with telecommuting and provide recommendations for successful implementation of a telecommuting program. |
Industry Analysis
In this section, you'll conduct a thorough analysis of the industry in which the business operates. You should examine factors such as competition, market trends, and customer behavior.
Here is a sample industry analysis
An analysis of the soft drink industry reveals a highly competitive market dominated by two major players, Coca-Cola and PepsiCo. Both companies have a strong global presence and compete fiercely for market share. Recent trends in the industry show a shift towards healthier beverage options, with consumers becoming increasingly health-conscious. This has led to a rise in demand for low-sugar and low-calorie alternatives, such as sparkling water and fruit-infused drinks. In addition, technological advancements in the industry have allowed for greater customization and personalization of products, with companies using data analytics to better understand consumer preferences and target their marketing efforts. |
Key Issues or Problems
This section should identify the main issues or problems faced by the business. You should provide evidence to support your claims and analyze the impact of these issues.
Here is an example paragraph:
In recent years, the XYZ Corporation has faced several key issues that have impacted its bottom line. One of the main issues is increasing competition from new entrants in the market. This has led to a decrease in market share and reduced profit margins for the company. Additionally, there has been a shift in consumer preferences towards more environmentally-friendly products, which the company has been slow to adapt to. These issues have caused significant concern for stakeholders and highlight the need for the company to address these challenges in a timely manner. |
Solutions or Recommendation
Here, you'll provide solutions or recommendations to address the issues identified in the previous section. Your solutions should be well-supported and feasible.
For instance:
To address the issues of low employee morale and high turnover rates, the company should consider implementing an employee engagement program. This could include regular employee feedback sessions, recognition and reward programs, and opportunities for career growth and development. By investing in their employees' well-being and growth, the company can create a more positive work environment and reduce turnover rates. Additionally, the company should consider implementing a mentorship program to provide guidance and support to new employees, which can also contribute to employee retention and overall job satisfaction. |
Implementation Plan
For this part, you'll outline a plan for implementing the solutions or recommendations you've proposed. This is sort of a description of the business model you suggest.
This section should be detailed and include specific action steps.
For example:
The implementation plan for our proposed solutions will involve several key steps. Firstly, we will need to gather a team of experts to oversee the implementation process. This team will be responsible for coordinating with various departments within the company, such as global marketing and operations, to ensure that the plan is executed smoothly. Secondly, we will need to allocate the necessary resources, such as funding and manpower, to carry out the plan. Finally, we will need to establish a timeline with specific deadlines for each action step, so that we can track our progress and make adjustments as needed. |
Finally, you'll wrap up your essay by summarizing your main points and reiterating your recommendations.
This section should be clear, concise, and impactful.
In conclusion, this essay has highlighted the importance of customer relationship management (CRM) systems in modern businesses. The analysis of industry trends and key issues facing businesses has shown that effective use of CRM can improve customer satisfaction, increase sales, and ultimately lead to a competitive advantage. Through the proposed solutions and implementation plan outlined in this essay, businesses can overcome the challenges of implementing a new CRM system and reap the benefits. It is recommended that businesses invest in CRM and continuously evaluate their usage to stay ahead of the competition in the ever-changing market. |
By following this structure, your business essay will be well-organized, coherent, and easy to follow for your readers.
Tips for Using Business Essay Examples Effectively
Now that you have quite a few business essay examples at hand, you should know how to use them effectively:
- Use them as a guide, not a template : While it's great to learn from examples, you should never copy them outright. Instead, use them as a starting point for your own research and writing.
- Analyze the strengths and weaknesses of the essay : Take note of what works well in the example essay, as well as any areas that could be improved. This will help you understand how to make your own essay even better.
- Use them to inform your own research and writing : Pay attention to the research methods, sources, and evidence used in the example essay. This can give you ideas for your own research and help you strengthen your arguments.
- Avoid plagiarism and ensure proper citation: Whenever you use ideas or information from an example, make sure to cite your sources. This will help you avoid plagiarism and maintain academic integrity.
You now have a plenty of business essay examples on different topics to help you get started!
By following our tips and studying the sample essays, you can confidently write your own essays that are clear, concise, and impactful.
However, if you still find yourself struggling with your business essays, just reach out to our professional business essay writing service .
We have the best online essay writing service and are ready to provide you a high-quality business. Our writing service has subject specialist writers who can tackle any business essay topic.
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Home » Others » Business Communication » Top 5 Tips for Writing a Successful Business Essay
Top 5 Tips for Writing a Successful Business Essay
Essay Writing can be a daunting task for many, but it doesn’t have to be! Writing a successful Business Essay can be made much easier with the right set of tips and tricks.
In this post, we’ll be discussing the top 5 tips for writing an effective and well-crafted Business Essay.
Whether you’re just starting in the world of business or have been in the industry for years, these tips will help you write an essay that stands out among the rest.
See Also: How to Write a Business Report
So, get ready, as we dive into the top 5 tips for writing a successful Business Essay.
Table of Contents
What is Essay Writing?
Essay writing is the process of creating an essay that addresses a specific topic or idea. An essay typically has three components:
- Introduction
The introduction provides an overview of the essay topic and is often followed by a thesis statement, which is the main argument of the essay.
The body of the essay expands on the thesis statement, providing evidence and supporting points.
The conclusion wraps up the essay, summarizing the main points and reinforcing the thesis statement.
Essay writing is important in many academic settings, particularly when it comes to Business Essays.
Understanding what is essay writing, how to write a business essay, and how to create a successful business essay can help you achieve better results in your educational pursuits.
Tips for Writing a Successful Business Essay
Writing a business essay can seem like a daunting task. While there are no hard-and-fast rules when it comes to essay writing.
There are some best practices and tips that can help you write an effective and persuasive essay. Here are five top tips for writing a successful business essay.
Brainstorm Your Topic
When it comes to writing a business essay, one of the most important steps is to brainstorm your topic.
This is because you need to ensure that your essay is relevant to the prompt and that it answers the question that was posed in the assignment.
See Also: What are the Qualities of a Good Content Writer
When brainstorming, think of the most important points you want to make and write them down. Ask yourself questions like:
- What is the goal of my essay?
- What information do I need to include?
- What angle can I take on this topic?
Make sure that you research all available resources to come up with an informed opinion and create an argument for your paper.
Once you have narrowed down your topic, you can begin outlining your essay.
Do Your Research
Before you start writing your business essay, it’s important to do your research. This means gathering information on the topic and familiarizing yourself with the content that is already out there.
Start by researching the fundamentals of essay writing, such as what is Essay Writing and How to Write a Business Essay.
Learning the basics will help you develop your essay’s structure and organization.
Next, dive deeper into the topic of your essay and look for relevant information and data that can be used in your paper.
A few places you can look for credible sources are scholarly journals, business magazines, and industry reports.
Additionally, take the time to understand your target audience and what their expectations are for an essay about this particular topic.
Finally, make sure you are up-to-date on any recent developments or changes related to the subject of your essay.
The best way to do this is to subscribe to newsletters and stay tuned in to news sources related to the topic.
Having a thorough understanding of the subject matter can help you create a better-informed argument and make more informed decisions when writing your essay.
Outline Your Essay
When writing a business essay, it is essential to structure your thoughts and ideas in an organized way.
An outline will help you keep your essay on track and make sure you include all the relevant points that you want to discuss.
A business essay should be divided into several sections, each of which discusses one point in detail.
To create an effective outline for your essay, start by brainstorming ideas related to your topic. Make a list of these points and then group them into categories.
See Also: Parts of a Short & Long Business Reports
Once you have your main topics, make a note of the main points within each one that you wish to cover in your essay.
Next, arrange your ideas in a logical sequence. Consider which order will make the most sense for the flow of your essay and which points need to be discussed first before the others.
This will help you create a clear argument with a clear introduction, body, and conclusion.
Finally, use this outline as the basis for your essay. When writing, refer back to this document to make sure you don’t leave any important points out and that you include all relevant evidence to back up your argument.
This outline will also ensure that you stay on track throughout the writing process and avoid any unnecessary digressions or tangents.
By following these steps and outlining your essay beforehand, you can ensure that your essay is well-structured and conveys your message.
Creating an effective outline for your business essay can help you write a successful essay that meets the criteria of the assignment.
Write Your Essay
Once you have done your research, outlined your essay, and brainstormed your topic, it’s time to write your essay.
When writing your business essay, remember to focus on the purpose of the essay and the audience that you are writing for.
Start by introducing your topic and giving a brief overview of the main points you will be making in the essay.
This should help the reader to understand the main idea that you are trying to convey.
Be sure to include enough information for the reader to gain an understanding of the topic and to be able to form their own opinion about it.
When it comes to the body of your essay, begin each paragraph with a clear and concise statement of your argument.
Be sure to back up each argument with evidence from reliable sources and facts.
Make sure to stay focused on one point per paragraph and provide adequate evidence to support your claims.
Finally, conclude your essay by summarizing the key points you have made in the essay and offer any potential solutions or conclusions that you have drawn from your research.
You may also want to suggest areas for further research and offer any recommendations.
By following these steps, you can ensure that you are writing a successful business essay. Just remember to be clear, concise, and organized when writing your essay.
Also, make sure that you are using reliable sources and facts to support your arguments. By doing this, you can ensure that your essay is both well-researched and well-written.
Edit and Proofread Your Essay
After all the hard work of researching, outlining, and writing your business essay, it’s time to perfect it by editing and proofreading it.
Editing your essay means checking for errors in spelling, grammar, and punctuation, as well as ensuring that your essay is logically organized and flows well.
See Also: What are the Qualities of a Good Business Report
Make sure you read your essay several times to ensure there are no typos or other mistakes.
Proofreading your essay comes after editing and requires you to look out for smaller mistakes such as typos and misspelled words.
To make sure you don’t overlook anything, read your essay out loud or have someone else read it for you. Don’t forget to check for proper formatting, too!
By taking the time to edit and proofread your business essay, you can ensure that it’s free from any mistakes and is as professional and polished as possible.
When you are happy with the result, you can be confident that you have crafted a successful essay that will impress readers.
So don’t skimp on the editing and proofreading process – it can make all the difference when it comes to achieving the best results.
Writing a business essay can be daunting, but it doesn’t have to be. By following these simple steps and putting in the necessary effort, you can easily master the craft of essay writing and write an effective and engaging business essay.
When done properly, a well-written business essay can be a powerful tool to share your ideas and communicate your message.
So, take the time to research, plan and write your essay with care, and you will surely be rewarded for your efforts.
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Entrepreneurship: Making a Business Plan
- To find inspiration for your paper and overcome writer’s block
- As a source of information (ensure proper referencing)
- As a template for you assignment
A business plan is regarded as an entrepreneurs’ ‘road map’ to realize a successful business. It describes the current status, future needs, and expected outcomes of the venture. It includes multiple parts, starting from project overview and finishing with financial strategy and timetable. Despite being rather extensive in size, it holds various benefits and is essential for those who consider initiating a new business.
A business plan aims to explain its marketing strategy, research & development, management issues, possible risks. The effective plan presents a comprehensive business development model with detailed descriptions of its main facets (Kuratko, 2016). The description of the business processes is merely a part of it. The plan’s central focus is realizing the proposed models and the firm’s transformation into a prosperous company.
A business plan is a document that performs the operational and managerial functions of the venture. Its main benefit is that it allows the entrepreneur to avoid some of the problems that can potentially arise during its implementation (Kuratko, 2016). There are other advantages of a business plan for the entrepreneur; for example, he gains an objective and clear understanding of his venture due to the amount of time and effort spent conducting research and analyzing the business critically. Besides, the entrepreneur conceives all assumptions about the venture’s success (Kuratko, 2016). And, finally, a business plan is a mechanism that helps communicate with investors and lenders and receive financial support.
Overall, a business plan is fundamental for creating and developing a business. Considering that starting a business resembles a lottery, preparing a business plan raises the odds. If planned carefully, it is advantageous for owners because it ensures critical analysis of their venture, reduces the risks, states assumptions, and serves as a communication tool for outside financing.
Kuratko, D. F. (2016). Entrepreneurship: Theory, process, and practice . Cengage Learning.
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IvyPanda. (2022, August 16). Entrepreneurship: Making a Business Plan. https://ivypanda.com/essays/entrepreneurship-making-a-business-plan/
"Entrepreneurship: Making a Business Plan." IvyPanda , 16 Aug. 2022, ivypanda.com/essays/entrepreneurship-making-a-business-plan/.
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Business Start Up, Essay Example
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Starting a business is a hard, long, and confusing endeavor filled with much information, a lot of paperwork, but much instruction on how to steer your startup. When starting a business the basics of creating the name, deciding the market, and writing up the business plan is necessary in the initial steps to becoming a business owner. However, they are several important factors, financial, social, and more importantly legal factors that must require the assistance of a professional when starting your own business.
The job of a paralegal is to work as a legal correspondent in guiding individuals through legal matter, such as, starting a business. There are several aspects of starting a business the potential owner must keep in mind. The first step is deciding, what the business is. Once decided, the paralegal should reveal the importance of intellectual property, along with the need, if any, trademarking, and patenting the business. Whether it be online or in a physical location, the decision matters in terms of the different laws and regulations that are assigned. If starting a business in a physical place, environment laws, zoning regulations, insurance, taxes, work place safety laws, permits, and licenses are required to know, and this information is essential for the potential business owner. (SBA, n.d) When starting a business online the knowledge of sales tax, international sales tax, regulations, consumer protection, and customs are essential in success of the company.
One of the most important information that the paralegal needs to inform the potential owner, is contracts, there are an important day to day aspect that business owners must use to further their business. Contracts are initial in confidentiality agreements, purchase of goods or services, financial obligations, joint ventures, with employees, intellectual property, and other aspects. The paralegal must inform on the basis of reading the fine print, knowing the laws before signing, and knowing the consequences of the contract.
Overall, starting a business is long road, with a big payoff if successful. However, when starting out, there is a lot of information that needs to be obtained in order to be a success. The need for financial, social, and legal advice will aid in navigating through the startup phase. The paralegal’s job is to inform the potential owner in the confusing legal requirements and information that will help in progressing the business into whatever area or focus that the business owner entails.
“Learn About Business Laws & Regulations.” SBA. N.d http://www.sba.gov/category/navigation-structure/starting-managing-business/starting-business/understand-business-law-r
“Small Business Legal Issues: Contracts.” Virtual Advisor . 2009. http://www.va interactive.com/inbusiness/editorial/legal/ibt/legal_is.html
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Business Essay and the Best Way of Its Writing
- Academic Writing Tips
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Business is an essential aspect of today’s evolving world. It is a lucrative industry that impacts many sectors, including education. Business-related courses are popular as many students are pursuing the programs. There are many branches in the business field, from business management to finance. College tutors often give students different business papers to test their knowledge as part of the assessment.
A business essay is an academic assignment that involves writing a paper that responds with a strategic and analytical approach to specific situations occurring in the market. Each business essay has a different topic that students tackle. However, the primary purpose of such essays is to collect relevant facts that align with the research question and analyze the data to get solutions.
Writing a business essay might seem simple, but it requires impressive writing skills and extensive research. You must be familiar with the topic to know the paper’s direction. Topic selection is a tricky section that affects the entire writing process. It is essential to identify a relevant topic to assist you in crafting a remarkable paper. You have to write a well-structured and compelling paper to get good grades. Presenting accurate arguments with supporting examples from reliable sources is an essential research aspect. Thus, a business essay must follow the required academic standards and theoretical frameworks.
However, writing is not everyone’s cup of tea, and incorporating logical arguments can be challenging. If you are stuck, you can check any business essay example online to understand the format. You will know how to structure the paper and relate it to the relevant themes.
That is why our writing service is here to help needy students craft exceptional essays. We will connect with a proficient business essay writer to help with the research and writing process. Get flawless documents from us and earn the best score in your class.
Business Essay Format
Most learners often overlook the importance of having a business essay format. It is imperative to use a format to help you outline your work. Proper thought organization and articulation are essential aspects that translate into a well-written business essay.
Below is an example of the format:
- Introduction
- Background information
- Introduce main topics
- Thesis statement
- Topic sentence
- Research explanation
- Restate points
- Significance of the study
The above outline is a map that will guide you to know what to include in each section. In addition, you will understand what the assignment requires you to do from the introduction to the conclusion.
If you still find it challenging to get the proper format, you can study a relevant business essay example from our site and jumpstart your paper. Whether you need a business school essay or a business plan essay, we have you covered.
Write Business Essay In 5 Steps
While writing might seem challenging, with the proper format and topic familiarity, you are on the right track. It is imperative to understand the writing process before composing your business essay. You need to read the prompt carefully to know what you are supposed to research and write about.
Here is an overview of the writing process in 5 simple steps:
- Topic Selection
Choosing a good topic is mandatory in crafting an excellent paper. You must select a theme that aligns with the research question. Additionally, ensure you select a familiar topic you are passionate about to avoid writing mistakes and illogical paragraphs.
- Extensive Research
Conduct extensive research to get facts and supporting evidence. Narrow down your theme and include only good points. Avoid broad topics because you will waste time during research.
- Essay Outline
Make sure you use a proper outline to organize your thoughts and line of arguments. Follow the format essay
Start writing your paper while using the required academic format. Organize your work and include the introduction, main body paragraphs, or conclusion.
- Editing and Proofreading
Finally, edit and proofread your essay to eliminate grammatical and spelling mistakes.
The above steps will help you during business essay writing to craft remarkable papers. It would be best to plan your time adequately to avoid rushing through the process. However, you must select an appropriate topic for your paper. It could be a business management essay or a marketing paper. No matter the subject discipline, ensure you follow the correct procedure.
Business Essay Topics
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Our experts have compiled a list of different business essay topics to inspire your writing:
- Discuss the importance of bookkeeping in a business.
- Evaluate the impact of value addition in products.
- An analysis of income and expenditure transactions.
- Analyze the supply-chain industry.
- The effects of product promotion in business growth.
- How to develop an effective marketing strategy.
- Impact of policymaking in enhancing company productivity.
- What is multilevel marketing?
- Impact of technology in the business world.
- Discuss the challenges affecting entrepreneurship.
- Significance of human resource management.
- Explore the importance of budget analysis.
- How does technology impact advertising?
- The importance of a financial strategy.
- How to start an online business.
- How can organizations profit from sustainable practices?
- How to develop a positive organizational culture.
- The importance of employee diversity in an organization.
- Effective ways of fraud prevention in a company.
- Explore the communication channels in an organization.
Let us look at interesting argumentative business essay topics
- Discuss the influence of cultural differences on international companies.
- A comprehensive analysis of cryptocurrencies.
- Discuss the ethical dilemmas in international organizations.
- The influence of globalization on the business community.
- Should large organizations have a social media presence?
- Causes and effects of economic recession.
- Impact of politics on business growth.
- Discuss the effective strategies of negotiating cross-cultural business deals.
- Explore the integrity of online entrepreneurship.
- The impact of corporate social responsibility in an organization.
The field is quite diverse with various course programs. You can derive different topics from these programs to get logical arguments. So, get inspiration from the compelling business school essay examples and craft exceptional papers.
![how do you start a business essay business management essay topics](https://educibly.com/wp-content/uploads/2022/03/Business-Management-Essay-Topics-1024x864.jpg)
How To Start A Business Essay
Knowing how to start a business essay is essential for academic writing. The first step entails topic selection because it will determine the essay’s direction. Identifying a relevant topic is vital, and you need to ensure you get the suitable theme. It will also help save you time during research and simplify the writing process.
When it comes to essay writing service , business papers are among the assignments that require extensive research and analysis. Read the essay prompt carefully to understand the tutor’s expectations. Then, make sure you conduct a comprehensive brainstorming session to get the major points for your paper. Having the right points will help you compose logical arguments in a flawless manner.
Moreover, it would help to read previous essays and publications from reliable essays widely. You will get essential data to support your arguments. Besides, the sources will help you cite your essay correctly.
Start your essay with an insightful introduction and include your perspective regarding the topic. Incorporate a powerful thesis statement that informs your readers of the paper’s direction and the major points you will discuss.
Proceed to write the body paragraphs with a topic sentence that captures all significant arguments. Each paragraph should have well-explained arguments that flow logically.
Finally, conclude your business essay by restating your main points and the significance of the study.
Still, need help with your paper? Worry no more. Our competent business essay writers are on standby, ready to assist you with any academic paper. Stop wasting time and reach out to us. We will help you score top-of-the-class grades within no time.
The paper “Enterprises Resource Planning Success and Failure” is an outstanding example of a business essay. An Enterprise resource planning (ERP) system according to Aslan et al. (2012, p.693) is a management system within an organization that has sets of connected inclusive software, which may be used when espoused and put into practice effectively, to oversee and connect every organizational function. Basically, ERP systems may be employed as a tool for helping to improve the supply chain network as well as the level of performance by helping in decreasing cycle times.
Besides that, ERP systems have been utilized routinely in capital-intensive industries like building, construction, manufacturing, as well as defence. Latterly, ERP systems have advanced further and nowadays they are prevalent in industries such as education, health care, finance, hospitality, and telecommunications. Fundamentally, the benefits of ERP systems are hard to realise not unless a strong disposition, as well as participation, is established within the organisation; so, the article seeks to critically analyse ERP success and failure experienced by organisations.
BodyAs mentioned by Hellens et al. (2005, p.283), ERP systems are built upon a single database and application, as well as a coordinate that is unified in the whole organization. For that reason, every application serving different departments such as HR, accounting, and supply chain are integrated firmly under a single ERP system. Al-as observed by Al-Masha et al. (2003, p.354), ERP systems are useful when successfully implemented because they accelerate the process of decision-making. So, the success of ERP systems depends on the ability of an organisation’s managers to efficiently oversee the operation of a business, given that ERP systems can help them reduces operation costs.
Success drivers of ERP systems can be categorised into two: operational and technological drivers. In this case, operational drivers are associated with ways of improving organisational performance, supporting business strategies, as well as cutting production costs. On the other hand, technological drivers are predominantly associated with compliance with existing rules and regulations. The notion of success varies as the process of implementation continues, in that for planning and implementation (the first two stages of the cycle) success is mainly rooted in completing the ERP project to the standards that are acceptable within the budget as well as a time limit.
As pointed out by Hanafizadeh et al. (2010), stabilization as well as Improvement (the last two stages of the cycle) success is founded on the seeming impact of the ERP system on the performance of the organization. As indicated in Hanafizadeh et al. (2010) study, there are scores of factors vital for the success of ERP systems; support is top management one of the factors, and it involves encouraging commitment, positivity, and support of top management in the ERP project. Another factor is the utilization of knowledge as well as experience of system and technology consultants.
Additionally, the balanced project team is crucial for the success of ERP systems because it includes the integration of employees and information technology with the broad knowledge of the processes in the organization. As evidenced in Hellens et al. (2005) study, the accuracy of the information is crucial to the success of ERP project, so, data loaded from accessible legacy systems must at all times be of high quality. ERP project cannot succeed if the project management teams do not have a well-defined, detailed project plan related to the goals of the project.
Change management is also a success factor in the implementation of ERP project; so, careful attention has to be offered to this, considering that several changes in business processes are experienced during ERP systems implementation. Training and education are also important given that technical expertise regarding the ERP system, its reference model, and facts regarding its working are useful in the process of implementation. Other factors crucial for success consists of, availability of experts who aside from being in top management will frequently help the organization realize ERP system benefits.
Failure of ERP projects has been prevalent, and this has continued to bite worldwide across all business platforms. As pointed out in Xue et al. (2005, p.279) study, ERP poise substantial benefits like improving customer service, reducing manufacturing costs and boosts productivity, but these benefits are only realised after successfully implementing the ERP systems. Nevertheless, statistics show that implementation of ERP systems is still a failure amongst scores of companies. Statistically, 90 per cent of ERP systems implementations in Asia countries, especially China are either completed late or use more money and resources than those stipulated in budget.
In Xue et al. (2005) study, where they differentiated implementation success of ERP system in China as well as western countries, they noted that China had a higher percentage of failure which was attributed mainly to lack of support from top management as well as data inaccuracy. Other factors that led to ERP failure include poor participation, education and training, insignificant time ensuing from a minimal understanding of cross-operational organisational processes (Dechow & Mouritsen, 2005, p.691). Furthermore, ERP systems are exceedingly expensive, and also the need for the organisation to hire consultants to assist in the configuration as well as implementation, results in further escalation of price; thus, creating a high possibility of failure.
The cost used on consultants is almost thrice the cost of an ERP system; this negatively affects the productivity of the company and can lead also to the failure of the ERP system. ConclusionIn conclusion, it has been argued that ERP systems are beneficial because they improve the flow of information between every function of the company and also manages the connections to external stakeholders. Currently, the key basis of competitive advantage is the capability of a business to improve the processes of the supply chain.
This necessity has created the need for more advanced information systems like ERP systems. The articles have heightened numerous factors critical to the success of ERP, and which have allowed companies to efficiently plan their resources resulting in business efficient functionality and increased productivity. Failures as discussed in the article are caused by lack of support from top management, data inaccuracy, and lack of sufficient education and training.
The paper “New iPhones Show a Hit For Apple as Quarterly Profit Fluctuate 13 Percent” is an outstanding example of a business literature review. Yao (2014) explains that China is expected to provide information about its weakest growth since the occurrence of the global financial crisis within the third quarter while the property downturn is assessed based on manufacturing and investment. As a result, more pressure has been put on Beijing to unveil new stimulus measures. According to Yao (2014), the market assumes that the Communist Party leader will be able to adjust to the gradual slowdown. This will happen only in circumstances where there are no possibilities of experiencing a potentially destabilizing fluctuation in unemployment. However, anything weaker would lead to more speculations of key stimulus measures, for instance, an interest rate cut. Although the leadership has consistently provided steady aid specifically to vulnerable sectors of the economy, it has been noted that several stimuli have been ignored because China is still struggling to pay a huge local government debt (Yao 2014).
Article 2: New iPhones show a hit for Apple as quarterly profit fluctuate 13 percent
Due to strong demand for APPLE’s new larger-screen iPhones released in September, its quarterly profit increased by 13 percent. This also enabled APPLE to overcome the sluggish iPad sales (Jones 2014). Despite the more intensifying competition felt by Samsung Electronics as APPLE’s leading Smartphone competitor, Jones (2014) points out that the iPhone is attracting more consumers who are also ready to pay high prices particularly for cutting-edge handsets. Through its latest phones, Apple is profitably catching with its major competitors, such as, Samsung that have from time to time managed to post attractive sales of larger phones. It has also been noted that the marketing strength that iPhone has gained stands in contrast to sluggish iPad sales and the issues affecting Samsung’s Smartphone business (Jones 2014).
Article 3: Coal not the solution for poverty
Couchi (2014) examines that cheap coal-fueled electricity is highly considered by miners and politicians as the best alternative way out of poverty, particularly for developing nations. However, Africa has not considered this. In the business report provided by Couchi (2014) about the U.S financial group Citi, it can be noted that the booming market for African electricity has been a result of the coal approach. In the attempt to reinforce coals bearish outlook, Couchi (2014) reports that Citi discovered that a new International Energy Agency (IEA) outlook on the commodity is in contrast with the idea of BHP, the US coal producer Peabody as well as the Minerals Council of Australia which maintains that coal would play an integral role in minimizing energy poverty, particularly for developing countries. Despite its metallurgical and thermal forms, coal is considered the second-biggest mineral exported from Australia after iron ore (Couchi 2014).
Article 4: Ebola could be in the headlines, but tobacco is yet another killer in Africa
Research conducted by The Guardian (2014) shows that although Ebola dominates the headlines, there is yet another killer pandemic of great importance that continues to kill many people in the African continent unnoticeably. It is has been noted that tobacco kills at least one between two long term smokers. Currently, it is anticipated to kill 1 billion people globally before 2100. This is relatively more compared to the current number of people who die of Ebola. The Guardian (2014) terms this global issue as injustice and inequality because Transnational Tobacco Companies (TTCs), such as UK-based British American Tobacco (BAT) earn humungous profits yet they cause economic damage worthy over half a trillion dollars each year. Besides, TTCs contribute more to environmental degradation and thus create risks that compromise the health as well as the sustainability of populations. To earn more profits, TTCs are currently shifting and expanding their business to untapped markets in regions with unrestricted opportunities for growth (The Guardian 2014).
Article 5: NAB, ANZ lead pack in building home-lending share
The home loan is still considered the major driving force in recovering credit growth for banks. In this case, National Australian Bank (NAB) and ANZ are on the frontline to encourage the big banks in taking the advantage of the mortgage market, while home and business lending are sustainably becoming strong. Therefore, NAB and ANZ have put on media their fastest growth out of the big in all the past three months (Yeates 2014). Despite the faster growth and expansion made by NAB compared to their rivals in home lending, Yeates (2014) notes that analysts see business lending as a bigger concern because the bank has lost shares and faced more pressure, particularly on its margins. Generally, the home loan market is considered a major driving force that enables banks to recover from credit growth regardless of the risks associated with life specifically in business lending (Yeates 2014).
The paper “Globalization and Culture” is an outstanding example of a business essay. Today, it is common to hear people refer to the world as ‘a global village’. This has been a result of the process of globalization. This process has opened up and improved trade across regional and national borders. Not only has globalization enhanced economic interactions across nations but also improved access to information and uplifted the fight for human rights, among other benefits. Recent technological and communication developments along with improved road networks have been the key drivers of globalization. However, critics of globalization say that these benefits have been realized at a very high price: that of surrendering regional and national cultural values, mainly, for Western morals (Kwame, 2007).
Regarding this debate, two key schools of thought emerge. From one angle critics argue that globalization spreads out any and every culture all over the realm, leading to cultural heterogeneity and deeper understanding between diverse groups. This is mainly defined through the global production and distribution of commodities such that people in different parts of the world have access to commodities they would otherwise have never seen. A case in point is the cultural interaction between the United States and Japan. Teens in the U.S interact with the Japanese culture through their comic books, animations and video games, while teens in Japan interact with the American culture through watching TV shows and Hollywood movies produced in the U.S (Kwame, 2007).
On the flip side, critics argue that globalization erodes the regional and national cultural identity through cultural homogeneity. This leads to a cohesive global culture constituting diluted varieties of regional and national cultural nuances. For instance, French pastries, ‘American’ fried chicken, and Japanese sushi can be eaten in almost any part of the world. Restraint chains such as MacDonald’s and Starbucks have influenced traditions and behaviors in different countries. Even though champions of globalization claim that this merely affects consumer goods and media broadcasting, critics contend that it deteriorates customary culture ((Kwame, 2007; Czinkota, 2003).
Culture is a prevalent aspect in business whether it is in marketing, production, or human resource management. It is a key variable in the function of success in new markets (Czinkota, 2003). People’s purchasing decisions are based on a product’s design, style or color that supports their religious beliefs and practices. Empirical evidence shows that the success or failure of a company, especially, in a foreign market is reliant upon the effective managerial exercise of local religious beliefs and practices. Therefore, managers ought to be on familiar terms with their market’s religious differences given that religion influences people’s attitudes. For instance, Asians have a different attitude toward authority and women that differs from Western beliefs and practices. Whereas many parts of the world, including Asia, South America, and Africa, value collectivism very much, Americans are more individualistic. Chinese, Latin Americans and Koreans take time casually even as Americans are more proactive.
Failing to appreciate the religious beliefs and practices of the market will often lead to lots of inadvertent mistakes, such as being socially violent, cultural mix-ups, tarnished interpersonal relations, poor negotiations. As a consequence, the company’s future performance dwindles as profits decline. Lack of religious competence, or religious dogmatism, can easily put at risk millions of dollars through fruitless negotiations, lost purchases or sales, and pitiable customer relationships (Czinkota, 2003).
Cultural Literacy
Culture is a broad system that includes traditions, beliefs, attitudes, values, institutions and social interactions. This system reflects the global crunch facing the human race, and so it is a cultural catastrophe (UNESCO 1997). Dealing with such a cultural diversity calls for an important skill referred to as cultural competence. Chrisman (2007) defines cultural competence as ‘attitudes, practice skills, and system savvy for cross-cultural conditions’. The key force in work involving cultural competence is the people’s flexibility and ability to appropriately consider and treat the general public politely and in a proper way fitting their culture. Cultural literacy takes account of cultural competence plus the capacity to analytically mirror, and if needed institute change in, one’s a specific culture. Cultural literacy also comprises the capacity to examine the actions of central cultures measured against other cultures. This becomes very much useful in business. A case in point is the understanding of the effect of globalization or cross-cultural businesses on indigenous cultures all over the world.
Cultural literacy has been likened to an iceberg, through the iceberg model of culture. This is due to the expanse contextual material one requires to understand the culture. Cultural literacy often involves much more than the information essentially spoken. In other words, to understand the meaning of a cultural term, one has got to have much information that is not revealed by the bare meaning of that term. The clear cultural meaning of the term is like the ‘tip of an iceberg’ meaning that the deeper understanding lies below the casual meaning of the term and it constitutes a person’s own applicable information. It is known that 15 per cent or less of an iceberg can be seen above the water surface, 85 per cent or more of the iceberg is submerged below the water surface. This means that there is quite a different picture depicted shallowly from that which is the actual translation in the literature, giving the imprint that implied information comprises relatively tiny bits and pieces of information, left out by the correspondent due to dismissal or suitability (Hawkes, 2001).
Figure 1: Iceberg Model of Culture
It has been stated earlier that culture is a broad system that among other aspects involves religion. The world is very diverse in terms of culture as well as religion. Each culture embodies a creation in itself and yet it is not closed. Cultures give religious convictions semantics, and religions provide decisive connotation to each culture. Religion is a way of life for numerous cultures saturating every one human action. In other cultures, it characterizes the utmost ambitions of human life, and for others, religion is an institution that claims to convey a meaning of deliverance (Hawkes, 2001).
The paper “The Different Communications ” is an outstanding example of a management assignment. Phone: 23 rd August: the communication was made to remind that the bill for the mobile phone is outstanding and if not paid within the date will have a fine imposed on it. The communication was successful as it helped to fulfill my need and acted as a reminder. Further, the call also ensured that it was complete and all the details like outstanding amount, due date, late fine, and other details were provided. The call was complete and highlighted the important aspect which if ignored could have an impact on my usage.
Radio: 24 th August: The communication was made regarding the areas which are having huge traffic and showed the roads which should be avoided. The communication was successful as it helped to fulfill my requirements by highlighting the different roads which need to be avoided and which need to be used. The communication was further clear and loud regarding the different roads and path which should be avoided. This method acted as one where proper guidance was provided and acting in the correct way was highlighted so those correct decisions can be taken.
Communications that were unsuccessful
Television: 24 th August: The communication was made regarding the sale of women’s garments. The communication was ineffective because in the first instance it didn’t meet my needs and requirements as I was not looking to shop. Secondly, the message was not constructed properly as it didn’t speak about the brands which were available on sale, the different garments which were available, and also didn’t highlight the date when the sale would end.
Phone: 25 th August: The communication was made regarding the mobile bill payment which has already been made. The call was ineffective because it was not required as the payment has been made and I had the required receipt. The call was instead a wastage of time. In addition to it, the call was not constructed properly and required to focus on areas through which a message would have been enough as a source of communication to ensure that the payment was correctly entered.
Reasons for communication not to be successful
The communication process can be improved in the following ways
Firstly, ensuring that the communication which is made is required and is addressed properly so that the person who receives the communication gains from it (Nicholas, 2013)
Secondly, providing complete information is essential as it will serve as a benchmark to evaluate the manner in which different information is passed (Anne & Bochner, 2007). It will also help to understand the important matter which has been spoken and will help to highlight the manner in which changes can make so that proper communication and message is passed
Thirdly, the targeted audience was wrong and it is important to correct the audience (Mehrabian and Susan, 2007). This will help to improve the validity and reliability of the communication and will ensure that the process of communication becomes effective and is directed towards the correct person
Fourthly, the process of communication needs to be improved and changed so that the message is correctly interpreted and passed with the same intention (Imahori & Lanigan, 2012). This will help the listeners to evaluate the message in the correct form and will help to ensure maximum response.
Fifthly, the media which are used needs to be chosen wisely as the usage of a message instead of a phone call for bill paid confirmation would have been more helpful and could have caught the attention of the audience in a better way. This would have multiplied the effectiveness of communication and would have helped to understand the important points and issues.
The process of communication thereby requires working on the smaller and important aspect so that the overall process of communication improves and helps to provide the required dimensions through which effectiveness can be gained in the manner messages are passed.
The paper “Why Did Telefonica Initially Focus on Latin America” is a perfect example of a business assignment. Based on Telefonica’s objectives of rapidly increasing shareholder value, profits and achieving growth, it had to take advantage of location economies. Hence, the company initially focused on Latin America, as it must have perceived FDI to be a means for circumnavigating trade barriers. Indeed, the reasons why Telefonica initially focused on Latin America are perceivable through the lens of the Uppsala Model Theory.
According to the theory, the internalisation of a company across many foreign markets is correlated to psychic distance, where the first entry is to foreign markets that are familiar and closer in regards to the psychic distance of the host country, before making subsequent entries in foreign markets with greater psychic distance. Psychic distance comprises the differences in culture, language and political systems (Falvo & Parshad 2005).
Within the perspective of Uppsala Model Theory, it should be argued that companies tend to gradually increase their activities in international markets through a series of incremental stages, where the succeeding steps are anchored in learning and adapting to foreign markets (Pandian & Sim 2002).
This implies that the firms fast gain experience from the markets, where they have closer cultural ties before expanding to foreign markets. For instance, Telefonica had to first gain experience as a telecoms operator in Latin America, since the region has deep cultural ties with Spain, where it is headquartered.
Strategic competitive advantages
The company’s decision to slowly expand to Europe appeared opportunistic as well as strategic. Europe had initially possessed trade barriers that lowered the chances of successful entries. Essentially, there is a correlation between culture and national competitive advantage, where countries that are likely to impose trade barriers, in terms of competition are bypassed in preference to those that are less competitive (Enu & Attah-Obeng 2010). This argument is based on Dunning’s Eclectic Theory, which hypothesises that a company will always seek to leverage their specific advantages, including marketing, knowledge, skilled personnel, technology and information (Dunning 2001).
In this case, the Latin American markets were growing rapidly. They also experienced an increased high adoption rate and usage of mobile phones and internet connections. Additionally, after the Spanish government privatised Telefonica and deregulated the Spanish telecommunications market, the company’s core objective became increasing shareholder value, profits and achieving growth.
This implies that profit maximisation is a major drive to foreign direct development; through the use of particular advantages the company has (Glesem et al. 1990). It, therefore, had to select a region that would enable it to achieve higher profits. The company selected Latin America over Europe. Latin America had few entry barriers, such as competition and government regulations, while Europe had greater barriers due to more competitors. This implies that imperfect competition within the marketplace is a key incentive for expanding abroad. Besides, European mobile telecommunications operators had agreed they would not invade each other’s markets. However, after the entry of America Movil into Latin America, Telefonica faced a stronger competitor, forcing it to expand to Europe.
Commenting on other student’s post:
Why did Telefonica initially focus on Latin America? Why was it slower to expand in Europe, even though Spain is a member of the European Union?
While the student hinted at the growth of multinational enterprises, a brief outline detailing why the company expanded and reasons for expansion could have provided a more relevant backdrop. Additionally, the reference to the Socialist Party by Popular Part in the general election of 1996 was irrelevant and out of context. The student’s decision to link the factors for the European Union to the opening of the telecommunications sector was misplaced. Rather, the student should have selected reasons why Telefonica selected to begin operating in Latin America before making headway to Europe. However, reference to high competition in the sector in Europe was justified.
Accordingly, the student should have explored the close cultural ties between Spain and Latin America, as the major drivers that triggered Telefonica to first launch in the region before expanding to Europe. In supporting the argument, a reference to a relevant theory, such as the Uppsala Model Theory could have pointed to the reasons why internationalisation of a company across many foreign markets is correlated to psychic distance (Uhasselt. be 2005). This includes why the initial entry is mostly made in foreign markets that are familiar and closer in regards to the psychic distance of the host country. Afterward, an explanation of what this meant to Telefonica based on the theory could have been appropriate (Gustafsson & Zasada 2011). For instance, the student should have stated that firms get to fast gain experience from the markets where they have closer cultural ties before expanding to foreign markets.
The student should have based his arguments on Dunning’s Eclectic Theory, which proposes that firms tend to use their peculiar advantages such as marketing, knowledge, skilled personnel, technology and information (Rugman 2010). Further, he should have stated that companies view FDI as a means to circumnavigate trade barriers before going forth to describe the correlation between culture and national competitive advantage, where countries that are likely to impose trade barriers in terms of competition are bypassed in preference to those that are less competitive.
While the student was also justified in arguing that the company sought to maximise profitability and to increase shareholder value, no basis was provided to support the argument, based on the case study. At this stage, the student should have suggested a theory to support his argument (Morgan & Katsikeas 1999). Later, the student should have provided examples from the case study to defend the choice of the theory he selected. However, the student provided examples outside the case study, such as “Telefonica has been able to establish footprints in 24 countries and having an average of 120,000 professionals with consolidated revenues of 24,957 million euros in January-June 2014 and more than 315.7 million customers at June 2014”
Additionally, the reasons the student outlined as the likely motivators for Telefonica to launch first in Latin America before making entries in Europe cannot be justified, as they have not been argued appropriately. For instance, in suggesting political developments, taking policy advantage and the fact that the markets shared a common language, the student should have discussed the concept of psychic distance and the related theory, such as the Uppsala Model Theory.
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Table of contents
- Career Advice
Don't Sell Yourself Short
By Manya Whitaker
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One of the joys of being a scholar in an applied field like psychology or education is the ability to work on the ground with “real people.” In other words, as an educational developmental psychologist, my work happens to easily skip out of the Ivory Tower. Though I am trained as a developmental psychologist, my research is situated firmly within education. Largely construed, I investigate the sociocontextual factors that affect low-income students’ academic achievement. More simply put, I work with teachers, admin, and families to improve academic outcomes for marginalized students. For many years, this took the form of teacher in-service workshops focused on parental involvement. Because schools serving underrepresented demographics struggle with facilitating meaningful parental participation in children’s schooling, I help them figure out how to access, communicate with, and engage “hard-to-reach” parents.
As an off shoot of that work, I was often asked to hold workshops at small conferences or to sometimes attend open houses and speak to parents. Once word got out that a young Black woman was working with families in urban schools, I received more requests to give keynote addresses, tutor, or come speak to first generation hopefuls at area high schools. I ended up spending so much of my free time doing such things, I had no choice but to cut way back. But, in cutting back I realized how much I missed engaging with people in ways that affect immediate change. There is something special about sitting in a family’s home, at their kitchen table, speaking with the very people who constitute the “subject” of your research. I enjoyed hearing their stories and brainstorming ways to help their children. I liked being an advocate for families who may not have the time, energy, or information to effectively advocate for themselves.
While talking to a good friend who has much more of an entrepreneurial mind than me, it dawned on me that I could start an educational consulting business. Like a good researcher, I did some investigation into what it meant to run a small business. I spoke with my father who has successfully run his own small business for over a decade. I spoke to friends with all kinds of businesses in varying stages of businessdom. While the initial work seemed intense, the service itself was no more work than I’d been doing for free. And as my father always says “don’t sell yourself short”…so I decided not to.
Before I got into the nitty gritty of starting my business, I paused to consider the implications for my full-time career as a tenure track professor. Was this even ethical? Was I violating some implicit agreement between myself and the Academy? Did my knowledge and skills belong solely to the institution and its concomitants? No, surely not. That’s absurd….right?
The fact that I paused to think about this quandary more than once speaks to the ways in which academics are inculcated into academia in a sometimes unhealthy manner. I’m not sure what it is about graduate school that makes one’s intellectual property feel like the property of others. It might be the fact your advisor or committee has so much control over what you actually produce, that it indeed feels as though your words aren’t your own. Or maybe it’s the publish or perish mantra that really means “ it is your duty and obligation to publicly share your thoughts for the good of the public .” I find it odd that in other professions, people are paid well for the knowledge and skills they spend years acquiring and refining. But academics are expected to share their assets solely for the glory and grandeur of it? Yes, tenure is a huge benefit that is often directly correlated with the amount and quality of one’s scholarly contributions; however, other professions have this too. They call it a “promotion” or a “raise.”
Getting Started
I decided that I, too, deserved a promotion and a bonus for all the extra work I do to translate my research into practice. I therefore brainstormed company names (of course that was my first task—it was by far the most fun), chose colors, hired an artist to create a logo, and filed my business as an S-corporation with the federal and state government. Then the school year started.
Being realistic, I knew that starting a small business in August was not the best timeline. I knew once school started my efforts would be 100% devoted to a successful first year on the tenure-track. I made plans to reengage with my business in June of the following year, and I did just that. This past June, I conducted market research on types of services, prices, and timelines of most interest to my target demographic. I also asked them about the possibility of utilizing consulting services via social media and other popular forms of technology in lieu of face-to-face interactions. I was surprised to see that most participants in my pseudo-study were more concerned with the price of services than the mechanism through which they would be delivered.
After creating a list of services and running my pricing models by other entrepreneurs in similar fields, I created marketing materials. Besides business cards, I also ordered rack cards, folders with my logo on them, and printed a “menu” of services with accompanying fees. I considered creating a Facebook page, but that didn’t seem like it would be worth my time and effort. If I know anything about education, I know that information spreads through word of mouth, not written materials. To help spread the word about my business, I did two things: the first was becoming an affiliate member with the gym where I am a member. The second was offering a 20% referral bonus. The latter is how I secured clients 2 and 3. I considered advertising my services in the newspapers of the local colleges, but the cost would offset the potential financial gain, so I decided against it.
I’ve been in business a few short months, but so far it’s going well. The academic year started a few weeks ago and I admit that it’s tough coming home from a full-time job to do more work. But it is very much worth it. My clients are extremely appreciative and more than willing to refer me to their family and friends. That’s more than can be said of the outcomes of publishing in academia.
For the professors who think that maybe they too want to start a business, I have a few bits of advice:
- Be clear in why you want to start a business. Writing a mission statement should be one of the first things you do. I referred to the Small Business Administration for help in creating a business plan, deciding my business structure, and learning about the legalities of owning a business.
- Research your market. Ask them what services are of interest, how much they would be willing to pay, and any other information necessary to execute your idea.
- Apply for grants to help fund your business. There are dozens of grants for women and people of color specifically for small business owners.
- Similarly, make a budget. And make sure your budget includes the taxes you pay on your earnings. This will also help you decide appropriate price points for your services/products.
- Be realistic in your timeline for development and growth. Starting a business takes a lot of time and thought. Decide if this is the appropriate time in your life to start such an important endeavor. Once you have clients, it is unlikely they will care as much about your tenure clock as you.
- Start small. Offer your services/products for free or at a reduced cost for a while. Then, have those clients write reviews and help spread the word about your business.
- Grow slowly. As you gain clients, it will be tempting to hire more people to help you meet the demand; however, remember that like being a professor, owning a business is a learning process. Consider the pros and cons of having employees and/or business partners. Always refer back to your mission statement as your guiding rule.
- Continue to improve your product. It is not only articles that benefit from a good R&R (revise & resubmit).
To other professors for whom owning a business is not desirable, I encourage you to find other ways to utilize your talents. Perhaps you could write a blog, or better yet, children’s books! Perhaps you can volunteer in community organizations providing services to those who will not get to meet you within the economically discriminatory walls of academia. Or perhaps you can just talk to whomever you please about whatever you please, without the pressure of “perishing” after the conversation. The knowledge is yours to do with what you choose.
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How to Write an Essay Introduction (with Examples)
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The introduction of an essay plays a critical role in engaging the reader and providing contextual information about the topic. It sets the stage for the rest of the essay, establishes the tone and style, and motivates the reader to continue reading.
Table of Contents
What is an essay introduction , what to include in an essay introduction, how to create an essay structure , step-by-step process for writing an essay introduction , how to write an introduction paragraph , how to write a hook for your essay , how to include background information , how to write a thesis statement .
- Argumentative Essay Introduction Example:
- Expository Essay Introduction Example
Literary Analysis Essay Introduction Example
Check and revise – checklist for essay introduction , key takeaways , frequently asked questions .
An introduction is the opening section of an essay, paper, or other written work. It introduces the topic and provides background information, context, and an overview of what the reader can expect from the rest of the work. 1 The key is to be concise and to the point, providing enough information to engage the reader without delving into excessive detail.
The essay introduction is crucial as it sets the tone for the entire piece and provides the reader with a roadmap of what to expect. Here are key elements to include in your essay introduction:
- Hook : Start with an attention-grabbing statement or question to engage the reader. This could be a surprising fact, a relevant quote, or a compelling anecdote.
- Background information : Provide context and background information to help the reader understand the topic. This can include historical information, definitions of key terms, or an overview of the current state of affairs related to your topic.
- Thesis statement : Clearly state your main argument or position on the topic. Your thesis should be concise and specific, providing a clear direction for your essay.
Before we get into how to write an essay introduction, we need to know how it is structured. The structure of an essay is crucial for organizing your thoughts and presenting them clearly and logically. It is divided as follows: 2
- Introduction: The introduction should grab the reader’s attention with a hook, provide context, and include a thesis statement that presents the main argument or purpose of the essay.
- Body: The body should consist of focused paragraphs that support your thesis statement using evidence and analysis. Each paragraph should concentrate on a single central idea or argument and provide evidence, examples, or analysis to back it up.
- Conclusion: The conclusion should summarize the main points and restate the thesis differently. End with a final statement that leaves a lasting impression on the reader. Avoid new information or arguments.
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Here’s a step-by-step guide on how to write an essay introduction:
- Start with a Hook : Begin your introduction paragraph with an attention-grabbing statement, question, quote, or anecdote related to your topic. The hook should pique the reader’s interest and encourage them to continue reading.
- Provide Background Information : This helps the reader understand the relevance and importance of the topic.
- State Your Thesis Statement : The last sentence is the main argument or point of your essay. It should be clear, concise, and directly address the topic of your essay.
- Preview the Main Points : This gives the reader an idea of what to expect and how you will support your thesis.
- Keep it Concise and Clear : Avoid going into too much detail or including information not directly relevant to your topic.
- Revise : Revise your introduction after you’ve written the rest of your essay to ensure it aligns with your final argument.
Here’s an example of an essay introduction paragraph about the importance of education:
Education is often viewed as a fundamental human right and a key social and economic development driver. As Nelson Mandela once famously said, “Education is the most powerful weapon which you can use to change the world.” It is the key to unlocking a wide range of opportunities and benefits for individuals, societies, and nations. In today’s constantly evolving world, education has become even more critical. It has expanded beyond traditional classroom learning to include digital and remote learning, making education more accessible and convenient. This essay will delve into the importance of education in empowering individuals to achieve their dreams, improving societies by promoting social justice and equality, and driving economic growth by developing a skilled workforce and promoting innovation.
This introduction paragraph example includes a hook (the quote by Nelson Mandela), provides some background information on education, and states the thesis statement (the importance of education).
This is one of the key steps in how to write an essay introduction. Crafting a compelling hook is vital because it sets the tone for your entire essay and determines whether your readers will stay interested. A good hook draws the reader in and sets the stage for the rest of your essay.
- Avoid Dry Fact : Instead of simply stating a bland fact, try to make it engaging and relevant to your topic. For example, if you’re writing about the benefits of exercise, you could start with a startling statistic like, “Did you know that regular exercise can increase your lifespan by up to seven years?”
- Avoid Using a Dictionary Definition : While definitions can be informative, they’re not always the most captivating way to start an essay. Instead, try to use a quote, anecdote, or provocative question to pique the reader’s interest. For instance, if you’re writing about freedom, you could begin with a quote from a famous freedom fighter or philosopher.
- Do Not Just State a Fact That the Reader Already Knows : This ties back to the first point—your hook should surprise or intrigue the reader. For Here’s an introduction paragraph example, if you’re writing about climate change, you could start with a thought-provoking statement like, “Despite overwhelming evidence, many people still refuse to believe in the reality of climate change.”
Including background information in the introduction section of your essay is important to provide context and establish the relevance of your topic. When writing the background information, you can follow these steps:
- Start with a General Statement: Begin with a general statement about the topic and gradually narrow it down to your specific focus. For example, when discussing the impact of social media, you can begin by making a broad statement about social media and its widespread use in today’s society, as follows: “Social media has become an integral part of modern life, with billions of users worldwide.”
- Define Key Terms : Define any key terms or concepts that may be unfamiliar to your readers but are essential for understanding your argument.
- Provide Relevant Statistics: Use statistics or facts to highlight the significance of the issue you’re discussing. For instance, “According to a report by Statista, the number of social media users is expected to reach 4.41 billion by 2025.”
- Discuss the Evolution: Mention previous research or studies that have been conducted on the topic, especially those that are relevant to your argument. Mention key milestones or developments that have shaped its current impact. You can also outline some of the major effects of social media. For example, you can briefly describe how social media has evolved, including positives such as increased connectivity and issues like cyberbullying and privacy concerns.
- Transition to Your Thesis: Use the background information to lead into your thesis statement, which should clearly state the main argument or purpose of your essay. For example, “Given its pervasive influence, it is crucial to examine the impact of social media on mental health.”
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A thesis statement is a concise summary of the main point or claim of an essay, research paper, or other type of academic writing. It appears near the end of the introduction. Here’s how to write a thesis statement:
- Identify the topic: Start by identifying the topic of your essay. For example, if your essay is about the importance of exercise for overall health, your topic is “exercise.”
- State your position: Next, state your position or claim about the topic. This is the main argument or point you want to make. For example, if you believe that regular exercise is crucial for maintaining good health, your position could be: “Regular exercise is essential for maintaining good health.”
- Support your position: Provide a brief overview of the reasons or evidence that support your position. These will be the main points of your essay. For example, if you’re writing an essay about the importance of exercise, you could mention the physical health benefits, mental health benefits, and the role of exercise in disease prevention.
- Make it specific: Ensure your thesis statement clearly states what you will discuss in your essay. For example, instead of saying, “Exercise is good for you,” you could say, “Regular exercise, including cardiovascular and strength training, can improve overall health and reduce the risk of chronic diseases.”
Examples of essay introduction
Here are examples of essay introductions for different types of essays:
Argumentative Essay Introduction Example:
Topic: Should the voting age be lowered to 16?
“The question of whether the voting age should be lowered to 16 has sparked nationwide debate. While some argue that 16-year-olds lack the requisite maturity and knowledge to make informed decisions, others argue that doing so would imbue young people with agency and give them a voice in shaping their future.”
Expository Essay Introduction Example
Topic: The benefits of regular exercise
“In today’s fast-paced world, the importance of regular exercise cannot be overstated. From improving physical health to boosting mental well-being, the benefits of exercise are numerous and far-reaching. This essay will examine the various advantages of regular exercise and provide tips on incorporating it into your daily routine.”
Text: “To Kill a Mockingbird” by Harper Lee
“Harper Lee’s novel, ‘To Kill a Mockingbird,’ is a timeless classic that explores themes of racism, injustice, and morality in the American South. Through the eyes of young Scout Finch, the reader is taken on a journey that challenges societal norms and forces characters to confront their prejudices. This essay will analyze the novel’s use of symbolism, character development, and narrative structure to uncover its deeper meaning and relevance to contemporary society.”
- Engaging and Relevant First Sentence : The opening sentence captures the reader’s attention and relates directly to the topic.
- Background Information : Enough background information is introduced to provide context for the thesis statement.
- Definition of Important Terms : Key terms or concepts that might be unfamiliar to the audience or are central to the argument are defined.
- Clear Thesis Statement : The thesis statement presents the main point or argument of the essay.
- Relevance to Main Body : Everything in the introduction directly relates to and sets up the discussion in the main body of the essay.
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Writing a strong introduction is crucial for setting the tone and context of your essay. Here are the key takeaways for how to write essay introduction: 3
- Hook the Reader : Start with an engaging hook to grab the reader’s attention. This could be a compelling question, a surprising fact, a relevant quote, or an anecdote.
- Provide Background : Give a brief overview of the topic, setting the context and stage for the discussion.
- Thesis Statement : State your thesis, which is the main argument or point of your essay. It should be concise, clear, and specific.
- Preview the Structure : Outline the main points or arguments to help the reader understand the organization of your essay.
- Keep it Concise : Avoid including unnecessary details or information not directly related to your thesis.
- Revise and Edit : Revise your introduction to ensure clarity, coherence, and relevance. Check for grammar and spelling errors.
- Seek Feedback : Get feedback from peers or instructors to improve your introduction further.
The purpose of an essay introduction is to give an overview of the topic, context, and main ideas of the essay. It is meant to engage the reader, establish the tone for the rest of the essay, and introduce the thesis statement or central argument.
An essay introduction typically ranges from 5-10% of the total word count. For example, in a 1,000-word essay, the introduction would be roughly 50-100 words. However, the length can vary depending on the complexity of the topic and the overall length of the essay.
An essay introduction is critical in engaging the reader and providing contextual information about the topic. To ensure its effectiveness, consider incorporating these key elements: a compelling hook, background information, a clear thesis statement, an outline of the essay’s scope, a smooth transition to the body, and optional signposting sentences.
The process of writing an essay introduction is not necessarily straightforward, but there are several strategies that can be employed to achieve this end. When experiencing difficulty initiating the process, consider the following techniques: begin with an anecdote, a quotation, an image, a question, or a startling fact to pique the reader’s interest. It may also be helpful to consider the five W’s of journalism: who, what, when, where, why, and how. For instance, an anecdotal opening could be structured as follows: “As I ascended the stage, momentarily blinded by the intense lights, I could sense the weight of a hundred eyes upon me, anticipating my next move. The topic of discussion was climate change, a subject I was passionate about, and it was my first public speaking event. Little did I know , that pivotal moment would not only alter my perspective but also chart my life’s course.”
Crafting a compelling thesis statement for your introduction paragraph is crucial to grab your reader’s attention. To achieve this, avoid using overused phrases such as “In this paper, I will write about” or “I will focus on” as they lack originality. Instead, strive to engage your reader by substantiating your stance or proposition with a “so what” clause. While writing your thesis statement, aim to be precise, succinct, and clear in conveying your main argument.
To create an effective essay introduction, ensure it is clear, engaging, relevant, and contains a concise thesis statement. It should transition smoothly into the essay and be long enough to cover necessary points but not become overwhelming. Seek feedback from peers or instructors to assess its effectiveness.
References
- Cui, L. (2022). Unit 6 Essay Introduction. Building Academic Writing Skills .
- West, H., Malcolm, G., Keywood, S., & Hill, J. (2019). Writing a successful essay. Journal of Geography in Higher Education , 43 (4), 609-617.
- Beavers, M. E., Thoune, D. L., & McBeth, M. (2023). Bibliographic Essay: Reading, Researching, Teaching, and Writing with Hooks: A Queer Literacy Sponsorship. College English, 85(3), 230-242.
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Resources and Knowledge for the Small Business CEO
Essay on starting a small business.
Starting a small business is the best way to gain freedom. Although this statement is disputable, it has sense.
Why do people decide to become entrepreneurs? They are longing for independence. Small business helps one manage his time in the way he wants. He can produce the goods and services he likes. Finally, he is able to try to be responsible and creative.
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Small business is very important for the economy of every state. Small entrepreneurs contribute into the state budget a lot. It is possible to say that the complex of small and middle firms provides the country with the same profit as big business does. In simple words, a prosperous state cannot survive without small business. It is impossible to defeat poverty without small business. Thus, if you have any genuine and uncommon ideas concerning the production of useful goods and services, establish your own small firm.
Table of Contents
Starting up is not easy
Starting a small business is not an easy thing. Whether you’re doing something as simple as business paper writing as a business or as grand as running a construction company building skyscrapers, you should be psychologically and financially prepared to numerous challenges. Moreover, it is vital to know something about business, management and marketing.
To begin with, you should educate yourself about the business and market. Learn from reputable education websites. You can take Research Prospect as an excellent example of educational websites as its visual appearance is fantastic. It has simplicity, informational content, responsiveness, and a proper Content Management System. You can read an excellent article written by Research prospect professional editors on how to write an essay here: https://www.researchprospect.com/how-to-write-an-essay/
You should also study the market in order to learn about the goods and services that are required by consumers. This factor is the crucial one. When you discover that people demand an item but no one has produced it yet, you have the best chances to conquer the chosen sector of the market. Secondly, you ought to think about the price and quality of your product.
There are two options. The foremost one is the production of high-quality and expensive goods that will serve long. The second option is related to consumerism. You produce poor-quality cheap goods and attract clients with the help of the lowest prices.
Sad to say but it is difficult to choose the best option. Many people are ready to pay a lot to possess a quality item. Others avoid paying a lot and prefer cheap products. If you need title cash now to start your business, consider applying for a title loan.
Create a business plan
Then, you should create your own business plan that will contain the entire information about the functioning of your firm. Think about the target groups of customers, production, logistics, storage and retail.
Apparently, you should produce and store your goods somewhere. Then, you will meet with such issues as revenue and expense. You will need to hire a few employees to run your business rewardingly. Without doubt, you will have to be selective, demanding and attentive in order to recruit the right people into your firm. Finally, you will meet the problem of rent, taxation, etc. A firm resembles a household. You should pay attention to the slightest problem, question and misunderstanding if you want to increase your income and develop your small firm into something bigger.
The ups and downs
As might be expected, starting a small business has many advantages and disadvantages. The most solid strong side is independence. You do not have to work for someone else. You work for your own profit. You possess the freedom of choice and actions. If you are not respected and appreciated at work, you can embody your original and amusing ideas in your own business.
Ambitious people always try to start a small business if they receive such an opportunity. You do not need to listen to the instructions and threats of your boss when you are late. At long last, you will earn more money. You are the boss and the entire profit is yours.
Nevertheless, there are many factors that cause problems to a novice entrepreneur. You should remember that independence is also responsibility. You are responsible for your firm, its prosperity and the wellbeing of your employees. Furthermore, you are responsible for the health and life of your customers who consume your products.
You are expected to know how to develop and improve your small company beneficially. You should know how to behave in case of crisis and unpredictable situations. You should be ready to wake up at night and spend the whole day at your firm in order to settle down all urgent problems and conflicts between employees. You should be a teacher, psychologist and negotiator who is able to resolve conflicts and motivate his staff practically.
You have a great opportunity to share your experience in creating and managing your business, shoot and edit a video using ad maker in which you can talk about the difficulties and successes that you have experienced. Perhaps this will be useful for people who also want to open their own business.
Starting a small business is a challenging but beneficial idea. You are able to establish you own store, café, restaurant or bakery and embody your offbeat and splendid ideas there. On the other hand, you should be ready to resist numerous challenges and work hard for the protection and development of your business.
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Business Essay
Business essay generator.
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Businesses always play a vital role in our society as it a very competitive when it comes to its own contributions. They satisfy the people’s needs and wants. They can even provide an avenue to improve the lives of people to experience high standard of living. Businesses provide a way for people to obtain goods and experience services while earning something out of it. These goods and services provides improvement in the economic status, thus allowing people to have more jobs to apply. In this article, we will be going to tackle about creating essays involving businesses.
9+ Business Essay Examples
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Business essays tell about how someone makes earnings through the act of buying or selling a particular product. We all know that businesses are the foundation of profit and loss. It is also a very demanding profession that has been practiced and made popular over the past years. When you are in a business, you should be able to have a high level of skills in managing, building teamwork, patience and strength. You should always be physically, mentally and socially prepared and stable.
Business has always been incorporated with financial management , marketing, research, sales, safety and more. Before you decide starting your own business, you should be able to take note of the several considerations such as the type of structure that you are going to use. Businesses will also be affected by the scope and size of your firm. Other factors may include compliance requirements, control, taxes and the like. It covers different aspects in the industry which includes the distributors, wholesalers, companies, agriculture , financial services , manufacturers, transportation, utilities and more.
When you are going to set up a business, you will begin to realize that it affects your lifestyle. Every business success entails rewards, freedom, and personal satisfaction. Feels good, right?
Just like in any other essays, business essays also follow the three basic parts namely the introduction, body and conclusion.
Introduction of an Essay
The introduction of an essay usually is the attention getter. It is even the essential part of an essay. It usually tells the reader what to expect in an essay. It gives background about your topic and presents your thesis which is the central point of your essay. The first part of the sentence is the hook explaining why it is interesting to read. Instead of stating what your reader already knows, might as well state the reason why your essay will offer a different meaning and interpretation. Make the second sentence interesting by giving a background information about your topic and the rest are claims why it matters.
Conclusion of an Essay
Your conclusion must be able to contain the three parts namely the restatement of your thesis statement, general conclusion and the answers to questions pertaining to the topic itself. When you repeat your thesis statement, do not use the words that you have written in the introduction. The general conclusion consist of an explanation of their importance.
How do you make you business essay look presentable?
It should be properly organized from the format down to the texts. They should be outlined well in the paper.
How long should a business essay be?
Business essays can be long or short. Long essays can be 500 words. Short essays can be 150 words.
Why do we need to write business essays?
We write business essays to provide a detailed information to help improve a status of a particular business.
Business essays are just like any other essays that has the same elements and structure. The only thing is that you just have to get the purpose of your essay and tackle about what the business is going through, their products and also their services. Always make sure that your essay is clear and written concisely.
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Write a business essay on the role of social media in marketing today
Discuss in a business essay how small businesses contribute to the local economy
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The Most Perfect College Essay About Starting a Business
![The Most Perfect College Essay on Starting a Business Perfect college essay on starting a business around Ann Cramer](https://i0.wp.com/www.entrepreneurbusinessblog.com/wp-content/uploads/2018/12/The-Most-Perfect-College-Essay-on-Starting-a-Business.jpg?resize=640%2C360&ssl=1)
Ann Cramer, a licensed veterinarian, is also the owner of Cats and Dogs, a private veterinary clinic.
She started her career path in a way similar to most in her profession, by obtaining a higher education in the field.
With education being a necessary prerequisite in her field, she also had to secure a state license before joining the practice run by Mr. Watson.
Ann admits that she learned a lot from him, given his long-term experience and expertise. However, she also experienced problems with his rude, domineering character.
How Ann Cramer Started Her Own Business
Table of Contents
Being by nature an independent personality, she perceived the situation in the clinic as tyranny. Finally, the impetus to starting her own business came from a scandal she once had with Mr. Watson, which made her leave her job.
While this was an unusual start for an entrepreneur, her later actions resembled those of other business people. Confronted with the need to either look for a job or start her own practice, she decided she wanted to be independent now.
She admits, too, that had she known how difficult starting her own practice would be, she could have waited for a couple more years.
Ann was happily helped by the fact that the area did not have many clinics at the time. On the contrary, the suburban neighbourhood was growing; as residents were bringing more animals in, the need for veterinary services increased.
When Ann Cramer Got Her First Client
Ann correctly identified this opportunity; however, she had not foreseen the difficulty she would have in finding clients and marketing her services. At first, as she started her practice, rented an office, and put out her sign, she had to wait for a month for the first client. I’m sure she must have wished she knew a better strategy for getting new clients repeatedly .
Little by little, she compensated for her lack of marketing experience by learning new things and using connections to spread positive word-of-mouth about her services.
Ann benefited from the fact that she had used her own savings plus those from her parents to rent the office; otherwise, the need to repay a loan would have sent her out of business in no time.
Ann Cramer’s start-up capital was only about $20,000, but this proved enough to keep her afloat for the first time. Because of the clientele problems, her first months in business were in fact very relaxed with little work to do, so Ann used this time to read more about business administration.
She learned about marketing and financial planning and used her newly gained skills to prepare a schedule that predicted the repayment of her investment over 4 years. She also decided to use the services of a professional accountant who helped her put in order her financial reporting.
Since Ann is a pleasant person and a knowledgeable doctor, patients gradually began to come to her office. This raised her workload, but also her revenue, so it was a welcome change. She was even able to attract some that formerly used Dr. Watson’s services, which caused her some vicious joy.
How Ann Cramer Expanded Her Business
As her practice grew, she experienced at one time an overload with patient visits. This was a difficult moment, but she kept up working and finally gained so many clients that she could hire another vet.
Now, the demand from patients became more predictable, and Ann now has 5 vets and nurses in her clinic. Starting basically as a self-employed person, she now has more managerial functions which, in her own words, make her job more challenging than before.
However, she is committed to growing her practice. Now she is only 35 years old, and her dream is to retire as the owner of a large hospital that will be known all over the state.
After overcoming so many problems, Ann feels confident in her abilities and believes that her confidence helped her get over the tough times. Indeed, a less persistent person would have given up in the first month when she had no clients and had no idea if any were coming.
Ann Cramer believes that her choice to start her own practice was the right one and even shaped her personality. Implicit trust in success and one’s own ability seem to her the most valuable assets, while a learning attitude is also important: you have to pick things as you go and fill gaps in your knowledge quickly.
The conversation with Ann confirmed my belief that an entrepreneur should have a strong belief in the success that will help one overcome tough times.
I was a little surprised by the beginning of her business: she did not have any role models, nor ever thought of starting her own venture, but was motivated by an emotional crisis. However, I now think that a strong personality, with some luck and the enormous determination that Ann had, can start a successful venture without long preparation. I also learned a lot about the pitfalls of such individual entrepreneurship.
Listening to how Ann had to cover her gaps in knowledge of business administration, I think I should use my undergrad studies to the fullest to obtain such knowledge before I decided to start any venture.
This is probably the best college essay on starting a new business. It covered why she started the business, the challenges she faced and how she overcame them.
This college essay is provided by an academic writing service CheapWritingHelp.com at affordable prices. If you want professional writers to help you with writing college papers – don’t hesitate to try this company.
How Do You Write an Unforgettable Business School Essay in 2022?
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To write an unforgettable college essay about starting a business, here are some important steps we recommend you follow:
1. Demonstrate your leadership skills in your communication
Your ability to communicate that you are an expert on the subject is very important. Business schools are constantly looking for leaders that will represent them. How you structure your business essay will decide if you will captivate their attention or not
2. Focus on what makes you unique
Don’t try to massage your ego in your business essay. Focus on how your past experiences and other certifications will make you stand out from others. Don’t try to tell them that you are the alpha and omega on the subject.
3. The more specific you are about your potential, the better
Simply saying “I am the ideal candidate for your program” won’t convince the admission committee to push you into the admit pile.
4. Let your passion come alive in your written work
Do you have an electrifying passion for business school, put it in writing. Admission officers want to be sure you will be bringing the same enthusiasm into the classroom if admitted. This is what they expect to see in your college essay about entrepreneurship.
5. Lawfully break the rules and set a new one
Those who bring true change are always the ones who broke the rules. If there are some preconceived perceptions about your race, country or previous school, prove to the admission officers that you are different. Demonstrate a level of excellence that tells them that there’s more to you than they can think.
What is a Good Introduction for a College Essay?
There has to be a way the introduction of every good college essay about starting a business should look like. This is because your introduction is what tells your readers what to expect in the main essay. If they can’t read beyond the introduction, everything you’ve said in the body of the article won’t matter.
The best introduction for a college essay about launching your own startup must have the capacity to draw attention. Having an attention-grabbing introduction will make your essay the most preferred. Beyond adding curiosity to make your introduction intriguing and captivating, adding a quick summary of your college essay can help increase its acceptability.
Why I Want to Study Business
For you to write an outstanding business essay that will attract the right attention, you must satisfactorily answer the question, why do I want to study business?
If you don’t know your WHY, the purpose of studying business has already been abused. And there’s no way you will be able to communicate it in your college essay about starting a business.
- To sharpen your communication skills.
- Studying business in college will help you learn and master negotiation and budgeting skills.
- It helps you become better at project management .
- Nobody understands the customers better than the entrepreneur. Starting a business will help you know your audience.
- Studying business opens your eyes to the world of finance and investing.
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7 Real Reasons Why Entrepreneurs Start Their Own Business
Posted april 5, 2022 by kody wirth.
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Why do people want to start their own business? What drives them to strike out on their own?
If you’re considering becoming an entrepreneur , understanding your answer to this question is critical. Honestly, assessing your motivations can tell you a lot about your likelihood of success. Will you be able to navigate a financial crisis? Invest the extra hours to rework your strategy even when you’d rather go home?
If you don’t have an answer to that question, it may be helpful to explore why you want to be an entrepreneur further. Let’s take a look at some of the most common reasons why entrepreneurs start their own businesses—which are probably leading you to do the same.
1. Freedom to pursue your passion
You’ve had this talent, skill, or hobby for years, maybe even since childhood. Now, you see a potential opportunity to develop a business structure and monetize it. So you decide to use your passion to start a business.
However, you may want to take a moment to assess the potential of your passion. Yes, it makes you happy, but can it pay the bills?
When you set aside emotion and focus strictly on dollars and common sense, does your passion-fueled business idea truly have the potential to be financially successful? Don’t forget, with ongoing record inflation, you’ll need continuously increasing income to support yourself and your business. Can your passion keep you afloat?
If the answer is yes, start writing a business plan and go for it. If not, then you should likely rethink using your passion and explore other small business ideas. Consider another talent or hobby that can bring emotional fulfillment, as well as a tangible financial reward.
Or, do further market research into other opportunities outside of your core interests. You may find that there is another reason for being an entrepreneur is really what’s driving you.
Recommended Reading: 12 Types of Entrepreneurs Explained
2. Create generational wealth
Many people are fixated on the idea of creating wealth that can be enjoyed by their families. For some, it’s an ambitious financial planning goal derived from witnessing living examples of absurdly wealthy families. People who’ve been able to pass down highly successful businesses from generation to generation. Others simply want their kids and grandkids to be spared from the financial hardships they were forced to overcome.
Yet, only a handful of businesses are able to survive the passage of time. Yes, building a prosperous foundation for your descendants is a worthy cause. However, there is no guarantee that they’ll have the work ethic or discipline necessary to maintain an existing business. Much less position it to remain competitive in an ever-evolving global marketplace.
Therefore, your focus has to be on how this endeavor will improve your life right now. Yes, your hard work could benefit your great-great grandkids, and you can teach your children to appreciate your business. You can’t force them to have the same passion you do. You can only set them up for success and hope for the best.
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3. Support community, non-profits, and other social efforts
Many new entrepreneurs have a deep desire to use their businesses as vehicles to help the less fortunate. These noble souls see starting a small business as a means to effect change.
Social entrepreneurs aren’t driven by money but rather by a desire to create a better world. In our 2021 State of Small Business Study , we found that 12 percent of respondents identified giving back to their community as the primary reason for starting a business.
If you’re one of these generous individuals, you must never forget that business remains business. Even though you have the best intentions, this doesn’t remove the responsibility to serve the needs of your target market. To provide competitively viable products and services for your customers. Failure to do so will result in your customer base taking their hard-earned money elsewhere, leaving you and your cause, out in the cold.
4. Turn a side-project into something more
Many successful businesses were once the side-gigs of nine to five employees who were simply trying to earn extra money. One thing led to another, word got around, and after a while, that side-project earned enough to replace the nine to five job, and boom: A business was born.
As of 2022, we found that 23 percent of entrepreneurs were either starting a side gig or trying to turn a side gig into a full business. In fact, for most people, having a side gig is just a necessary part of survival.
Yes, it is possible to turn your side project into a full-fledged business that becomes your primary source of income. However, it’s often difficult to know when it’s the right time to step away from your full-time position.
When should you begin to promote your business? Should you invest in business insurance? Get the necessary licenses and permits to become a sole proprietorship?
These are just some of the questions you’ll need to answer when turning a side gig into your full-time pursuit. You don’t need to immediately make it your primary work; just take steps in that direction to see how viable it can be.
Remember, this can take months or years to gain traction. Just like a seed that you plant, you need to water it to see growth. With enough time and “watering,” that little side-gig seed can become a huge tree that becomes a profitable business.
5. Challenge the status quo
Have you ever felt like there’s a better way to do something? This is a sentiment often held by game-changers. The employees and dreamers who feel the job or industry they’re in isn’t doing something right, and it’s up to them to change the status quo.
Disrupting current norms can be a powerful incentive for new entrepreneurs. It can also be extremely beneficial for consumers wanting higher quality products or more efficient service. Nevertheless, disruption shouldn’t be based on personal feelings or experience. Instead, it must be centered solely on customer wants and expectations.
Will consumers actually be interested in the innovation you provide? If you truly want to shake up the status quo, it’s up to you to find out if the solution you see truly benefits others.
6. Flexibility and balance
Having more personal and family time is one of the most powerful motivations for many new and prospective entrepreneurs. Nothing beats working on your own time and not having to worry about someone else’s standards.
It’s time to make your own clock and choose your own hours. The harsh reality, as many new small business owners discover, is that work hours tend to increase, not decrease, after launching your own business.
This is your project, your idea, and your customers, so it’s your responsibility. Reasoning such as “I’m not feeling well” or “that’s not in my job description” no longer applies to you. When you’re an entrepreneur, you’re always on duty.
Sure, you have “absentee owners” who simply hire people and leave them to run a business. But take a look at the most successful entrepreneurs. There is one common thread—they are hands-on. Oftentimes, their level of micromanagement is borderline psychotic.
No, you don’t have to follow in the footsteps of Steve Jobs to be a successful entrepreneur. You don’t have to spend every waking hour to ensure your business succeeds. But you must care deeply about your business and, yes, sacrifice a great deal of time to make it a success.
7. Being the boss
One of the greatest driving forces for people starting a business is taking on the title of “Boss.” 47% of new entrepreneurs surveyed said that their main reason for starting a small business involved wanting to be their own boss.
There’s a certain aura, a distinctive swagger, that many entrepreneurs have. Unlike top-level executives or even appointed CEOs, entrepreneurs garner a great deal of respect for being the ones who took the initial risk . They’re the ones whose vision enabled them to see an opportunity and whose determination made it happen.
Entrepreneurship is a medal worn with pride, which most onlookers cannot ignore. Why do people start their own businesses? Because many want the respect and admiration that comes with starting a business.
If that’s your main reason, make sure you’re totally prepared for the responsibility that comes your way. You owe it to yourself, your employees, and your customers.
Recommended Reading: 6 Requirements of Successful Entrepreneurs
How to successfully start your own business
Whatever your reason, there is one thing you absolutely must do in order to be successful—plan. This is especially true when starting and attempting to grow a business. For an entrepreneur, being prepared is often the difference between success and failure.
If you’re seriously considering starting your own business, you can’t afford to leave anything to chance. Consider investing in a business plan builder software and performance dashboard solution like LivePlan to stay on top of your business and avoid unnecessary issues.
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Confirm and test your reason for starting
Effective planning not only helps you identify the reasons you want to start a business but also allows you to assess if your business truly has the potential to be sustainable. There’s no need to waste precious time or money pursuing an idea that won’t work. By taking the time to plan properly, you’ll be able to see clearly if your business idea is worthwhile and figure out the necessary steps you’ll need to take to bring it to fruition.
Turn hard work into strategic work
After you have developed a plan, it’s time to act. That means dedication, hard work, and the willingness to plan. Make no mistake, if you’re not prepared to put in the hours toward your entrepreneurial dream, then you should reexamine if starting a business makes sense.
Nothing in entrepreneurship is guaranteed, and it’s driven by strategic risk. This is why effective planning, reviews, and revisions are so vital for business owners. It can help streamline time-consuming work, eliminate unnecessary risk, and ultimately help you know more about your business.
Gain the confidence of a successful entrepreneur
Now that you’ve been reminded of just how difficult starting a business can be, there is one more requirement necessary for you to succeed—self-confidence. No one is going to fully
believe you can do it until you actually turn your idea into a successful business. First and foremost, you must believe in yourself. Without this critical element, your new business is almost certain to fail.
Why would anyone support a business whose owner doesn’t believe in its future? People are attracted to winners who showcase the capability to maintain that success. Possessing this attitude, combined with thorough, objective planning , will empower you to aggressively pursue your goal and find success as an entrepreneur.
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Have you sat down to write your essay and just hit a wall of writer’s block? Do you have too many ideas running around your head, or maybe no ideas at all?
Starting a college essay is potentially the hardest part of the application process. Once you start, it’s easy to keep writing, but that initial hurdle is just so difficult to overcome. We’ve put together a list of tips to help you jump that wall and make your essay the best it can be.
The introduction to a college essay should immediately hook the reader. You want to give admissions officers a reason to stay interested in your story and encourage them to continue reading your essay with an open mind. Remember that admissions officers are only able to spend a couple minutes per essay, so if you bore them or turn them off from the start, they may clock out for the rest of the essay.
As a whole, the college essay should aim to portray a part of your personality that hasn’t been covered by your GPA, extracurriculars, and test scores. This makes the introduction a crucial part of the essay. Think of it as the first glimpse, an intriguing lead on, into the read rest of your essay which also showcases your voice and personality.
Brainstorm Topics
Take the time to sit down and brainstorm some good topic ideas for your essay. You want your topic to be meaningful to you, while also displaying a part of you that isn’t apparent in other aspects of your application. The essay is an opportunity to show admissions officers the “real you.” If you have a topic in mind, do not feel pressured to start with the introduction. Sometimes the best essay openings are developed last, once you fully grasp the flow of your story.
Do a Freewrite
Give yourself permission to write without judgment for an allotted period of time. For each topic you generated in your brainstorm session, do a free-write session. Set a time for one minute and write down whatever comes to mind for that specific topic. This will help get the juices flowing and push you over that initial bit of writer’s block that’s so common when it comes time to write a college essay. Repeat this exercise if you’re feeling stuck at any point during the essay writing process. Freewriting is a great way to warm up your creative writing brain whilst seeing which topics are flowing more naturally onto the page.
Create an Outline
Once you’ve chosen your topic, write an outline for your whole essay. It’s easier to organize all your thoughts, write the body, and then go back to write the introduction. That way, you already know the direction you want your essay to go because you’ve actually written it out, and you can ensure that your introduction leads directly into the rest of the essay. Admissions officers are looking for the quality of your writing alongside the content of your essay. To be prepared for college-level writing, students should understand how to logically structure an essay. By creating an outline, you are setting yourself up to be judged favorably on the quality of your writing skills.
1. The Scriptwriter
“No! Make it stop! Get me out!” My 5-year-old self waved my arms frantically in front of my face in the darkened movie theater.
Starting your essay with dialogue instantly transports the reader into the story, while also introducing your personal voice. In the rest of the essay, the author proposes a class that introduces people to insects as a type of food. Typically, one would begin directly with the course proposal. However, the author’s inclusion of this flashback weaves in a personal narrative, further displaying her true self.
Read the full essay.
2. The Shocker
A chaotic sense of sickness and filth unfolds in an overcrowded border station in McAllen, Texas. Through soundproof windows, migrants motion that they have not showered in weeks, and children wear clothes caked in mucus and tears. The humanitarian crisis at the southern border exists not only in photographs published by mainstream media, but miles from my home in South Texas.
This essay opener is also a good example of “The Vivid Imaginer.” In this case, the detailed imagery only serves to heighten the shock factor. While people may be aware of the “humanitarian crisis at the southern border,” reading about it in such stark terms is bound to capture the reader’s attention. Through this hook, the reader learns a bit about the author’s home life; an aspect of the student that may not be detailed elsewhere in their application. The rest of the essay goes on to talk about the author’s passion for aiding refugees, and this initial paragraph immediately establishes the author’s personal connection to the refugee crisis.
3. The Vivid Imaginer
The air is crisp and cool, nipping at my ears as I walk under a curtain of darkness that drapes over the sky, starless. It is a Friday night in downtown Corpus Christi, a rare moment of peace in my home city filled with the laughter of strangers and colorful lights of street vendors. But I cannot focus.
Starting off with a bit of well-written imagery transports the reader to wherever you want to take them. By putting them in this context with you, you allow the reader to closely understand your thoughts and emotions in this situation. Additionally, this method showcases the author’s individual way of looking at the world, a personal touch that is the baseline of all college essays.
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4. The Instant Plunger
The flickering LED lights began to form into a face of a man when I focused my eyes. The man spoke of a ruthless serial killer of the decade who had been arrested in 2004, and my parents shivered at his reaccounting of the case. I curiously tuned in, wondering who he was to speak of such crimes with concrete composure and knowledge. Later, he introduced himself as a profiler named Pyo Chang Won, and I watched the rest of the program by myself without realizing that my parents had left the couch.
Plunging readers into the middle of a story (also known as in medias res ) is an effective hook because it captures attention by placing the reader directly into the action. The descriptive imagery in the first sentence also helps to immerse the reader, creating a satisfying hook while also showing (instead of telling) how the author became interested in criminology. With this technique, it is important to “zoom out,” so to speak, in such a way that the essay remains personal to you.
5. The Philosopher
Saved in the Notes app on my phone are three questions: What can I know? What must I do? What may I hope for? First asked by Immanuel Kant, these questions guide my pursuit of knowledge and organization of critical thought, both skills that are necessary to move our country and society forward in the right direction.
Posing philosophical questions helps present you as someone with deep ideas while also guiding the focus of your essay. In a way, it presents the reader with a roadmap; they know that these questions provide the theme for the rest of the essay. The more controversial the questions, the more gripping a hook you can create.
Providing an answer to these questions is not necessarily as important as making sure that the discussions they provoke really showcase you and your own values and beliefs.
6. The Storyteller
One Christmas morning, when I was nine, I opened a snap circuit set from my grandmother. Although I had always loved math and science, I didn’t realize my passion for engineering until I spent the rest of winter break creating different circuits to power various lights, alarms, and sensors. Even after I outgrew the toy, I kept the set in my bedroom at home and knew I wanted to study engineering.
Beginning with an anecdote is a strong way to establish a meaningful connection with the content itself. It also shows that the topic you write about has been a part of your life for a significant amount of time, and something that college admissions officers look for in activities is follow-through; they want to make sure that you are truly interested in something. A personal story such as the one above shows off just that.
Cliche College Essay Introductions to Avoid
Ambiguous introduction.
It’s best to avoid introductory sentences that don’t seem to really say anything at all, such as “Science plays a large role in today’s society,” or “X has existed since the beginning of time.” Statements like these, in addition to being extremely common, don’t demonstrate anything about you, the author. Without a personal connection to you right away, it’s easy for the admissions officer to write off the essay before getting past the first sentence.
Quoting Someone Famous
While having a quotation by a famous author, celebrity, or someone else you admire may seem like a good way to allow the reader to get to know you, these kinds of introductions are actually incredibly overused. You also risk making your essay all about the quotation and the famous person who said it; admissions officers want to get to know you, your beliefs, and your values, not someone who isn’t applying to their school. There are some cases where you may actually be asked to write about a quotation, and that’s fine, but you should avoid starting your essay with someone else’s words outside of this case. It is fine, however, to start with dialogue to plunge your readers into a specific moment.
Talking About Writing an Essay
This method is also very commonplace and is thus best avoided. It’s better to show, not tell, and all this method allows you to do is tell the reader how you were feeling at the time of writing the essay. If you do feel compelled to go this way, make sure to include vivid imagery and focus on grounding the essay in the five senses, which can help elevate your introduction and separate it from the many other meta essays.
Childhood Memories
Phrases like “Ever since I was young…” or “I’ve always wanted…” also lend more to telling rather than showing. If you want to talk about your childhood or past feelings in your essay, try using one of the techniques listed earlier (such as the Instant Plunger or the Vivid Imaginer) to elevate your writing.
CollegeVine has a peer essay review page where peers can tell you if your introduction was enough to hook them. Getting feedback from someone who hasn’t read your essay before, and thus doesn’t have any context which may bias them to be more forgiving to your introduction, is helpful because it mimics the same environment in which an admissions officer will be reading your essay.
Writing a college essay is hard, but with these tips hopefully starting it will be a little easier!
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8 Effective Strategies to Write Argumentative Essays
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In a bustling university town, there lived a student named Alex. Popular for creativity and wit, one challenge seemed insurmountable for Alex– the dreaded argumentative essay!
One gloomy afternoon, as the rain tapped against the window pane, Alex sat at his cluttered desk, staring at a blank document on the computer screen. The assignment loomed large: a 350-600-word argumentative essay on a topic of their choice . With a sigh, he decided to seek help of mentor, Professor Mitchell, who was known for his passion for writing.
Entering Professor Mitchell’s office was like stepping into a treasure of knowledge. Bookshelves lined every wall, faint aroma of old manuscripts in the air and sticky notes over the wall. Alex took a deep breath and knocked on his door.
“Ah, Alex,” Professor Mitchell greeted with a warm smile. “What brings you here today?”
Alex confessed his struggles with the argumentative essay. After hearing his concerns, Professor Mitchell said, “Ah, the argumentative essay! Don’t worry, Let’s take a look at it together.” As he guided Alex to the corner shelf, Alex asked,
Table of Contents
“What is an Argumentative Essay?”
The professor replied, “An argumentative essay is a type of academic writing that presents a clear argument or a firm position on a contentious issue. Unlike other forms of essays, such as descriptive or narrative essays, these essays require you to take a stance, present evidence, and convince your audience of the validity of your viewpoint with supporting evidence. A well-crafted argumentative essay relies on concrete facts and supporting evidence rather than merely expressing the author’s personal opinions . Furthermore, these essays demand comprehensive research on the chosen topic and typically follows a structured format consisting of three primary sections: an introductory paragraph, three body paragraphs, and a concluding paragraph.”
He continued, “Argumentative essays are written in a wide range of subject areas, reflecting their applicability across disciplines. They are written in different subject areas like literature and philosophy, history, science and technology, political science, psychology, economics and so on.
Alex asked,
“When is an Argumentative Essay Written?”
The professor answered, “Argumentative essays are often assigned in academic settings, but they can also be written for various other purposes, such as editorials, opinion pieces, or blog posts. Some situations to write argumentative essays include:
1. Academic assignments
In school or college, teachers may assign argumentative essays as part of coursework. It help students to develop critical thinking and persuasive writing skills .
2. Debates and discussions
Argumentative essays can serve as the basis for debates or discussions in academic or competitive settings. Moreover, they provide a structured way to present and defend your viewpoint.
3. Opinion pieces
Newspapers, magazines, and online publications often feature opinion pieces that present an argument on a current issue or topic to influence public opinion.
4. Policy proposals
In government and policy-related fields, argumentative essays are used to propose and defend specific policy changes or solutions to societal problems.
5. Persuasive speeches
Before delivering a persuasive speech, it’s common to prepare an argumentative essay as a foundation for your presentation.
Regardless of the context, an argumentative essay should present a clear thesis statement , provide evidence and reasoning to support your position, address counterarguments, and conclude with a compelling summary of your main points. The goal is to persuade readers or listeners to accept your viewpoint or at least consider it seriously.”
Handing over a book, the professor continued, “Take a look on the elements or structure of an argumentative essay.”
Elements of an Argumentative Essay
An argumentative essay comprises five essential components:
Claim in argumentative writing is the central argument or viewpoint that the writer aims to establish and defend throughout the essay. A claim must assert your position on an issue and must be arguable. It can guide the entire argument.
2. Evidence
Evidence must consist of factual information, data, examples, or expert opinions that support the claim. Also, it lends credibility by strengthening the writer’s position.
3. Counterarguments
Presenting a counterclaim demonstrates fairness and awareness of alternative perspectives.
4. Rebuttal
After presenting the counterclaim, the writer refutes it by offering counterarguments or providing evidence that weakens the opposing viewpoint. It shows that the writer has considered multiple perspectives and is prepared to defend their position.
The format of an argumentative essay typically follows the structure to ensure clarity and effectiveness in presenting an argument.
How to Write An Argumentative Essay
Here’s a step-by-step guide on how to write an argumentative essay:
1. Introduction
- Begin with a compelling sentence or question to grab the reader’s attention.
- Provide context for the issue, including relevant facts, statistics, or historical background.
- Provide a concise thesis statement to present your position on the topic.
2. Body Paragraphs (usually three or more)
- Start each paragraph with a clear and focused topic sentence that relates to your thesis statement.
- Furthermore, provide evidence and explain the facts, statistics, examples, expert opinions, and quotations from credible sources that supports your thesis.
- Use transition sentences to smoothly move from one point to the next.
3. Counterargument and Rebuttal
- Acknowledge opposing viewpoints or potential objections to your argument.
- Also, address these counterarguments with evidence and explain why they do not weaken your position.
4. Conclusion
- Restate your thesis statement and summarize the key points you’ve made in the body of the essay.
- Leave the reader with a final thought, call to action, or broader implication related to the topic.
5. Citations and References
- Properly cite all the sources you use in your essay using a consistent citation style.
- Also, include a bibliography or works cited at the end of your essay.
6. Formatting and Style
- Follow any specific formatting guidelines provided by your instructor or institution.
- Use a professional and academic tone in your writing and edit your essay to avoid content, spelling and grammar mistakes .
Remember that the specific requirements for formatting an argumentative essay may vary depending on your instructor’s guidelines or the citation style you’re using (e.g., APA, MLA, Chicago). Always check the assignment instructions or style guide for any additional requirements or variations in formatting.
Did you understand what Prof. Mitchell explained Alex? Check it now!
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Prof. Mitchell continued, “An argumentative essay can adopt various approaches when dealing with opposing perspectives. It may offer a balanced presentation of both sides, providing equal weight to each, or it may advocate more strongly for one side while still acknowledging the existence of opposing views.” As Alex listened carefully to the Professor’s thoughts, his eyes fell on a page with examples of argumentative essay.
Example of an Argumentative Essay
Alex picked the book and read the example. It helped him to understand the concept. Furthermore, he could now connect better to the elements and steps of the essay which Prof. Mitchell had mentioned earlier. Aren’t you keen to know how an argumentative essay should be like? Here is an example of a well-crafted argumentative essay , which was read by Alex. After Alex finished reading the example, the professor turned the page and continued, “Check this page to know the importance of writing an argumentative essay in developing skills of an individual.”
Importance of an Argumentative Essay
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After understanding the benefits, Alex was convinced by the ability of the argumentative essays in advocating one’s beliefs and favor the author’s position. Alex asked,
“How are argumentative essays different from the other types?”
Prof. Mitchell answered, “Argumentative essays differ from other types of essays primarily in their purpose, structure, and approach in presenting information. Unlike expository essays, argumentative essays persuade the reader to adopt a particular point of view or take a specific action on a controversial issue. Furthermore, they differ from descriptive essays by not focusing vividly on describing a topic. Also, they are less engaging through storytelling as compared to the narrative essays.
Alex said, “Given the direct and persuasive nature of argumentative essays, can you suggest some strategies to write an effective argumentative essay?
Turning the pages of the book, Prof. Mitchell replied, “Sure! You can check this infographic to get some tips for writing an argumentative essay.”
Effective Strategies to Write an Argumentative Essay
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As days turned into weeks, Alex diligently worked on his essay. He researched, gathered evidence, and refined his thesis. It was a long and challenging journey, filled with countless drafts and revisions.
Finally, the day arrived when Alex submitted their essay. As he clicked the “Submit” button, a sense of accomplishment washed over him. He realized that the argumentative essay, while challenging, had improved his critical thinking and transformed him into a more confident writer. Furthermore, Alex received feedback from his professor, a mix of praise and constructive criticism. It was a humbling experience, a reminder that every journey has its obstacles and opportunities for growth.
Frequently Asked Questions
An argumentative essay can be written as follows- 1. Choose a Topic 2. Research and Collect Evidences 3. Develop a Clear Thesis Statement 4. Outline Your Essay- Introduction, Body Paragraphs and Conclusion 5. Revise and Edit 6. Format and Cite Sources 7. Final Review
One must choose a clear, concise and specific statement as a claim. It must be debatable and establish your position. Avoid using ambiguous or unclear while making a claim. To strengthen your claim, address potential counterarguments or opposing viewpoints. Additionally, use persuasive language and rhetoric to make your claim more compelling
Starting an argument essay effectively is crucial to engage your readers and establish the context for your argument. Here’s how you can start an argument essay are: 1. Begin With an Engaging Hook 2. Provide Background Information 3. Present Your Thesis Statement 4. Briefly Outline Your Main 5. Establish Your Credibility
The key features of an argumentative essay are: 1. Clear and Specific Thesis Statement 2. Credible Evidence 3. Counterarguments 4. Structured Body Paragraph 5. Logical Flow 6. Use of Persuasive Techniques 7. Formal Language
An argumentative essay typically consists of the following main parts or sections: 1. Introduction 2. Body Paragraphs 3. Counterargument and Rebuttal 4. Conclusion 5. References (if applicable)
The main purpose of an argumentative essay is to persuade the reader to accept or agree with a particular viewpoint or position on a controversial or debatable topic. In other words, the primary goal of an argumentative essay is to convince the audience that the author's argument or thesis statement is valid, logical, and well-supported by evidence and reasoning.
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Great article! The topic is simplified well! Keep up the good work
Excellent article! provides comprehensive and practical guidance for crafting compelling arguments. The emphasis on thorough research and clear thesis statements is particularly valuable. To further enhance your strategies, consider recommending the use of a counterargument paragraph. Addressing and refuting opposing viewpoints can strengthen your position and show a well-rounded understanding of the topic. Additionally, engaging with a community like ATReads, a writers’ social media, can provide valuable feedback and support from fellow writers. Thanks for sharing these insightful tips!
wow incredible ! keep up the good work
I love it thanks for the guidelines
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How to Start a Scholarship Essay (With Examples)
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Will Geiger is the co-founder of Scholarships360 and has a decade of experience in college admissions and financial aid. He is a former Senior Assistant Director of Admissions at Kenyon College where he personally reviewed 10,000 admissions applications and essays. Will also managed the Kenyon College merit scholarship program and served on the financial aid appeals committee. He has also worked as an Associate Director of College Counseling at a high school in New Haven, Connecticut. Will earned his master’s in education from the University of Pennsylvania and received his undergraduate degree in history from Wake Forest University.
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Bill Jack has over a decade of experience in college admissions and financial aid. Since 2008, he has worked at Colby College, Wesleyan University, University of Maine at Farmington, and Bates College.
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Maria Geiger is Director of Content at Scholarships360. She is a former online educational technology instructor and adjunct writing instructor. In addition to education reform, Maria’s interests include viewpoint diversity, blended/flipped learning, digital communication, and integrating media/web tools into the curriculum to better facilitate student engagement. Maria earned both a B.A. and an M.A. in English Literature from Monmouth University, an M. Ed. in Education from Monmouth University, and a Virtual Online Teaching Certificate (VOLT) from the University of Pennsylvania.
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As an admissions officer, I reviewed thousands of essays for students seeking admission and scholarships. The essay is one of the most important parts of the scholarship application process–a strong essay can go a long way. However, with so much competition, it is important for your scholarship essay to stand out. That’s why it’s important for you to start a scholarship essay off right!
There are some very simple things that you can do to ensure that your essay is engaging from the very first sentence. In fact, beginning your essay with an exciting opening is one of the most important things you can do, because it will immediately distinguish your essay from the others.
Keep on reading to learn more about how you can nail the very first sentence and start your essay off right!
Engage the reader with the first sentence
No matter what type of essay you are writing, you will want to ensure that the very first line grabs the attention of the reader. One of the biggest mistakes that students make when starting their essay is simply restating the prompt. This is bland and boring.
Now, you might be wondering, “how do I engage the reader with the very first line of my essay?”. The good news is that there are several ways that you can do this that are very simple to do.
Related: How to answer scholarship essay questions about your career goals
Begin with dialogue
First, you could begin your essay with conversation. This can be an interesting and unexpected way to start your scholarship essay. Maybe someone asked you an unexpected question? Perhaps you were having an interesting conversation with a friend or family member? Either way, dialogue can be a powerful tool to start your essay.
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Put the reader in your shoes.
Alternatively, you can choose to start your essay by placing the reader right in your shoes and show them something from your life. Appeal to the senses and show the reader what you see, hear, smell, or taste. These specific details will help your essay come to life and make it even more memorable.
Also recommended: What’s the best scholarship essay format?
Scholarship essay introduction example
Next, we’ll look at a specific example of how you can open up your essay. Let’s say you are applying for the Questbridge scholarship program . One of the essays that you will be asked is:
We are interested in learning more about you and the context in which you have grown up, formed your aspirations, and accomplished your academic successes. Please describe the factors and challenges that have most influenced you. How are they shaping your future aspirations?
You might be tempted to rephrase the question and start your essay with something like:
“I have grown up in a rural context and this has formed my aspirations and allowed me to accomplish academic success…”
This is generic and will not engage your reader at all.
Instead, what if you started off your essay with something like this:
“I look outside my bedroom window and see Henry, my favorite chicken, pecking at something in the dirt.”
Makes a big difference, right? As a reader, you are probably wondering: why does this person have chickens outside their bedroom window? Why did they name this particular chicken Henry?
See also: Here are our top writing & essay scholarships for students!
Keep the ending of your essay in mind as you write the opening
While crafting your opening, be open to ideas about how to close your essay. There is no need to stress about the ending now, but being mindful of effective ways to end an essay is always a good idea. Say you are opening your scholarship essay with Henry the chicken. Is there a way for Henry to make an impactful appearance at the end of the essay to close things out in a way that perfectly wraps everything up? The key is for the essay ending to be meaningful and memorable for the reader.
Don’t miss: Our free scholarship search tool
If you can’t think of a “wow” scholarship essay beginning, keep writing!
Sometimes, we know what we want to say, point by point, but we are not ready to be creative when it comes to opening an essay. In that case, keep writing! There is always the option of going back and crafting an engaging opening after your essay is written. Simply write your main idea where the first paragraph would be to guide you as you write. After, go back when your creative juices are flowing, and craft the amazing opening (and closing) that your scholarship essay deserves!
Final thoughts
As shown, there are many questions that we as readers will have after reading an engaging essay opening such as the one just shared; We want to learn more about the student who is writing this essay. After all, as a writer trying to stand out in a pile of essays, that is our main goal.
We hope that you have a better understanding of how to start a scholarship essay so you can maximize your chances of winning scholarships!
Additional resources
Scholarships360 is the go-to for all things college admissions and scholarships! Wondering how to write a 250 word essay and how to write a 500 word essay ? Curious how to write an essay about yourself ? Wow, do we have the resources to help! Additionally, check out our free scholarship search tool to help you finance your college education. Best of luck to you and your future endeavors!
Key Takeaways
- The first sentence of the essay is what makes the reader want to continue reading
- Engage the reader by appealing to the senses
- Create a sense of wonder in your essay, making the reader want to learn more about you
- Keep the ending of the essay in mind as you craft the beginning
Frequently asked questions about how to start a scholarship essay
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How to Start a Scholarship Essay
Last Updated: April 20, 2024 References
This article was co-authored by Jake Adams and by wikiHow staff writer, Jessica Gibson . Jake Adams is an academic tutor and the owner of Simplifi EDU, a Santa Monica, California based online tutoring business offering learning resources and online tutors for academic subjects K-College, SAT & ACT prep, and college admissions applications. With over 14 years of professional tutoring experience, Jake is dedicated to providing his clients the very best online tutoring experience and access to a network of excellent undergraduate and graduate-level tutors from top colleges all over the nation. Jake holds a BS in International Business and Marketing from Pepperdine University. There are 9 references cited in this article, which can be found at the bottom of the page. This article has been viewed 95,402 times.
College scholarships can be incredibly competitive and most of them have an essay component. While you may dread writing these essays, they're nothing to fear—the scholarship committee just wants to know a little more about you. With a strong introduction that hooks your reader, you're halfway there! But how do you start a scholarship essay? Here, you'll find some great ideas for how to start, along with some general writing strategies that you can carry through to the rest of your essay.
Sample Introduction and Template
![how do you start a business essay how do you start a business essay](https://www.wikihow.com/images/thumb/e/e9/Sample-Scholarship-Essay-Introduction_sample.png/340px-Sample-Scholarship-Essay-Introduction_sample.png)
Include the 3 key elements of an introduction.
![how do you start a business essay Get your readers' attention, give an overview, and list a thesis statement.](https://www.wikihow.com/images/thumb/d/d4/Start-a-Scholarship-Essay-Step-1-Version-2.jpg/v4-460px-Start-a-Scholarship-Essay-Step-1-Version-2.jpg)
- A great intro sentence could be something like, "I never thought I'd have to raise my siblings," or, "On April 7, 1997, my life completely changed."
- Your overview sentences could go on to say, "My parents struggled to look after us, so I become the only constant in my brothers' lives. I had to grow up fast, but I also learned a lot about myself in the process."
- Your thesis statement might look like this, "I realized that I have a lot to offer and I'm starting a career in social work. This scholarship will give me the financial support that I need to start my educational journey."
Open with an element of surprise.
![how do you start a business essay Use a surprising or shocking fact about yourself to draw in the reader.](https://www.wikihow.com/images/thumb/f/fb/Start-a-Scholarship-Essay-Step-4.jpg/v4-460px-Start-a-Scholarship-Essay-Step-4.jpg)
- For example, you might write: "If you looked at my parents' mantle, overflowing with trophies and medals, you'd probably conclude that I was an athlete. But what you wouldn't know is that I was born with only one leg."
Compare yourself to the scholarship's namesake.
![how do you start a business essay Show what you have in common with the person for whom the scholarship is named.](https://www.wikihow.com/images/thumb/0/08/Start-a-Scholarship-Essay-Step-2.jpg/v4-460px-Start-a-Scholarship-Essay-Step-2.jpg)
- For example, you might write: "Mary Lewis dedicated her life to improving her community with public vegetable gardens. Last year, I worked with fellow disabled students to create a sustainable vegetable garden at our school that was accessible to others with disabilities."
Raise a question.
![how do you start a business essay Ask your readers a question to stir their curiosity about the answer.](https://www.wikihow.com/images/thumb/e/ec/Start-a-Scholarship-Essay-Step-3.jpg/v4-460px-Start-a-Scholarship-Essay-Step-3.jpg)
- For example, you might write: "For the past 4 years, I've volunteered with my local hospice. Why would a healthy, athletic young woman want to volunteer with people who are dying? Because I, too, have faced death. I know what it's like to be told you only have a few days to live."
Set the scene dramatically.
![how do you start a business essay This option works well if you have a strong, compelling personal experience.](https://www.wikihow.com/images/thumb/2/25/Start-a-Scholarship-Essay-Step-1.jpg/v4-460px-Start-a-Scholarship-Essay-Step-1.jpg)
- For example, suppose you're writing an essay about rescuing an injured dog and how that made you decide to become a veterinarian. You might write: "I could smell him before I saw him. Small and frail, he limped toward me. His fur was matted and he trembled. His large eyes were full of fear. He pleaded with me for help."
Include quotes with caution.
![how do you start a business essay Use famous quotes only if you can quickly tie them to personal experience.](https://www.wikihow.com/images/thumb/7/70/Start-a-Scholarship-Essay-Step-5.jpg/v4-460px-Start-a-Scholarship-Essay-Step-5.jpg)
- For example, you might write: "Nevertheless, she persisted." I never really understood the meaning of that rallying cry until, at 14 years old, I stood in front of the principal of my school to speak on behalf of myself and other disabled students."
Use buzzwords from the essay prompt.
![how do you start a business essay Highlight important nouns and adjectives that apply to you.](https://www.wikihow.com/images/thumb/1/1a/Start-a-Scholarship-Essay-Step-6.jpg/v4-460px-Start-a-Scholarship-Essay-Step-6.jpg)
Include a roadmap of your essay.
![how do you start a business essay Share tangible, real-world examples that directly address the prompt.](https://www.wikihow.com/images/thumb/3/35/Start-a-Scholarship-Essay-Step-7.jpg/v4-460px-Start-a-Scholarship-Essay-Step-7.jpg)
- For example, you might write: "My compassion for and special connection to animals spurred me to pursue a career in veterinary medicine." Then, in your essay, you would provide an instance that demonstrated your compassion and another that demonstrated that special connection.
- Your roadmap doesn't necessarily have to be a "spoiler." For example, if the prompt is to "discuss a book or experience that made you want to be a writer," you might write: "While I'd always loved reading, I never considered writing stories myself until my 7th grade English teacher gave me a book for an extra-credit report." In your essay, you would then go on to discuss the report and name the book. [11] X Research source
Close your introduction with your thesis statement.
![how do you start a business essay Your thesis statement tells your reader the purpose of your essay.](https://www.wikihow.com/images/thumb/c/c6/Start-a-Scholarship-Essay-Step-8.jpg/v4-460px-Start-a-Scholarship-Essay-Step-8.jpg)
- For example, if the prompt is to describe what sparked your interest in veterinary medicine, your thesis might be: "My experience rehabilitating stray dogs sparked my interest in pursuing a career in veterinary medicine."
Write in your own voice.
![how do you start a business essay Let the reader know who you are from the first line.](https://www.wikihow.com/images/thumb/4/45/Start-a-Scholarship-Essay-Step-9.jpg/v4-460px-Start-a-Scholarship-Essay-Step-9.jpg)
- Focus on standing out, not writing like everyone else. Although you can look at samples of other winning scholarship essays to get ideas, make sure the words in your essay are your own.
- Your own perspective is key. For example, if you're a person of color, don't try to "whitewash" your essay. Scholarship committees like diversity, so if you try to cover up your identity, you're only hurting yourself.
Make your sentences active and concise.
![how do you start a business essay Use short sentences and action verbs to make your writing pop.](https://www.wikihow.com/images/thumb/7/7e/Start-a-Scholarship-Essay-Step-10.jpg/v4-460px-Start-a-Scholarship-Essay-Step-10.jpg)
- For example, you might write: "I strive to demonstrate my passion for the environment every day. In my sophomore year, I started the recycling program at my school. As president of the environmental club, I teach fellow students what they can do to help save the world we live in."
Expert Q&A
![how do you start a business essay Jake Adams](https://www.wikihow.com/images/thumb/a/ab/Jake_Adams.png/-crop-200-200-200px-Jake_Adams.png)
- Have friends or family read your essay—they can give you tips on how to make it stronger. Thanks Helpful 0 Not Helpful 0
- Make your introduction short and sweet. The general rule is that the introduction should be about 10% of the total word count of your essay—this usually isn't many words! Most scholarship essay introductions only have 3-4 sentences. Thanks Helpful 0 Not Helpful 0
![how do you start a business essay how do you start a business essay](https://www.wikihow.com/images/c/cc/Wpro_v02_420x250_2x_green.jpg)
- Typos can ruin an otherwise beautiful essay! Make sure you proofread carefully. [16] X Research source Thanks Helpful 0 Not Helpful 0
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- ↑ https://scholarshipowl.com/blog/apply-for-scholarships/scholarship-essay-introduction/
- ↑ https://www.owens.edu/writing/scholarship/
- ↑ https://www.nitrocollege.com/blog/how-to-start-a-scholarship-essay
- ↑ https://www.thecollegemonk.com/blog/scholarship-essay-introduction
- ↑ Jake Adams. Academic Tutor & Test Prep Specialist. Expert Interview. 20 May 2020.
- ↑ https://www.usnews.com/education/best-colleges/paying-for-college/articles/ways-to-make-your-scholarship-essay-stand-out
- ↑ https://www.internationalstudent.com/essay_writing/scholarship_essaysample/
- ↑ https://online.maryville.edu/blog/how-to-write-a-scholarship-essay/
- ↑ https://www.southuniversity.edu/news-and-blogs/2013/05/8trickstowritingstandoutscholarshipessays
About This Article
![how do you start a business essay Jake Adams](https://www.wikihow.com/images/thumb/a/ab/Jake_Adams.png/-crop-100-100-100px-Jake_Adams.png)
To start a scholarship essay, open with an interesting story, experience, or anecdote to draw your reader in. Then, connect your opening to the broader topic or question you'll be addressing throughout your essay. If you need some inspiration for a good introduction, read the essays written by the previous winners of the scholarship you're applying for. Just make sure you use your own voice and experiences to write your essay so it comes across as authentic. To learn how to conduct research for your scholarship essay before you write it, scroll down! Did this summary help you? Yes No
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How to Start an Online Business: A Step-By-Step Guide
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Whether you're looking to turn a dream into profit or capitalize on market trends, starting an online business comes with unique advantages and challenges. Yet, the internet makes it easier for anyone with passion and a plan to succeed. You don't need a ton of money upfront or have to worry about your location to get started.
Use our guide on how to start an online business as your roadmap—from the spark of an initial idea to the exhilarating launch of your online venture. We'll explore the reasons to embrace the online business model, and offer all the tips you need to identify your niche market, attract customers, and grow.
Build your dream business with the help of a high-paying job—browse open jobs on The Muse »
Why starting an online business might be for you
Online businesses have lower startup costs and overhead expenses compared to their physical counterparts. There's no need for a physical storefront or extensive infrastructure, so you can allocate resources more efficiently towards product development and marketing.
Running an online business also gives you more flexibility. You can manage operations remotely and serve customers globally, around the clock. Unlike traditional businesses that rely on local foot traffic, online businesses can attract customers from anywhere in the world.
By leveraging digital marketing strategies like SEO, social media, and targeted advertising, you can precisely target your audience and expand your market niche exponentially.
How to start an online business from home in 10 steps
Once you've decided to follow this route, it's time to master how to open an internet business (and thrive!). Here's our step-by-step guide:
1. Find your niche
Begin by exploring your passions and skills —what interests you most, and where do you excel? Can you turn what you love into a business? Whether it's photography, exotic vegetarian cuisine, or antique furniture restoration, there's a market for your unique talents. (Here's a thorough list of online business ideas for you .)
Next, research market demand. Use free tools like Google Trends and social media insights to identify trending topics, unmet needs, and gaps in the market. What problems can you solve with your skills and expertise? Observe your surroundings and talk to people to uncover hidden opportunities.
2. Conduct market research
Dive into competitor analysis, a key strategy to uncover opportunities and ways to stand out. This helps identify gaps in the market, understand consumer preferences, and refine your unique selling points.
Connect directly with your target audience through customer surveys and interviews. Engaging with potential customers lets you validate assumptions, discover pain points, and fine-tune your products to meet their needs effectively.
Use market research reports, industry publications, and market trends to gain a deeper understanding of your niche. You may find insights into consumer behavior, emerging trends, and competitive dynamics. This helps anticipate changes, spot growth opportunities, and mitigate potential challenges in your market segment.
3. Write a business plan
A well-crafted business plan gives you clarity, direction, and a strategic framework to open your own business online. It guides every aspect of your venture, from initial launch to long-term growth and sustainability. (Want to learn more? Here's how to write a business plan from scratch.)
Your business plan for an online business should emphasize digital strategies and online channels. This includes leveraging e-commerce platforms, digital marketing tactics like Search Engine Optimization (SEO) and social media, and analytics tools to track performance and optimize operations.
4. Pick the right products or services
Explore different sourcing strategies like dropshipping, partnering with wholesale suppliers, or developing your own products. Each approach has its perks in terms of cost, control, and scalability, so you can make your choices based on your business goals and market demands.
Here's what you should consider:
Cost analysis : Conduct thorough market research and cost analysis to identify consumer demand trends, competitive pricing, and profit margins to ensure your offerings can generate sustainable revenue and profitability over time.
High-quality : Maintain high standards of product quality to build customer trust and satisfaction.
Fulfillment logistics : Implement effective fulfillment logistics to streamline order processing, shipping, and customer service, ensuring a seamless shopping experience that encourages repeat business and positive reviews.
Scalability : Evaluate the potential of your products or services for long-term growth and adaptability to market changes. By selecting scalable offerings, you position your online business for expansion and diversification, laying the foundation for sustained success in the competitive online marketplace.
5. Define your brand identity and image
Your online business needs more than great products; it needs a personality. That's where your brand identity comes in—it's the essence of who you are and what you stand for.
Develop a compelling brand story and a unique selling proposition that sets you apart. What makes your business special? What problem do you solve better than anyone else? Communicate this unique value clearly and consistently.
A standout logo and cohesive color scheme are vital components of your brand’s visual identity. They should be distinctive and reflect your business essence. Choose brand colors that evoke the right emotions and align with your message.
Developing a consistent brand voice that matches your brand’s personality is also key—whether it’s professional, friendly, or innovative. This voice should be evident across all communication channels, from your website to social media and customer interactions.
6. Set up your online presence
Select a memorable domain name that reflects your brand and is easy to remember. This is your online address, so make it count. Next, choose a reliable web hosting service that ensures your website is always accessible and performs well. Look for hosting providers with excellent uptime, security features, and 24/7 customer support.
Your website is the online storefront for your business, and it needs to offer a smooth user experience. Whether you use a DIY website builder or hire a professional web designer, prioritize a clean design with clear navigation, high-quality images, and engaging content. Optimize your content for search engines (Google) to improve visibility in search results and drive organic traffic.
For e-commerce platforms, integrating secure payment gateways is essential. Implement robust security measures to protect customer data and build trust. Additionally, use analytics tools to track visitor behavior, measure performance, and gain insights to optimize your site.
7. Implement marketing strategies
Marketing is the lifeblood of any online business, driving traffic, engagement, and sales. The tricky part is there's no one-size-fits-all approach. You have to choose the marketing strategies that best resonate with your target audience and budget.
Consider leveraging SEO to rank higher in search results, and explore the power of social media marketing (even with influencer partnerships) to connect with your audience on a more personal level. Email marketing allows for targeted communication and promotions, while pay-per-click (PPC) advertising can drive immediate traffic to your website.
Define clear marketing goals, whether it’s increasing website traffic, boosting sales, or enhancing brand awareness . Allocate your budget across different channels based on their effectiveness and your business goals. A well-rounded marketing strategy ensures you’re reaching your audience through multiple touchpoints, increasing your impact and return on investment.
8. Manage your finances effectively
Familiarize yourself with the different types of business expenses. Fixed costs, such as rent and salaries, remain constant regardless of sales volume, while variable costs, like shipping fees and raw materials, fluctuate based on your business activity. Overhead costs, including utilities and insurance, are necessary for daily operations.
Setting the right price is also important. You want your products or services to be profitable while remaining attractive to your target audience. Use pricing strategies like cost-plus pricing, which adds a markup to the production cost, or value-based pricing, which sets prices based on the value perceived by customers. Adjust your pricing as needed to remain competitive and profitable.
Maintaining accurate financial records is essential for monitoring your business's health. Use accounting software or tools to track income, expenses, and profits, identify trends, manage cash flow, and make informed financial decisions. If necessary, don’t hesitate to seek guidance from financial advisors or accountants.
9. Ensure compliance with legal and regulatory requirements
It's crucial to understand the licenses and permits required for your online business and get familiar with your tax obligations. Ensuring compliance with these requirements helps you avoid legal issues and penalties.
Selecting the right business structure is a key decision that affects your legal and financial responsibilities. Common structures include sole proprietorships, limited liability companies (LLCs), and corporations—the first being simpler, and the last being more complex.
Online businesses must comply with various laws related to e-commerce. This includes understanding data privacy regulations, such as the General Data Protection Regulation (GDPR) in Europe and the California Consumer Privacy Act (CCPA). Ensure you have a clear privacy policy that informs customers about how their data is collected, used, and protected.
10. Keep focusing on ongoing growth and development
Launching your online business is just the beginning. To sustain success and drive ongoing growth, focus on these key areas:
- Customer service excellence: Respond to inquiries promptly, address concerns effectively, and go above and beyond to meet customer needs.
- Adapting to evolving trends: Keep an eye on emerging technologies, shifts in customer preferences, and new marketing strategies.
- Continuous learning and development: Invest in your professional development by taking courses, attending workshops, and reading industry publications.
- Celebrating milestones and successes: Whether it’s reaching a sales target, launching a new product, or hitting a business anniversary, celebrating milestones keeps you motivated and fuels continued growth.
Now that you have the ultimate step-by-step guide on how to open a business online, it's time to put your plans into action. With dedication, creativity, and the right strategies, you can build a successful online business.
Need more encouragement? Read this next: 6 Signs You Have What It Takes to Start Your Own Business
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Jul 17, 2024
Admissions tips: How to write a graduate admissions essay
An admissions essay is a standard part of the admissions application. To help, we’ve curated our top tips on how to write a standout graduate admissions essay.
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Everyone has a unique narrative, and we firmly believe that your qualifications go beyond what can be captured on your resume. But the question is, how will you distinguish yourself from the competition when applying to Johns Hopkins Carey Business School?
![how do you start a business essay text that says Johns Hopkins Carey Business School: Application Essays with a blue background](https://blog.carey.jhu.edu/wp-content/uploads/2024/02/App-essay-overview-2000x978.png)
What to consider when writing a graduate school application essay The essay portion of the application is your opportunity to broaden our admissions team’s understanding of your abilities beyond what they can see on your transcript and resume. Writing an essay is your chance to share your unique strengths, personal history, journey of growth, and any additional qualities that show you are a strong candidate.
Preparing to write your essay Prior to starting your essay, read all prompts carefully. Take a moment to reflect on your reasons for pursuing a graduate business degree. It may be beneficial to have a pen and notepad at your disposal for this reflective exercise. Think about your personal journey and pinpoint pivotal moments in your growth and learning, then take note of how those moments have shaped you and your experiences, and how they could help guide you through your business school journey. Be sure to also use the correct formatting and avoid adding lists and bullet points to your essays.
Outline your thoughts Once you have a solid understanding of how to convey your personal journey within the context of the essay prompts, the next step is to construct an outline. As you shape the direction and flow of your essay, always keep your audience in mind. Our admissions team reviews thousands of application essays, so it’s crucial to find a creative hook that will make your story stand out.
Don’t overthink As you begin to write your first draft, allow your ideas to flow freely. Don’t fixate on grammar or finding the perfect words at this stage–simply capture your thoughts on paper. You can refine your essay in the second draft.
Step away After finishing your first draft, set it aside for a day or two before returning to edit it. Revisiting your work with a fresh outlook allows for a new perspective. During this second review, tackle the details of grammar, punctuation, and vocabulary. You might find it helpful to read your essay in reverse order to catch any typos.
Ask for feedback Once you feel your essay is in good shape, it’s highly recommended that you share your draft with an advisor, professor, trusted colleague, friend, or even your recommender. Gaining insights from a trustworthy source can enhance the quality of your essay and assist in identifying any typos or minor adjustments. While editing is an important step, it should not cut out your authentic voice and tone. When identifying a proofreader, make sure to find someone who knows your authentic voice and tone and can edit your paper while still preserving your natural voice and tone.
Finalize and submit You’re almost done! Before finalizing your essay submission, do one last review. Run a spell check and read your essay out loud to yourself. This approach can help you pinpoint areas that might require clarification or fine-tuning. As you review your final draft, be sure that you thoroughly addressed the question on the application.
Keep in mind that the essay portion of the application is your chance to set yourself apart Admissions team members want to hear your authentic voice, with a style that sounds natural and genuine. By sharing your authentic self, and your transformative experiences, passions, goals, and voice, you can leave a lasting impression.
Best of luck with the rest of your application journey!
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More From Forbes
25 writing tips for business owners and content marketers: part 5.
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Here we go, content creators! It's time to learn a few ways to finesse and get more from your ... [+] content.
Welcome back, content creators and wordsmiths. Ready to take your writing from good to great? In this fifth and final installment of my writing tips series, I’ll discuss advanced techniques that separate the pros from the amateurs.
If you missed any of the first four parts, you can find them here:
- Part 1 —includes tips on varying sentence length, using active voice, and tapping the power of specificity.
- Part 2 —talks about simplifying complex topics, using analogies, injecting emotion, creating compelling headlines, and using the power of social proof.
- Part 3 explores the visual side of content creation, from formatting for skimmability to strategically using whitespace, fonts, and colors.
- Part 4 —covers the art of empathetic writing, showing instead of telling, and creating a shared narrative with your reader.
As you work through this final installment, consider your content a rough diamond. You've mined and shaped it, but now it's time for the finishing touches to make it truly shine. That's what these tips are all about—the polish that turns your words into brilliant content.
In this article, discover:
- Why self-editing is your secret weapon (and how to wield it like a pro).
- The surprising power of criticism (yes, you read that right).
- The tools and partnerships that can elevate your writing quality.
- How to make your content work harder through clever repurposing.
- The art of keeping your best pieces fresh and relevant, year after year.
Let's dive in.
Tip 21: Self-editing—your secret weapon
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The more you edit yourself, the better a writer you'll become.
Isn’t “self-editing” just reading a draft several times? Yes… but there’s more. Think of self-editing as a content personal trainer. It whips your words into shape, trimming the fat and building muscle where it counts. The work is not always comfortable, but the results? They're worth every moment you spend scrutinizing your work.
Here's what self-editing does for your content:
- Clarifies your message—is your main point shining through or hiding behind fluff?
- Strengthens your language—are your verbs doing heavy lifting or napping on the job?
- Improves your flow—does your content run smoothly from point to point or stumble over awkward transitions?
- Trims the fat—can you say more with less? In writing, less is often more.
My best advice is not to rush to publish the next time you finish a draft. Take a break, whether for hours or days, then return with fresh eyes and give your work the edit your brilliant ideas deserve.
Here are a few ways to self-edit:
- Read the content aloud—you’ll hear awkward transitions and areas that don’t make sense.
- Read the content backwards—this is a pro proofreader’s tip for when 100% accuracy is a must.
- Create a reverse outline—use your finished draft to create an outline to see the structure of your work and find areas that need help.
Tip 22: Embrace constructive feedback
Not all criticism is helpful. But you have to invite it and listen to it to begin to discern.
Have you ever hit 'publish,' beaming with pride, only to receive... criticism? Ouch. Your first instinct might be to defend your work or dismiss the feedback. But criticism could be your greatest ally in content creation.
Think of constructive feedback as a GPS for your writing. It helps you avoid traffic jams, discover more scenic routes, and reach your destination more pleasantly and efficiently. When you open yourself to input from others, you can tap into fresh perspectives and ideas.
Embracing feedback can help you:
- Identify blind spots—like angles you hadn't considered and areas not as clear as you thought.
- Spark new ideas—a reader's question could lead to your next great piece of content.
- Strengthen your skills—constructive criticism is a chance to improve your writing.
Here's a practical tip: The next time you receive feedback, resist the urge to respond right away. Instead, take a deep breath, sleep on it if you can, and then approach the feedback with curiosity.
Ask yourself:
- Is the feedback coming from a place of genuine helpfulness, or is it just negativity?
- Is it in line with your goals and values, or does it pull you in a different direction?
- Can you use it to improve your work, or is it just a matter of personal preference?
The goal isn't to please everyone—it's to create the best content you can. And sometimes, a fresh perspective is just what you need to take your writing from good to great.
Tip 23: Use writing tools, apps, and partners
It's hard to make excuses about typos with so many tools, apps, and partners all around.
Every writer needs tools and support. Bring your skills and ideas to the table and use the right tools and partners to help you create something remarkable.
Let's start with the tools. Writing apps like Grammarly and Hemingway help you create clear, readable content. Grammarly has free and paid versions; I use the paid version every day. It helps me catch grammar and spelling errors and suggests style improvements. It's a great first-line defense against the little mistakes that undermine your message.
Hemingway is all about improving your writing's readability. It highlights complex sentences, passive voice, and other readability issues, pushing you to make your writing as clear and punchy as possible.
Partners are another key ingredient for great content. Although writing is often a solitary pursuit, the best content happens through collaboration and external input. That's where editing and content coaching come in.
When you work with an editor or writing coach like me, you get a second set of eyes on your work, plus a fresh, well-trained mind that can spot opportunities for improvement, suggest new approaches, and help you develop your unique writing voice. It's like having a personal trainer for your writing skills—someone to push, guide, and celebrate your progress.
Of course, not every piece needs the full editorial treatment. But that extra level of professional polish can make all the difference for your most important work—your cornerstone content, thought leadership pieces, and the messages you really want to land.
And partnership doesn't have to mean a long-term commitment. Even a one-time edit or coaching session can make a difference. The key is finding the level of support that fits your budget and goals.
Tip 24: Repurpose your content for maximum mileage
Turn one piece of content into many in the same way that an atom splits.
Content repurposing, or content atomization, is the art of turning one piece of content into several to reach new audiences. It's about working smarter, not harder, and getting the most juice out of every piece you create.
Imagine, for example, that you've written a stellar blog post. You've researched the topic, created a compelling narrative, and packed the post with insights. That's great! But why stop there? With a little creative thinking, that one blog post could become:
- A series of social media posts, each highlighting a key takeaway.
- An infographic that visually represents your main points.
- A video script for a YouTube tutorial or explainer.
- A podcast episode or audio version for on-the-go listening.
- A chapter in an ebook or a section of a whitepaper.
Each new format allows you to reach new people, cater to different learning styles, and reinforce your message across multiple touchpoints. And because you're starting from a solid foundation, repurposing will be much quicker and easier than creating something from scratch.
The benefits of repurposing go beyond efficiency. It can also help you:
- Boost SEO—more content means more opportunities to target keywords, earn backlinks, and improve your search engine rankings.
- Reinforce your message—repetition is key to learning and retention. When you present ideas in multiple ways, you help your audience internalize and remember key points.
- Show off your versatility—repurposing helps you communicate across media and adapt to different contexts, positioning you as a multifaceted, adaptable content creator.
Of course, repurposing doesn't mean simply copying and pasting your content into a new format. You have to tailor each piece to the medium and audience, which might mean:
- Adjusting the length and pacing to suit the format.
- Modifying the language and tone to match the platform.
- Adding or removing elements to fit the context.
- Updating examples or references to keep the content fresh and relevant.
The key is to view your original content as a starting point, not an endpoint. With each repurposing, you can refine, expand, and enhance your ideas.
Tip 25: Refresh your content regularly for lasting impact
Refresh your best content regularly to get more mileage from it.
Content refreshing is the practice of periodically revisiting and updating your content to keep it accurate, engaging, and optimized for search engines and readers. It keeps your best content your best, no matter how much time passes.
Consider your cornerstone content—the pieces that define your brand, showcase your expertise, and attract the most traffic. You want to keep those pieces in prime condition. Experts recommend refreshing this type of content at least every six months. But what does that refreshing process look like?
It could mean:
- Adding a new video or multimedia element to improve the reader’s experience.
- Updating statistics, examples, or case studies to reflect the latest data and trends.
- Revising the call-to-action or download offer to match current marketing goals.
- Fixing links that don’t work, outdated references, or broken buttons.
- Optimizing the title, headers, and meta descriptions for SEO.
Regular updates signal to search engines and readers that your content is current, credible, and worthy of attention. They keep your piece in the spotlight, attracting new readers and keeping the interest of returning ones.
Regular updates can also help you:
- Improve your search rankings—search engines favor fresh, relevant content. Updating regularly increases your chances of ranking higher in search results.
- Boost engagement—new elements, updated information, and refreshed CTAs give readers new reasons to engage, whether it's their first time or fifth.
- Extend the content lifespan—refreshing helps your best pieces stay relevant and valuable for longer so you can get the most return on your content investment.
- Identify new opportunities—in updating, you might discover new angles to explore, gaps to fill, or reader needs to address. Each refresh is a chance to make your content even better.
Of course, not every piece needs a full overhaul every six months. The frequency and depth of your refreshes will depend on factors like:
- The nature of your industry (fast-moving fields might require more frequent updates).
- The type of content (news-based pieces might need more regular attention than evergreen how-tos).
- The piece's performance (high-traffic, high-converting content should be a refreshing priority).
Don't let your best pieces gather digital dust. Give them the regular refresh they need to shine.
What’s next? The journey to content mastery continues
Keep learning, keep growing, and keep on working toward content mastery!
Congratulations. You—and I—just made it through this five-part series on writing tips for business owners and content marketers! From the fundamentals of great writing to advanced techniques for optimization and repurposing, you now have a solid toolkit for creating content that informs, engages, and inspires.
But as you likely know, the journey to content mastery is ongoing. There's always more to learn, new strategies to try, and other ways to refine your craft. The most successful content creators embrace this continual learning and growth.
I invite you to follow me on Forbes to continue your journey. As a regular contributor here, I'm constantly sharing new insights, tips, and strategies for content creation and marketing. By following me, you'll get practical, actionable advice to help you keep leveling up your content.
I also invite you to sign up for my Beyond Copy newsletter for even more in-depth guidance. I share my most detailed tutorials, behind-the-scenes insights, and exclusive resources here. It's your VIP pass to ongoing content education and inspiration.
And remember, you don't have to go on this content journey alone. Whether you need a skilled writer to create compelling pieces, an eagle-eyed editor to refine your work, a strategic consultant to guide your content planning, or a coach to develop your skills, I can help .
Thank you for joining me on this journey. It's been a pleasure sharing these tips and techniques with you. Now, go forth and create content that matters, content that moves, content that makes a difference.
Your readers are waiting.
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ChatGPT: Disruptive or Constructive?
Thursday, Jul 18, 2024 • Jeremiah Valentine : [email protected]
What is Chat GPT?
ChatGPT is a popular emerging technology using Artificial Intelligence. GPT stands for Generative Pre-trained Transformer, which describes an AI program that looks for patterns in language and data learning to predict the next word in a sentence or the next paragraph in an essay. The website has a friendly interface that allows users to interact with AI in a n efficient conversational tone . ChatGPT provides another opportunity for students, instructors, researchers, workers, and others to find practical solutions to everyday and complicated problems.
At the root of this conversation is Artificial Intelligence. I plan to explore applicable uses of AI and ChatGPT in the classroom , entrepreneurial potential uses, and applications in industry .
Everyday Uses of Artificial Intelligence
The use of Artificial I ntelligence varies based on the user and their end goal. While many individuals will use certain programs or websites to meet specific objectives , many companies and apps have begun to utilize this emerging technology to better meet their customer's needs.
Duolingo is a popular foreign language learning application that I use to supplement my Spanish studies . The app uses Artificial Intelligence to assess users' knowledge and understanding as they interact with the program , thus streamlining users learning outcomes.
As another example, Khan Academy is a free online resource that helps teachers and students learn any level of math or other grade school topics for free. They have created Khanmigo , using AI. The model acts as a tutor that helps work through a problem while not directly providing the answer. It can assist in writing an essay or solving a complex math problem step by step.
These everyday applications continue a trend of companies implementing this new technolog y into students and teachers' lives . . This new AI technology also allows business professionals to enhance aspects of their processes.
Entrepreneurs, A.I. and the Advantages
While AI already provides companies and organizations with new ways to interact with and better support their customers, AI could also provide emerging industries and entrepreneurs with new paths to business success.
According to Entrpreneur.com, most businesses currently use AI for customer service purposes , however , AI could also help entrepreneurs create effective spreadsheets cataloging useful data with accuracy that can be incredibly specific or broad. Specifically with customer service, AI can quickly find what a customer needs and solve their problems efficiently. It could also analyze how effective marketing campaigns are influencing customers’ purchases.
As I researched for more information about this topic, I found an article in The Journal of Business Venturing Insights published in March 2023, sharing different techniques business students can use ChatGPT as an asset to generate entrepreneurial business pitches. The article titled “ The Artificially Intelligent Entrepreneur” written by Cole Short, an Assistant Professor of Strategy at Pepperdine University, and Jeremy C. Short, a UTA alumni and Professor at the University of North Texas at Denton, showcased different elevator pitch scenarios.
Students and entrepreneurs study CEOs who have impacted an industry dynamically; the CEO's mentality is an asset . I had the opportunity to question Dr. Jeremy Short on how he arrived at the initial question of using AI as a CEO archetype business consultant. An archetype is a symbol, term, or pattern of behavior which others have replicated or emulated.
He responded, “ We used this existing framework and selected a CEO from each archetype and used ChatGPT to create elevator pitches, social media pitches, and crowdfunding pitches. The strength of ChatGPT is based largely on the creativity of the prompt, which is where we aim as authors.”
CEO Archetypes and Prompt Engineering
ChatGPT allows the user to understand the archetypes of successful CEOs and collaborate with entrepreneurial styles. These archetypes are accessible options to consult with AI. Let ’ s break down different CEO archetypes students used during this study:
Creator CEOs are typically serial entrepreneurs and serve during the growth stages of developing new businesses. These individuals are risk takers recognizing opportunities that others don ’ t see. Elon Musk, CEO of Tesla, SpaceX, and Twitter is the creator archetype.
Transformer CEOs are created by climbing the ladder of a successful business and adding new ideas . They have a firm understanding of the company's culture and work to dramatically change the company, separating it from missteps in the past. Indra Nooyi CEO of PepsiCo is the transformer archetype.
Savior CEOs rescue businesses on the verge of failure with disciplined actions, unique experience and insights they forge a successful path forward for declining businesses. Lisa Su, CEO of AMD is the savior archetype.
ChatGPT was prompted to write an elevator pitch in the style of the previously listed CEOs.
The response for Elon Musk included language about “ building” a product with “ cutting-edge technology.”
Indra Nooyi ’s response included phrases like “ the world is changing” and making “ a positive impact in the world.”
Lisa Su's response produced a pitch speaking about being “ accountable, tough and disciplined” with an emphasis on “ a strong focus on efficiency and performance.”
However, I believe these positions can help entrepreneurs develop their own successful business practices; creating a product your former employer could use to gain an advantage over the competition is disruptive. B uying a company on the brink of bankruptcy that has been mismanaged is a scenario entrepreneurs have explored and practiced .
Prompt engineering is the description of a task AI can accomplish , with instructions embedded in the input. Using prompt engineering, users can fine-tune their input to achieve a desired output incorporating a task description to guide the AI model.
Conversation around ChatGPT and Artificial Intelligence
I asked Dr. Short about how students could use this technology as an asset that guides their learning and, additionally, how instructors can use this as well. He spoke about an assignment he is currently using in his classes. “ Chat GPT might be valuable in helping create a recipe for material that students can then refine. For example, in my social entrepreneurship class students create crowdfunding campaigns for either DonorsChoose , a platform that caters to public school teachers or GoFundMe , a service which allows a variety of project types to a larger userbase . I plan on students using ChatGPT to create a ‘rough draft’ to show me so I can see how they refine their responses for their particular campaigns this upcoming fall.” Th is approach allows students to take advantage of popular technology in a constructive way.
The journal article provided some notable conclusions about ChatGPT , i ncluding “ quality control is essential when using automated tools; a hallmark of success for large language models is their vast associative memory, this strength can also be a weakness. Specifically, models such as OpenAI’s GPT-3.5 and GPT-4 are capable of confidently generating “ hallucinated” output that appears correct but, it is incorrect or completely fabricated. ChatGPT serves as an emerging tool that can efficiently and flexibly produce a range of narrative content for entrepreneurs and serve to inspire future research at the intersection of entrepreneurship and AI.” ChatGPT ’s limitations and potential applications are continually being explored.
Industry Application
After researching various applications of AI, I spoke with Dr. George Benson, Professor and Department Chair of the Department of Management at The University of Texas at Arlington, about AI and ChatGPT from an industry perspective. His research focuses on Artificial Intelligence with Human Resource Management .
Dr. Benson told me that Artificial Intelligence is being invested heavily by human resource departments who are looking to automate hiring practices. Specifically, he mentioned “ HR is using this as a market opportunity. AI is a useful tool to sift through potential applicants by scanning their resumes for qualifications and experiences. Allowing professionals to hire applicants faster.”
This application allows the technology to handle low-level tasks, but the results generated are being handed to a human to review and act on. He spoke about the potential of A.I. “ There are a lot of unknowns, but the technology is new and getting better.” Looking towards the future, technology is already being applied in different ways . These applications are being explored in the classrooms of UTA as well.
Exploration of AI at UTA
The College of Business conduct ed a survey to understand the faculty’s attitude towards A I in the classroom. It was a part of the “Teaching with Chat GPT” workshop on Friday February 9 th , which focus ed on how to integrate Chat GPT and other AI platforms into teaching .
Dr. Kevin Carr, a Clinical Assistant Professor of Marketing at UTA, was a part of the workshop ; he currently teaches Advanced Business Communication . I talked to him about the purpose of the workshop and what he hopes to gain from the group's sessions.
Dr. Carr explained "The point of the workshop is designed to give faculty ideas for instruction and to develop classroom activities to work with students . Our goal for th e workshop is to introduce Artificial Intelligence as a teaching tool for faculty, including showing what AI can do potentially in the classroom. We are going to be very open to faculty’s direction, in terms of ongoing discu ssions and meetings.”
Personal Take
Artificial Intelligence or Chat GPT , in my view, is another useful tool in the toolbox of technology. It will take the air out of certain industries, and it will change jobs, yet every major technological advancement has the potential to do so. The automobile was considered radical, the use of plastic, computers in the workplace, and alternative energy have been impactful on society.
Alternative energy was headlined as the end of oil use. The automobile changed the way cities were formed and led to the creation of a national highway system. Society has always found a way to adapt and overcome major technological innovations, artificial intelligence is not any different.
AI is the technology of tomorrow. It reminds me of something Dr. George Benson said , “ It's cool software that is a sophisticated search engine.” Google, one of the most popular search engines, reshaped the internet, as you search for resources, it is a natural starting point. AI and ChatGPT are an evolution, for students it is a tremendous resource consulting a CEO archetype, creating business pitches, and most importantly shaping the future .
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Part 1—includes tips on varying sentence length, using active voice, and tapping the power of specificity.; Part 2—talks about simplifying complex topics, using analogies, injecting emotion ...
ChatGPT is a popular emerging technology using Artificial Intelligence. GPT stands for Generative Pre-trained Transformer, which describes an AI program that looks for patterns in language and data learning to predict the next word in a sentence or the next paragraph in an essay. The website has a friendly interface that allows users to interact with AI in a n efficient conversational tone.